PostNord Stralfors develops and sells communication solutions, giving companies with a large customer base new opportunities for. Omnichannel is a consequence of consumer driven communication. With our solutions, we meet all of our customers’ needs by developing, producing and delivering systems, services and products for Smarter Communication. The right message to the right person, in the right channel at the right time and at the right cost. Business Controller Group Solna, Sweden Key Account Manager Vantaa, Finland Team Manager Alingsås, Sweden Conducting a sustainable business not only brings benefits for us, but also for our customers. Read more about our commitments as a company, employer and social actor. As an employee of us, you will develop communication solutions to some of the Nordic region's largest companies. We offer a dynamic and innovative workplace with great opportunities for advancement
h1|Meet our people
h2|Latest news We speak Omnichannel Bård Myrnes Minna Paloheimo Peter Sjögren Practicing Sustainability Career at PostNord Strålfors
h3|Fredrik Breitung new CFO for PostNord Strålfors Group PostNord Strålfors outsources the Polish Professional Services Organization to Joisto Quertum PL CDON and PostNord collaborate to increase the availability of 3D printing Full house at 3D Inspiration Day
sp|January 21, 2021 July 1, 2019 June 18, 2019 April 17, 2019
Always changing. Always evolving. Join us on our journey to become the number one digitalization partner in the Nordics. Then you might want to start a career with us. One of the key reasons for PostNord Strålfors’ prosperity in an everchanging market is the ability to adapt to new technology and support customers in their digital transformation. Today we are proud to represent some of the greatest brands in the Nordics. As part of our team, you'll be involved in developing customer centric communication solutions that provide companies with new opportunities. We understand complex systems and processes and always deliver the right message to the right person at the right time and in the right channel. Since we started in Ljungby in 1919, our history has been characterized by curiosity, innovation and entrepreneurship. The experience of breaking new ground has shaped an agile and customer-centric culture that we continue to carry with us. Today you notice it in the spirit that characterises our workplace. We are prestigeless people who always try to make the most of every situation. We know that our success is the sum of the everyday work. The world is constantely changing, but through our values we stick to the core of our offer – the customer relationship. Our values: Present, Reliable and Sustainable guide us on our way forward. This means that we are available, we are trustworthy and we strive for respectful relationships. An active diversity program helps to ensure that both organization and management groups better reflect the world outside and our customers. Our employees differences contribute to an attractive and dynamic workplace and improve the ability to meet the various needs of customers. We welcome leaders and employees who with their unique perspectives dare to challenge current truths, knowing that heterogeneous groups always perform better in the long run. PostNord Stralfors’ success is created by our employees. Together we build partnerships with our customers and support them in their digital transformation. Sports, leisure and cultural activities play an important role in most people’s lives and we offer our employees a wide selection of such activities. We're always interested in committed, reliable, motivated employees with the right competence. We're looking for people who want to be involved in building smart communication solutions. Our employees make all the difference. Get to know our colleagues and learn more about what it’s like to work across our business fields and regions. Follow us on LinkedIn and take part of news and activities in our business. We also publish information about currently available vacancies
h1|Working in an evolving company
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PostNord Strålfors AB 105 00 Stockholm Tel: +46 (0)8 508 830 00 Contacts Sweden: PostNord Strålfors A/S Hedegaardsvej 88 2300 København S Tel: +45 33 86 86 86 Contacts Denmark: PostNord Strålfors Oy Postilokero 260 01511 Vantaa Puh: Contacts Finland: PostNord Strålfors AS Haraldrudveien 11 0581 Oslo Tel: +47 23 25 85 00 Contacts Norway:
h1|PostNord Strålfors Group
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With a clear focus on the Nordic market, we offer communication solutions in print, distribution and digital. We help our customers achieve better market communication outcomes by combining analysis, segmentation and impact measurement with physical and digital advertising solutions. Our Input Management solutions efficiently import communications from all channels - physical and digital - so they can be distributed in the right channel to the right recipient. Move seamlessly between different channels, physical as digital, and send out in the right channel for each customer. Sort your data to the right place and ensure product quality. Large firms manage thousands of transactions daily. When you digitalize the influx, you streamline the company. EDI is strategy. Payments in Omnichannel – how, where and when you want to. With our solutions platform for Payment Management, it is easy and comfortable for you to let your customers decide. Be prepared. Learn more about who your customers are and what they want. Our services in Consulting and Insights contribute to better profitability and increased customer satisfaction. Transform your data into physical communication and physical products – exactly when you need it. With Print Solutions, you do not need to think about the production, distribution or storage
h1|Our services at a glance
h2|Input Management Output Management Business Integration Management Payment Management Consulting and Insights Print Solutions
We are transforming into a Nordic digitalisation partner through offering the leading channel independent platform and best practice digital solutions, in parallel we are consolidating our position as the leading print and scanning supplier in the Nordics. We are growing our digital services by leveraging a Nordic organisation with aligned digital capabilities. Providing IT services with high business value through competitive, reliable and innovative ways of working. We are delivering a sustainable footprint by focusing on operational excellence and ensuring an aligned ongoing adaption and consolidation of print volumes. We are an attractive employer by continuing to attract and recruit new employees as well as focusing on developing and retaining all the employees working with us today. We will be an organisation characterised by a strong culture with highly competent and engaged employees living our values. , and . Our strategy and business model are designed to increase value to us and our customers. Where our products and solutions are developed in close cooperation with our customers - in a way we intend to continue. The benefits are clear: stronger customer loyalty, increased sales, attracts new customers and gives an increased efficiency. The essence of our offer is spelled – Smarter Communication
st|Present Reliable Sustainable
h2|Our Strategy
h3|Digital growth Operational excellence Organization and Culture Value creation Share this page
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One of PostNord Stralfors’ overarching goals is to provide the organisation with good managers. We work systematically to improve leadership in our organization. The fact that our managers have the right skills for their duties is an important success factor. We work actively to strengthen both the leadership and employeeship of the organization for example by following up the results of our annual employee engagement survey. As a result, we are proud to have competent and committed leaders. Continuous development of employees is encouraged and supported to ensure the individual's and PostNord Strålfors’ future competitiveness and market value. Our view of leadership is based on our ABC leadership criterias: In order to increase gender equality, it was decided in 2010 that the balance should be no more than 60 percent and no less than 40 percent of women or men. PostNord Strålfors reached the target in 2017 and it continues to be one of our key targets to uphold a 60/40 gender balance. We always have the ambition that every recruitment should include both women and men among the final candidates. 2016: 75 2017: 78 2018: 76 2019: 76 2020: 77 Good: 75+ Average: 60-74 Low: < 60
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h1|We are proud of our leaders
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h3|Equality Share this page Leadership Index (LIX) *
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The risks involved in cyber security and data breaches of any kind have exploded in the past years. Organizations increasingly must show they can be trusted for information security and privacy management. The ISO 27001 certification demonstrates that an organization has identified risks and put in place preventative measures to protect the organization from information security breaches. In 2020 Post Nord Strålfors achieved an ISO 27001 certification for targeted areas with extra high security demands – both for Ljungby site in Sweden and for all Input Management area in Denmark. ISO / IEC 27001 certification is the reference for all IT security. The standard ensures process management, risk management and overview, which are important parameters in IT security for our customers. – PostNord Strålfors IT Security is based on secure systems and processes, but also on education, training and awareness of all employees, says Åke Andersson, Information Security Manager Nordic IT at PostNord Strålfors. PostNord Strålfors uses the security controls from the ISO 27001 standard as a baseline to provide secure services for our customers. It is an integral part of the organization’s process and overall management structure with the aim to systematically approach and manage information security risks. The management system covers, amongst other things, changes to the information environment, information handling, supplier management and the HR process to ensure that Information Confidentiality, Integrity and Availability (CIA) is maintained in a suitable manner. PostNord Strålfors has established, implemented, and will maintain and continuously improve the ISMS, in accordance with the requirements of ISO/IEC 27001:2013. With PostNord Strålfors as a supplier and partner, you are therefore guaranteed a high level of Information- and IT security. With secured solutions and platforms, we can protect our customers' data and processes. Get an overview of . The PostNord Strålfors ISMS follow an iterative cycle of phases to plan, implement, monitor and improve our Information- and IT Security . The work on information security within the framework of the ISMS is operated regarding to risks. Decisions and trade-offs in the context of the ISMS are based on risk analysis. Information security within the framework of this ISMS is based on operational risks, security risks and regulatory requirements. Risk management identify risks associated with privacy, traceability, loss of confidentiality, integrity and availability of information within the scope of the ISMS
li|Secure development - a prerequisite for building secure services, architectures, applications and systems. Supporting processes - PostNord Strålfors work according to the ITIL (Information Technology Infrastructure Library) framework and all our IT processes are based on this framework. Human Resources security – via a HR-Onboarding and HR-Offboarding process and on-going mandatory security, information security and GDPR training. Access management - Access to information assets, IT facilities (IT equipment, applications, procedures, rooms) and networked services (Resources) is restricted to registered users or application. Cryptography security - Cryptographic algorithms and protocols are implemented in PostNord Strålfors solution. Physical security – To prevent unauthorized access to facilities, equipment and resources, and to protect personnel and property from physical circumstances and events that could cause serious losses or damage. Operational security – Operating procedures in place. Penetration and vulnerability scanning - An external penetration test is being performed on a yearly basis by an external company and an external and an internal vulnerability scanning is being performed on a monthly basis. Risk management - Risk Management procedure allow risk to be escalated from operation to top management. General Data Protection Regulation, GDPR - To be able to follow and be compliant with the regulation PostNord Strålfors has put in place a DPO. Communication security - PostNord Strålfors ensure that information and services on PostNord Strålfors’s networks are protected from unauthorized access. Business Continuity Plan (BCP) - The BCP, including a Disaster Recovery Plan (DRP) addresses continuity of business-critical processes, components, resources and outlines how any disruptive event shall be managed.
h2|New ISO 27001 certifications demonstrate robust security practices
h3|Security culture within PostNord Strålfors PostNord Strålfors Information Security Management System, ISMS Information security at PostNord Strålfors covers the following areas: Share this page
sp|Undermeny Åke Andersson, Information Security Manager Nordic IT at PostNord Strålfors
We value the sharing of knowledge. PostNord Stralfors collaborates with schools and universities in the Nordics. This is an excellent opportunity for us to create a good relationship with you as a student. At PostNord Strålfors you can create valuable contacts and gain insight into our business. We participate in various student activities such as labor market days and seminars, and invite students to visit us. At PostNord Strålfors we are interested in students who wish to engage in Sales and Marketing, Data Management, Computer Science and Engineering or Project Management. Sometimes we have the possibility to collaborate with students about papers, thesis or internship. Please contact us if you are interested. If you’d like to send us an unsolicited application, contact Human Resources in the relevant country. If you’d like to send us an unsolicited application, contact Human Resources in the relevant country. Tanja Tindeus Phone: +46 702 04 79 45 Lena Valen Phone: Ann Sophie Enegaard Phone: +45 3386 8686 Jenni Saarela Phone:
st|SWEDEN NORWAY DENMARK FINLAND
h2|For students
h3|Thesis and internship Get in touch with us! Share this page Get in touch with us!
sp|Undermeny +47 48140253 +358 207 404 152
Change is in our DNA. PostNord Stralfors’ business is based on a long tradition. The company Stralfors started out as a printing works in the Swedish town of Ljungby in 1919. In 1956, we started to manufacture punch cards for computers. Today at 100 years in business, we are the digitisation partner to several of the largest businesses in the Nordics. Ever since we began in 1919, we have always been at the cutting edge and constantly reduced the distance between companies and their customers by delivering new communication solutions. In 1964, we started a gradual process of internationalization, and we now have our own well-established organizations in four countries. Today, progress moves faster, everything communicates everywhere, and the communication landscape is changing constantly. In such uncertain times, Stralfors stands for knowledge, tradition, and innovation. Change is nothing new for us. We have it in our genes. Since our beginning in 1919, we have successfully managed to transform at every major transformation, along with our customers. Today, the world is once again facing a paradigm shift. Digitization has created completely new prerequisites for communication, placing new demands on both consumers and businesses. We help our customers to meet the challenges of the future. We know what has to be done. Stralfors’ business is based on a long tradition, and it all started in 1919 with a man named Thage Carlsson in Ljungby, Sweden. On a trip to the USA in the early 1950s, Göthe Parkander was inspired by automatic data processing and punch cards. Punch cards became Stralfors’ first, but not last, contact with the IT industry. In 1975, Stralfors bought its first label company, Datakett in Helsingborg, which manufactured data labels and other self-adhesive labels. This was the first of a number of acquisitions that made Stralfors a leader in the industry. In 1986, Stralfors was one of the first companies in Sweden to invest in an EDI system for electronic business communication. In 1996, Strålfors bought the manufacturer and supplier of smart cards, P. A. Segenmark in Uppsala. With this acquisition, Stralfors strengthened its customer relationships and took a major step towards its current offering. In 2006, Swedish company Posten AB acquired Stralfors, which was then de-listed from the Stock Exchange. A couple of years later, Stralfors set up operations in the Polish town of Laskowice. Since 1919, Strålfors has successfully managed to transform at every major paradigm, always in close cooperation with our customers
h1|We have been helping our customers for 100 years Explore a century of Strålfors
h2|1919–1955: Graphic Production 1956–1969: Punch cards and the company's first computer 1970–1985: Labels, IT-accessories and gaming 1986–1995: Electronic Business Communication 1996–2006: Loyalty schemes and information logistics 2006–2012: The road to Omnichannel 2013–2020: Connecting the dots in a digital world
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sp|Undermeny Since our beginning in 1919, we have successfully managed to transform at every major transformation, along with our customers
The world is changing fast. New rules apply. We help companies stay competitive. Omnichannel is a consequence of consumer driven communication. With our solutions, we meet all of our customers’ needs by developing, producing and delivering systems, services and products for Smarter Communication. The right message to the right person, in the right channel at the right time and at the right cost. The ever-connected consumer creates new purchase patterns which generate new business models We regard digitalisation as an enormous opportunity for us and our customers. To PostNord Stralfors, the key to success lies in the cooperation with our customers. Digitalisation is here to stay. In this new reality the customers are in charge. They want to decide how, when and with whom they communicate. This brings new challenges and new opportunities to all companies. All customers count on companies being personal and they know exactly what they need. Communication has to be relevant, consistent and authentic across all channels. Did you know that customer satisfaction actually decreases in a digital context? This is because the expectation of simplicity increases, the more digital your business is perceived. Your customers will always compare you with the top performers in your market. We are an experienced strategic partner to our customers on their digital journey. We understand complex systems and processes and always deliver the right message to the right person at the right time and in the right channel. Customer loyalty is the core of what we deliver at PostNord Strålfors. With our solutions, you will be able to build your brand even stronger, create new business opportunities and improve your efficiency. PostNord Strålfors provides the know-how, the methodology and the solutions to help your company meet the expectations of your customers. Our services work independently or in an Omnichannel context.That way we can help you: We are a communication solution company, whatever the technique. We have 100 years of experience and premium partners
li|Strengthen your customer loyalty Increase your sales Attract new customers Be more efficient and cost-effective
h1|Your partner in digital transformation Print solutions are part of a good omnichannel strategy
h2|We speak Omnichannel Strategic partnerships – more important than ever What we do for our clients
h3|You need Omnichannel We all need to work Smarter Share this page
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Our employees make all the difference. Get to know our colleagues and learn more about what it’s like to work across our business fields and regions. Business Controller Group Solna, Sweden Team Manager Alingsås, Sweden Key Account Manager Vantaa, Finland
h1|Meet Our People
h2|Bård Myrnes Peter Sjögren Minna Paloheimo
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PostNord Strålfors Group AB (“PNSF”) gives serious consideration to the personal privacy of our customers and others who visit our websites and social media channels, contact our customer service, or otherwise communicate with PNSF. Our goal is to ensure you feel confident that your personal privacy is respected and that your personal data are being processed correctly. We take responsibility for ensuring that the personal data processed by PNSF are used only for the intended purpose, and that they are protected from unauthorized use access. All processing of personal data within PNSF is performed in compliance with personal data legislation. The new General Data Protection Regulation (GDPR ) is to apply within the EU/EEA as from May 2018 . The present privacy policy applies in general to all PNSF's digital channels. If any of PNSF's terms and conditions of service contain more specific personal data provisions regarding PNSF's digital channels, the provisions in such terms and conditions are to take precedence over the present privacy policy with regard to the service(s) to which the terms and conditions apply. "Personal data" is an umbrella term for all information that, directly or indirectly in combination with other information, can be linked to a living, natural person. This means that widely different elements of information such as name and contact details, IP addresses, choices made and behavior are classed as "personal data". "The processing of personal data" refers to everything that is done involving personal data. Every measure taken involving personal data thus constitutes "processing", irrespective of whether or not the measure is carried out automatically, such as collection, registration, organization, structuring, storage, rewriting or amendment, production, reading, utilization, conveying through transfer, dissemination or making available by other means, adjustment or merging, limitation, deletion or destruction. When you visit one of our digital channels or communicate with our Customer Service department, we may collect information about you such as your name, address, postal address, email address, phone number, identification data and information regarding your use of PNSF's products and services. In some cases, we may even process your personal identity number. Moreover, PNSF may collect technical data about the devices you use to access PNSF's digital channels, including the unique ID of the device, type of browser and cookie information. The collection described here is performed, for example, through your entering your personal data in different forms on our digital channels, and when you communicate with PNSF and others via PNSF's social media platforms, make known opinions in our contact forms or by phone, download reports from PNSF's websites, or register for events organized by PNSF. PNSF may also collect anonymous demographic information which is not unique to you, such as zip code, age, gender and interests. When you contact us via our customer service functions – in connection with submitting a complaint, for instance – we will also process your contact information and details of the assignment. If you visit or communicate with us via our social media accounts (i.e. third-party platforms such as LinkedIn and Vimeo), PNSF may receive information concerning your profile and your interactions with third-party platforms from the provider(s) of same. We at PNSF have placed what are known as "cookies" on our websites. These cookies are used to collect information about how you use the website in question. For additional information about which cookies we at PNSF have placed on our websites, see the "Information about Cookies" section below. Your personal data will only be processed for as long as is necessary to fulfill the purposes of the processing in question, or to allow PNSF to meet its legal obligations. The personal data about you that are collected in connection with your utilization of PNSF's digital channels will be processed by PNSF or our sub-processors for the following purposes: PNSF always processes your personal data in accordance with the applicable legislation. We process your personal data when necessary to fulfill an agreement with you, or to respond to your request for customer service, and where we have another legitimate and justified interest in processing your personal data, such as an interest in marketing our products and services to visitors to our digital channels, or an interest in developing our digital channels. If PNSF should process your personal data for any purpose which, pursuant to applicable legislation, requires your consent, we will always make sure to obtain your consent in advance by requesting that you actively click a checkbox. PNSF takes extensive steps to safeguard your personal data, including appropriate technical and organizational security measures to protect the data from unauthorized access, modification, dissemination or destruction. PNSF may commission external partners (suppliers) to execute tasks on behalf of PNSF – to provide IT services, for example, or to help with marketing, analysis or statistics. The performance of these services may entail PNSF's partners, both within and outside the EU/EEA, being allowed access to your personal data. Companies that process personal data on behalf of PNSF always sign an agreement with PNSF in order to ensure that our partners likewise maintain a high level of protection for personal data about you. Special security measures are taken in relation to partners outside the EU/EEA, including agreements that contain standardized model clauses for data transfer that have been adopted by the European Commission and are published on the European Commission its website. PNSF may disclose personal data to a third party such as the police or other authorities in cases concerning the investigation of a crime, or if we otherwise have an obligation to provide such information under law or pursuant to a decision by the public authority. PNSF will not disclose your personal data to an extent beyond that described in the present provision4. The present privacy policy applies to information that PNSF processes about you within the framework of our digital channels. PNSF's websites may contain links to external websites or services that are beyond our control. If you click on a link to an external website, we strongly encourage you to study the principles for personal data processing and information about cookies that apply to the site in question. You are entitled at any time, pursuant to what derives from the relevant personal data legislation, to request access to the personal data processed about you, to have incorrect personal data deleted, to request that PNSF cease processing your personal data and delete them, to limit the processing of your personal data, to exercise your right to data portability, and to object to the processing of your personal data. In such cases, please contact PNSF at the address stated in section 8 below. You are also entitled, at any time, to lodge a complaint with the appropriate supervisory authority if you consider that your personal data are being processed contrary to applicable personal data legislation. PNSF's digital channels are not targeted at children, so PNSF does not purposefully collect personal data about children. If you are a legal guardian and become aware that your child has supplied personal data to PNSF, we would ask that you contact us at any of the addresses listed in section 8 below so as to exercise your rights with regard to correction and/or deletion, for example. PostNord Strålfors Group AB is the data controller for the processing of your personal data that takes place within the framework of PNSF's digital channels. Please note that this does not apply to the personal data processing PNSF performs at the expense of its customers, for example in connection with a customer having ordered a service from PNSF, and PNSF delivering this service. If you have any questions about how PNSF processes your personal data, you are welcome to contact the team responsible by email to . or by ordinary post to: PostNord Strålfors Group AB Attn. SBI Supervisor SE-105 00 Stockholm PNSF may, from time to time, make alterations to the present privacy policy. The most recent version of the privacy policy is always available on PNSF's websites. A cookie is a small text file that is stored on your computer or computer-like device (such as a cellular phone) when you visit a website, and retrieved when you visit the website again. The stored cookie is connected to the files used by the computer's browser or equivalent program, and its purpose is often to improve the usability of a website. PNSF uses cookies to evaluate how the web pages are used, for the purpose of improving content and the user experience. In addition, application cookies are used for temporary storage of information related to some of PNSF’s digital services. For additional information about cookies (in Swedish), see . We do not save any personal information via cookies, and the information that is collected can never be traced to you. We use temporary cookies, which are removed immediately when you leave our website, and also permanent cookies, which are used to see how many repeat visitors come to the website. We use the following cookies on the Websites: Cookies from Google Analytics are used to collect information about how the web pages are used. PNSF only uses these data as a basis for improving content and the user experience. These are called: This cookie is used to collect information during the current session about how the Websites’ pages are used by the visitor. PNSF only uses these data as a basis for improving content and the user experience. This is a description of the cookies used on the Websites. If the Websites contain links to other sites that also use cookies, those cookies are not described here. Pursuant to the Electronic Communications Act (2003:389), cookies may only be used with the user's consent. This means you are free to choose whether or not to accept cookies. Most browsers automatically accept cookies, but the settings can be changed. Use the settings menu of your browser to determine which cookies to allow, block or delete. If your browser (or equivalent device used to access the internet) is set to allow cookies when you visit the Websites, you are deemed to have consented to such usage. If you do not consent to the use of cookies when you visit the Websites, you can either deactivate the use of cookies in your browser or stop using the Website. Please note, however, that deactivating the use of cookies in the settings menu of your browser may result in the services and functions on the Websites not functioning as intended
li|To enable us to provide the products and services you ordered, and to manage our agreements with you; To enable us to communicate with you when you contact us through our customer service, email forms and social media accounts; For marketing purposes, including marketing by post, email and SMS/MMS (from which you can unsubscribe via a link included in every message sent to you via email, SMS/MMS); To compile statistics concerning the use of our digital channels and the associated services; and To maintain, develop, test and improve our digital channels and the technical platforms on which they are provided. _ga _gat _gid ASP.NET SessionId
st|2.1 Which personal data are collected, and when are they deleted? 2.2 For which purposes are personal data processed? 2.3 Legal basis and interests that justify the processing of personal data Cookies on PNSF's websites ("the Websites") Consent to the use of cookies
h1|Privacy policy
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h3|1. What are personal data, and what is the processing of personal data? 2. PNSF's processing of personal data 3. Assurance of personal data protection 4. Limitations on the dsiclosure of personal data 5. External links 6. Right to information and right to lodge complaints 7. Processing of personal data about children 8. Contact information 9. Alterations to the present privacy policy Information about cookies Share this page
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em|Google Analytics Session cookies Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation).
We care. By integrating sustainability aspects throughout the business we benefit customers, employees, owners and society. We are constantly working to reduce our environmental impact. The overarching environmental goal is to be fossil free by 2030. We actively participate in the communities in which we operate by working for positive change. The efforts are concentrated on a few major projects, preferably in sports, culture and support for children. All of our market activities are operated in accordance with internal rules, business practices and legislation applicable to the markets we act on. To exceed our customers' expectations, we continuously invite them to dialogue and satisfaction is measured on a regular basis. PostNord Strålfors is one of the largest employers in the Nordic region. As a result, we carry a great responsibility for offering a safe and attractive workplace that provides personal development. UN has adopted an agenda consisting of 17 sustainable development goals. The goals most relevant to PostNord Strålfors are number 5, 7, 8, 11 and 13. Sustainability is defined by the UN as the ability to live by the means of the planet's natural resources without compromising the future. Climate change is real and we all need to step up our efforts and rethink our processes and practises. In the years to come companies that are best at adapting to change will achieve the greatest benefits. We work on a continuous basis to reduce our environmental footprint. Conducting a sustainable business not only brings benefits for us, but also for our customers, many of whom have high environmental goals. Already in the year 1988, we introduced the chlorine-free paper ”Strålfors noll” to reduce our chemical use and in 1997 we were one of the first companies licensed to the Nordic Eco Label. We believe that smarter and more efficient communication services are an enabler for a cleaner future. We are already seeing the reduced environmental impact for our customers through digitization and reduced print volumes. For 2020 the overarching environmental goal is to cut carbon dioxide emissions by 40% from 2009. To date, the Group’s carbon dioxide emissions have decreased by around over 50 %. Our new target is to be fossil free by 2030. PostNord has signed up to the UN’s Global Compact and has been reporting in accordance with the guidelines of the Global Reporting Initiative since 2005. Learn more about how we work with sustainability. The PostNord Sustainability Report covers aspects of social, environmental and economic performance, as well as key topics during 2020
h1|Practicing Sustainability Annual and Sustainability Report 2020
h2|Environmental responsibility Social responsibility Responsible business Quality responsibility Sustainable employer UN's sustainable development goals "Conducting a sustainable business is crucial to the planet as well as our success. It affects work at all levels."
h3|Change through innovation Our goals UN Global Compact
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CEO MD Sweden CFO MD Norway MD Denmark GM Finland Head of Nordic Digital Services Head of Nordic IT Head of Nordic Strategy & Business Development Head of Sales
li|Born in 1975. Master of Science in Business and Economics. CEO PostNord Stralfors Group since February 1, 2018. Member of PostNord's Group Executive Team since February 1, 2018. Previous positions include CEO of PostNord Strålfors AB, and leading positions within Eniro and Tradera Ebay, as well as Management Consultant at McKinsey & Company. Board member of HusCompagniet Born in 1972. Master of Science in Business and Economics, and Political Science. CFO PostNord Stralfors Group since September 2018. Previous positions include CFO Cygate, CEO Securitas Systems in Hong Kong and China, Controller at NCC, Accounting Manager Genesys Conferencing Nordics. Born in 1971. Diploma in Marketing and Economy. MD PostNord Strålfors Norway since 2011. Head of Communication Services and Head of Fulfilment in PostNord Norway since 2016. Previous roles include Head of Sales and Marketing in Strålfors Group, Head of sales Graphium Card and Senior Consultant at Nordea. Born 1978 Master of Science in Economics and Diploma in Strategic Marketing and Executive Leadership & Strategy GM PostNord Strålfors Denmark since December 2019 Previous positions include CFO and acting VP Operations at Weibel Scientific A/S, Group CFO at Mobylife and leading positions within Telenor, such as Head of B2B Transformation, Head of Enterprise Market and Head of Business Performance & Strategy Born 1968 Master of Business Administration General Manager PostNord Strålfors Finland since March 2019 Previous positions include management roles in sales, customer care & marketing at PostNord Strålfors Finland and Key Account Management at Hewlett-Packard Born in 1962. Master of Science in Business and Economics. Head of Nordic Digital Services PostNord Strålfors Group since July 2018. Previous positions include Head of Digital Services Center, Head of Business Support in PostNord Strålfors and leading positions within PostNord and PostNet. Born in 1969. Group Responsible Production & Sourcing in PostNord Strålfors Group and Head of Production PostNord Strålfors AB since April 2019. Previous positions within PostNord. Head of Technology, Fleet and Transport, Production Manager and Regional Manager and other leading positions. Born in 1968. Head of Nordic IT PostNord Strålfors Group since July 2018. Previous positions include Head of Group IT in PostNord Strålfors Group, Head of Nordic IT at Bring, IT Relationship Manager at Nordea and CIO at Malmö Aviation. Born in 1991 Master of Science in Industrial Engineering and Management Head of Nordic Business Development since June 2019 Previous Position as Head of Business Unit and Strategic product manager in PostNord, As well as Management consultant at KPMG and 3Gamma Born 1969 Master of Science in Computer Science Head of Sales PostNord Strålfors since June 2020 Previous positions include VP Sales at Enea Software and leading sales roles in e.g. Kontron, Wind River and Virtutech
h1|CEO & Executives
h2|Ylva Ekborn Samuel Stenberg Thomas Barreth Martin Nyberg Mika Penttilä Lars Lundström Lisbet Karlsson Torbjörn Olsson Mattias Norén Erika Hjertén
sp|Undermeny Group Responsible Production & Sourcing

h1|Vacancies
h2|Operatör Medarbetare Customer Support
sp|Undermeny Application deadline 11 April Ljungby, Sweden Application deadline 22 May Ljungby, Sweden

h2|General terms
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Stralfors’ business is based on a long tradition, and it all started in 1919 with a man named Thage Carlsson in Ljungby, Sweden. On 10 June 1919, a man by the name of Thage Carlsson set up a combined printing works, book and stationery shop, and stamp factory on Södra Järnvägsgatan in the small town of Ljungby in Sweden. In 1936, Thage changed his surname to Stralfors, so the business was also given a new name, Stralfors Boktryckeri AB. The reason for this was that Thage's two brothers, who had been traveling the world and studying, felt that the name Carlsson was too common, so all three of them changed their surname. Thage's daughter Gerd met the man who was to be her husband, Göthe Parkander, In Gothenburg in 1948. Göthe was given a job with his future father-in-law the same year, and in 1953 he was invited to take over the business. Stralfors’ business is based on a long tradition, and it all started in 1919 with a man named Thage Carlsson in Ljungby, Sweden. On a trip to the USA in the early 1950s, Göthe Parkander was inspired by automatic data processing and punch cards. Punch cards became Stralfors’ first, but not last, contact with the IT industry. In 1975, Stralfors bought its first label company, Datakett in Helsingborg, which manufactured data labels and other self-adhesive labels. This was the first of a number of acquisitions that made Stralfors a leader in the industry. In 1986, Stralfors was one of the first companies in Sweden to invest in an EDI system for electronic business communication. In 1996, Strålfors bought the manufacturer and supplier of smart cards, P. A. Segenmark in Uppsala. With this acquisition, Stralfors strengthened its customer relationships and took a major step towards its current offering. In 2006, Swedish company Posten AB acquired Stralfors, which was then de-listed from the Stock Exchange. A couple of years later, Stralfors set up operations in the Polish town of Laskowice. Since 1919, Strålfors has successfully managed to transform at every major paradigm, always in close cooperation with our customers
li|In 1936, the name of the company was officially changed to T H Strålfors Boktryckeri. The abbreviation THS was used as the company's name until 1983. That same year, the turnover passed the SEK 100,000 mark.
h1|1919–1955: Graphic Production Explore a century of Strålfors
h2|1919–1955: Graphic Production 1956–1969: Punch cards and the company's first computer 1970–1985: Labels, IT-accessories and gaming 1986–1995: Electronic Business Communication 1996–2006: Loyalty schemes and information logistics 2006–2012: The road to Omnichannel 2013–2020: Connecting the dots in a digital world
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On a trip to the USA in the early 1950s, Göthe Parkander was inspired by automatic data processing and punch cards. Punch cards became Stralfors’ first, but not last, contact with the IT industry. The machines worked around the clock until they were moved into newly-built premises at Långgatan 3 in the 1960s. 1956 also saw the passing of the company's founder, Thage Strålfors, at the age of 59. That was also the year that Stralfors expanded its sales territory to cover all of Sweden. In the years that followed, business operations were also established in Norway, Finland, Denmark, the UK and Germany. Stralfors’ business is based on a long tradition, and it all started in 1919 with a man named Thage Carlsson in Ljungby, Sweden. On a trip to the USA in the early 1950s, Göthe Parkander was inspired by automatic data processing and punch cards. Punch cards became Stralfors’ first, but not last, contact with the IT industry. In 1975, Stralfors bought its first label company, Datakett in Helsingborg, which manufactured data labels and other self-adhesive labels. This was the first of a number of acquisitions that made Stralfors a leader in the industry. In 1986, Stralfors was one of the first companies in Sweden to invest in an EDI system for electronic business communication. In 1996, Strålfors bought the manufacturer and supplier of smart cards, P. A. Segenmark in Uppsala. With this acquisition, Stralfors strengthened its customer relationships and took a major step towards its current offering. In 2006, Swedish company Posten AB acquired Stralfors, which was then de-listed from the Stock Exchange. A couple of years later, Stralfors set up operations in the Polish town of Laskowice. Since 1919, Strålfors has successfully managed to transform at every major paradigm, always in close cooperation with our customers
li|During the time that punch cards were used in Sweden, until 1988, Stralfors manufactured a total of 31,500,000,000. That is enough punch cards to go 147 times around the equator. Stralfors was a pioneer in the manufacture of personalised cheques using computers. Stralfors' bought its own computer in 1965.
h1|1956–1969: Punch cards and the company's first computer Explore a century of Strålfors
h2|1919–1955: Graphic Production 1956–1969: Punch cards and the company's first computer 1970–1985: Labels, IT-accessories and gaming 1986–1995: Electronic Business Communication 1996–2006: Loyalty schemes and information logistics 2006–2012: The road to Omnichannel 2013–2020: Connecting the dots in a digital world
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In 1975, Stralfors bought its first label company, Datakett in Helsingborg, which manufactured data labels and other self-adhesive labels. This was the first of a number of acquisitions that made Stralfors a leader in the industry. In 1976, Stralfors concluded an agreement with the Swedish Transport Administration on the production of car tax forms with tax discs in a combined set – an innovation developed in-house that lasted as long as tax discs were used in Sweden. In 1981, Stralfors started to manufacture trotting and horse racing betting slips for ITS systems, and the very next year they won a major order for tote slips from Hong Kong. Stralfors soon became the market's leading supplier of gaming products in Europe. In 1984, Stralfors was launched on the Stockholm Stock Exchange's OTC List. With a new organisation and a new way of working, Stralfors set course for the future with Göthe Parkander as the obvious leader. The term "Team Stralfors" was coined in a mailing to employees. It stated, among other things, that Stralfors "shall work on the transmission of information involving computers" and that "we shall always view the customer as the most important person in Stralfors". This is just as clear to everyone working at Stralfors today as it was all those years ago. Stralfors’ business is based on a long tradition, and it all started in 1919 with a man named Thage Carlsson in Ljungby, Sweden. On a trip to the USA in the early 1950s, Göthe Parkander was inspired by automatic data processing and punch cards. Punch cards became Stralfors’ first, but not last, contact with the IT industry. In 1975, Stralfors bought its first label company, Datakett in Helsingborg, which manufactured data labels and other self-adhesive labels. This was the first of a number of acquisitions that made Stralfors a leader in the industry. In 1986, Stralfors was one of the first companies in Sweden to invest in an EDI system for electronic business communication. In 1996, Strålfors bought the manufacturer and supplier of smart cards, P. A. Segenmark in Uppsala. With this acquisition, Stralfors strengthened its customer relationships and took a major step towards its current offering. In 2006, Swedish company Posten AB acquired Stralfors, which was then de-listed from the Stock Exchange. A couple of years later, Stralfors set up operations in the Polish town of Laskowice. Since 1919, Strålfors has successfully managed to transform at every major paradigm, always in close cooperation with our customers
li|As early as 1979, Stralfors was focusing on becoming an environment-friendly company.
h1|1970–1985: Labels, IT-accessories and gaming Explore a century of Strålfors
h2|1919–1955: Graphic Production 1956–1969: Punch cards and the company's first computer 1970–1985: Labels, IT-accessories and gaming 1986–1995: Electronic Business Communication 1996–2006: Loyalty schemes and information logistics 2006–2012: The road to Omnichannel 2013–2020: Connecting the dots in a digital world
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In 1986, Stralfors was one of the first companies in Sweden to invest in an EDI system for electronic business communication. EDI (Electronic Data Interchange) remains an important element of Stralfors' business and means that standardised electronic business documents are transmitted automatically between companies. Stralfors also led the way with its environment-friendly computer paper Strålfors Noll [Stralfors Zero], which was launched in 1998. Even Greenpeace took part in a seminar in Copenhagen when the paper was introduced. Sales reached SEK 100 million within just one year of the launch. The following year saw Stralfors meet the requirements of both ISO 9001 and ISO 14001, and when the company celebrated its 75th anniversary in 1994 it was named one of the 25 most environment-friendly publicly listed companies in Sweden by The Natural Step. In 1995, Stralfors launched the very first computer paper in the world manufactured using pulp from totally enclosed bleaching plants – Miljö Plus [Environment Plus]. The Stralfors Group's total turnover passed SEK 1 billion in 1998. In 1994, Stralfors took over the manufacture of all Swedish vehicle license plates. Stralfors’ business is based on a long tradition, and it all started in 1919 with a man named Thage Carlsson in Ljungby, Sweden. On a trip to the USA in the early 1950s, Göthe Parkander was inspired by automatic data processing and punch cards. Punch cards became Stralfors’ first, but not last, contact with the IT industry. In 1975, Stralfors bought its first label company, Datakett in Helsingborg, which manufactured data labels and other self-adhesive labels. This was the first of a number of acquisitions that made Stralfors a leader in the industry. In 1986, Stralfors was one of the first companies in Sweden to invest in an EDI system for electronic business communication. In 1996, Strålfors bought the manufacturer and supplier of smart cards, P. A. Segenmark in Uppsala. With this acquisition, Stralfors strengthened its customer relationships and took a major step towards its current offering. In 2006, Swedish company Posten AB acquired Stralfors, which was then de-listed from the Stock Exchange. A couple of years later, Stralfors set up operations in the Polish town of Laskowice. Since 1919, Strålfors has successfully managed to transform at every major paradigm, always in close cooperation with our customers
h1|1986–1995: Electronic Business Communication Explore a century of Strålfors
h2|1919–1955: Graphic Production 1956–1969: Punch cards and the company's first computer 1970–1985: Labels, IT-accessories and gaming 1986–1995: Electronic Business Communication 1996–2006: Loyalty schemes and information logistics 2006–2012: The road to Omnichannel 2013–2020: Connecting the dots in a digital world
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In 1996, Strålfors bought the manufacturer and supplier of smart cards, P. A. Segenmark in Uppsala. With this acquisition, Stralfors strengthened its customer relationships and took a major step towards its current offering. This acquisition enabled Stralfors to offer its customers a total solution for loyalty schemes. Examples of such schemes through the years include SAS Eurobonus and Intersport. More companies became aware of the importance of effective information management. In the years that followed, Stralfors offered several new solutions in the areas of electronic payment services and document management. 1999 also saw the start of the production of SIM cards for the telephone operator Europolitan. Stralfors had become a leading provider in the field of information logistics. Göthe Parkander passed away in 2005 at the age of 81. In 1997, the same year that Stralfors set up operations in France, the famous artist Sven Ljungberg’s mosaic wall was unveiled in the reception at Stralfors in Ljungby. The frieze depicts, among others, Göthe Parkander looking out into the world and Thage Strålfors by his very first printing press. Per Samuelson, Stralfors’ former President and CEO, took up his position in 1999. He resigned in 2015 and Annemarie Gardshol took over. Stralfors’ business is based on a long tradition, and it all started in 1919 with a man named Thage Carlsson in Ljungby, Sweden. On a trip to the USA in the early 1950s, Göthe Parkander was inspired by automatic data processing and punch cards. Punch cards became Stralfors’ first, but not last, contact with the IT industry. In 1975, Stralfors bought its first label company, Datakett in Helsingborg, which manufactured data labels and other self-adhesive labels. This was the first of a number of acquisitions that made Stralfors a leader in the industry. In 1986, Stralfors was one of the first companies in Sweden to invest in an EDI system for electronic business communication. In 1996, Strålfors bought the manufacturer and supplier of smart cards, P. A. Segenmark in Uppsala. With this acquisition, Stralfors strengthened its customer relationships and took a major step towards its current offering. In 2006, Swedish company Posten AB acquired Stralfors, which was then de-listed from the Stock Exchange. A couple of years later, Stralfors set up operations in the Polish town of Laskowice. Since 1919, Strålfors has successfully managed to transform at every major paradigm, always in close cooperation with our customers
h1|1996–2006: Loyalty schemes and information logistics Explore a century of Strålfors
h2|1919–1955: Graphic Production 1956–1969: Punch cards and the company's first computer 1970–1985: Labels, IT-accessories and gaming 1986–1995: Electronic Business Communication 1996–2006: Loyalty schemes and information logistics 2006–2012: The road to Omnichannel 2013–2020: Connecting the dots in a digital world
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In 2006, Swedish company Posten AB acquired Stralfors, which was then de-listed from the Stock Exchange. A couple of years later, Stralfors set up operations in the Polish town of Laskowice. In 2009, the Swedish and Danish postal services merged to create Posten Norden, now known as PostNord. At the time Stralfors had 2,300 employees, 1,100 of them in Sweden. The company had a turnover of SEK 3.9 billion and its business activity was described as information transfer. In 2011, Stralfors sold off its SIS business area, Strålfors Identification Solutions. SIS consisted among others of Stralfors' former Labels business area, which operated in Sweden, Denmark, Norway and Switzerland. The reason for the sale was that Stralfors' business was to be run within its core operation. This encompassed various kinds of solutions for business communication, electronic information transfer services, fulfillment (third-party logistics) and services to optimize customers' information flows. In 2007 one of Strålfors/Posten’s business solutions was named the best IT solution of the year by the CIO Awards. With a single data file and integration of transfer systems, customers could access all known distribution methods at the time. This is how our commitment towards Omnichannel began. Stralfors'/Posten's Combi solution was named IT Solution of the Year in the CIO Awards 2007. Stralfors celebrated its 90th anniversary in 2009. Stralfors’ business is based on a long tradition, and it all started in 1919 with a man named Thage Carlsson in Ljungby, Sweden. On a trip to the USA in the early 1950s, Göthe Parkander was inspired by automatic data processing and punch cards. Punch cards became Stralfors’ first, but not last, contact with the IT industry. In 1975, Stralfors bought its first label company, Datakett in Helsingborg, which manufactured data labels and other self-adhesive labels. This was the first of a number of acquisitions that made Stralfors a leader in the industry. In 1986, Stralfors was one of the first companies in Sweden to invest in an EDI system for electronic business communication. In 1996, Strålfors bought the manufacturer and supplier of smart cards, P. A. Segenmark in Uppsala. With this acquisition, Stralfors strengthened its customer relationships and took a major step towards its current offering. In 2006, Swedish company Posten AB acquired Stralfors, which was then de-listed from the Stock Exchange. A couple of years later, Stralfors set up operations in the Polish town of Laskowice. Since 1919, Strålfors has successfully managed to transform at every major paradigm, always in close cooperation with our customers
h1|2006–2012: The road to Omnichannel Explore a century of Strålfors
h2|1919–1955: Graphic Production 1956–1969: Punch cards and the company's first computer 1970–1985: Labels, IT-accessories and gaming 1986–1995: Electronic Business Communication 1996–2006: Loyalty schemes and information logistics 2006–2012: The road to Omnichannel 2013–2020: Connecting the dots in a digital world
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Since 1919, Strålfors has successfully managed to transform at every major paradigm, always in close cooperation with our customers. Now, at almost 100 years as a company, it is time to change again – not because we have to, but because we simply cannot stand still. For us at PostNord Stralfors, this is what it has always been about – change. We need to develop new skills and acquire new knowledge. Our society is in the midst of a huge transformation from analog to digital. The situation places new demands on all of us, but it also gives us new opportunities. All end consumers of communication solution expect more personal experiences in the channels they choose. They expect Omnichannel. So, in order to stay relevant, the same applies for our customers. Not only do they have to deliver what the customers want, but also communicate properly through the full customer journey. They need Omnichannel to succeed. In recent years, PostNord Strålfors has evolved into a unique digitisation partner for companies with a large customer base. We know what it takes to support them on their digital journey. We understand complex systems and processes. We always deliver the right message to the right person, at the right time and in the right channel. Today, with 100 years of experience, PostNord Strålfors is the leading provider of Omnichannel solutions in the Nordic region. Stralfors’ business is based on a long tradition, and it all started in 1919 with a man named Thage Carlsson in Ljungby, Sweden. On a trip to the USA in the early 1950s, Göthe Parkander was inspired by automatic data processing and punch cards. Punch cards became Stralfors’ first, but not last, contact with the IT industry. In 1975, Stralfors bought its first label company, Datakett in Helsingborg, which manufactured data labels and other self-adhesive labels. This was the first of a number of acquisitions that made Stralfors a leader in the industry. In 1986, Stralfors was one of the first companies in Sweden to invest in an EDI system for electronic business communication. In 1996, Strålfors bought the manufacturer and supplier of smart cards, P. A. Segenmark in Uppsala. With this acquisition, Stralfors strengthened its customer relationships and took a major step towards its current offering. In 2006, Swedish company Posten AB acquired Stralfors, which was then de-listed from the Stock Exchange. A couple of years later, Stralfors set up operations in the Polish town of Laskowice. Since 1919, Strålfors has successfully managed to transform at every major paradigm, always in close cooperation with our customers
h1|2013–2020: Explore a century of Strålfors
h2|1919–1955: Graphic Production 1956–1969: Punch cards and the company's first computer 1970–1985: Labels, IT-accessories and gaming 1986–1995: Electronic Business Communication 1996–2006: Loyalty schemes and information logistics 2006–2012: The road to Omnichannel 2013–2020: Connecting the dots in a digital world
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The General Data Protection Regulation* (GDPR) is the EU Regulation that came into force as a mandatory law in May 2018. The GDPR is valid across the EU and the EEA and compliments national data protection legislation. Examples of major changes in the new law include increased requirements regarding documentation, processes and information security, as well as the introduction of the role of data protection officer (DPO). For the purpose of conducting various types of physical and digital communication services, PostNord Strålfors processes personal data that we receive from our customers. PostNord Strålfors has ensured that technical and organizational measures meet the requirements of the regulation. Personal data is stored according to customer agreement and standard procedure is to terminate personal data and remove all records in all areas after completion of the production according to the agreement. PostNord Strålfors is a Data Processor, processing data on behalf of our customers, the Data Controller. We will protect your data and process it according to the GDPR and with respect to your data protection rights. If you have questions about how your data is processed or would like us to enforce your data protection rights, please contact the company you initially entrusted your personal data to, and they will relay your request to us. If you want to read more about how PostNord Strålfors processes personal data, please see our If you have any further questions about GDPR at PostNord Strålfors, please contact our Data Protection Officer at the following email address: If you are a corporate customer, please contact PostNord Strålfors customer service or your key account manager
h1|GDPR
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PostNord Strålfors complies with the laws and requirements that apply in each country. Cerficates demonstrates that PostNord Strålfors has identified risks and put in place preventative measures to protect the organization from information security breaches and is aligned with quality, sustainability and environmental standards. Below you find key certificates held by PostNord Strålfors' various operations
li|Nordic Ecolabel license - ,
h1|Certificates
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h3|Sweden Norway Denmark Finland Share this page
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Fredrik Breitung has been appointed as the new CFO of PostNord Strålfors Group. Fredrik most recently comes from Svenska Spel Sport & Casino AB, a subsidiary within the Svenska Spel Group where he is CFO. Prior to that, he held a number of leading financial roles within Svenska Spel and was Finance Director of Wasabröd Group and Barilla Nordic. Fredrik has a Master of Science in Economics from Linköping and Lund. PostNord Strålfors partners with Joisto Quertum PL z.o.o. and outsources its Professional Services organization in Warsaw, Poland from 1st of July 2019. PostNord AB, the leading provider of communications and logistics solutions in the Nordic region, has entered into a collaboration with CDON to increase the availability of 3D printing in the Nordic market. Compelling customer cases and a crash-course in 3D-printing attracted participants to the headquarters in Solna, Sweden when PostNord invited people to an inspiring day about 3D-printing. Many participants also took the opportunity to ask questions to PostNord’s 3D experts who were present. The Board of Directors has appointed Annemarie Gardshol as acting Group CEO of PostNord. PostNord needs to continue its high pace of change in order to meet the global changes in our core business of the letter and parcel markets. PostNord AB, the leading supplier of communication and logistics solutions in the Nordic region, further develops their partnership with GKN Powder Metallurgy, a leading innovation development partner of the manufacturing industry. 3D-printing will revolutionize the supply chain and the joint ambition of the collaboration is to make 3D printing a more open and accessible market. Consumers will soon be able to pay their invoices with Siirto, as PostNord Strålfors will offer Siirto service as invoicing method to its corporate customers. This is a new way to use the service, as PostNord Strålfors is the first operator to issue invoices to Siirto. PostNord AB, the leading supplier of communication and logistics solutions in the Nordic region, today announced their partnership with GKN Powder Metallurgy, a leading innovation development partner of the manufacturing industry. This collaboration will make the 3D printing of parts in manufacturing a more open and accessible market. Det skal være lettere at være mobilkunde, og det skal være billigere at være Telia. Løsningen ligger i en komplet digitalisering af den nordiske telegigants danske kommunikation, og hjælpen kommer fra PostNord Strålfors. PostNord Group takes the next step in the 3D investment and launches a 3D portal through its subsidiary PostNord Strålfors
h1|Press releases and news
h2|Fredrik Breitung new CFO for PostNord Strålfors Group PostNord Strålfors outsources the Polish Professional Services Organization to Joisto Quertum PL CDON and PostNord collaborate to increase the availability of 3D printing Full house at 3D Inspiration Day Annemarie Gardshol new acting Group CEO of PostNord PostNord and GKN Powder Metallurgy collaborate to unlock the potential of 3D printing PostNord Strålfors Oy and Siirto will enable paying of invoices on smartphone PostNord AB and GKN Powder Metallurgy join forces Telia digitaliserer i partnerskab med PostNord Strålfors PostNord launches 3D Portal for on-demand 3D Solutions
sp|Undermeny January 21, 2021 News July 1, 2019 June 18, 2019 Press releases April 17, 2019 News April 9, 2019 Press releases April 4, 2019 Press releases February 5, 2019 News January 22, 2019 Press releases November 22, 2018 June 15, 2018 Press releases
Are you working with media? Welcome to our newsroom. Here you can find company information such as images, press releases and financial information. Please contact us if you need any further assistance. Nordic Communication Manager PostNord Strålfors Group
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h2|Rebecka Mathers
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We are part of PostNord Group. With our expertise and a unique distribution network, we are developing the basis for tomorrow’s communication, e-commerce, distribution and logistics. PostNord AB was established in 2009 through the merger of Post Danmark A/S and Posten AB. The parent company, PostNord AB, is a Swedish public limited company with headquarters in Solna, Sweden. The Group has a turnover of SEK 38,7 billion in net sales and approximately 28,600 employees (2020). PostNord Stralfors has operations in Denmark, Finland, Norway and Sweden. The company has a turnover of SEK 2 billion in net sales and approximately 700 employees (2020). More financial information can be found on 
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Produktionsledare Kjersti Ledin Blaag Ljungby Vikariat fr om 2021-04-19 t o m 2021-10-04, 2-skift är du välkommen att kontakta produktionsledare Kjersti Ledin Blaag på telefon 0372-852 17/070-534 72 80 eller via e-mail kjersti.ledinblaag@stralfors.se. 2021-04-11 Temporary position 3-6 months, Full time Ljungby PostNord Strålfors utvecklar och erbjuder kommunikationslösningar som ger företag med många kunder och leverantörer helt nya möjligheter till starkare och mer personliga kundrelationer. Med vår digitala plattform levererar vi sömlös kommunikation, oberoende av vilken kanal mottagaren efterfrågar. PostNord Strålfors ingår i PostNordkoncernen, den ledande kommunikations- och logistikleverantören i Norden. Vi har verksamhet i Sverige, Norge, Danmark och Finland, där våra 700 medarbetare omsätter 2,1 miljarder SEK (2018). Hör från våra anställda hur det är att jobba på PostNord Strålfors. PostNord Strålfors samarbetar med skolor och universitet. Det är ett utmärkt tillfälle för oss att skapa en bra relation med dig som student och vi värdesätter kunskapsdelning. Följ oss på LinkedIn och ta del av nyheter och aktiviteter inom vår verksamhet. Här publicerar vi också löpande information om lediga tjänster som du kan söka
li|Som operatör kommer du att jobba med att producera försändelser med rätt kvalitet och kvantitet enligt gällande leveransplan. Kuvertering i 3500 maskiner. Bevakar och styr så att förutbestämda kvalitetsnivåer upprätthålls. Förebyggande underhåll samt tillsyn på maskiner och kringutrustning. Några års arbetslivserfarenhet Kunskaper motsvarande Office-paketet Grundläggande svenska i tal och skrift Maskinvana Proaktiv och engagerad Teamorienterad med förmåga att arbeta självständigt Flexibel och anpassningsbar Noggrann och strukturerad
st|Som operatör ansvarar Du för: Du rapporterar till: Vi vänder oss till Dig som har: Det är meriterande om du har: Vi söker dig som är: Placeringsort: Anställningsform Önskar Du ytterligare information Sista ansökningsdag Anställningsform Placeringsort
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h3|Kort om tjänsten Om PostNord Strålfors
sp|Undermeny
We help companies to increase value by being relevant. Smarter customer communication is what we deliver. Omnichannel is how it happens. In a rapidly changing world, new technology places new demands on companies. It is more important – and more challenging – than ever to be relevant to reach out. Smarter communication is the essence of our offer. PostNord Stralfors vision is to transform customers’ communication for generations to come. We know what we talk about. Change is in our DNA. We have 100 years of experience of continous transformation to lean on. To be relevant in the future, we must be sustainable in our developement. It is essential both when it comes to solutions, customer relationships, employee and leadership, finances, the environment, and our social responsibility. Today all successful communication is consumer-driven. Consumers want to decide for themselves how, when and with whom they communicate. We deliver Omnichannel to offer the best way to interact with customers regardless of their preferences, attitudes and digital maturity. Our strategy and our business model are designed to increase value for us and our customers. The benefits are clear; stronger customer loyalty, increased sales, growth in new customers and increased efficiency
h1|Our vision and our mission
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sp|Undermeny We create value for our customers through Smarter Communication in Omnichannel
Our image archive provides images and videos to newspapers and magazines. Please note that the images and videos cannot be used in any commercial context without permission. CEO & President MD Sweden Logotypen finns i varianterna vit, färg och svart. Source: Vimeo Length: 00:56 Language: Swedish
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h2|Ylva Ekborn PostNord Strålfors logotype We are Omnichannel
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Solution Dynamics provides PostNord Strålfors rights for the Nordic region to develop and build customer communication solutions and services based on SDL's software platform. Our 3D project lead, joins today 3YOURMIND at the AMUG. He will talk about PostNord Strålfors investment in 3D printing and how to make the 3D market more accessible to customers. PostNord Group, the leading supplier of communication and logistics solutions in the Nordic region, today announced they are working with Sony Mobile on 3D. The collaboration enables PostNord Strålfors to leverage Stratasys’ technology solutions to create an on-demand part production and delivery service for a diverse range of customers. LINK Mobility and PostNord Stralfors have been collaborating for ten years, and will now launch a joint collaboration in the communication areas of RCS, Multi-channel/OTT and AI/BOT. For the second year in a row Stralfors made Sweden's Top 100 Employers list, a national competition that ranks companies based on our work with employer branding, for having genuine employee commitment and unique career opportunities. Our Christmas campaign is both fun and giving. About ten years ago Stralfors decided to focus on content marketing, something that is now flavour of the month and can be described simply as focusing more on the recipient's terms than on what the company wants to communicate. A ground-breaking ceremony of the first sod cutting at the 26000 square metre for CDON's new warehouse was taken in Ljungby, Sweden. We would like to thank all the engaged students who visited our stand at ARKAD career days and for those who participated in our contest
h1|Press releases and news
h2|PostNord Strålfors enters into partnership with Solution Dynamics Tomas Lundström speaks on 3D printing at the AMUG PostNord and Sony Mobile working together on 3D PostNord starts collaboration with Stratasys Letter of intent with LINK Mobility regarding new communication services Sweden's Top 100 Employers second year in a row Merry Christmas from Stralfors! Our magazine celebrates its 10th birthday The cutting of the first sod The winner of cinema tickets
sp|Undermeny March 6, 2018 Press releases March 6, 2018 News February 26, 2018 Press releases February 5, 2018 Press releases August 10, 2017 Press releases December 25, 2015 News December 23, 2015 September 21, 2015 News December 15, 2014 News November 28, 2014 News
Strålfors has announced the signing of a long-term agreement with CDON.com to build a central warehouse and to help them with their communication solutions. Stralfors had a chat with Mikael Emmet Johansson, Sales Director, and Mats Sjöberg, Business Development & IT Manager, at Stralfors division Fulfilment, both of whom were involved in the business agreement. PostNord investigate the possibility of dispose of Stralfors, which has been part of the group since 2006. – We need to focus on our core business while providing Stralfors full opportunity to develop their own offering, says President and CEO Håkan Ericsson. This year was the fifth successive year that the Marianne Nivert Leadership Grant has been awarded. Meet Annica Axelsson at Stralfors, a previous winner of the Nivert Grant for good leadership. This year is the fifth in a row that the Marianne Nivert Leadership Grant has been awarded. Stralfors, part of the PostNord AB, develops and offers communication solutions giving companies with many customers completely new opportunities for more personal and stronger customer relationships. Despite the large number of employees, there’s a family atmosphere at Stralfors, where people work closely together and encourage individuals to achieve new career opportunities. Volvo Cars Sweden is investing in a new, printed customer magazine, with the very first edition of “Volvo Magasin” appearing in the next few days. Just in time for the launch of the new Volvo XC90, Stralfors is printing and distributing around 350,000 copies of the magazine to Volvo owners. PRESS RELEASE Strålfors Svenska AB, a part of PostNord, are building a new Nordic logistics centre for CDON.com in Ljungby .The new site, in the first phase includes a warehouse and a distribution centre of 25 000 square meters, expects to be in operation during 2015. When the centre is finished it will result in approximately 100 jobs. Stralfors welcomes Olga Lipinska, our new CFO in Poland. In this interview, Olga shares her career story, her thoughts on Stralfors and her plans to support Stralfors Poland. Eye tracking technology is relatively easy to understand. It measures exactly where the eye is looking, and this information can then be used to analyse what you've looked at, when you looked at it and how long you looked. The technology can also be used to interact with a computer, for example the mouse pointer or double clicks. Once again Stralfors has been nominated for the Swedish Publishing Adwards, Svenska Publishingpriset. This year, our customer magazine, Smarter Communication is a finalist in the category Customer Magazines B2B
h1|Press releases and news
h2|CDON: The end consumer is in focus PostNord plans possible sale of Strålfors Former recipient of Nivert Grant at Stralfors Nivert grant-winners announced Smart skills development led to managerial role Print gives Volvo added value CDON has signed an agreement with Stralfors Olga Lipińska, our new CFO of Poland A look reveals all Smarter Communication in the finals of Swedish Publish Adwards
sp|Undermeny November 7, 2014 News October 29, 2014 News October 7, 2014 News September 30, 2014 News September 23, 2014 News September 16, 2014 News September 10, 2014 Press releases September 3, 2014 News August 28, 2014 News August 28, 2014 News
Eye tracking technology is relatively easy to understand. It measures exactly where the eye is looking, and this information can then be used to analyse what you've looked at, when you looked at it and how long you looked. The technology can also be used to interact with a computer, for example the mouse pointer or double clicks. At Stralfors we regard thesis work and student assignments as a good way of getting to know you while you’re still studying. You will gain experience while working with professionals from a wide range of fields. And you will work on challenging, varied assignments in an environment where your ideas will be heard. Suzanne Vallin Brantestad, HR Manager at Stralfors, answers some of the most common questions that students ask. Four university students have been analysing Stralfors. Their work is enhancing Stralfors’ information security and is at the same time one element of the implementation of the security standard ISO 27001. Gunilla Hansson, Production Manager at Stralfors AS Norway, is a role model for many women. Here is the story of her career and her thoughts about leadership and gender parity. The new websites, postnord.dk, postnord.fi, postnord.no and postnord.se, will function as display windows for PostNord’s overall offering in each country. 24 participants have been selected to participate in the next PostNord Professionals programme. Here, two of them, Vesa Jussila and Daniella Lahdo from Stralfors, discuss their thoughts and what they hope to achieve as participants. The major trade fair Marketing Week Live 2014 was held in London on 25–26 June 2014 under the heading “Marketers unite”. The impressive Olympia Conference Center had been divided into four main zones representing the biggest challenges facing the marketer: Understand, Engage, Experience and Convert. The application process for the PostNord Professionals 2014-2015 program has been completed. 101 specialists throughout PostNord applied – 24 have been selected to participate in the next PostNord Professionals program. Stralfors will be following the children in the SOS children’s village in Bouar, securing their right to education and safety. Stralfors partnership with SOS Children's Villages is a long-term cooperation with ongoing activities. Two ambassadors were appointed among its employees. Meet Lillemor Karlsson and Tanja Luplau. Stralfors has recently initiated a partnership with SOS Children’s Villages in Sweden to offer support in one of the world’s poorest countries. In its major initiative, Stralfors will be following the children in the children’s village in Bouar, securing their right to education and safety
h1|Press releases and news
h2|A look reveals all Ask our recruiter about thesis work and student assignment Student collaboration enhances security at Stralfors A successful career woman New temporary PostNord websites Two participants in PostNord Professional Marketing Week Live 2014 – big focus on good content in the right channel PostNord Professionals opportunity for specialists Our ambassadors will be active in Bouar Improving future for children in Bouar
sp|Undermeny August 22, 2014 News August 2, 2014 News July 25, 2014 News July 18, 2014 News July 14, 2014 News July 11, 2014 News July 10, 2014 News July 8, 2014 News June 30, 2014 News June 26, 2014 News
She wants to shift the focus from computers and hardware to people, behaviour and the entire digital culture. “It’s all about normal people’s lives. We’re still immature in the way we use technology,” says Christiane Vejlø, digital trend analyst and media advisor in Copenhagen. Martin Hansson (Sweden), Xiaoran Lin (China) and Sören Rätzer (Germany) studied the master’s programme Business Processes & Supply Chain Management at Linnaeus university in Växjö and wrote their final thesis on Stralfors. We have asked Boris Berberovic, Stralfors Group Security Manager, about the importance of security when handling sensitive customer information. How do you increase sales, business efficiency and customer loyalty? This was one of the opening questions to be answered at Stralfors’ Smarter Communication Day 2014. On 25 May 2014 it’s time for EU elections in Sweden, and about 140 million ballot papers have been produced. Stralfors is responsible for producing the ballot papers for the Swedish Election Authority. “Simple and rewarding. That’s all you need for a good customer experience.” The words of Dr Nicola Millard, Customer Experience Futurologist at BT, British Telecommunications. Telenor’s partnership with Stralfors began back in the mid-1990s, with the company then known as Europolitan, and it has grown continuously with new areas of collaboration. Telenor is now one of PostNord’s most important partners and collaborates with many parts of the Group. In PostNord’s new organisation, Stralfors will now be collaborating much more closely with the rest of the Group to develop new, shared services. “Together we have tremendous business opportunities, as we complement each other so well,” says Stralfors’ CEO Per Samuelson. During March, Stralfors paid a visit to the job market fair at Linnaeus University in Växjö. Terese Åkesson from Stralfors and our company host Oskar Andersson are very satisfied with the day. The right message to the right person = sustainable communication. That was one of the messages at the 2014 Golden Key awards, which were held at Globen on 20 March 2014
h1|Press releases and news
h2|Smartphones the key to the future "Stralfors helped us to get a better overview in the practical business" "Our trust and reliability is everything" Communicate on the customer’s terms Stralfors produced 140 million ballot papers The customer communicates in all channels Major customer with coordination requirements Stralfors key role in PostNord’s Group strategy “Rewarding and interesting” Sustainable communication that’s worth its weight in gold
sp|Undermeny June 23, 2014 News June 16, 2014 News May 30, 2014 News May 15, 2014 News May 9, 2014 News April 23, 2014 News April 22, 2014 News April 11, 2014 News April 8, 2014 News April 4, 2014 News
On Saturday, March 29 between 8.30 and 9.30 pm CET, it’s time for this year’s Earth Hour. PostNord is supporting the initiative by switching off the lights in its property and premises. During March, Stralfors visited two labour market days at Linnaeus University in Växjö and Halmstad University, which gave us a chance to socialise and network with students. A sincere thank-you to all of the inquisitive, engaged students who visited our stand and those who took part in our competition. Over one hundred students took part in the competition, which has now finished. Congratulations to Malin, Py, Elina, Mehmet and Christoffer. You’ll receive your prizes: two cinema tickets each. Many people’s minds turn to paper when they think about Stralfors. But that means they’re out of touch. Because Stralfors nowadays is just as much an IT integrator, offering its customers access to the market’s broadest range of products and services in the field of customer communication, whatever the channel. Once the customer has decided how they want to communicate, Stralfors puts together the solution. The age of buying expensive systems is over – now you buy communication as a service! E-commerce is a rapidly-expanding business. There are 820 million people living in Europe. 529 million of those use the Internet. 250 million people are e-shoppers. The e-commerce (online retail) growth ratio ranges from 7-20 % a year in the countries where Stralfors does business. Still, only 5 % in total of all retail business is done online in Europe. Björn Johansson, a man with keen interest in e-commerce and Supply Chain Manager at Stralfors division Fulfilment shares his expertise of the megatrends in the global e-commerce market. We're hearing the term more and more often - "Internet of things". But what does it actually mean? And how does it work? Karl-Johan Lundin, who is Key Account Manager at Stralfors, has been named Stralfors’ Salesperson of the Year within the Fulfilment Division, shares his advice from his career with Stralfors. The Swedish financial newspaper Dagens Industri has named Stralfors as an exciting company in which to make a career. Excellent internal development work, proactive leadership and exciting challenges associated with the company’s visions for the future are just some of the factors mentioned in the citation that was presented recently. Accord Post is in many ways similar to Stralfors, and it’s the leading company in its industry in Russia. “We’ve been collaborating for a few years now, which gives us the opportunity to help our customers, perhaps mainly in the banking and finance sector, who are considering moving their operations towards the east,” says Tommi Hänninen, Vice President, Sales and Marketing at Stralfors. “Together with Accord Post, we can essentially deliver the same services we offer here in Russia and the Baltic region too. It simply makes things a little easier for our customers,” he says. Dmitry Zelenko is Commercial Manager at Accord Post in Moscow. The company has been the market leader in Russia in the field of direct marketing and fulfilment solutions for more than ten years. Customer communication is becoming increasingly digital and takes place in a number of channels. But if a company is to know which channels they should invest in and how they should communicate with their customers, they must keep a close eye on the information they have about them. “Interactivity will be the keyword in future,” says brand expert Eva Ossiansson
h1|Press releases and news
h2|Saturday: this year’s Earth Hour Darts competition decided! “Stralfors helps its customers with smarter communication solutions” Gunilla Etsare, CIO at Stralfors E-commerce is the mega trend Internet of things Career advice from one of our Key Account Managers The citation explaining Stralfors’ award Both old and new work in Russia Good order the key to it all
sp|Undermeny March 28, 2014 News March 21, 2014 News March 17, 2014 News March 13, 2014 News March 10, 2014 News March 5, 2014 News February 26, 2014 News February 19, 2014 News February 18, 2014 News February 14, 2014 News
When you visit a website today, you expect a positive experience, regardless if you’re browsing on a smartphone, a tablet or a computer. “That’s why we’ve chosen responsive web design. This way, we’re investing not only in a more modern, more future-compatible web platform, but also in more satisfied customers and greater business benefit,” explains Martin Sterner, VP Marketing Communication. And how can it help me in my customer communication? This was one of many questions that were answered at Stralfors’ breakfast seminar at Media Evolution City in Malmö. Automated relationships, social media and new purchasing patterns. For companies that make use of new digital tools, there are major opportunities to develop new services and become established in new markets. The words of Internet entrepreneur Ola Ahlvarsson. Every year, the Swedish financial newspaper Dagens Industri designates 100 companies in Sweden as “Career Companies”, when they list the most exciting companies in which to make a career. We are extremely delighted and proud that Stralfors has been named as one of Sweden’s 100 most exciting employers. Magdalena Schindler is Customer Service Manager for Business Communication in all seven Stralfors countries. Focused work on employeeship at Stralfors has increased both engagement and involvement among employees. This is evident from this year’s FOCUS survey, in which MIX and LIX have increased. Troels Hansen, Director of Business Development, in the Data Management Division at Stralfors, discusses the trends in our markets and some of the changes that will define Stralfors ´business in the years ahead. Stralfors’ Data Management Division has had a student on a work placement for three months as a project manager. We spoke to Christina Scappini and Morgan Sellén about this. Anyone can learn how to programme. That was the message on Stralfors’ training day known as The Hour of Code in Solna on 9 December. 60 schoolchildren were given a course on computer skills and what can be done with the aid of programming. Schoolchildren are to learn how to programme – not just at school, but also with help from the world of business. On 9 December, Stralfors will invite two classes from the 6th grade to their head office in Solna for a half-day course on IT skills
h1|Press releases and news
h2|A website for all devices Exactly what is Big Data? The future is here! Stralfors named one of the Career Companies 2014 “There must be a constant dialogue with the customer” A focus on employees Trends in our markets A placement at Stralfors - an opportunity to start your career Coding on the timetable as Stralfors teaches pupils how to programme Stralfors teaches schoolchildren to programme during The Hour of Code
sp|Undermeny February 11, 2014 News February 4, 2014 News February 4, 2014 News January 24, 2014 News January 16, 2014 News December 30, 2013 December 27, 2013 December 17, 2013 December 12, 2013 December 5, 2013
Sidsel, a HR Manager in our office in Oslo, Norway, answers frequently asked questions about job interviews at Stralfors. We would like to thank all the engaged students who visited us at ARKAD careers days at the Faculty of Engineering, Lund University and for those who participated in our contest. Stralfors spent two days as an exhibitor at the ARKAD careers days run by the Teknologkåren at Lund University Faculty of Engineering. 145 companies set up their stands and 10,000 students visited ARKAD in order to ask questions and make contacts with these companies. Meet Marcus Petersson, who works as an IT-Object Manager at Stralfors and describes his experiences of his first visit to ARKAD as an exhibitor
h1|Press releases and news
h2|Ask the recruiter – Sidsel Bråten The winner of the contest at ARKAD career days Students pleasantly surprised that we´re so specialised in IT Secret assignment for TeliaSonera Infolog Magazine nominated for the Swedish Publishing Prize Nordic distance shopping grows Key questions for the e-trader Posten Norden launches climate fund Strålfors wins postal industry Oscar
sp|Undermeny November 28, 2013 November 22, 2013 November 21, 2013 April 10, 2012 September 23, 2011 June 29, 2011 June 28, 2011 November 10, 2010 June 25, 2010
Our Code of Conduct specifies governing rules of behavior for the Group, in the areas that are the most important for us in ensuring sustainable business practices. PostNord will comply with all relevant accounting and reporting rules. For example, the International Financial Reporting Standards ( ) are followed and the Sustainability Report is conducted in accordance with the Global Reporting Initiative Guidelines ( ). One of the ways in which compliance at PostNord is investigated is through PostNord's special reporting (whistleblower) procedure. It allows anonymous reporting in the event of suspicions of certain types of violation. PostNord has zero tolerance for bribery and other forms of corruption, such as money laundering. All forms of market activities/representation should be in accordance with internal rules, business practices and legislation applicable to the markets that we act on
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h3|Regulatory compliance Whistleblower system In accordance with the law Code of Conduct
sp|Undermeny Our Code of Conduct specifies governing rules of behavior for the Group in the areas that are most important for us in ensuring sustainable business practices. PostNord has zero tolerance for bribery and other forms of corruption, such as money laundering. All forms of market activities/representation should be in accordance with internal rules, business practices and legislation applicable to the markets we act on.
PostNord Strålfors provides a safe and satisfying work environment. We have a holistic view of health that includes physical, mental and social well-being. PostNord Strålfors works with mapping and risk analyzes to manage and prevent risks in the work environment as well as prevent work injuries and illness. Continuous supervision of locale, machinery, workstations and other protective activities is done in each department. All our employees have the right to join associations, organizations and the right to organize themselves in union associations. We respect the right to collective bargaining and the right to sign collective agreements. The requirements of the ILO Nuclear Conventions5 should be followed if they go beyond national legislation. PostNord's work for gender equality and diversity is based on the view that people's differences contribute to an attractive and dynamic workplace. Every employee is entitled to be respected. No employee may be violated, discriminated or harassed in any way, for any reason or in any connection. The initiative “Move – Change for Diversity” aims to bring diversity issues into the spotlight throughout the PostNord Group. In order to increase gender equality, it was decided in 2010 that at least 40% of PostNord Group's managers and leaders should be women. PostNord Strålfors reached the target in 2017. It was achieved by seeking job candidates both internally and externally, and the ambition that every recruitment should include both women and men among the final candidates. 2019: 67 2019: 76
st|Employee index (Satisfaction and Motivation) Leadership Index (Immediate Manager)
h1|Sustainable employer
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h3|Safety rounds Working conditions Diversity, equality and inclusion Facts
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To PostNord Strålfors it is essential to engage in the communities we work in. We actively support projects in sports and culture, especially for children and young people. With operations in four Nordic countries, the PostNord Group is one of the Nordic region's largest communications and logistics companies. We have our production sites in smaller municipalities and communities in Sweden, Denmark, Norway and Finland. PostNord Strålfors is a significant employer and provides the local communities with job opportunities. Thus, the economic value generated by PostNord Strålfors benefits the local society through wages and salaries. PostNord Strålfors, as well as PostNord Group, contribute to an active and creative living environment through community involvements and sponsorships in the areas of sports and culture and the support of children and young people
h1|Social responsibility
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Through systematic quality work and a continuously improvement approach and culture we deliver solution and service that meet our customer and stakeholders needs and requirements. We have extensive competence in several excellence models, a competence that we utilize to develop and improve our way-of-working to meet our customer expectations. In cooperation with you, we can produce the best possible technical solution from a quality perspective. The continuous improvement of our working methods further ensures an appropriate, adequate and efficient quality and Quality management. We continuously develop our employees' knowledge and skills to meet our quality criteria. PostNord Strålfors’ business is certified to the latest standards in both quality and environment. Our customers satisfaction is continuously measured, evaluated and followed up
h1|We meet your needs and quality criteria
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h3|PostNords quality, environment and work environment certificates:
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SEK 100 million has been earmarked in the Climate Fund for this purpose. ­This money corresponds to what it would have cost to compensate for carbon dioxide emissions from the business last year. All employees can contribute ideas, and at present about ten suggestions for measures to improve the environment have been received from employees in Sweden, the UK, Norway, France and Poland. “Our customers demand sustainable business operations. To achieve this, we need the commitment of employees, which is exactly what we’re seeing here,” says Erica Kronhöffer, Posten Norden’s Environment Manager. More suggestions will be ready for implementation this autumn
h1|Posten Norden launches climate fund
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As a large company, PostNord Strålfors carry a great responsibility in reducing environmental impact and being part of the transition to a more sustainable society. PostNord Strålfors strives at all times to increase capacity utilization in its physical and digital production by optimize processes flows, material use, waste and transportation according to the Lean methodology. Being a leader in physical and digital communication and providing high-level solution and services to our customers creates a great responsibility for the environment. With long-term experience of systematic environmental work, PostNord Strålfors have establish a high level of awareness and a stable platform for further development towards higher sustainability goals. Reduced CO2 by over 50% from 2009 to 2020 (target 40%) Nordic Eco-label (Swan), production site Rosersberg and Västberg certified. Nordic Eco-label (Swan) recertified in Sweden, Norway and Poland. One of the first companies licensed to the Nordic eco-label. One of the first companies certified to ISO 14001. The chlorine-free paper ”Strålfors noll” is introduced. Fossil free by 2030
li|To reduce the need for premises PostNord Strålfors optimize production and conducts efficiency measures Energy surveys, management by objectives and technology are the means used to reduce energy consumption Actions include motion-sensitive lighting, LED technology, modern ventilation and upgrading of quick-closing doors
st|2020: 2018: 2014: 1997: 1996: 1988: Target:
h1|We meet your needs and environment criteria
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h3|These are our focus areas in order to reduce our climate impact: PostNord Strålfors Environment History
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Vi erbjuder dig en inspirerande och kreativ miljö på ett företag som är ledande på den Nordiska marknaden för digitala tjänster. Många av våra kunder är marknadsledande inom sina områden så du kommer att ställas inför stimulerande och lärorika utmaningar. Inom Customer Support arbetar vi med att tillhandahålla en hög tillgänglighet av support till våra kunder kring frågor om våra tjänster, leveranser, teknisk support, beställningar, incidenter och andra supportfrågor samt äger implemetationsprocessen av nya kunder. Vi ser gärna att du som person är lösnings- och leveransorienterad som tycker om att ta egna initiativ samt trivs med att arbeta både självständigt och i team. Du är van vid att ta ansvar och att arbeta strukturerat. I din roll är det viktigt att vara kundfokuserad, lyhörd och flexibel. PostNord Strålfors arbetar för människors lika värde och ser gärna en mångfald av sökanden Anställningen är en tillsvidareanställning på heltid. Ljungby eller Alingsås Då är du välkommen att kontakta Lotte Palmlund, Team Chef Customer Support, Nordic Customer Implementation på tel +46 706 188 517 eller mail lotte.palmlund@stralfors.se Intervjuer sker löpande. Sista ansökningsdag är 2021-04-22 2021-05-22 Permanent position, Full time Ljungby PostNord Strålfors utvecklar och erbjuder kommunikationslösningar som ger företag med många kunder och leverantörer helt nya möjligheter till starkare och mer personliga kundrelationer. Med vår digitala plattform levererar vi sömlös kommunikation, oberoende av vilken kanal mottagaren efterfrågar. PostNord Strålfors ingår i PostNordkoncernen, den ledande kommunikations- och logistikleverantören i Norden. Vi har verksamhet i Sverige, Norge, Danmark och Finland, där våra 700 medarbetare omsätter 2,1 miljarder SEK (2018). Hör från våra anställda hur det är att jobba på PostNord Strålfors. PostNord Strålfors samarbetar med skolor och universitet. Det är ett utmärkt tillfälle för oss att skapa en bra relation med dig som student och vi värdesätter kunskapsdelning. Följ oss på LinkedIn och ta del av nyheter och aktiviteter inom vår verksamhet. Här publicerar vi också löpande information om lediga tjänster som du kan söka
li|Hantera supportfrågor och implementation av våra kunder Daglig uppföljning och hantering av ärenden inom funktionen Komplettera och säkerställa att befintliga ärenden innehåller rätt information såsom kundnummer, avtal, filspecifikationer, testfiler samt övriga nödvändiga resurser vid första kontakt Hantera kundrelaterade incidenter enl. gällande rutiner och processer Arbeta med löpande förändrings- och förbättringsarbete inom avdelningen samt följa upp och åtgärda avvikelser Ge kund löpande återkoppling på deras aktuella ärenden Säkerställa att ärenden hanteras enligt gällande prioriteringsordning Gymnasiekompetens eller motsvarande Minst 1 års erfarenhet från arbete inom Kundtjänstfunktion Erfarenhet av olika typer av ERP- och ärendehanteringssystem Vana att hantera kundkontakt både muntligt och skriftligt Mycket god förmåga att kommunicera, såväl muntligt som skriftligt, på svenska och engelska
st|Nu söker vi en kvalitetsmedveten, målfokuserad och motiverad medarbetare till vår Customer Support! Du kommer att ansvarar för att Vi vänder oss till dig som har Du har vad som krävs Anställningsform Din placeringsort Önskar du ytterligare information? Välkommen med din ansökan! Sista ansökningsdag Anställningsform Placeringsort
h1|Medarbetare Customer Support Mer om karriär på PostNord Strålfors
h2|Träffa våra medarbetare För studenter Följ oss på LinkedIn
h3|Kort om tjänsten Om PostNord Strålfors
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Eye tracking technology is relatively easy to understand. It measures exactly where the eye is looking, and this information can then be used to analyse what you've looked at, when you looked at it and how long you looked. The technology can also be used to interact with a computer, for example the mouse pointer or double clicks. Eye tracking is often used in the media industry to measure awareness and responses to advertisements, both printed and digital. "Eye tracking is used by consumer companies in market research, but just as often by major companies in their development work on new products and packaging," explains Ali Farokhian, continuing: "Sweden's a small market for us. People are more inclined to use eye tracking in analyses in Japan and the USA, and to some degree in the UK." Consumers are more heterogeneous now than ever before. "It's becoming more and more difficult to understand how different consumer groups behave and thing, while at the same time companies have high demands for a positive ROI on each activity. This means that result and effect are a must - in all communication initiatives," says Ali Farokhian. What companies want to access is peoples' objective, natural responses. "They want to access the reptilian complex. You don't reach it via traditional market research surveys, which require us to verbalise our behaviour," he explains. We humans also tend to want to depict things as being a bit better than they are. "It doesn't matter where you are in an innovation process, eye tracking is ideal in both the creative part and in production or in the evaluation phase. Ideally at all stages. So you get the full benefit of it," explains Ali Farokhian. And as the technology is now mobile, you're not tied to a computer workstation to perform the measurements. With a pair of glasses with an integrated eye tracker, you can conduct tests in any environment at all. "The most common kind is in-store tests – what attracts people most on the shelf." But the technology is also used in research and product development. "You can trick anything ... but when you're conducting studies you don't reveal the purpose, nor do you provide too much information. So I'd say no, you can't." Eye tracking is ideal for measuring online presence. "Because no one's looking to find out the click rate. You want proof that the campaign is having an effect." "And I'd say that eye tracking is the only method that can measure whether or not your advert is generating an effect online." "But," says Ali Farokhian, "it's always important to supplement an eye tracking test with more sources, interviews for example. Because you don't always know why people are looking at a certain place in your message. It might just as well be because people hate your advert." "Eye tracking is an extra variable that brings you one step closer to the truth," he says
li|Eye tracking can be used as a warning system in cars. It looks at your eyes and whether you start to become tired or lose concentration for some other reason on the road. Eye tracking can be used for both sight and hearing tests. This is because it’s possible to measure whetherthe test subject has responded to sound or light from movements of the eye. This is extremely useful, for example, when conducting hearing tests on very small children. Eye tracking is used as support in reading, for example for people with dyslexia.
h1|A look reveals all
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h3|To which shapes are we attracted? What do we look at? Tests in any environment at all Can you trick an eye tracker? Share this page Did you know that ...?
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We're hearing the term more and more often - "Internet of things". But what does it actually mean? And how does it work?
h1|Internet of things
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sp|Undermeny "The most important thing is that there must be an underlying logic that makes the platforms that you want to communicate actually do it. And we're now starting to get there," explains Stefan Lager at Stralfors. More and more physical objects are now being fitted with embedded sensors, which detect and register the environment they´re in. They communicate with one another or with other devices via the Internet, often by wireless communication. "These transmitters can be placed in anything from roads to pacemakers and household appliances. And they can be remote-controlled via the Internet in order to obtain information, control energy consumption or manage surveillance. The information networks created by these connected objects create scope for totally new business models," believes Stefan Lager, who thinks that there are three important aspects guiding developments in this field: "The first one is the fact that mobility is simply becoming more and more important. The second is that the recipient, often the customer, is controlling development. And the third is that our smart, mobile devices are forming the hub of this development". The mobile is the first thing we look at in the morning. It tells us how much we´ve moved during the day, how well things went for the production unit where we work or where the car is and whether it needs to be filled up. "Everything from configuration to distribution and service solutions needs to be re-thought with reference to classical systems. It´s a very exciting development," says Stefan Lager.
Automated relationships, social media and new purchasing patterns. For companies that make use of new digital tools, there are major opportunities to develop new services and become established in new markets. The words of Internet entrepreneur Ola Ahlvarsson. In the past, a shop owner could sell to anyone able to come to their shop. With globalization and modern technology, in theory the same shop owner can sell to everyone in the world. But at the same time also compete with the whole world. Those companies that recognise the opportunities and invest have a global arena with vast potential, while those who stay with old, inefficient models are not particularly attractive to either customers or employees. “Those who dare and understand, and who are fortunate, can create virtually anything. And those who make the wrong choice face a really tough time as things change.” Ola Ahlvarsson cites the music industry as an example of an industry that has made more progress than others in its digitalisation. Developments have moved from vinyl records to digital CDs, after which pirated versions threatened to sink the industry completely. But since Spotify came along, the good times have returned. Suddenly profitability is better, music is more accessible and more people than ever are listening to music. Spotify is also an example of more people in younger generations wanting to own the right to do something instead of owning the actual things. We can listen to music, but we don’t own it. Car pools are another example, where you buy the right to use a car without owning it. “Industry after industry is being transformed and anyone who’s running a business, not just Internet companies, must prepare for a much more connected society.” Even now, consumers are influenced much sooner by what other people are buying, and that’s something that will increase, according to Ola Ahlvarsson. “We’re living in a global village where recommendations and other people’s experiences are passed on quickly. In future, customers will be even more knowledgeable.” The fact that electronic payments via mobile phones are increasing rapidly also affects purcha- sing patterns. As well as making payments easier, the mobile phone is also taking on an even more social role. Your friends will be able to see what you’re buying and where. Shops also know who you are and what you’ve bought in the past, and they can send tips straight to your mobile for things you probably want to have. “We receive more suggestions, as the phone understands more. In future, when you book a flight to Ibiza, in the next second you’ll also have suggested accommodation and activities sent to your mobile.” As far as companies are concerned, one trend in the future is that transactions and communication will be more highly automated, predicts Ola Ahlvarsson. For example, the Coca-Cola machine can tell the car that it needs filling up, and the transaction is entered automatically into the schedule. “Or that I as an entrepreneur go into Google and write that I want to buy clicks for people with a certain profile, and then as sales increase money is sent to Google without their even knowing that I’m their customer. That kind of automated relationship is on the increase.” Ola Ahlvarsson is convinced that in future companies will be working more together with customers, entrepreneurs and companies in other industries. He believes that in order to keep up, large, traditional companies must realise that all innovation cannot come from within. “They have to open their doors to entrepreneurs, remove the glass ceilings for intrapreneurs, and take the time to think ahead. There’s often a conflict between exciting opportunities for the future and day-to-day operations, but they have to go hand-in-hand. What we’re talking about is tomorrow’s ‘business as usual’.” Ola Ahlvarsson confirms that technological developments and the changes currently under way are something that no previous generation has experienced. “It’s a privilege to be able to live in these times. Bill Gates said that ‘more things will happen in the next ten years than happened in the last fifty years.’ And I’m convinced that that’s true.”
st|Music industry a good example Recommendations are passed on quickly Highly automated communication Working more together
h1|The future is here!
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Focused work on employeeship at Stralfors has increased both engagement and involvement among employees. This is evident from this year’s FOCUS survey, in which MIX and LIX have increased. During 2013 Stralfors has focused on embedding the six cornerstones of employeeship among its workforce, in a close dialogue between managers and employees. “We’ve worked with a tool that we call ‘Let’s Move’. This has involved employees and managers meeting on six occasions and discussing each of the cornerstones of employeeship during an hour-long meeting, at which everyone had the chance to put forward their opinions and comments,” says Mette Agerbaek Ruby, HR Manager at Stralfors. Let’s move takes as a starting point the six cornerstones of employeeship, but ultimately it’s all about discussing how employees and managers together can achieve Stralfors’ vision for 2020 and how goals, values and the business culture affect this work, as well as what responsibility employees have for achieving the vision and goals. “There have been lots of interesting discussions about everything from customer focus to cooperation between departments. Questions that don’t always crop up in hectic everyday life. After Let’s Move, we all have a common language when we’re talking about our cornerstones. We’ve also achieved a greater understanding of Stralfors’ vision and goals, as can be seen in this year’s FOCUS,” says Mette. Svein Roar Johansen, Accounts Manager at Stralfors in Norway, believes that the work has been valuable, and he says that the exercise has created interest and engagement among employees. “Let’s Move has given us a reason to discuss the whole organisation in a way that we just don’t have time for usually. It’s also increased the level of understanding of our work processes, even those that don’t affect us in Finance every day.” He views it as a continuous process to have the cornerstones of employeeship close at hand to discuss at all times. “We’re all dependent on what others do, so we must be able to see the big picture in our organisation,” says Svein Roar Johansen
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Troels Hansen, Director of Business Development, in the Data Management Division at Stralfors, discusses the trends in our markets and some of the changes that will define Stralfors ´business in the years ahead. I started my career at Stralfors in December 2010. Since then I have had responsibility for the business and product development in different roles. Today, I am in charge of Strategy and Business Development for Stralfors’ digital products. I am fascinated by how new business models can turn industries around and bring entirely new competitors onto the playing field. In periods of large technological changes as the one we are experiencing right now with digitalisation, there are a lot of openings for finding new ways of reaching customers. The overriding trend in all countries is that physical communication on paper is being reduced heavily. Either it is being replaced by digital alternatives or it disappears altogether as a result of self-service solutions such as internet banks. A company’s ability to build relationships with its customers will be of increasing importance in the future. In many sectors, goods are increasingly becoming commoditised. A major possibility to stand out is to create brand communities of loyal customers. Alongside e.g. timely deliveries or great customer service, the way you communicate with your customers is a key differentiator. Another very visible trend is the increasing use of data. It is through the collection, analysis and use of customer data that companies increase the relevance of their communication. The more you know about your customers, the better positioned you are to create effective campaigns and build loyalty. Finally, mobility will only increase in importance as a channel. Basically, all digital communication is available in the mobile today, whether it is e-mail or internet bank invoices, however, a lot of the existing infrastructure is based on A4 formats, not adapted to phones or pads. At Stralfors we are already positioning ourselves to gain from the above mentioned trends. We are offering companies to reach their customers through a variety of channels, and we have developed tools for companies to put their customer data to work and sharpen the content of their communication across channels
st|How many years have you worked at Stralfors? What have you worked with during these years? Why is it interesting working with trends within Stralfors? What trends do you see in our markets? Can you point out some changes in customer communication that will impact on Stralfors future direction? What is Stralfors doing to meet these trends?
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The UN's global sustainability goals have been analyzed to evaluate which ones we have greatest potential to influence. In PostNord’s view, the most relevant goals are: People’s differences contribute to an attractive and dynamic workplace and improve our ability to meet, and maximize benefit from, the various needs of customers. As a major employer in the Nordic region, PostNord focuses closely on gender equality and diversity in its work. PostNord’s environmental work is targeted at reducing energy consumption in transportation and buildings. The energy used will to the highest degree possible be generated from renewable sources. Sound business ethics, social responsibility and active environmental work are central aspects of PostNord’s operations. PostNord’s states requirements for how the Group’s employees must act in the areas that are most important to sustainable business practices, given the nature of PostNord’s business. We focus actively on diversity and gender equality. More than 99 percent of our workforce is covered by collective agreements. We make demands and monitor the supply chain regarding, for example, health and safety, the environment, labor law, human rights and anti-corruption. PostNord’s whistleblower procedure enables serious incidents or improper activities in the Company to be reported, including economic crime, serious forms of discrimination and harassment, and major breaches of environmental regulations and environmental pollution. Safe and fuel-efficient driving plays an important part in achieving both national and PostNord’s own goals for reducing accidents and environmental impact, and for improving health. In PostNord’s transport system, routes are optimized and capacity utilization in the vehicles is kept as high as practicable. PostNord is also working towards an integrated production model, in which mail and parcel distribution is coordinated for optimal use of the transport capacity. PostNord operates a large electric vehicle fleet, with most electric vehicles being deployed on the last mile, to reach the customer. This reduces climate impact, noise and PostNord’s emissions of substances harmful to human health, such as nitrous oxides and particles. As one of the biggest logistics operators in the Nordic region, carbon dioxide emissions from own and purchased transport services represent the Group’s major environmental impact. PostNord’s environmental work focuses on reducing energy consumption in transportation and properties. The energy used will to the highest degree possible be generated from renewable sources. Focus areas to reduce climate impact are: Higher capacity utilization, fuel-efficient driving, a higher percentage of biofuel used, more electric vehicles, more rail transport, less air, energy-efficient buildings
h1|The UN's global sustainability goals
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h3|Goal 5: Gender equality Goal 7: Affordable and clean energy Goal 8: Decent work and economic growth Goal 11: Sustainable cities and communities Goal 13: Climate action
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em|Achieve gender equality and empower all women and girls. To ensure access to affordable, reliable, sustainable and modern energy for all. Promote, inclusive and sustainable economic growth, employment and decent work for all. Make cities and communities inclusive, safe, resilient and sustainable. Take urgent action to combat climate change and its impacts.

di|The Swedish Publishing Prize is the oldest communication competition in Sweden for newspapers, magazines, books and other printed items. Every year hundreds of contributions, companies and agencies compete for this prestigious award. Even being nominated in this competition is a major honour. Infolog Magazine is competing against four other magazines in the category of Customer magazines – business to business. In addition to the honour of being selected as one of the best customer magazines of the year by a jury consisting of industry communication specialists, Infolog Magazine and other nominees are featured on the website popkom.se and in the e-newsletter “Publishing- och Webb-Pris-Nytt” [“Publishing and Web Prize News”]. The nominated contributions will also be displayed at the Book Fair to be held at the Swedish Exhibition & Congress Centre in Gothenburg on 22–25 September. Furthermore, for every contribution in this year’s competition, a tree will be planted in the Himalayas in order to contribute to the region’s ecology and to create employment for the local population. The Swedish Publishing Prize has been awarded annually since 1990. The competing contributions are assessed by a jury for their text content, layout, graphical design, typography, visual content and the printed item as a physical product. This year’s award ceremony will take place during the Communication Day at the München Brewery in Stockholm in mid-October. All winners will receive a statuette, a diploma and a record of the jury’s scores, and will also be featured in “Populär Kommunikation” magazine issue no. 4/11 and at .
h1|Infolog Magazine nominated for the Swedish Publishing Prize
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Fredrik Breitung has been appointed as the new CFO of PostNord Strålfors Group. Fredrik most recently comes from Svenska Spel Sport & Casino AB, a subsidiary within the Svenska Spel Group where he is CFO. Prior to that, he held a number of leading financial roles within Svenska Spel and was Finance Director of Wasabröd Group and Barilla Nordic. Fredrik has a Master of Science in Economics from Linköping and Lund. – I am very happy to welcome Fredrik to PostNord Strålfors. Fredrik's solid financial expertise together with his experience of implementing efficiencies, driving improvement work and digital transformation will be a valuable asset for us in our continued journey of change, says Ylva Ekborn, Group CEO. In his role as CFO, Fredrik will lead our Nordic financial organization and be part of the Swedish, as well as the Nordic, management teams in Strålfors. – I am exciting to be part of PostNord Strålfors, which already has a leading position in the Nordic market, and where I, with my experience, look forward to contributing to continued development and growth, says Fredrik Breitung. Fredrik joins PostNord Strålfors in late spring and will report to Group CEO Ylva Ekborn. Fredrik replaces the current CFO Samuel Stenberg who has chosen to move on to a new assignment outside Strålfors. Samuel will continue to work until the end of the first half of 2021
h1|Fredrik Breitung new CFO for PostNord Strålfors Group
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The major trade fair Marketing Week Live 2014 was held in London on 25–26 June 2014 under the heading “Marketers unite”. The impressive Olympia Conference Center had been divided into four main zones representing the biggest challenges facing the marketer: Understand, Engage, Experience and Convert
h1|Marketing Week Live 2014 – big focus on good content in the right channel
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And how can it help me in my customer communication? This was one of many questions that were answered at Stralfors’ breakfast seminar at Media Evolution City in Malmö. That was the subject of Stralfors’ breakfast meeting in Malmö on 21 January. “The customer will be king in future. And the digital world will make tough demands of us, we’re already seeing that now. But how do we deal with the communication of tomorrow?” This was the second question asked by Jens Kofoed Hansen, Sales Manager Data Management at Stralfors, as he introduced the speakers at the seminar. The first person to speak was Tomas Sjöström, President of the Data Management Division at Stralfors, who spoke about predicted trends in current and future communication channels. “You’ve probably heard the term ‘Big Data’. But what does it mean? And how can we use Big Data to communicate smarter? “If you look at the definition of the term, Big Data is the incredibly vast amounts of data that are generated in various communication channels and that can be used to predict certain patterns and behaviours in customers. But very few companies achieve the volume of data required for that.” “Every second, about 2.9 million emails are sent all around the world. Every minute, 20 hours of video are uploaded on YouTube. On Amazon.com alone, 73 products are ordered every second. With these figures, it’s easy to understand why you need a communication strategy to cut through the chatter,” continued Tomas Sjöström, who went on to describe an example of how Amazon works with customer data. Anyone who buys something from the side at present also sees what others have bought and thus receives recommendations from other customers. “It’s rumoured that Amazon aims to capture visitors’ purchasing behaviour by analysing the movement of the mouse pointer. If a customer hovers over a product with the mouse, it may be an indication that he or she is interested in it. Even at that stage, Amazon can send a pre-order to the warehouse so that the product can reach the customer within only a few hours of a potential purchase. This is a new way of meeting the customer’s needs.” Omnichannel is another term that’s becoming increasingly common among marketers. Put simply, it’s about the various channels in which companies market their products. Developments have moved on from goods initially being sold in a physical shop to them also being displayed in and available to buy from a catalogue. The online shop is the third step. “Studies reveal that digital sales channels are pulling away and continuing to grow. In particular, email marketing and social media are really expanding a lot,” said Tomas Sjöström. But the digital channels are also linked to physical sales outlets. “At the Max burger chain, customers can order their food from a touchscreen instead of at the counter. They avoid having to stand in a queue and also get their food more quickly. But how cool would it be to be able to order your food using your smartphone!” Tomas Sjöström’s reply to this question: “There are many examples showing that smart, well-timed tweets are far more effective and more engaging as customer communication than both TV advertising and campaigns with moving images. “But social media are often treated as one single channel instead of people having the awareness to benefit from the opportunities of the various channels.” “Companies must become better at living up to customers’ expectations,” was the view of the day’s second speaker, Magnus Dalbäck, Senior Management Consultant at Cartina. He summarised the approach using the term digital transformation. Today’s market is both more competitive and more transparent. Today’s customer journey, i.e. from thought to purchase and delivery, is also totally different to what it was 15 years ago, he explained. “Nowadays we look for information in one place, compare prices and quality somewhere else, and then go and check with our communities before buying the product somewhere else entirely. This makes the task of controlling the customer’s purchasing behaviour a complex one. “To reach customers today, you need interaction, a dialogue between companies and customers, rather than one-way communication.” Magnus Dalbäck cited the retailer ICA as a good example: “ICA are good at making use of all their customer data. Their mailings are customised and based on data from purchases. I’m excited to see whether they’re thinking about starting to use the same data to suggest what I should buy.” “Be relevant, seek out challenges, experiment and ask yourself questions like: Where’s the customer today? Where are they heading? Where are the best ones? And what do I want to be? “As soon as the customer sees that his or her expectations are being met at one place, the customer expects this to happen in your relationship as well. Digital transformation is a continuous process,” said Magnus Dalbäck
st|How will we communicate in future? What’s driving the hype surrounding Big Data? What’s meant by omnichannel? Is it worth having a presence in social media? How do I communicate smarter in future? How do I achieve digital transformation?
h1|Exactly what is Big Data?
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Gunilla Hansson, Production Manager at Stralfors AS Norway, is a role model for many women. Here is the story of her career and her thoughts about leadership and gender parity. The best part is to work in a production unit that has so many engaged, customer-oriented employees. The hardest part for me has been to build up a good picture of Stralfors’ diversified production operation in a short space of time in order to identify opportunities and areas for improvement. My formal background is a Master of Science degree in Mechanical Engineering. Before joining Stralfors I worked for ten years at DHL Express, first in Sweden and then in Norway. I have had both specialist and managerial roles, as well as working in different departments, but always with focus on quality and process improvement. My career plan is to challenge myself, to give it my all and to say yes to an opportunity when it comes along. Firstly, the challenge, and secondly, the opportunity to further develop production, my leadership and myself. Also, changing industry from transportation to communication was fascinating. Stralfors is also a company that has a clear vision, which is important in an industry that is changing quickly. I want to receive credit and be promoted based on my skills, not on my gender. I believe a company should choose new employees and managers based on qualifications and not on whether you are a man or a woman. From my perspective, focusing too much on gender equality can have the opposite effect. For me leadership is about being yourself, being positive and delivering. That said, it is not always easy to be a leader. In my opinion, it is important to have a good balance between work and private life, so that you can clear your mind and gain new energy
st|You took up your new position at Stralfors in January 2014. What has been the best and the hardest part of being a Production Manager at Stralfors? How would you describe your career? Do you have a clear career plan? What made ​​you apply for the job as a Production Manager at Stralfors AS? How should a company focus on gender equality? What is your recipe for success as a leader?
h1|A successful career woman
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During March, Stralfors paid a visit to the job market fair at Linnaeus University in Växjö. Terese Åkesson from Stralfors and our company host Oskar Andersson are very satisfied with the day. “I think it’s important for Stralfors to create a strong, recognised brand among students and other companies. There are lots of potential talents among students who attend the job market day, and it’s important that we reach them, partly to tell them what Stralfors does, and partly to encourage them to come and work for us,” says Terese Åkesson, who in her day job works with customer support at Stralfors. Terese Åkesson studied at the Centre for Information Logistics (CIL) in Ljungby, which has close ties with places including Linnaeus University, and she started working at Stralfors before she graduated. She’s now been at Stralfors for two years. “When I was asked to take part in the job market day, I jumped at the chance. It was very rewarding and interesting to represent the business, and the response from the students was extremely positive. Most of the students were interested in finding out which competences we need. If there are any more opportunities in future, I’d be happy to take part again.” Stralfors’ company host Oskar Andersson is also extremely pleased with the day and is now hoping for an exciting career with the company. “During the day I formed a really good impression of Stralfors as an employer. The company seems flexible and is striving to lead the way into the future. With an innovative approach that exudes modernity and a wonderful way of interacting with me and other students, I really do feel that this company would suit me. As a student studying Enterprising & Business Development at Linnaeus University, I felt that the company shared my values when it comes to not getting caught up in the old ways, but constantly looking to the future. Both to new projects and also to new potential employees in the form of students. Spending the job market day together with Stralfors made it a very special, inspiring day."
st|"I feel that this company would suit me"
h1|“Rewarding and interesting”
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During March, Stralfors visited two labour market days at Linnaeus University in Växjö and Halmstad University, which gave us a chance to socialise and network with students. A sincere thank-you to all of the inquisitive, engaged students who visited our stand and those who took part in our competition. Over one hundred students took part in the competition, which has now finished. Congratulations to Malin, Py, Elina, Mehmet and Christoffer. You’ll receive your prizes: two cinema tickets each. Here are the five winners and their explanations of how they want companies and authorities of which they are a customer to communicate with them and what kind of communication they prefer. “For me, it’s important that companies try to reach me with messages that suit me and interest me. I feel that the time is right for ‘individually adapted’ communication, and it’s something that can be made simpler and simpler thanks to technical developments. In the first instance I find direct personal contact too much. I prefer to be encouraged to make contact myself. I’m more receptive then, so entice me with interesting, ideally slightly humorous emails, adverts, etc.” “I want companies to communicate with me in a simple, convenient and professional way, ideally via the Internet, email or personal conversation. I want to be treated in a way that makes life easier for me, and it mustn’t be complicated to get in touch when you’re looking for an answer.” “I want to receive information by email. As email isn’t particularly secure, I want a text message/email saying that I have a message on My Pages on their website, so that I can log in securely and know that the message really is from the company and not a scam.” “The companies can have a forum port on their website and customers can log in and discuss their ideas. They can make it easy for customers to reach them when they need. Email, Skype, face-time communications would be more common and customers should get the information easily seven days a week/24 hours a day.” “I prefer text messages/push notices with specific information, no “mass mailings”. A GPS-based delivery.”
st|Malin Nilsson, studying Health Education at Halmstad University Py Gelin, studying Work Science at Halmstad University Elina Comstedt, studying Engineering and specialising in Computer Technology at Linnaeus University in Växjö Mehmet Akif Akben, studying Computer Science at Linnaeus University in Växjö Christoffer Holm, studying Business Administration, Controller, Linnaeus University in Växjö
h1|Darts competition decided!
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When you visit a website today, you expect a positive experience, regardless if you’re browsing on a smartphone, a tablet or a computer. “That’s why we’ve chosen responsive web design. This way, we’re investing not only in a more modern, more future-compatible web platform, but also in more satisfied customers and greater business benefit,” explains Martin Sterner, VP Marketing Communication. Responsive design means that the website’s layout adapts to whichever screen resolution you have on your device. This adaptation takes place using a number of predefined dimensions, representing the most commonly used screen resolution settings on computers, tablets and smartphones. It means that the content of Stralfors’ external websites is the same, whichever device you’re using. “Good responsive design makes it easy for you to access content without having to zoom or scroll unnecessarily,” explains Martin Sterner. The number of people using their smartphone or tablet to browse is growing rapidly. 7 per cent of visitors to stralfors.se in January 2012 used a mobile or tablet. The corresponding figure for January 2013 was 14 per cent and for January 2014 it was 18 per cent. “This makes it increasingly important to present our content just as well on tablets and smartphones as on a computer,” says Martin Sterner. It is predicted that during the first half of 2014 the number of connected mobiles will be higher than the number of connected computers worldwide
st|Why responsive design?
h1|A website for all devices
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A ground-breaking ceremony of the first sod cutting at the 26000 square metre for CDON's new warehouse was taken in Ljungby, Sweden. Thirty people from Stralfors, PostNord, Prologis and CDON, Ljungby municipality and Logistics Contractor attended. The first sod was cut by Stefan Lager, Stralfors, Patrik Settlin, CDON.com, Ann-Charlotte Wiesel, Ljungby municipality, Anders Nilsson, Logistic Contractor and Allan Lavén, Prologis. The building of CDON.com's e-commerce center will be completed In the middle of 2015
h1|The cutting of the first sod
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We would like to thank all the engaged students who visited our stand at ARKAD career days and for those who participated in our contest. Stralfors spent two days as an exhibitor at the ARKAD career days run by the Teknologkåren at Lund University Faculty of Engineering. Around 150 companies set up their stands. “As a company it is really great to go out to career days, to meet students and explain what we do at Stralfors. I used to be a student myself and studied Systems Sciences at Lund University Faculty of Engineering, which makes it all the more enjoyable to be here representing Stralfors the company,” says Marcus Petersson, IT-Object Manager at Stralfors. The students visiting our stands got the chance to win two movie tickets. Stralfors have chosen 5 winners, based on their answers to the question “How do you think Stralfors can help companies bring an extraordinary customer experiences to their customers?” “Our customers, companies with many consumers, have a challenge to develop and maintaing the customers and further, recruiting new ones. Just competing on price is not an option any more, you need to create good experience for your customers and that is where Stralfors can add value by taking the companies communication to the next level. This demands that we can utilise data more efficiently in order to be more personal in the communication and be more creative regarding the content,” says Morgan Sellén, Business Development Manager at Stralfors. Kajsa Wernerson, Lund Ibrahim El-Halabi, Malmö Akram Kaadi, Eslöv Anders Mattisson, Lund Jasmine Johansson, Lund Congratulation to all of you
st|Why is this question relevant for Stralfors? The winners are:
h1|The winner of cinema tickets
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E-commerce is a rapidly-expanding business. There are 820 million people living in Europe. 529 million of those use the Internet. 250 million people are e-shoppers. The e-commerce (online retail) growth ratio ranges from 7-20 % a year in the countries where Stralfors does business. Still, only 5 % in total of all retail business is done online in Europe. Björn Johansson, a man with keen interest in e-commerce and Supply Chain Manager at Stralfors division Fulfilment shares his expertise of the megatrends in the global e-commerce market. We´re are already a part of it even though you don´t think about it. We supply e-commerce companies. We take care of our customers printing, insertion, online invoicing and campaigns, and we see opportunities in future in delivering fulfilment services. Many of the traditional mail order competitors, have launched their business online. It´s becoming increasingly important for these companies to choose their target group, position themselves correctly and communicate in the right way at the right time in order to capture their share of the market. Stralfors has a major role to play here with all of our services and solutions relating to communication and fulfilment
li|The mobile e-commerce will increase by 100–200% a year. The mobile e-commerce in total is small, but are growing rapidly. At present, approximately 10 percent of all e-commerce will takes place via mobile devices. Social e-commerce will be integrated into a company’s website. Product comments or “shopping club” are offering consumers new possibility to comment and rate products, building brand loyalty to a company. The communication with customers through e-mail and social media will be more personalized to enhance a better consumer experience. Fast and personal delivery for the next or same day is required for many product segments. The ability to choose a pick-up location; store, home, post office, etc. and day & time of delivery is vital for success. Fast and personal delivery will increase your levels of customer loyalty, but to a higher fulfillment cost. However, it will reduce your return ratio, lowering returns handling costs. Almost half of all our purchases will involve more than one channel, with people using physical shops as showrooms, buying online and being kept up to date about delivery via a mobile phone. There will be even more multichannel shopping, as well as virtual showrooms; enable to connect a webcam that allows you to “try” different outfits in a “mirror”, sharing these pictures in your social network - will drive a mouth-to-mouth” sale. If you look at the definition of the term, Big Data is the incredibly vast amounts of data that are generated in various communication channels and that can be used to predict certain patterns and behaviors in customers. A great number of available data will be used to personalize the customer offerings and to predict the market trends, through personalization. Companies must deliver a business B2C experience like B2B customer demands. Most of the B2B e-commerce companies trail far behind the average B2C e-commerce companies in terms of the robustness of the online experience they offer. However, B2B e-commerce companies are now investing significant resources to close the gap between.
st|How can we at Stralfors, as a B2B company, take part in all of this?
h1|E-commerce is the mega trend
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Customer communication is becoming increasingly digital and takes place in a number of channels. But if a company is to know which channels they should invest in and how they should communicate with their customers, they must keep a close eye on the information they have about them. “Interactivity will be the keyword in future,” says brand expert Eva Ossiansson. Companies are constantly adding new media to the ways they communicate with their customers. While traditional media are about one-way communication, the new digital media are conversation channels, and this places new demands on companies. This is the view of Eva Ossiansson, who is conducting research into brands and social media at the Gothenburg School of Business, Economics and Law. “In the past, companies could plan and send out a message, and expect it to be received in a certain way. With social media, for example, companies don’t have as much control. Many still have a fairly blunt approach when it comes to digital media.” With new technology and new media, customerrelationships are increasingly based ondirect contact and an open dialogue. This meansthat all companies have to think about where customers are, how interactivity can be stimulatedand how it can take place, she believes. “When we converse, we build up trust and a relationship with one another. So it’s important to be receptive, honest and genuine in your communication, and to respond quickly.” Treated correctly, customers can be the brand’s best ambassadors, but for that to happen the company must create platforms where customers can also communicate with one another, she confirms. Product properties are becoming more and more of a hygiene factor from a brand perspective. “It’s rather about building strength in the way you communicate about the product. Customer interaction, design expression, who’s using the product and where it’s sold are becoming increasingly important for the purchasing decision. ” Building a brand requires collaboration between different media, and the company must work with its customers. It’s important to think in terms of lifestyle and to familiarise yourself with how people consume, she emphasises. Eva Ossiansson cites swedish company ICA asone company that’s good at building customerrelationships, using methods such as personalizeddirect offers. “ICA’s successes are based on the companyhaving its customer data in good shape, largelythanks to their loyalty card, which registersexactly what we buy and when.” Someone who knows a lot about theircustomers knows more about how they actand respond to various things. According to Eva Ossiansson, this in turn creates a greateropportunity to conduct a dialogue, both formallyand informally, and to influence them. “A power shift is achieved through knowledgeof the customer. The retail sector, for example,is in a better position to gather this kind ofinformation than manufacturing companies.” She confirms that a lot of companies are still not very good at using the information they have about their customers. “Even though they have access to information, they don’t use it or set up systems to process it. They don’t even know who their best customers are.”
st|Receptive, honest and genuine Personalised direct offers
h1|Good order the key to it all
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Volvo Cars Sweden is investing in a new, printed customer magazine, with the very first edition of “Volvo Magasin” appearing in the next few days. Just in time for the launch of the new Volvo XC90, Stralfors is printing and distributing around 350,000 copies of the magazine to Volvo owners
st|Added value to customers A full-service communication solution
h1|Print gives Volvo added value
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sp|Undermeny While most things nowadays are digital, Volvo Cars Sweden has opted for printed customer communication. – Volvo Cars Sweden wants to give its customers a premium experience of receiving printed customer communication through the letterbox. We’re excited to see whether the special offers in the magazine will see more people visiting the showrooms, says Annika Bjerstaf, Project Manager at Volvo Cars Sweden. The first 60-page edition has 19 information-packed pages about the new Volvo XC90, with everything from the model’s development to tips for readers on the right way to pack and load up. – The client’s purpose in sending out the magazine is important, says Jeanette Wittgren, continuing: – Volvo Cars Sweden has decided to give its customers the best impression of Volvo as a brand. Ultimately, it’s all about giving added value to customers, which in turn creates stronger, more personal customer relations, says Jeanette Wittgren, Key Account Manager at Stralfors. Volvo Cars Sweden and Stralfors worked intensively to come up with the best communication solution. Stralfors is taking care of the whole process, saving both time and money for Volvo Cars Sweden. – Stralfors has adopted a full-service communication solution to its partnership with Volvo Cars Sweden. Together with our owner PostNord, we’ve managed to find the best communication solution, on behalf of the client, in terms of printing, addressing, wrapping and distribution, says Jeanette Wittgren.
Our Christmas campaign is both fun and giving. At Stralfors we would like to take this opportunity to thank customer, followers and employees for the past year. This year we wanted to make something special - a fun and giving Christmas campaign that works in all the channels our customers use, and at the same time donating one euro to SOS Children's Villages for each app downloaded. The money collected is used to provide an education for children in need who want to go to school but for various reasons cannot do so. And for each app downloaded, that total grows by one euro. – We hope to be able to donate even more this year. We believe that the best way to help vulnerable children is to provide them with a secure environment in which to grow up, where school plays a central role. This is why we chose to support a project in the Bouar children's village in the Central African Republic, says Karolina Mecklint, who is responsible for external communications at Stralfors. Together we can give even more children the chance to develop in a secure, learning environment
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h3|Merry Christmas and happy holidays from Stralfors! Share this page
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This year is the fifth in a row that the Marianne Nivert Leadership Grant has been awarded. The winners of this year’s Marianne Nivert grants are: Agnes Karlsson, Head of Customer Service PostNord Sweden, and Kariann Ellefsen, Head of Trafikk PostNord Norge. Two managers who enjoy seeing employees succeed and grow in their roles. The grant was established in 2009 in the name of Marianne Nivert (former Chairman of Posten, Sweden). It is being awarded annually to two women who have distinguished themselves through their excellent leadership qualities. The grant is being awarded over a period of five years beginning in 2010. The winners each receive SEK 100,000. The grants are being awarded for the last time in 2014
h1|Nivert grant-winners announced
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On Saturday, March 29 between 8.30 and 9.30 pm CET, it’s time for this year’s Earth Hour. PostNord is supporting the initiative by switching off the lights in its property and premises. The shutdown will take place in each individual property and premises in Denmark, Finland, Norway and Sweden—as far as this is possible. The main purpose is not primarily to save electricity but to show that PostNord takes environmental issues seriously. PostNord’s environmental objectives are among the most stringent in the industry: by 2020, the Group is to reduce its carbon emissions by 40%. The trend is moving in the right direction. In 2013 emissions had fallen by 16 percent compared to the base year of 2009. Earth Hour is a climate change demonstration initiated by the World Wildlife Fund. By turning off the lights for a hour, companies and individuals all over the world can show that they take climate change seriously, thus drawing attention to the issue and ensuring people’s involvement
h1|Saturday: this year’s Earth Hour
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di|The total increase in Nordic distance shopping of around 17 per cent is largely down to Finland, which increased sales by almost 50 per cent. The busiest online or mail order shoppers were the Danes, while Norwegians spend the most money. About 4 per cent of total retail business in each country constituted distance shopping. Price and convenience are valued by Nordic residents, who primarily buy clothes and home electronics, and the report also confirms that distance shopping via mobile phone is still in its infancy. At present one in five are positive, but this figure is expected to increase as more and more people acquire smartphones.
h1|Nordic distance shopping grows
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The new websites, postnord.dk, postnord.fi, postnord.no and postnord.se, will function as display windows for PostNord’s overall offering in each country. On the websites, visitors can read about PostNord’s full range of solutions in the Mail & Communications, Logistics, E-Commerce and Strålfors areas in each country. “The websites will generate awareness of what we are offering and forge a link between the various brands in the PostNord Group. This means that we’re initially presenting our brands on a joint website. Customers will continue to be referred to existing websites such as stralfors.se, posten.se, postdanmark.dk and PostNord Logistics websites to carry out their business,” says Catharina Sahlin, Head of Digital Communication and continues: “The existing websites will be replaced by new ones at a later stage. The preparatory work for the emerging websites has begun and will be intensified next year
h1|New temporary PostNord websites
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“Of course, an even distribution is important for anyone who wants to understand the business and our customers’ customers – the world is diverse and an IT Department must be able to reflect this. I’m also firmly convinced that a greater blend of experiences creates a better source of ideas. There’s also the fact that IT is so much fun and actually it’s everyone’s right to have the chance to work in this field.” “We have a recruitment policy with an associated process to guarantee that we achieve breadth when it comes to final candidates. We perform a comparison when wages are adjusted every year so that no unwelcome structures emerge. But the biggest effort involves continuously looking beyond the norms, not accepting sexism and asking ourselves whether we’re acting according to a structure that we might not actually see ourselves.”
st|Do you think that it’s important to have an IT Department with an even gender distribution? Do you do anything to achieve an even gender distribution?
h1|Gunilla Etsare, CIO at Stralfors
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Accord Post is in many ways similar to Stralfors, and it’s the leading company in its industry in Russia. “We’ve been collaborating for a few years now, which gives us the opportunity to help our customers, perhaps mainly in the banking and finance sector, who are considering moving their operations towards the east,” says Tommi Hänninen, Vice President, Sales and Marketing at Stralfors. “Together with Accord Post, we can essentially deliver the same services we offer here in Russia and the Baltic region too. It simply makes things a little easier for our customers,” he says. Dmitry Zelenko is Commercial Manager at Accord Post in Moscow. The company has been the market leader in Russia in the field of direct marketing and fulfilment solutions for more than ten years. “Russian consumers look for the easiest communication channels with companies, just like consumers in other countries. Right now it’s the multichannel philosophy that’s popular with our customers, that’s to say companies who in turn have a lot of B2C customers,” explains Dmitry Zelenko. “New technology is supplementing and sometimes also replacing traditional methods. At present it’s difficult for our customers to see right away which channels generate purchases. A special offer will go out in several channels and customers also buy in several ways – online, via customer service and in regular shops.” At the same time, the level of Internet penetration isn’t as high in Russia as in other parts of Europe. “There are still many places where it’s difficult to get a connection. In those areas, traditional postal direct marketing still works better,” says Dmitry Zelenko. “There’s also a lot of legislation that makes life difficult. In a number areas, for example, information must be sent out on paper.” “The Russian market has vastpotential, covering an equally vast geographical area. What you have to bear in mind is that there are major differences in how consumers behave from one region to another,”says Dmitry Zelenko. The large geographical areas pose exciting challenges for marketers looking for target groups, as they have to weigh in cultural differences in addition to age and social differences. “But at the same time, there are also clear frameworks that are the same for the whole Russian market, the unique culture that defines Russia as a nation. That makes the whole thing a little easier,” says Dmitry Zelenko. One major difficulty when doing business in Russia is the logistics. “That’s the biggest challenge facing all kinds of companies. The fastest route to success here is to cooperate with the Russian postal service, even though that’ll mean you have to comply with strict laws governing mailings and database management. “We also know that the Russian postal service is in the process of preparing a project to create a network of post offices all over the country. That would improve the situation significantly.” “The trends that exist in Western Europe can also be seen here. For example, it’s very popular among many companies to print adverts and other messages on invoices and other transaction documents, i.e. transpromo,” says Dmitry Zelenko. “Choose as broad a strategy as possible. The Russian consumer likes to receive messages on his own terms and through different channels. Of course, that requires a broad range of marketing techniques. In other words, to keep up to date you need a multichannel strategy. That corresponds with both marketing trends and consumer expectations,” believes Dmitry Zelenko. “And as I mentioned before, the market is far more fragmented than in Western Europe, so while traditional marketing works well in certain regions, more urban areas require a modern, multichannel approach.” “If you ask me, it’s a company that can integrate marketing communication solutions while at the same time managing to be a reliable supplier of customer data for its clients. And if you can handle bigger fulfilment jobs as well, you’re very likely to get plenty of exciting enquiries from Russian companies,” says Dmitry Zelenko
st|Can you describe the Russian direct marketing market? What makes the Russian market unique? Describe the Russian market from a direct marketing perspective? If a multinational company with major B2C communication needs from Western Europe were considering setting up a similar business in Russia, what would you recommend as regards marketing trends and population? So where are the opportunities in Russia in the area of marketing communication?
h1|Both old and new work in Russia
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Compelling customer cases and a crash-course in 3D-printing attracted participants to the headquarters in Solna, Sweden when PostNord invited people to an inspiring day about 3D-printing. Many participants also took the opportunity to ask questions to PostNord’s 3D experts who were present. At PostNord's 3D Inspiration Day, it was evident that more people are starting to see the possibilities of 3D-printing. Many wanted to hear some of PostNord's clients talk about their experiences. Lena Gordon Murkes, MD Radiology at Karolinska University Hospital in Solna, showed how she and her colleagues are using 3D-print in the healthcare industry when planning operations and procedures. Andreas Stjernudde, Project Manager Intelligent Trains and Maintenance talked about how SJ use the technology to produce spare parts that are hard to come by or are no longer in production. This extends both the lifespan of the trains and reduces the time that the vehicles are out of service during repairs. One of the big news from PostNord was that they had started a collaboration with GKN Additive which allows PostNord's clients to 3D-print in metal. The visitors also received a crash course in 3D-technology to see what it can do. You don't need any previous knowledge to start production when using PostNord Strålfors' platform 3D Solutions. All that is required is that you create a free account on the portal to access industrial 3D print with a variety of materials, from plastic to metal. If you don't have any CAD-knowledge, you can contact experts from PostNord Strålfors with the push of a button to help you create just the product you need. During the day, many visitors also took the opportunity to ask PostNord's 3D experts how the new technology will affect manufacturing and supply chain in the coming years. Two definitive arguments for the future potential of the technology is that by using it, you shorten the lead time while simultaneously reducing the need for warehousing. With on-demand manufacturing, the producer doesn't run the risk of having unsold wares. As a result it is possible to switch from production of large volumes in low-wage countries to demand-adjusted volumes produced locally. Shorter transports is also desirable from a sustainability perspective. When the manufacturing industry changes, the channel of distribution goes from the physical to the digital, from global to local. That's also one of the reasons why PostNord is investing in 3D-print. The future is now. Discover the advantages with a flexible supply chain. 3D-printing shortens the lead time from production to consumer, while simultaneously reducing the need for warehousing. 3D printing is much faster and much cheaper than traditional manufacturing methods, such as molding. Suddenly, it is economically possible to make a single copy of a product. Read more about our 3D Solutions:
h2|Full house at 3D Inspiration Day
h3|Share this page Produce what’s needed – when it’s needed! Only the imagination sets the limit
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Sidsel, a HR Manager in our office in Oslo, Norway, answers frequently asked questions about job interviews at Stralfors. The whole idea behind the resume is to get you to the interview! The first thing we look at is the overall impression and to make sure that you reach the basic requirement we have defined in the job ad. To help us recruiters to administrate the recruitment process we often set a template with questions to fill in. That helps us to keep in track of the process and to sort out between the applications. If there is a template with questions, please fill it in – if you leave out the information, you might be left out. You should keep these simple things in mind; does it look good? Did you include all relevant accomplishments? Spell everything right – read it through many times and also have somebody else go through it for you. You should definitely do some research about the company and the position. Work through the tasks listed, the skills and attributes in the job ad and be prepared to present yourself through examples. We are not only interested to hear you describe your personality. Of course! The purpose of an interview is to get to know you and for you to get to know us. This is a chance for us to see if you are the right person for the job and the company. You should always get the information you need to make a decision if this is really what you want to do. I would say that Stralfors would give you the training you need for your position as long as you are willing to develop, both as a person and into other positions
st|What do you first see when you look at a resume? How should I prepare for an interview? May I ask questions during the interview? What kind of training and development can Stralfors offer employees?
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Strålfors has announced the signing of a long-term agreement with CDON.com to build a central warehouse and to help them with their communication solutions. Stralfors had a chat with Mikael Emmet Johansson, Sales Director, and Mats Sjöberg, Business Development & IT Manager, at Stralfors division Fulfilment, both of whom were involved in the business agreement. "Logistics, warehousing and distribution are important elements of creating positive customer experiences, which in return builds strong customer relations. We initiated discussions with representatives from CDON.com to find out what is most important in their process. The conclusion was that the end consumer is in focus. We could then immediately start talking communication solutions. We did not offer them a warehousing solution, instead we showed them a communication solution and they immediately recognized the same opportunities that we already knew existed," says Mikael Emmet Johansson. "Imagine you have ordered a pair of trainers, a packet of Lego, a film and a mobile phone. Currently it is all packed at different warehouses. You receive lots of notifications about the packages, probably not even on the same day, even though everything was ordered at the same time. That means more packaging, high freight costs and several shipments for both CDON.com and you, to get your packages. We will pack the products in one package and send it in one transport. We can notify you of your package however you prefer, by letter, text message and email or through social media; as a customer you can choose yourself, and it will also be less impact on the environment," says Mikael Emmet Johansson. "To be able to deliver communication solutions, we need employees with knowledge of warehousing, logistics, supply chain, Lean processes, customer service and IT," says Mats Sjöberg, continuing: "We also need employees who like working flexible hours. People who order online do it in the evenings, at weekends and when they are on leave. E-commerce is not what you would call a normal production process. We do not always know what will happen, just that we have to deliver within 24 hours. Our staffing levels will be uneven and we need employees who recognise the major role they play in creating the customer experience for the end consumer."
st|Stralfors works with communication solutions. CDON.com needed a strategic warehousing and logistics partner. How did we come to be CDON's business partner? How will I, as a customer at CDON.com, notice that things have improved? There may be around 100 new jobs. What kind of competences do we need?
h1|CDON: The end consumer is in focus
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She wants to shift the focus from computers and hardware to people, behaviour and the entire digital culture. “It’s all about normal people’s lives. We’re still immature in the way we use technology,” says Christiane Vejlø, digital trend analyst and media advisor in Copenhagen. he has her own consultancy company, writes the Elektronista blog and is also a popular speaker and presenter on the radio. Almost half of those who read her blog are women, and she believes that women are a neglected target group. “I’m reluctant to divide it up into being about women and men, but the fact that women are a neglected target group is a problem.” When Christiane Vejlø attended a conference in Copenhagen organised by Dell, she reacted strongly to the sexist jokes told by the entertainer hired for the conference. She wrote a blog entry that generated widespread attention and forced the company to apologise. “It turned out they completely overlooked the fact that there would be female attendees at the conference who wouldn’t appreciate the jokes at all.” She believes that the same holds true for technology. “Women are the major consumers of the future when it comes to technology and everyday devices. Yet the focus is always on men when people talk about new products and trends. This is a problem, and women are tired of being considered to be stupid and ignorant in this field, by the media, producers and salespeople.” A few years ago she conducted a survey about women and technology, which was published in the e-book “Elektronista eller Elektro-not-Kvinder, Teknologi og Trends” (“Electronista, or Electro-not Women, Technology and Trends”). It emerged that women really want technology that is easy to use. So when the industry ignores this, it loses a target group with strong purchasing power that actually needs their products. Furthermore, trying to attract women using clichéd, feminine products in pink is seen by many as being an outright insult to their intelligence. But rather than talking about gender or age, Christiane Vejlø prefers to talk about archetypes. She has identified three personalities – Electronista, Electro-neutral and Electro-not – ranging from extremely knowledgeable and interested to ignorant and uninterested. Companies too can conform to these archetypes, believes Christiane Vejlø. “Companies often have just a vague sense that they should be involved in, for example, social media, but they have no real idea what it’s all about. It’s more about changing the way they think than being on Twitter or creating an app.” Christiane Vejlø believes that the issue demands the attention of senior management. If it stops at the Communication Department, it doesn’t work. The company needs strategies that aren’t based solely on their own message. “The company Blockbuster didn’t see the danger signs. They thought they had a good enough product and that customers would continue to rent films and buy sweets in their shops. Then up came Netflix and transformed the whole market,” says Christiane Vejlø, who feels that the music industry fell into the same trap. “Companies must embrace all the new things that are happening and remind themselves constantly that nothing comes for free.” As good examples, she cites Maersk (good at Instagram), Jabra (good at Twitter) and Danske Bank (first to have a Mobile Pay solution). According to Christiane Vejlø, the emergence of the smartphone in the market represented a paradigm shift. It made us think differently and expect other things. “The smartphone is a catapult into the future. It’s made life easier in many ways.” Christiane Vejlø thinks that we’ll be using more and more apps, not least so-called self-tracking ones, which enable us to measure our body functions and our physical performance. More and better photo apps are also on the way. “Young people in particular prefer photos over text. One example of this is the growth of Instagram among young people at the expense of Facebook. The latest trend is sharing photos that disappear as soon as you’ve viewed them. A rapid flow that doesn’t leave any trace behind. “The young generation has invaluable experience of its Internet use. I believe that when they become parents themselves, they’ll be able to offer guidance to their children in a totally different way. They never had anyone to help them, as their parents’ generation had even less knowledge.” Christiane Vejlø believes that technology is becoming increasingly invisible. According to her, putting your mobile on the table during a meeting is increasingly viewed as poor style. Young people are choosing more often to have their mobile on silent so that they can choose for themselves when they want to communicate. In future, maybe the phone will be replaced by a watch or a pair of glasses containing the same technology. “Our clothes will be packed with technology. They can monitor the temperature, maybe inflate when it gets cold, be transformed from one thing into another.” It hardly needs to be said that she herself is enthusiastic about the digital world. “Sure, we spend a lot of time sitting in front of screens nowadays, but what’s the basic difference between that and sitting with a book? “Maybe we do occasionally waste time, but there are also lots of conversations in social media that also allow us to keep in touch with friends in a stressed daily life. We can be present without being physically present.” And as for developments in the digital field, she says: “It’s actually a waste of time reading anything in this field that’s more than two years old.”
h1|Smartphones the key to the future
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h3|Always a focus on men The way people think must change Self-tracking on the rise Clothes packed with technology Share this page
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Furthermore, this wide-ranging work had to be carried out in secret. The assignment that Stralfors received from TeliaSonera just before the turn of the year was a challenge. TeliaSonera in Sweden, Norway, Denmark and Finland needed more than 100 new, printed items of marketing material. These included, among other things, more than 100,000 so-called bundles - manually packaged sales material with several components, 24 different forms – a total of around five million printed forms and 20 different envelopes for postal deliveries in the four Nordic countries. About 1,600 TeliaSonera employees, including some in the Baltic region, were also to have new business cards for the launch date. And it all had to happen without any outside party seeing or knowing anything about the new logotype. Pre-press and printing therefore took place at night, and packing and storage of the material took place in small areas behind lock and key. The process really highlighted the long-term relationship between Stralfors and TeliaSonera. “TeliaSonera is one of our biggest customers, and we know each other well. That means that a challenge such as this one feels both fun and feasible,” says Stefan Möller, Key Account Manager at Stralfors, who was given the task of managing the job together with Jonas Fredriksson, Global Program Manager at TeliaSonera. Isn’t it difficult to do a job as big as this in secret? “No. Everyone from Stralfors who was involved in the project was informed about what was at stake. Secret assignments are not unique to our relationship with TeliaSonera, and not discussing assignments is a part of all of our customer relations,” says Stefan Möller
h1|Secret assignment for TeliaSonera
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PostNord AB, the leading provider of communications and logistics solutions in the Nordic region, has entered into a collaboration with CDON to increase the availability of 3D printing in the Nordic market. Last year, PostNord launched a 3D portal for corporate customers and the B2B market, via its subsidiary PostNord Strålfors. The 3D portal is a tool in which it is possible to work with the entire chain, from idea to 3D production on demand, in an encrypted environment. The portal provides a simple and seamless ordering process, with price automation for rapid displaying of price information about 3D parts. As of today, the portal will be integrated directly into , thus making it easier for corporate customers to gain access to 3D printing. "3D printing will change the framework conditions regarding how numerous industrial segments handle the supply chain, from manufacturing to logistics and warehousing. We want to make 3D printing more accessible by offering companies the opportunity to use e-commerce when they are getting started with 3D production. CDON, with its strong position and experience as the Nordic region’s leading e-commerce marketplace, is a strong partner in this regard", says the CEO of PostNord Strålfors Group Ylva Ekborn. 3D printing enables sustainable and efficient development by producing exactly what is needed, when it is needed and as locally as possible, which reduces the need for warehousing, transport and overproduction. 3D printing significantly shortens lead times from production to consumer, by using digital warehouses and a distributed production process. The 3D portal enables the creation and ordering of products made from a variety of certified plastics and metals, and it is possible to implement everything from individual prototypes to series production runs for large industrial companies. "We are very pleased that PostNord has chosen to use our marketplace to enable better online availability of its 3D printing production. We are constantly working to improve the customer experience and with 3D printing our customers can easily and quickly satisfy their production needs without the need for long lead times, and with improved sustainably. We have noticed that many of our customers request not just products but also services of various kinds. During the year, we have therefore developed possibilities that allow retailers to easily connect to our platform, and thereby reach the entire Nordic region online with their services, via the marketplace. We are good with tech and want to promote such developments", says CCO at CDON David Olhed. PostNord is a leading supplier of communication and logistics solutions to, from, and within the Nordic region. We are responsible for ensuring a universal postal service to households and companies in Sweden and Denmark. With our expertise and strong distribution network, we put in place the conditions for the communication, e-commerce, distribution and logistics solutions of tomorrow in the Nordic region. In 2018, the Group had around 30,000 employees and sales of SEK 37.7 billion. The parent company is a Swedish public limited company with its Group headquarters in Solna, Sweden. You are welcome to visit us at PostNord Strålfors develops and provides communication solutions that give companies with many customers and suppliers completely new opportunities for creatinghips. With our digital platform, we deliver seamless communication, regardless of which channel the recipient requires. PostNord Strålfors is part of the PostNord Group, the leading supplier of communications and logistics services in the Nordic region. PostNord Strålfors has operations in Sweden, Norway, Denmark and Finland. Our approximately 700 employees generated sales of SEK 2.1 billion in 2018. CDON is a company within Qliro Group, the leading Nordic e-commerce group. CDON is the leading marketplace for businesses as well as consumers in the Nordics offering millions of products in ranges film, music, TV and computer games, office supplies, books, home electronics and appliances, sport, outdoor, beauty, fashion, shoes and accessories, computer hardware. Rebecka Mathers Communication Manager Henrik Jarl CMO Discover the advantages with a flexible supply chain. 3D-printing shortens the lead time from production to consumer, while simultaneously reducing the need for warehousing
st|We deliver!
h1|CDON and PostNord collaborate to increase the availability of 3D printing
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h3|About PostNord and PostNord Strålfors About CDON For more information about PostNord Strålfors For more information about CDON Share this page Produce what’s needed – when it’s needed!
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Stralfors welcomes Olga Lipinska, our new CFO in Poland. In this interview, Olga shares her career story, her thoughts on Stralfors and her plans to support Stralfors Poland. What attracted me was the fact that Stralfors is so advanced with its technology and continuous business development, which are adapted to meet customer expectations. Being bilingual, I was attracted by the Swedish corporate culture and the opportunity to use my knowledge of the culture of two neighbouring countries in my daily work. My main task as CFO is to support Stralfors business and to guarantee internal and external accounting. We’ll be working together with the Polish management team to continuously enhance and rationalise our internal cooperation. In the first instance, my aim is to achieve an effective Controlling function that will support strategic development. I hope to achieve that together with my employees. The strength and success of an organisation depends on the people. Even if an organisation is well structured, it’s the people in the organisation who are crucial for its future business. As a manager, it’s important to give your employees opportunities to develop. People have greater potential than we’re making use of at present. If an employee wants to develop, give him or her a chance. That creates motivation. Being out in the countryside in the fresh air. Hiking, mountains, greenery and lakes all give me new energy
st|What attracted you to Stralfors? What is your role with Stralfors? What does it entail? What do you hope to achieve at Stralfors? In your career, what was your most memorable business leadership lesson? What is your world outside of work?
h1|Olga Lipińska, our new CFO of Poland
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How do you increase sales, business efficiency and customer loyalty? This was one of the opening questions to be answered at Stralfors’ Smarter Communication Day 2014. Every year Stralfors organises the day of inspiration known as Smarter Communication Day. Around 100 customers and business partners attended the seminar on 7 May at the Felix conference centre at Aker Brygge in Oslo to listen to a handful of guest speakers. Also present were some Stralfors employees who are experts in various fields. “It’s no longer us, the senders, who decide how we communicate, it’s the customer. And their behaviour and demands are changing – which means we have to keep up with developments,” said Jens Kofoed Hansen, Sales Manager at Stralfors. Klas Moberg, CEO of Tajitsu Industries, was there to explain how artificial intelligence is used to analyse customer data in order to predict various kinds of customer behaviour. Eye tracking is another way of analysing customer data. Mattias Söderberg, formerly responsible for e-commerce at Swedish furniture manufacturer Svenssons i Lammhult, offered tips on how to use this technology to monitor customers’ purchasing behaviour in an online store. During the break, visitors also had the chance to try out eye tracking, under the guidance of Stralfors’ eye tracking expert Pekka Suomi. Grete Bjørndal, responsible for invoicing at Canal Digital Norge, explained how they managed to achieve a significant improvement in the customer experience through relatively small changes to the layout of their invoices. Lise Teigland Johansen, Senior Campaign Manager at Tryg Forsikring, continued by quoting figures to show how common ID fraud actually is. And how various campaigns have been used to communicate this knowledge and at the same time increase the number of insurance subscribers. The final topic of the day on the speakers’ rostrum was Social Communication. Cecilie Staude from BI Norwegian Business School and political analyst Svein Tore Marthinsen have written a book about the subject, and they spoke about how social media affect our relations with other people. Digital developments were the subject of the Smarter Communication Day held in Copenhagen on 8 May. More than sixty people attended the event in the Mogens Dahl Concert Hall. Anders Laubjerg, a representative of the trade union organisation Dansk Metal, explained how they had doubled the number of people engaging in their latest vote by combining physical and digital mailings. The Capital Region of Denmark is also coming along on the digital journey. Virtually all communication sent out and archived by the region’s ten hospitals is now digital. Liselotte Lyngsø, Director and Partner in Future Navigator, summed up the day as follows: “The digital generation will change the world. If you’re to going keep up with developments, you’ll have to catch the wave instead of swimming against it.”
st|New ways of getting to know the customer Social media affect our relations The digital journey
h1|Communicate on the customer’s terms
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Bo Zetterqvist also sees definite trends within companies that have traditionally worked in the B2B segment. They are increasingly also approaching consumers. Another target group is the traditional mail order companies, which are already major customers of PostNord. “Of course, they’re also shifting increasingly towards e-commerce,” says Bo Zetterqvist. PostNord has started by analysing the demand. “We’ve looked at it through the eyes of e-traders and tried to profile ourselves so that we’re more homogenous as a supplier.” He gives a simple, but telling example: “Our customers might wonder why we collect letters with one vehicle and parcels with another. And that’s a perfectly justified question that illustrates clearly what we need to improve.” By talking to customers, searching for knowledge internally and discussing the future with potential partners, Posten Norden has identified four questions that are key for an e-trader: “We’re setting up a virtual business area. This means that we’re gathering e-commerce competence from all business areas and using it to form a homogenous offer for the e-trader,” says Bo Zetterqvist, continuing: “We want to provide the customer with our full range of products and services, and we must become better at doing this. So we need to know what PostNord’s overall market communication looks like. What are our sales meetings like? Where do we need extra staff? What kind of payment solutions can we offer?” He believes that PostNord has the resources to do a lot in house – or together with a partner. “In some cases we might even turn to other players who can do things better than we can.” “We might be a small operator in an international context, but we’re the biggest in a Nordic market that is very attractive to players from the major markets on the continent,” says Bo Zetterqvist
li|How will we market ourselves? How will we manage our internal logistics? How will we distribute? How will we get paid? What are you doing now?
h1|Key questions for the e-trader
h2|• Why should anyone choose PostNord as a supplier?
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di|The 10th World Mail Award Gala Dinner was held at the SAS Radisson in Copenhagen and for the third year in a row, Strålfors received the e-Commerce award for its eComOne solution – a business solution that enables the secure and flexible exchange of both physical and electronic documents between organisations and their customers, employees and suppliers. “Winning the e-Commerce prize three years in a row is a real feat,” says Giovanni Belli, Business Manager for eKommunikation at Strålfors. He attributes the success to all of the dedicated employees at eKommunikation and the company’s capacity to think innovatively and deliver products and services that meet customer needs. Prize nominations were received in twelve categories, and the judging panel selected the most unique and innovative solutions. Strålfors won the e-Commerce category with its eComOne solution. This is an e-Commerce product that uses electronic storage places to enable the exchange of both physical and electronic documents between customers, employees, suppliers and public administration. The eComOne solution can also handle electronic invoices between organisations. Documents can move freely between the organisation’s accounting systems, bringing major savings in invoice handling and registrations. The number of mistakes is also significantly reduced. Winners of the awards are announced in conjunction with the annual World Mail & Express Europe conference. The World Mail Awards were initially launched in 2000. Sponsors include DHL, Australian Post, Post Europe, Pitney Bowes and CapGemini. Read more about the .
h1|Strålfors wins postal industry Oscar
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h3|Twelve categories Fewer mistakes Share this page
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Stralfors has recently initiated a partnership with SOS Children’s Villages in Sweden to offer support in one of the world’s poorest countries. In its major initiative, Stralfors will be following the children in the children’s village in Bouar, securing their right to education and safety. The Central African Republic is one of the poorest countries in the world, where more than half the population lives below the poverty line. The country’s history has been dogged by civil war, political instability and widespread corruption, with millions of children suffering the effects of the internal conflict. SOS Children’s Villages has been working in the city of Bouar since 2010, taking care of orphaned and abandoned children to offer a safe upbringing. As part of Stralfors’ social commitment, management has now decided that the whole company will be involved in supporting the provision of basic education in the children’s village. “Everyone should be able to grow up in safety and have the chance to learn, so that they in turn can contribute to the country’s development in future. I’m sure that we as a company, by showing our support, can help contribute to achieving faster, better development in Bouar,” says Karolina Mecklint, responsible for Communication and Employer Branding at Stralfors. With Stralfors’ values of Caring, Reliable and Proactive, the new partnership is in line with the company’s view of social responsibility. The project’s basic concept is to be able to offer children a safe place in which to grow up, with education playing a central role in activities at the children’s village. “This partnership is based on our own values, so it seemed natural that we should move in and play a bigger, active part in this work, because we care and we can make a difference for the children in Bouar. Education provides the children with better conditions in which to lift themselves out of poverty and the chance of a better life,” explains Karolina, who believes that the partnership with SOS Children’s Villages is important for Stralfors and offers a chance to produce good results for the country in the long term. Stralfors was already engaged in a number of social projects at a local level, with each country choosing how they focus their efforts. The partnership with SOS Children’s Villages will involve the whole business and affect all employees, with selected ambassadors being tasked to inform and engage other employees. “We believe that this initiative will create a greater sense of community within Stralfors and give our employees something around which to unite. All of our employees in the countries where we operate represent a common force, and together we will make a big difference for these children,” explains Karolina. The partnership with SOS Children’s Villages runs over three years, although Stralfors takes a long-term view of its involvement and looks forward to everything the partnership will mean for both parties
st|In line with the company’s values Uniting Stralfors to achieve common goals
h1|Improving future for children in Bouar
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Stralfors will be following the children in the SOS children’s village in Bouar, securing their right to education and safety. Stralfors partnership with SOS Children's Villages is a long-term cooperation with ongoing activities. Two ambassadors were appointed among its employees. Meet Lillemor Karlsson and Tanja Luplau. “I am very happy and honoured to be selected as Stralfors ambassador for SOS Children´s Villages that makes a real difference to each individual child in need wherever it operates. If my support can help improve the opportunities for children in Bouar, Central African Republic, I will do my very best,”. She is a long-term sponsor for SOS Children´s villages, and helped a child without parental care in Bangladesh for many years. “To be able to take part of the life of a child in another country with totally different conditions, is truly a humbling experience knowing you can make a small but important impact.” “The way SOS Children´s Villages is working appeals to me. As Stralfors ambassador for SOS Children´s Villages, I hope to make just a small difference for children who have been displaced or lost their parents. And it is through education that SOS Children’s Villages provides both adults and children with the conditions to lift themselves out of poverty and have an opportunity for a better life. This is an important matter wich I will make every effort to raise awareness of”
st|Lillemor Karlsson, executive assistant for CEO at Stralfors Tanja Luplau, Marketing manager in Stralfors Denmark
h1|Our ambassadors will be active in Bouar
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We have asked Boris Berberovic, Stralfors Group Security Manager, about the importance of security when handling sensitive customer information
st|Tell us about the importance of security? Why is security important for Stralfors?
h1|"Our trust and reliability is everything"
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sp|Undermeny Heightened legislative and regulatory pressure for better control over information means that security must be incorporated early and comprehensively. It also needs a proper management support which I have got since our top management has understood that security is an important business enabler. They have also understood that when addressed as a whole, security can reduce the cost and increase the effectiveness of compliance. By investing in security, where these costs are then evenly and transparently applied, Stralfors helps its customers to fulfill the regulative and legislative requirements thus winning trust. More trust means better and closer bands with the market. We serve a global market where the demand for fast and relevant information in the various functions of the business is growing. We develop, produce and deliver systems, services and products for effective communication of information that is of a critical type of running a business and thus is extremely dependent on information systems and technology around them. To ensure that the right information gets to the right person at the right time and in the right media - high availability, confidentiality and integrity is essential for our customers. Our mission is to build better relations by releasing the power of communication. Everybody knows that relationships without trust and reliability are really no relationships at all. So, when we enable our customers to build and retain strong relations to their customers, our trust and reliability is everything! “As the scope and complexity of technology’s contribution to business increases, so does the role of security which is today recognized as an important business enabler - meaning that no security practically means no business for Stralfors. Today’s security plays a critical role in enabling the exchange and processing of sensitive information with other organizations.”
The Swedish financial newspaper Dagens Industri has named Stralfors as an exciting company in which to make a career. Excellent internal development work, proactive leadership and exciting challenges associated with the company’s visions for the future are just some of the factors mentioned in the citation that was presented recently. Stralfors can assume the title of a Career Company 2014 as a result of its internal development work, proactive leadership and exciting challenges associated with the company’s visions for the future. Thanks to wide-ranging internal work to communicate the company’s vision and core values, Stralfors has succeeded in creating a solid foundation for its employees in an exciting phase for the company. Stralfors is developing its business with a clear vision, which brings new opportunities and interesting challenges for the company’s employees. Thanks to proactive leadership based on a good insight into the business and a dialogue with its employees, Stralfors has also succeeded in securing its employees’ well-being and development. With an exciting future and active work to develop the business through its employees, we believe that Stralfors is one of Sweden’s most exciting employers in 2014. “The purpose of the award is to highlight the 100 most exciting employers in 2014 so that people pursuing a career can find new challenges in the right company. We pick out the companies by means of a rigorous selection process, which we start in the early autumn and finally complete at the end of the year. The idea behind this is that we aim to help employers find the best employees for them, and vice versa. As we look for challenges every year that stand out among employers all over Sweden, you might say that our award is dynamic in view of the fact that we don’t have to include the same companies every year. The fact that we can also make this list available to perhaps Sweden’s most attractive readership at di.se, where many have a major interest in jobs and careers, makes the Career Company award a unique one.”
st|The citation explaining Stralfors’ award Emil Ekman, Employer Branding specialist, at di.se Din Kariärr [Your Career], please tell us about the background to your selection of Sweden’s most exciting companies.
h1|The citation explaining Stralfors’ award
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About ten years ago Stralfors decided to focus on content marketing, something that is now flavour of the month and can be described simply as focusing more on the recipient's terms than on what the company wants to communicate. "We've always wanted to describe the effects of what we do better, how our customers' bussines are developed and enhanced by our solutions. The magazine made this all possible," explains Martin Sterner, VP Marketing Communicatioin at Stralfors and the person who started the magazine. Right from the outset it was important for Stralfors that the magazine, which was then called Infolog Magazine, should be perceived as being welcoming and worth reading. It was equally important that the content was credible. "We saw clear trends, for example how our customers' businesses were becoming internationalised faster and faster, and how various technical advances changed the way people do business," explains Martin Sterner. With its editorial tone, the magazine was a response to this and an attempt to better deliver the stories that customers were asking for - clear case studies combined with inspirational material, trend analyses and business intelligence. "At the same time, our own delivery became increasingly complex and involved far more people from our customers than before. We needed to improve awareness of what Stralfors could deliver to people at our customers over an above those we were already in contact with. And a magazine can do some of that work," says Martin Sterner, continuing: "Stralfors' products and services aim to deliver stronger customer loyality, increased sales and better efficiency. We wanted readers to feel right from the outset that Stralfors assumes responsibility for and becomes actively involved in its customers' business development. We wanted to explain that Stralfors can do it," says Martin Sterner
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PostNord investigate the possibility of dispose of Stralfors, which has been part of the group since 2006. – We need to focus on our core business while providing Stralfors full opportunity to develop their own offering, says President and CEO Håkan Ericsson. Today PostNord Stralfors is a unit that appears to the side of the two business areas, Logistics and Mail & Communication. Operations within Stralfors are not included in PostNord ordinary country organization. In that role, however, the unit successfully has been part of the Group's total offering. A recent example is a contract to take over the storage and distribution to CDON.com. After analysis the Group management, however, has decided not to integrate Stralfors deeper in the organization, but will instead explore the possibility of selling the business. - We are undergoing a major transformation to become a leading Nordic logistics company while maintaining the strong positions in communications and e-commerce. This change requires both management and financial resources, and necessitates an undivided focus on our core business, says Håkan Ericsson. Another reason is that Strålfors because of competitive regulation - as part of PostNord - been prevented to fully exploit business opportunities in the communication market. - A possible sale of Stralfors would also free up capital to invest in our core business, says Håkan Ericsson. As a consequence of this leaves Per Samuelson the Group Executive Team in PostNord AB Jan Starrsjö will, in addition to his current responsibilities, to a large extent focus on assisting in the process ahead
h1|PostNord plans possible sale of Strålfors
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24 participants have been selected to participate in the next PostNord Professionals programme. Here, two of them, Vesa Jussila and Daniella Lahdo from Stralfors, discuss their thoughts and what they hope to achieve as participants
st|Vesa Jussila, Consultant Professional Services, PostNord Stralfors in Finland Daniella Lahdo, Incident Manager for Stralfors ERP system, PostNord Stralfors in Sweden The criteria Daniella Lahdo. Vesa Jussila.
h1|Two participants in PostNord Professional
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sp|Undermeny I’m excited to be selected as participant for the programme; to see where this programme will take me and to see how we, as participants, can work on business matters from a cross-functional and a Nordic perspective. I applied to the PostNord Professionals programme for a number of reasons: to open up new opportunities, to broaden my perspective and to face new challenges by utilising my existing expertise. My personal goals for the programme are ambitious and varied. In addition to what the programme is offering in general, I’d like to expand my professional network and experience within PostNord. To capitalise my potential. It’s a great honour to have been selected from so many applicants. I feel excited and am looking forward to finding out more about the programme and getting to know new colleagues from different parts of the organisation. Having read the requirements and discussed it with my manager, I’m sure that the programme will be right for me and I feel very fortunate that I could be a part of it. My expectations of the programme are to deepen my knowledge of our business and strategic challenges, and to bring new skills in my current position as an Incident Manager for Stralfors ERP system. I am looking forward to pursuing a career as a talented specialist. The criteria for acceptance on the PostNord Professionals programme are that the person is a specialist, has a university degree or equivalent and works in an administrative function, including the sales organisation, and has the potential to take on more advanced tasks as a senior specialist or manager within a few years.
“Simple and rewarding. That’s all you need for a good customer experience.” The words of Dr Nicola Millard, Customer Experience Futurologist at BT, British Telecommunications. Multichannel. It means that your customers have a presence in and are using all your channels. And nowadays they want answers, quickly and in the same way. But answers are often disjointed and differ, depending on whether Customer Service answers or whether it’s online, or for that matter on whether someone’s talking on the phone. “Customer Service has to move up to a strategic level. That’s a major challenge for many companies,” says Nicola Millard. “And communication with customers has to embrace the whole organisation. There’s no other solution.” She believes that every company must show its customers why they should do business together. This makes communication and simple ways to contact Customer Service extremely important factors. BT is a multinational telecoms company with its head office in London. But the company’s future can be found on an old military air base outside Ipswich. “Adastral Park is BT’s global innovation and research centre. And this is where I work,” explains Nicola Millard. “We have labs at MIT, in Abu Dhabi and in China, but Ipswich is our hub.” There’s also research and commercial activity under way outside British Telecom’s walls in this area, which houses everything from BT’s major partner companies to incubators in the ICT sector. Nicola Millard explains that she and her colleagues analyse and discuss strategies and trends with all parts of the company. “I’m like a bridge between the research departments and the strategic departments, our product line and decision-makers and at our large corporate customers. Essentially it’s all about keeping an eye on how customers behave. My focus is on people, and how technology changes people’s behaviour,” she explains. It’s all about looking at trends in the near future, which are expected to break through in the next couple of years. For example, what will be the consequences of new technology for buying habits or for employees in a company? And BT’s attitude to innovation has changed considerably in the last few years. “We’ve always put a lot of money into research – and absolutely – research is ingenious, but it’s not worth anything if you don’t use the results.” The link between commercial challenges and innovation is therefore much stronger today. “What we’ve learnt down the years is that research that is applied is profitable. “Part of my job is keeping an eye on this, seeing how innovation can be used to change the way we do business.” “Just now we’re seeing three simultaneous, important processes of change. We have a generation shift in power, with generations X and Y getting more and more power. We have a technology shift (Consumeration of IT) and a world in which everything communicates – all the time and in an increasingly mobile way. And we’re seeing how organisations are changing and moving from classical hierarchical structures to new forms of collaboration, for example, co-creation and co-opetition,” says Nicola Millard. This is of course results in modern-day customers expecting something totally different to what companies are used to. This is one of the reasons why new business models and new ways of communicating with the customer are having such a strong impact. “Then there’s multichannel, the fact we’re increasingly using our smartphone for everything from emails and phone calls to videoconferencing and browsing. The fact that everyone’s using all channels more often and in more ways.” She talks about ‘The networked expert’ and ‘social learning’. The fact that we customers get help from one another and social media instead of companies’ Customer Service functions. “That’s why online forums, for example, have become incredibly popular in recent years. They’re places where people can find expert assistance and answers to unique questions.” And as there’s a lot of help available online, any questions that customers finally phone to ask Customer Service about are far more complex. “We wait a long time before we contact the company – and then we want help at once,” confirms Nicola Millard. In the past, the phone was the primary channel used to contact these experts – and it still is. But at the same time, it’s become more difficult to get hold of expertise. “Most companies have a Customer Service function. But since the 1980s they’ve done their best to answer quickly and often stupidly, i.e. according to a script.” And that’s not good enough any more. So how do you change the telephone channel so that it’s used more and in a new way compared to before? BT talks about a contact centre instead of customer centre, a scalable network of experts who are able, in virtually all cases, to help customers. And there are several different channels that can be used to reach them. “When it comes to interaction with the customer, we have more faith in the phone and online chats than in social media. For many people, social media are a final option, and it’s good that they’re there. But in our communication there are a lot of things in the conversation with the customer that can’t be made public, for example passwords and other account information.” An online chat is also far more flexible. “We can have several chats on the go simultaneously, so that our experts can help a lot of people at the same time. And it’s profitable too. We’ve seen a 15 per cent increase in productivity with the online chat function. And everyone likes it, from customers to employees.” The future will bring even more possibilities. There are already companies that have chosen to completely abandon their Customer Service in the traditional sense. “One good example is the mobile company giffgaff. They just have a forum and they reward any customers who provide good help for others. “Their entire business concept is based on sharing, and it works,” says Nicola Millard
h1|The customer communicates in all channels
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h3|Global research centre So, what does a futurologist actually do in the field of customer experiences? And what’s happening just now? Help available online A scalable network Everyone likes the online chat Share this page
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PRESS RELEASE Strålfors Svenska AB, a part of PostNord, are building a new Nordic logistics centre for CDON.com in Ljungby .The new site, in the first phase includes a warehouse and a distribution centre of 25 000 square meters, expects to be in operation during 2015. When the centre is finished it will result in approximately 100 jobs
h1|CDON has signed an agreement with Stralfors
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On 25 May 2014 it’s time for EU elections in Sweden, and about 140 million ballot papers have been produced. Stralfors is responsible for producing the ballot papers for the Swedish Election Authority. Stralfors in Ljungby is taking care of the EU elections and is using one hundred per cent paper. It’s been full steam ahead at Stralfors for about two months with the production of ballot papers ahead of the EU elections. This is the first time that Stralfors has produced the ballot papers. “We’re proud to have been entrusted with this task by the Election Authority. Of course it’s great to win such a large order that is significant from a social perspective,” explains Marina Brtan, Production Manager at Stralfors. “It’s a confirmation that we have a strong position in the Nordic market.” The assignment involves Stralfors assuming responsibility for producing ballot papers, wrapping the batches in paper banderoles and packing them into cartons. But how do you manage to produce 140 million ballot papers in two months? “We’ve had an extremely intensive period in production. As well as working three shifts on two printing presses in Ljungby, we’ve also been helped by our colleagues in Tandsbyn and Laskowice in Poland. We’ve picked up a lot of experience along the way, together with incredibly committed employees who have made this all possible,” says Marina Brtan
h1|Stralfors produced 140 million ballot papers
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This year was the fifth successive year that the Marianne Nivert Leadership Grant has been awarded. Meet Annica Axelsson at Stralfors, a previous winner of the Nivert Grant for good leadership. When Annica Axelsson received the award in 2011 she was, just as she is now, MD of Stralfors’ Swedish business. Since then her role has expanded and she is now also Head of the Marketing Solutions Division. “It was really great to receive such a prize,” says Annica Axelsson, continuing: “For me personally, receiving the Marianne Nivert Prize was motivational. I was actually quite new in the Group, so it felt especially good to be appreciated at an early stage, in a good organisation with skilled people all around me.” When Annica Axelsson was awarded the prize, at the time she felt that clarity and keeping things in good order were important aspects to bear in mind as a manager. “Clarity remains an important aspect. I believe that we all want to know what objectives we’re striving to achieve. But I’m fascinated now by how difficult it is to communicate clearly. People receive messages in different ways, at different times and through different channels. This creates different images in people. In this changing world of ours, where the information flow is now incredibly vast, it’s even more important to communicate through all channels so that we reach more people.” Keeping things in good order comes from the time when Annica Axelsson was appointed MD of Stralfors’ Swedish business. Now, three years later, good order is still important. At the same time, there is a clear guiding principle, not to focus inwardly too much. “Good order is important, and something you might never really finish. Now, three years on, we’re still focused on creating even better order in our internal processes, with a focus on the customer. To continue to give our customers good service and quality, we must be efficient and have a structured work method. Then we can develop the business and create profitability,” says Annica Axelsson. “I’ve grown older and more humble when facing the difficulty of communicating.”
st|How has Annica changed as a manager since then? Communication - even more important Good order still important How have you changed as a manager?
h1|Former recipient of Nivert Grant at Stralfors
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Telenor’s partnership with Stralfors began back in the mid-1990s, with the company then known as Europolitan, and it has grown continuously with new areas of collaboration. Telenor is now one of PostNord’s most important partners and collaborates with many parts of the Group
h1|Major customer with coordination requirements
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sp|Undermeny “Since Telenor acquired the Swedish part of Vodafone in 2005, we’ve gradually adapted our business to the Nordic market, with Stralfors as a strategic business partner with operations in several Nordic countries,” says Björn Linge, Delivery Manager at Telenor. Several parts of PostNord are involved in the recently concluded deal. Not only Stralfors, but also PostNord Sweden and PostNord Denmark. In the procurement process, Telenor considered quality, price and other parameters, and opted for the one-stop solution and geographical coverage that PostNord can offer. This assignment sees PostNord taking care of the printing and distribution of physical letters. Stralfors is the contract party responsible for the print side, while PostNord Sweden and PostNord Denmark take on the role of subcontractor and deliver the letters. “Our joint business has been augmented continuously. We see immediate opportunities for coordination, both for ourselves and for PostNord, and also in the long term, for example regarding various systems that link into these processes. We’ve also completed a number of acquisitions that will be integrated into our Group. In commercial terms, it’s both good and challenging to be a major procurer, while at the same time the business arrangement is more complex,” says Björn Linge. There are a lot of different people placing orders internally within Telenor, but Björn Linge has ultimate responsibility for monitoring the contract with PostNord for Telenor Sweden and the companies that are part of the Group. Both financially and by creating the right conditions and monitoring results and quality. “In our partnership with PostNord, we’re applying a tried and tested governance model that involves continuous reconciliation and monitoring, with a clearly defined improvement agenda containing various activities to improve what we’re doing at present, as well as new things to develop our partnership,” he says. Tobias Henriksson is the Account Manager for the Telenor contract with PostNord. “Telenor gets a partner that will assume total responsibility and meet all their needs,” he says. “This gives us at PostNord an amazing opportunity to continue to develop our partnership and to implement new solutions that help Telenor to further improve their customer offering.” “Our partnership with Stralfors has lasted for several years, and we feel that they’re receptive and deliver good quality. They’re flexible and can deal with quick changes. We can in principle present them with any requests at all, and they always have a go at resolving them.” Björn Linge, Delivery Manager at Telenor.
For the second year in a row Stralfors made Sweden's Top 100 Employers list, a national competition that ranks companies based on our work with employer branding, for having genuine employee commitment and unique career opportunities. As we are approaching the end of 2015 we wanted to say that we had have and an eventful year working towards our goal of being the leader in the field of digital and physical communication solutions. To be able to deal with our goals, it is also important to possess the right competences who want to speed up the process of becoming the leader in the field of digital communication solutions. Stay ahead for job opportunities here on LinkedIn or on our career page. Thanks for following us! We are looking forward for new challenges and opportunities in 2016
h1|Sweden's Top 100 Employers second year in a row
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h3|We wish you a Happy New Year! Share this page
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In PostNord’s new organisation, Stralfors will now be collaborating much more closely with the rest of the Group to develop new, shared services. “Together we have tremendous business opportunities, as we complement each other so well,” says Stralfors’ CEO Per Samuelson. Developing communication offers in both physical and digital channels is one of the focus areas highlighted in PostNord’s updated Group strategy. Stralfors has a key role to play in this task. “We’re better than most at selling communication solutions to our customers. It will be very clear in the new organisation that we, together with the Group’s other business areas and E-commerce, are responsible for developing and packaging one-stop solutions for customers,” says Per Samuelson, giving an example: “Consider our biggest business customers, our Corporate Clients. In cases where PostNord benefits from working together across national borders we must do so, and where we don’t we must decline. Our partnerships with TeliaSonera and Telenor are good examples of win-win situations for both the customer and PostNord, with our partnerships resulting in more business for the Group as a whole.” The services that Stralfors delivers in the area of customer communication – such as printing, insertion, graphical printing and card personalisation – are ideal for combining with distribution services for letters or parcels. The challenge in the organisational change now taking place is not to get caught up in internal meetings. “We must never lose our focus on the customers. Stralfors’ role is to contribute to increasing sales for the whole of PostNord and to improving profitability. There are two ways of achieving this, which must pervade our entire business: identifying more and more growth areas and doing so profitably,” says Per Samuelson. One of the growth areas that Stralfors has identified is known in business terms as Customer Communication Management (CCM). “It’s a growing communication market that’s starting to become an established concept all over the world. We’ve identified a CCM market in the Nordic region worth between three and four billion Swedish kronor. Stralfors, together with PostNord, is well positioned to take advantage of this,” says Per Samuelson
h1|Stralfors key role in PostNord’s Group strategy
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We would like to thank all the engaged students who visited us at ARKAD careers days at the Faculty of Engineering, Lund University and for those who participated in our contest. We are delighted to say that we received almost 400 answers from students. We have choosen 7 winners, based on their answers to the question “How do you think companies and governments with many end customers will communicate with their customers in the future?” Stralfors have read through all the answers and evaluated them. The winner´s have successfully given creative and interesting answers that are relevant to our business in the future. The prize consist of two free tickets to Cinema in Sweden. The winners and their answers to the question are: “Through a consulting company that is in contact with the consumers. The Internet could be a possible meeting point.” “I think that physically letters are still interesting to receive, but I don’t think it’s sustainable today or in the future. Messages and information sent to mobile phones is effective and will be read, but it targets my private sphere. To reach the consumers ad-blockers make the web difficult. If a company wants to have a great impact on the consumers, I believe that subtle, interesting and innovative advertising is the answer. If it is a hit the ad will be spread by the consumers themselves and social medias. The message will be spread without any cost for the company and will be remembered by the consumers.” “People will have their own database with their profile where they get personalized information (in digital). As a consumer I will be able to give feedback if there is any information I don’t think is relevant or don’t want to have, i.e. I will interact and communicate with my suppliers.” “I think of smart homes. Information will be transferred to the house. In the house information will be shown to the consumer on screen, such as screens in the dining table or refrigerator etc.” “I think that the first interactive contact with customers will be sent through the consumer’s car or another mobile way, but this will never replace the face to face contact.” “I think it will be some kind of homemade production, eg 3D printer. The consumer will be able to buy for example a template, and be able to print the product at home.” “It will be more personalized. Maybe my mobile phone will beep when I pass a store with an offer that matches my target group.”
st|Nevin Belul, Malmö Mikael Bergmark, Lund Alexander Landborn, Lund Joel Olsson, Lund William Dahlgren, Lund Henning Stenbäck, Lund Mathias Sundén, Södra Sandby
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PostNord Group, the leading supplier of communication and logistics solutions in the Nordic region, today announced they are working with Sony Mobile on 3D. PostNord actively explores the possibilities of new disruptive technology and one identified area is to make the 3D market more accessible for both consumers and businesses. A first step is to enable consumers to, in an easy way, get their personalized 3D models printed directly from the Sony Mobile app 3D Creator, and distributed by PostNord. "I am very pleased to be working with Sony Mobile. The 3D creator is groundbreaking when it comes to mobile creativity and for us this is an important step for incorporating new technology into our business", says Ylva Ekborn, CEO PostNord Strålfors Group. This enables PostNord to leverage on the expertise of one of the most well-known global technology enterprises, while Sony Mobile can leverage on PostNords knowledge in the logistics and communications market as well as their diverse customer base. "We are very excited about working with PostNord, that with its broad service portfolio, can handle the complete supply chain, from digital 3D file in the phone, to 3D-printing and distribution to consumers", says Lars Novak from Sony Mobile 3D Creator is Sony's unique, innovative in-house developed app for fast and easy scanning of 3D objects, offering a new world of creative possibilities. The only 3D scanning application using a single camera lens available on a smartphone, you can capture high quality 3D scans of objects in just one minute using the four scan modes; head scan, face scan, food scan and freeform scan. PostNord Strålfors will print the 3D scans with Stratasys J750, the world's only full color, multimaterial 3D printer on the market. In addition PostNord has entered into partnership with 3YOURMIND, a leading supplier of production environments within the 3D industry to enable an automated and fully customized seamless production process. "This is a first step and we look forward to expanding our cooperation. For us Sony Mobile, is an innovative partner that we can explore new business opportunities with to make the 3D technology more open and accessible to both businesses and consumers", Ylva Ekborn concludes. Sony Mobile Communications is a subsidiary of Tokyo-based Sony Corporation, a leading global innovator of audio, video, game, communications, key device and information technology products for both the consumer and professional markets. With its music, pictures, computer entertainment and online businesses, Sony is uniquely positioned to be the leading electronics and entertainment company in the world. Through its Xperia™ smartphone and tablet portfolio, as well as innovative smart products, Sony Mobile Communications delivers the best of Sony technology, premium content and services, and easy connectivity to Sony's world of networked entertainment experiences. We deliver! PostNord is the leading supplier of communication and logistics solutions to, from and within the Nordic region. We ensure postal service to households and businesses in Sweden and Denmark. With our expertise and strong distribution network, we develop options for tomorrow's communication, e-commerce, distribution and logistics in the Nordic region. In 2016, the Group had around 33,000 employees and sales of just over SEK 38 billion. The parent company, PostNord AB, is a Swedish public limited company headquartered in Solna, Sweden. Visit us at . PostNord Strålfors develops and provides communications solutions that give companies with many customers and suppliers completely new opportunities for creatinghips. With our digital platform, we deliver seamless communication, regardless of which channel the recipient requires. PostNord Strålfors is part of the PostNord Group, the leading supplier of communications and logistics services in the Nordic region. PostNord Strålfors have operations in Sweden, Norway, Denmark and Finland, where our 750 employees achieve sales of SEK 2.1 billion (2017). Elisabeth Wesselson, Head of Staff +46 (0) 70 298 74 82
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h1|PostNord and Sony Mobile working together on 3D
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h3|About Sony Mobile Communications About PostNord and PostNord Strålfors Share this page
Stralfors, part of the PostNord AB, develops and offers communication solutions giving companies with many customers completely new opportunities for more personal and stronger customer relationships. Despite the large number of employees, there’s a family atmosphere at Stralfors, where people work closely together and encourage individuals to achieve new career opportunities. My main job is to create good conditions for my employees, who manage and develop our services and our platform. It’s very much about planning and prioritisation, and taking account of what the market is demanding and the budget we have. The most important thing for us is to deliver and maintain a stable operation and environment for our e-services. At present I have three employees and a number of consultants, but we’re in an expansive phase and are growing to become a bigger group. My role as manager is incredibly enjoyable, as I like coaching my employees to deliver and to do a really good job. I think Stralfors is a career company in many different respects. Thanks to my earlier experiences in the Group, hard work, tremendous engagement and a desire to develop, I was entrusted with a managerial role at Stralfors in 2013. Stralfors isn’t afraid to invest in an individual’s development and encourages those who want to try out new challenges. I perceive Stralfors to be an equal opportunity workplace, where they focus just as much on skilled women as men. It feels as though there’s a natural attitude that we should have an even distribution between women and men. At the same time, I know there’s active work under way to maintain the balance and diversity that we have throughout the whole organisation right up to managerial positions. Stralfors has sent me on a basic training programme where new managers can, for example, practise how to communicate with their employees, which is important when it comes to individual development. It was really great and provided tremendous reassurance in my role as manager. At the moment I’m doing a course called Business and Finance, to gain a greater understanding of Stralfors’ company finances and business relations. As well as attending useful courses, you can also learn a lot within the organisation thanks to the large network. As a manager, I’m constantly developing and new experiences make me a better manager. I’ve found it incredibly useful to be able to access the knowledge that exists among my managerial colleagues in the network I’ve joined here at Stralfors. Stralfors is very keen that the individual should be healthy and that you find your own balance. Things can occasionally be very busy, but as my employees and I are passionate about our work it’s not difficult to put the hours in to get the job done. The family and their support are also important, we’re very close and do a lot together, which gives me a good balance between my working life and my private life. Although we’re a big company in a bigger Group, Stralfors has a very informal feel. There’s an open dialogue and an honest atmosphere, and a mindset that you always share your knowledge and experiences. We’re under a lot of pressure to deliver, but we also have a good time as well, which makes our work so much easier
st|What is your perception of the career opportunities within the company? What are the opportunities for skills development? How do you strike a good balance in life?
h1|Smart skills development led to managerial role
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Eye tracking technology is relatively easy to understand. It measures exactly where the eye is looking, and this information can then be used to analyse what you've looked at, when you looked at it and how long you looked. The technology can also be used to interact with a computer, for example the mouse pointer or double clicks
li|Eye tracking can be used as a warning system in cars. It looks at your eyes and whether you start to become tired or lose concentration for some other reason on the road. Eye tracking can be used for both sight and hearing tests. This is because it’s possible to measure whetherthe test subject has responded to sound or light from movements of the eye. This is extremely useful, for example, when conducting hearing tests on very small children. Eye tracking is used as support in reading, for example for people with dyslexia.
h1|A look reveals all
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Every year, the Swedish financial newspaper Dagens Industri designates 100 companies in Sweden as “Career Companies”, when they list the most exciting companies in which to make a career. We are extremely delighted and proud that Stralfors has been named as one of Sweden’s 100 most exciting employers. The career companies selected by the website di.se Din Karriär [Your Career] are based on a number of criteria, including a high level of commitment in their work on employer branding, genuine engagement with their employees and offering exciting career opportunities, as well as being attractive employers to the group known as Young Professionals. “I believe that our internal initiatives during 2013 made a major contribution to this achievement. In our work with Let’s Move, we held joint discussions with all employees and managers about our core values, customer focus, work processes, visions & goals, engagement, cooperation and occupational health. I believe that work on employer branding always starts internally. It doesn’t matter how much time we spend on external activities unless our own employees are ambassadors for our company and share the same values.” “Our Vision 2020 and our shift to become a company that sells communication solutions means a change in competences and a generation shift, and also a focus on young people with higher educational qualifications. So it’s important that we receive external recognition.”
st|Eva Malmberg, Director of HR & Communication at Stralfors, shares her delight and explains what Stralfors has done to become a Career Company. Why is this achievement important for Stralfors?
h1|Stralfors named one of the Career Companies 2014
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PostNord AB, the leading supplier of communication and logistics solutions in the Nordic region, today announced their partnership with GKN Powder Metallurgy, a leading innovation development partner of the manufacturing industry. This collaboration will make the 3D printing of parts in manufacturing a more open and accessible market. 3D printing empowers global manufacturers to optimize their part supply chain with streamlined logistics that make it easy and fast to get parts where they need to go in the Nordic region, which will reduce time-to-market by up to 48 hours. "Metal 3D printing offers tangible benefits to manufacturers who implement the technology, with significant bottom-line benefits," says Ylva Ekborn, CEO PostNord Strålfors Group. With new development within 3D printing, it is now possible for companies to explore opportunities in 3D production and take advantage of the possibilities with new and advanced technologies. "This collaboration only scratches the surface of what's possible as manufacturers explore new ways to capitalize on advancements in technology and new logistics strategies to gain a competitive edge," says Ylva Ekborn. The partnership between PostNord AB and GKN Powder Metallurgy is the first step to make logistics more efficient and to improve lead-times for manufacturers. This also shows that PostNord can be a supplier of 3D production in a wide range of materials, from plastic to metal, throughout the Nordic region. "We're joining forces with PostNord AB because we see an opportunity to improve the manufacturing supply chain, particularly in the Nordic region," says Peter Oberparleiter, CEO of GKN Powder Metallurgy. "This partnership will offer an incredible benefit to our customers by reducing part turnaround by nearly two business days which is critical for the customers PostNord serves. Our metal 3D printing technology is disrupting the traditional manufacturing industry by greatly reducing manufacturing lead-times with the capability of producing more complex products. "Collaborating with PostNord AB bridges the logistics gap we see in the marketplace and ensures that printed parts get to manufacturers efficiently and on time. That is the first step before establishing additive manufacturing linked to the GKN Powder Metallurgy print network." Further information about this partnership will be announced soon. We deliver! is the leading supplier of communication and logistics solutions to, from and within the Nordic region. We ensure postal service to households and businesses in Sweden and Denmark. With our expertise and strong distribution network, we develop options for tomorrow's communication, e-commerce, distribution and logistics in the Nordic region. In 2017, the Group had around 31,000 employees and sales of just over SEK 37 billion. The parent company, PostNord AB, is a Swedish public limited company headquartered in Solna, Sweden. Visit us at . develops and provides communications solutions that give companies with many customers and suppliers completely new opportunities for creatinghips. With our digital platform, we deliver seamless communication, regardless of which channel the recipient requires. PostNord Strålfors is part of the PostNord Group, the leading supplier of communications and logistics services in the Nordic region. PostNord Strålfors has operations in Sweden, Norway, Denmark and Finland, where our 750 employees achieve sales of SEK 2.1 billion (2017). . Rebecka Mathers +46 8-508 830 00 GKN Powder Metallurgy is your full metal shapes solutions provider, shaping powder metal into high performance and high precision components. We provide leading powder metal expertise and process experience to transform ideas into production. The company consists of GKN Hoeganaes, GKN Sinter Metals, and GKN Additive to provide powder materials, conventional components, and Additive Manufacturing production. We combine three focused businesses under one brand. Together we are over 7,400 problem solvers over 34 locations, setting our global engineering network at the highest standard. Susanne Trautmann +49 (0) 3603 8959 80
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h1|PostNord AB and GKN Powder Metallurgy join forces to reduce time-to-market for 3D printed parts
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h3|About PostNord and PostNord Strålfors About GKN Powder Metallurgy Share this page
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Our 3D project lead, Tomas Lundström, joins today 3YOURMIND at the AMUG (Additive Manufacturing Users Group). He will talk about PostNord Strålfors investment in 3D printing and how to make the 3D market more accessible to companies and consumers
h1|Tomas Lundström speaks on 3D printing at the AMUG
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February 5th, 2018 — PostNord Strålfors, part of PostNord Group, the leading supplier of communication and logistics solutions in the Nordic region, announced an collaboration with Stratasys (Nasdaq: SSYS), a global leader in applied additive technology solutions. The collaboration enables PostNord Strålfors to leverage Stratasys’ additive manufacturing expertise and technology solutions to create an on-demand part production and delivery service for a diverse range of customers across the PostNord logistics network. One part of PostNord Strålfors strategy, is to become the customers digitalization partner and embrace the possibilities of disruptive technology. PostNord Strålfors has identified additive manufacturing as a 'step' in the company's service offering to address ever-changing customer needs by combining PostNord Strålfors heritage from 2D printing services with new on-demand 3D printing capabilities. With the support of Stratasys, PostNord Strålfors will also explore new market opportunities across a multitude of industries. – At PostNord Strålfors, we strive to be our customer's digitalization partner, and we constantly need to strive for digital developments and explore new business opportunities, says Ylva Ekborn, CEO of PostNord Strålfors Group. – In Stratasys, we are gaining a partner whose additive manufacturing technologies are proven across a wide range of industries, and an industry leader with whom we will together grow and evolve. Stratasys' regional partner, Protech, will provide the necessary local support to PostNord Strålfors, including machines, services and expertise. This includes the purchase of a Stratasys J750 – the world's only full color, multi-material 3D printer on the market. – With the dedicated local support from Protech, we plan to quickly integrate this technology within our service offering and have it available to customers soon, Ylva Ekborn adds. Andy Middleton, President EMEA, Stratasys, concludes: – PostNord is an expert in the Nordic logistics market and we're thrilled to be partnering with them to expand the adoption of our solutions. With the help of our local partner, Protech, we will help PostNord and PostNord Strålfors to leverage the advanced capabilities of our additive technologies to address their customers' needs in the optimal way. In particular, exploring how we can tap into the unique benefits of additive manufacturing for the logistics sector, from accelerating part delivery to reducing supply chains and associated costs. While we also expect to learn from new cases and applications from PostNord's diverse customer base. PostNord Strålfors Media relations We deliver! PostNord is the leading supplier of communication and logistics solutions to, from and within the Nordic region. We ensure postal service to households and businesses in Sweden and Denmark. With our expertise and strong distribution network, we develop options for tomorrow's communication, e-commerce, distribution and logistics in the Nordic region. In 2016, the Group had around 33,000 employees and sales of just over SEK 38 billion. The parent company, PostNord AB, is a Swedish public limited company headquartered in Solna, Sweden. Visit us at PostNord Strålfors develops and provides communications solutions that give companies with many customers and suppliers completely new opportunities for creatinghips. With our digital platform, we deliver seamless communication, regardless of which channel the recipient requires. PostNord Strålfors is part of the PostNord Group, the leading supplier of communications and logistics services in the Nordic region. PostNord Strålfors have operations in Sweden, Norway, Denmark and Finland, where our 750 employees achieve sales of SEK 2.1 billion (2016). Stratasys (NASDAQ: SSYS) is a global leader in applied additive technology solutions for industries including Aerospace, Automotive, Healthcare, Consumer Products and Education. For nearly 30 years, a deep and ongoing focus on customers' business requirements has fueled purposeful innovations –1,200 granted and pending additive technology patents to date – that create new value across product lifecycle processes, from design prototypes to manufacturing tools and final production parts. The Stratasys 3D printing ecosystem of solutions and expertise – advanced materials; software with voxel level control; precise, repeatable and reliable FDM and PolyJet 3D printers; application-based expert services; on-demand parts and industry-defining partnerships – works to ensure seamless integration into each customer's evolving workflow. Fulfilling the real-world potential of additive, Stratasys delivers breakthrough industry-specific applications that accelerate business processes, optimize value chains and drive business performance improvements for thousands of future-ready leaders around the world
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h1|PostNord enters into collaboration with Stratasys
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h3|About PostNord and PostNord Strålfors About Stratasys Share this page
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The application process for the PostNord Professionals 2014-2015 program has been completed. 101 specialists throughout PostNord applied – 24 have been selected to participate in the next PostNord Professionals program. PostNord Professionals is an opportunity for talented specialists from different parts of PostNord to connect and network, and also to deepen their knowledge of our business and strategic challenges. It is a one year program with focus on getting to know the whole business context, as well as giving the participants the possibility to work on business matters from a cross-functional and Nordic perspective. The program provides tools for personal development and methods for solving problems in the day to day business as well as cases from the PostNord group. In May it became possible to apply for the coming PostNord Professionals program which runs from October 2014 to June 2015 – kickoff will be 2 to 3 October at PostNords premises in Solna. – I am very happy and impressed that so many specialists have shown their interest and engagement in being a part of a cross-functional network in PostNord. It has not been easy to choose from the great pool of talents – but I am sure that we have found 24 specialists from different parts of the organization who will use the opportunity to contribute in working with some of our strategic challenges, says Finn Hansen, HR Director, and continues: – I look very much forward to seeing what this new group of talented specialists will accomplish
h1|PostNord Professionals opportunity for specialists
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Karl-Johan Lundin, who is Key Account Manager at Stralfors, has been named Stralfors’ Salesperson of the Year within the Fulfilment Division, shares his advice from his career with Stralfors. It definitely means a lot to me. It inspires and encourages me to continue working hard, making it worthwhile spending even more time and effort to develop our business together with our clients. The reason I’ve won the prize is that I managed to achieve a good sales result for the Fulfilment Division last year, but I wouldn’t say that it’s been a one-man show. I’d really like to emphasise the team effort and the engagement from my colleagues. Everyone’s assumed responsibility for their own specialist areas, such as Program Manager, IT Application Manager and Business Development. Together we did an extraordinary job, one that apparently resulted in success. My role as Key Account Manager (KAM) is to be responsible for a number of large clients, identify business opportunities and turn these into profitable agreements. It’s extremely important to build long-term relationships with our clients, in order to achieve a good understanding of their business and their needs. My role is to understand my clients’ requirements, and together with my colleagues to identify the most suitable communication solution for them. We develop and offer communication solutions that give companies with many customers opportunities for more personal, stronger customer relations. It can be anything from a four-colour printed letter to an email or text message, or even a box containing goods. But communication isn’t just about choosing the right channel, at the right place, at the right time. By analyzing and managing client data, there’s a huge opportunity for our clients to increase customer loyalty and revenues. Stralfors can help them to achieve that. It’s clear that Stralfors has come a long way in helping enhance our clients’ communication value chain by offering a variety of solutions. You need to be interested and curious about your clients’ business; in the way they work and how their organisation works. If you combine that with an ability to be business-oriented and a high level of social skills, you have a winning concept. Be humble and don’t sell anything you can’t stand up for. Stralfors vision 2020 “to become the undisputable leader of communication solutions, creating the brand communities of tomorrow”, is a clear statement. We are committed and we will continue to develop our business and our offering together with our clients, in an ever-changing world of rapid change. Personally, I think that the challenge is to offer flexible solutions and be able to adapt to new ways of communicating. Stralfors is already making that journey and that is really inspiring. Caring is about taking care of our clients and colleagues. They should feel appreciated and confident that they’ve chosen to cooperate with the best partner there is. It’s about building partnerships, not just buyer/seller relationships
st|Karl-Johan Lundin, you have been named Sales person of the Year. What does that mean? How did you achieve this? Describe your role as a Key Account Manager at Stralfors, highlight your work function and the key elements of your work. What is it that you actually sell? What are the three main personal qualities for success in your field, and why are they important? Any other tips for success? What's the biggest challenge for the future? You represent one of Stralfors' core values, Caring. Describe what Caring means for you.
h1|Career advice from one of our Key Account Managers
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The Board of Directors has appointed Annemarie Gardshol as acting Group CEO of PostNord. PostNord needs to continue its high pace of change in order to meet the global changes in our core business of the letter and parcel markets. Due to the new phase of challenges faced by PostNord, it is time for new leadership. The recruitment of a new Group CEO will begin immediately. The letter and parcel markets are undergoing major changes. PostNord needs to flexibly and efficiently continue to realign itself as a result of reduced letter volumes and a growing parcel market, while still ensuring high levels of quality and service. “As a consequence of accelerating market changes, the pace of PostNord’s transition work needs to increase further. At the same time, there must be an increased focus on the core business in each country, which is crucial for meeting customer needs and enabling long-term profitability. The Board of Directors and Håkan Ericsson have therefore jointly concluded that it is time for new leadership at PostNord,” says Chairman of PostNord Christian Jansson. “Håkan Ericsson has had a crucial role in PostNord’s major transition work. With his excellent leadership skills, Håkan Ericsson has implemented significant investments in the company’s growing parcel business and at the same time realized demanding cost reductions,” continues Christian Jansson. “I am proud to have managed the extensive transformation work, together with all of PostNord’s employees, over the past five years. The basis for the next phase of this work is in place, and it is now the right time to hand over to new leadership,” says outgoing Group CEO Håkan Ericsson. The current head of the Swedish operations, Annemarie Gardshol, will take over the position of acting Group CEO as of today. With her background within PostNord, she is well versed in the core business and the challenges faced by the company. She will also remain in her current role of CEO of PostNord Sweden. “Together with the Board of Directors, the new management will quickly draw up a plan to implement the necessary changes. Our ambition is to continue to strengthen our leading position in the Nordic region,” says acting Group CEO of PostNord Annemarie Gardshol. In addition to this, the management team will also get a new acting CFO, Lena Larsson (currently Head of Group Business Control), as the current CFO Gunilla Berg will also leave the organization. “Gunilla Berg has made an important contribution to PostNord in a critical period for the company, and the company wants to thank her for fantastic efforts,” says Chairman of PostNord Christian Jansson. The Board of Directors is now launching a broad recruitment process, with the goal of having a new permanent Group CEO and CFO in place by no later than the end of the year. PostNord is the leading supplier of communication and logistics solutions to, from, and within the Nordic region. We ensure the provision of a postal service to households and businesses in Sweden and Denmark. With our expertise and strong distribution network, we develop the conditions for tomorrow’s communication, e-commerce, distribution and logistics in the Nordic region. In 2018, the Group had around 30,000 employees and sales of just over SEK 37 billion. The Parent Company is a Swedish public limited company with Group headquarters in Solna, Sweden. Visit us at 
st|We deliver!
h1|Annemarie Gardshol new acting Group CEO of PostNord
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Magdalena Schindler is Customer Service Manager for Business Communication in all seven Stralfors countries. Magdalena Schindler has been working at Stralfors since 2008. Until 2010 she was Managing Director of Stralfors Poland. She then moved to Sweden and started work at Stralfors’ head office in Malmö instead. “Over a period of one and a half years, we’ve conducted an in-depth analysis of our customer service in all countries. We’ve answered questions about how we should develop, which is the right way to go and what the trends are likely to be. And we’ve identified what our customers think is good and less good. We’ve obtained a very large volume of information. And I can tell you, seven countries have twenty different approaches,” says Magdalena Schindler, laughing. There is now a complete programme describing how work on customer service will be carried out. There will be more customer contact and a better understanding of customers’ specific needs. And customer service will be able to a greater extent to collaborate with sales representatives to respond with suggested solutions. “We have a foundation in place with tools and plans. But there must be a constant dialogue with the customer. Our objective is satisfied customers – nothing more, nothing less,” says Magdalena Schindler. The company has developed and changed since she started work at Stralfors about four years ago. “We’re now working flat out to be a global company. It’s both liberating and challenging. We’re now heading towards more changes; we have a long, exciting journey ahead of us.” 2014 will be an interesting year for Magdalena Schindler. All of this new knowledge will now be put into practice. So, it looks like being a hectic year for Magdalena Schindler. When she has spare time she relaxes by travelling with her family and catching up with her productive hobby – renovating old furniture. “We are planning of doing a bit of skiing in February. But mostly we’ll just be spending time together. When time allows I continue working with my 200 years old bureau,” says Magdalena Schindler
st|More contact with customers Times have changed Balancing work and family
h1|“There must be a constant dialogue with the customer”
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Four university students have been analysing Stralfors. Their work is enhancing Stralfors’ information security and is at the same time one element of the implementation of the security standard ISO 27001. When the time came to write their final project thesis on the Information Systems course at Lund University, four students chose not to opt for a project from the list provided by the university. Instead they made their own contacts with companies. And Stralfors responded. The four students, Mohamed Ar-Rawi, Amar Basic, Thomas Schuster and Christoffer Johnsson, got in touch with Boris Berberovic, Group Security Manager at Stralfors. “When we met, I realised straight away that the students were a group of competent, cooperative individuals with a real passion for what they are doing. They have that magical blend of business focus and a holistic view of implementing IT solutions,” says Boris Berberovic. Everything clicked at that very first meeting. The students had soon started work on a project, the aim of which was to further enhance information security at Stralfors, which works with sensitive and confidential information. According to Boris Berberovic, the allocation of users’ access rights is an Achilles heel for many large companies. When roles change at the workplace in connection with a reorganisation, it’s often the case that access rights are not changed at the same time. This can result in major risks of information leaks. Such risks can be largely avoided by working in a standardised way. The students from Lund University therefore performed an assessment of Stralfors, with the aim of implementing parts of ISO 27001, a standard for information security management systems. “We conducted an analysis of how access rights are allocated within the organisation, and then compared it with the ISO standard, so that ultimately we could put forward suggested improvements,” says Amar Basic. By interviewing those responsible at Stralfors, the students were able to map out how Stralfors works with access rights. The students could then put forward suggestions for a work process to enhance security. The result was a proposal for role-based access rights through Active Directory, a shared directory service for different user systems. The proposal also includes a formalised work method in which HR has to be included in the process of allocating rights, according to Boris Berberovic. It is also proposed that every change to access rights must require a signature, so that it is known who suggested the change. This is a way of increasing traceability. “We must be able to track critical data throughout the whole process. If we receive an encrypted file from a customer, we must know who’s accessed it, where it’s gone and how it’s been modified. It must be possible to track the whole life cycle. This is to protect both users and customers.” Now that the project has been completed, the students are clearly happy about their time at Stralfors. “Boris really did give us free rein. There was a big difference compared with the experiences of our fellow students,” says Mohamed Ar-Rawi. “We appreciate having been treated as colleagues rather than pupils who need their hands holding all the time,” adds Christoffer Johnsson. Boris Berberovic is also very satisfied. “They’ve produced some really good material right from the outset, which has made the collaboration extremely relaxed. It feels as though we could drop the students straight into the business after they’d completed the project,” he says. The students were inspired by working at Stralfors, and they had their eyes opened to work on security, a specialist area they hadn’t realised existed in their profession. Some of them are even considering specialising in security as a career. “A couple of them have applied to work here, which I view as a success and a compliment for Stralfors,” says Boris Berberovic
st|Reorganisation an Achilles heel Role-based rights the solution Satisfied students and a satisfied Boris
h1|Student collaboration enhances security at Stralfors
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PostNord Group, the leading supplier of communication and logistics solutions in the Nordic region, takes the next step in the 3D investment and launches a 3D portal through its subsidiary PostNord Strålfors. PostNord stepped earlier this year into the 3D market by purchasing of a Stratasys J750 together with the Sony Mobile collaboration, and the App 3D Creator for pint production of figurines. Next step is launching a 3D Portal available to corporate customers and the business-to-business market. The platform is developed with the partner 3YOURMIND, enabling a seamless production in a cloud-based solution. "We are very pleased to be able to launch our 3D Portal. It is a next step to, in a simple way, make the 3D market more accessible, says Ylva Ekborn, CEO PostNord Strålfors Group We need to be at the forefront and take advantage of the opportunities that the digital development creates Ylva Ekborn, CEO PostNord Strålfors The 3D Portal is a project tool that enables you to work, in an encrypted environment, with the entire chain, from idea to 3D production on demand. If needed, you also have access to 3D expertise for advice or creation of CAD blue prints. "PostNord Strålfors strives to be our customer's digitization partner, which means we need to be at the forefront and take advantage of the opportunities that the digital development creates. Since we launched our 3D investment in the beginning of the year, we have received positive response and it is evident that more and more companies are exploring the possibilities of incorporating 3D solutions into their businesses, "concludes Ylva Ekborn. We deliver! PostNord is the leading supplier of communication and logistics solutions to, from and within the Nordic region. We ensure postal service to households and businesses in Sweden and Denmark. With our expertise and strong distribution network, we develop options for tomorrow's communication, e-commerce, distribution and logistics in the Nordic region. In 2017, the Group had around 31,000 employees and sales of just over SEK 37 billion. The parent company, PostNord AB, is a Swedish public limited company headquartered in Solna, Sweden. Visit us at . PostNord Strålfors develops and provides communications solutions that give companies with many customers and suppliers completely new opportunities for creatinghips. With our digital platform, we deliver seamless communication, regardless of which channel the recipient requires. PostNord Strålfors is part of the PostNord Group, the leading supplier of communications and logistics services in the Nordic region. PostNord Strålfors has operations in Sweden, Norway, Denmark and Finland, where our 750 employees achieve sales of SEK 2.1 billion (2017). . 3YOURMIND provides platforms to streamline industrial 3D printing for innovative companies and 3D print services. The platforms enable customers to use the technologies to their utmost potential. The digital 3D workflows connect teams and production locations, optimize resource utilization and enable smart AM production decisions. 3YOURMIND's on-demand AM services provides the additional expertise their customers needs to expand additive manufacturing throughout their organization from CAD modeling to part optimization to 3D technology recommendations. 3YOURMIND work closely with their clients to connect all parts in their workflow and increase their adoption of Additive Manufacturing. 3YOURMIND's platforms are creating the pathways that will move the world into the next generation of manufacturing - Agile Manufacturing. Our 3D portal makes it as easy to order a 3D print as shopping in any online store. All you need to do is log in, place an order and then the product is sent to you. 3D Solutions provide completely new opportunities for improving your business: Display a fully customized product at a sales meeting, produce a specific spare part exactly when you need it or try numerous different versions of a prototype without it costing a fortune
h1|PostNord launches 3D Portal for on-demand 3D Solutions
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h3|About PostNord and PostNord Strålfors About 3YOURMIND Share this page 3D-print on demand Only your imagination sets the limits
3D solutions provide completely new opportunities for improving your business: Display a fully customized product at a sales meeting, produce a specific spare part exactly when you need it or try numerous different versions of a prototype without it costing a fortune. Only your imagination sets the limits – and you do not need to have any prior knowledge. Our 3D solutions make it fast, easy and cheap to create a physical product. Thanks to the solution's 3D portal, it is as easy to order a 3D print as it is to make purchases in e-stores. All you need to do is log in and place an order, and the product is then sent to you. 3D printing is much faster and considerably cheaper than molding – a mold can cost hundreds of thousands of kronor to produce. It is thus now commercially possible to make a single copy of a product. At the same time, it is also possible to 3D print complex geometric shapes that are difficult to create in a molding. With a 3D printer, it is possible to print a gradient of hardness levels, from soft as rubber to hard as stone – which is not possible with a traditional molding. In addition, it is possible to print products that have moving parts in a single session, such as a top that can be screwed off or glasses with movable sidepieces. These characteristics create brand new opportunities for your business. For example, an orthopedic specialist can print an X-ray image of a patient, to plan an operation in detail. At a sales meeting, a sales representative can showcase a physical product that is precisely tailored to the potential customer's needs – and also test the product in the customer's environment. It is also possible to produce a large range of variants of a new prototype, in order to test which one works best. Or you can print out a spare part that is difficult to get hold of – or why not print out yourself as an action figure? The best thing about our 3D solutions is that you do not need to have any prior knowledge. If you like, you can print out a 3D product directly from your CAD application via a plugin. However, if you do not have CAD skills, you can instead access, with a single click, our experts at PostNord Strålfors, who will help you obtain the exact product you need. In order to ensure that you as a customer never feel concerned that your product files will end up in the wrong hands, all the information in our 3D portal is encrypted. If you actively invite in someone else, such as one of our experts from PostNord Strålfors, the information will only become accessible to the invited person. We also have confidentiality agreements with all our customers. We can print thermosets (acrylates), thermoplastics, ABS plastics and nylon. Our 3D portal makes it as easy to order a 3D print as shopping in any online store. All you need to do is log in, place an order and then the product is sent to you
h1|3D solutions
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h3|Create whatever you like – the only limit is your imagination Completely new opportunities for your business No prior knowledge required High level of security Many different types of material Share this page 3D-print on demand
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PostNord AB, the leading supplier of communication and logistics solutions in the Nordic region, further develops their partnership with GKN Powder Metallurgy, a leading innovation development partner of the manufacturing industry. 3D-printing will revolutionize the supply chain and the joint ambition of the collaboration is to make 3D printing a more open and accessible market. Globalization and digitalization are today's driving factors for the manufacturing industry, and time-to-market combined with high quality and efficient production are competitive factors, therefore automation is required. Looking ahead, 3D printing will become a game changer for many industry segments. "3D printing creates enormous opportunities for companies to change the entire approach to their supply chain, from manufacturing to logistics and warehousing. We are pleased to have a strong collaboration partner in GKN who shares our vision to unlock the potential of 3D printing in future supply chains in the Nordic region, says Ylva Ekborn, CEO PostNord Strålfors Group. Last year, PostNord launched, via its subsidiary PostNord Strålfors, a 3D portal accessible to corporate customers and to the B2B market. The 3D portal is a tool where you can work with the entire chain in an encrypted environment, from idea to 3D production on demand. The portal enables a simple and seamless ordering process with price automating for quick price information on 3D parts. Through the collaboration with GKN it now becomes possible to print metal parts. "Additive Manufacturing is a powerful force that redefines traditional manufacturing and supply chain strategies. We have joined forces with PostNord AB, because we believe in the immense potential of decentralized, distributed manufacturing backed by secure data transfer and secure printing, enabling companies to print complex and customizable objects autonomously on de-mand," says Guido Degen, President Additive Manufacturing at GKN Powder Metallurgy. "GKN Additive controls a completely digitized value chain from powder to part and is uniquely positioned in the market with one of the first fully IATF 16949 certified AM productions and a global footprint with a worldwide print network", says Guido Degen. On April 10, PostNord, together with GKN, will arrange a 3D Inspiration Day in PostNord´s headquarters in Solna, Stockholm. Discover how 3D printing can help your business stay at the forefront. For more information: We deliver! PostNord is the leading supplier of communication and logistics solutions to, from, and within the Nordic region. We ensure the provision of a postal service to households and businesses in Sweden and Denmark. With our expertise and strong distribution network, we develop the conditions for tomorrow's communication, e-commerce, distribution and logistics in the Nordic region. In 2018, the Group had around 30,000 employees and sales of SEK 37.7 billion. The Parent Company is a Swedish public limited company with Group headquarters in Solna, Sweden. Visit us at PostNord Strålfors develops and provides communications solutions that give companies with many customers and suppliers completely new opportunities for creatinghips. With our digital platform, we deliver seamless communica-tion, regardless of which channel the recipient requires. PostNord Strålfors is part of the Post-Nord Group, the leading supplier of communications and logistics services in the Nordic region. PostNord Strålfors has operations in Sweden, Norway, Denmark and Finland, where our 700 employees achieve sales of SEK 2.1 billion (2018). PostNord Media Relations Tel: 010-436 10 10 GKN Powder Metallurgy is your full metal shapes solutions provider, shaping powder metal into high performance and high precision components. We provide leading powder metal expertise and process experience to transform ideas into production. The company consists of GKN Hoe-ganaes, GKN Sinter Metals, and GKN Additive to provide powder materials, conventional com-ponents, and Additive Manufacturing production. We combine three focused businesses under one brand. Together we are over 7,400 problem solvers over 30 locations, setting our global engineering network at the highest standard. Susanne Trautmann +49 151 6404 4890
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h1|PostNord and GKN Powder Metallurgy collaborate to unlock the potential of 3D printing in future supply chains
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h3|About PostNord and PostNord Strålfors About GKN Powder Metallurgy Share this page
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Det skal være lettere at være mobilkunde, og det skal være billigere at være Telia. Løsningen ligger i en komplet digitalisering af den nordiske telegigants danske kommunikation, og hjælpen kommer fra PostNord Strålfors. De to virksomheder har indgået et nyt partnerskab, der skal digitalisere Telias post, forbedre de mange Telia-kunders kontakt med deres mobiludbyder og på sigt optimere betalingsmulighederne til gavn for både kunder og bundlinje. - Vores hovedfokus er digitalisering og simplificering, og det var med det for øje, vi valgte PostNord Strålfors som partner i vores rejse mod mere let og sikker kundekommunikation. De har både ekspertisen i digital kommunikation og den kapacitet, der gør dem til de bedste til så stor og kompleks en leverance, som vi har brug for, siger Tamara Khaliel, der er Sourcing Manager hos Telia i Danmark. På indgående post er Telia Danmark den første private virksomhed i Norden, der gør brug af PostNord Strålfors´ særlige elektroniske distributionsservice, der optimerer håndteringen af virksomhedens indgående post. Både fysiske breve og post i Telias e-Boks bliver scannet og fordeles så automatisk og sendes direkte til de rette medarbejderes indbakker. Løsningen bruges allerede hos offentlige virksomheder med store mængder sagsbehandling, men skræddersys nu til Telias behov. Partnerskabet indebærer desuden, at al udgående kommunikation til Telias kunder bliver håndteres i en omnichannel-opsætning, hvor man selv vælger, i hvilken kanal man vil modtage post fra Telia - email, e-Boks eller papir. - Vi er glade for, at Telia har valgt os som partner og ser frem til at levere en fuld omnichannel-løsning med udsendelse af både fysiske og digitale breve på både e-Boks og e-mail, optimering af indgående post samt på sigt mobil betaling af fakturaer. Den indgående post er allerede digitaliseret, og i efteråret går vi i luften med omnichannel-delen, siger Rasmus Kristiansen, der er salgsdirektør i PostNord Strålfors i Danmark. En del af Telia Danmarks udgående post består af tæt på ni millioner fakturaer årligt, og der ligger en stor potentiel besparelse i at digitalisere fakturahåndteringen. Jo nemmere det er for kunderne at betale, desto bedre forretning for Telia, der slipper for at sende rykkere og får mere tilfredse kunder. – Det handler hele tiden om at optimere, hvordan vi kommunikerer med vores kunder, så de oplever processen som gnidningsfri og effektiv. Hver rykker koster i gennemsnit 250 kr. i administration, så hver vellykket betaling udgør en stor besparelse for os, siger Tamara Khaliel. At kommunikationen er nem, fleksibel og hurtig for kunderne er både en konkurrenceparameter og afgørende for bundlinjen. Med det nye partnerskab kan Telia håndtere sine kunders ønsker via én platform, uanset om de foretrækker at høre fra Telia over mail, i e-Boks eller med fysiske breve. Samme fleksibilitet ved betaling er allerede på tegnebrættet
h1|Telia digitaliserer i partnerskab med PostNord Strålfors
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The right message to the right person = sustainable communication. That was one of the messages at the 2014 Golden Key awards, which were held at Globen on 20 March 2014. How do you create effective communication that has a measurable effect? That was one of the questions discussed at the Golden Key awards at Globen. Sweden’s marketers were invited to a day of inspiration that concluded, as usual, with a gala event and prize-giving ceremony. Swedma’s CEO, Tore Thallaug, opened the day with the words: “Direct marketing is a concept that’s constantly being developed, and its measurable results mean that we continue to develop and can create more effective communication.” Stop thinking in terms of campaigns – think instead that you’re conversing with customers. That was the day’s hot tip from Australian speaker David Shing. Among other things, he said that if you have the right content strategies you’re not just competing with adverts, you can also change cultures. And that this is especially important in the digital world we now inhabit, where it’s users in the various channels who dictate the terms. “If your content is good, people will want to tell the world about it,” said David Shing. One new tool that more and more marketers are using is Big Data. Jim Messina, Campaign Manager during Obama’s re-election campaign, took the stage to explain how the USA’s incumbent President won the 2012 election with the aid of Big Data. Among other things, by identifying which voters were most inclined to vote for Obama. “People in modern society generate lots of information. This creates virtually endless opportunities to identify behavioural patterns and analyse which communication is truly relevant to the recipient.” Karin Bodin, CEO of Norrland-based company Polarbröd, also spoke about sustainable communication. “Sustainability isn’t just about green transport operations and producing goods in a sustainable way. By knowing with whom you’re communicating and how best to do it, we also create more effective, and therefore more sustainable, communication,” she said. And how you talk to your audience is perhaps more important now than ever, believes Jeffrey K Rohr, author of the book Audience: Marketing in the Age of Subscribers, Fans and Followers. “It’s no longer good enough simply to market a product or service. In the digital world you must create content that engages, entertains and sells – and also be able to do it in channels chosen by the audience itself.”
h1|Sustainable communication that’s worth its weight in gold
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sp|Undermeny “Content is King” Big Data won the election for Obama Sustainable for the right audience
At Stralfors we regard thesis work and student assignments as a good way of getting to know you while you’re still studying. You will gain experience while working with professionals from a wide range of fields. And you will work on challenging, varied assignments in an environment where your ideas will be heard. Suzanne Vallin Brantestad, HR Manager at Stralfors, answers some of the most common questions that students ask. For meeting current and future market needs, we find students with competence areas such as Business and Management, Information Systems and Computer Science, Supply Chain and Logistics and Marketing interesting for theses. Stralfors is a B2B company and we develop and offer communication solutions. As the market and the consumer behaviour change in the field of communication, the competences required within Stralfors also need to adapt and change. Within a few months you can apply via our home webpage stralfors.com, http://www.stralfors.com/Start/Career/ or send an email to info@stralfors.se or to HR in the country you want to do your essay or assignment. We are a company that is always on the move. You will most likely be involved in our business and get in contact with many professions within the company. When we take in students, we always have a need for a specific piece of research or an assignment, which means that you will be involved and engaged for real in our business. Pick a subject for the thesis in which you have a real interest and describe as clearly as possible to us what you want to investigate and write about. Be proactive and don’t be afraid to ask questions to find out your own solutions. Be curious to find out more about the company and make the company aware of yourself and your competence with a view to potential future employment
st|1. What should I study if I want to write my final thesis on Stralfors? 2. How do I apply to write a student essay/perform a student assignment at Stralfors? 3. What can I expect from Stralfors? 4. What is your advice for students who want to write their thesis on Stralfors?
h1|Ask our recruiter about thesis work and student assignment
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Stralfors spent two days as an exhibitor at the ARKAD careers days run by the Teknologkåren at Lund University Faculty of Engineering. 145 companies set up their stands and 10,000 students visited ARKAD in order to ask questions and make contacts with these companies. Meet Marcus Petersson, who works as an IT-Object Manager at Stralfors and describes his experiences of his first visit to ARKAD as an exhibitor
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Once again Stralfors has been nominated for the Swedish Publishing Adwards, Svenska Publishingpriset. This year, our customer magazine, Smarter Communication is a finalist in the category Customer Magazines B2B
h1|Smarter Communication in the finals of Swedish Publish Adwards
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Stralfors’ Data Management Division has had a student on a work placement for three months as a project manager. We spoke to Christina Scappini and Morgan Sellén about this. A three-month placement, I’ve been working as project manager in Data Management on three projects for which I’ve been given the main responsibility. One of the project was about making sure that marketing material is up to date and that there’s a Top 10 list of the most wanted partners. We’ve also reviewed the existing agreement and set up a group of sales representatives who’ll continue working on this when my placement’s over. The two other projects I conducted a gap analysis to identify challenging areas related to some of the services Stralfors provides. We then held meetings in which the interviewees (sales representative, sales manager, product owner, marketing coordinator and delivery organisation) and I went through the challenges and agreed on a plan for who’ll work on what and how we’re going to try and work in the long term on the challenges that exist in accordance with defined deadlines. It’s involved everything from having marketing material that’s up to date and translated into local languages to creating a customer assignment for the service. Apart from this, I’ve accompanied product owners to see how they work with the product Access, met a business developer who explained how he works and I’m now taking part in various workshops to see what you have to consider before you bring in other services for sales. It’s a big company that also works with IT, and they have a really good reputation as well. It felt obvious. Both yes and no. I thought they’d be working more with processes and following them, being more rigid. But Stralfors is incredibly creative, and people really do have an opportunity to work freely and independently. It’s all quite simple, Christina applied to do a placement with us, and after the first interview I felt that this placement could benefit both Stralfors and Christina. We needed a project manager for a few major activities that focused on making sure that two of our existing services could be sold, implemented, delivered and supported without any challenge. We also had a need to develop our concept for partner collaboration. Christina’s background, her personality and the course she’s currently following made her the ideal candidate for these assignments. It’s gone better than expected. Not only are we starting to get on top of the challenges we’ve faced with some of our services, we’ve also got a virtually complete concept for partners in place. I didn’t imagine it would go this quickly and this well. Change is in our DNA. We’ll be constantly changing with the market, and this means that as a company we must always be bringing new competences and influences into the businesses. The need for people with academic qualifications combined with a good attitude is important for our future. Close collaboration with institutes of higher education makes it easier for us to enable these people to view Stralfors as their future workplace
st|What’s your job at Stralfors? What made you apply to Stralfors? Based on what you’ve seen during your time at Stralfors, is it how you imagined? Morgan Sellén, Sales Director in Data Management. What’s the background to Christina Scappini’s work at Stralfors? It’s now been 10 weeks since Christina started with us. What are your thoughts so far? Why do you think it’s important for Stralfors to collaborate with institutes of higher education?
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Many people’s minds turn to paper when they think about Stralfors. But that means they’re out of touch. Because Stralfors nowadays is just as much an IT integrator, offering its customers access to the market’s broadest range of products and services in the field of customer communication, whatever the channel. Once the customer has decided how they want to communicate, Stralfors puts together the solution. The age of buying expensive systems is over – now you buy communication as a service! Both private and public organisations now deal with customers and citizens who demand more adapted, relevant communication. It’s quite simply end customers who decide how they want to receive information and communicate with their suppliers. The whole of society is heading this way; paper is being replaced by digital solutions. And Stralfors is at the leading edge, which means they now offer the whole spectrum of solutions for customer communication – from processing customer data to the delivery of customer communication in all of the channels in the market, including digital mailboxes, email, eDI and physical print. It’s basically all about helping the customer to deliver relevant communication to the right person, and in the right channel. “For us, technological developments have meant that we as a company can offer our customers even more customised, combined solutions. Sure, we’re still experts at physical production, but we’re growing with our customers at a rapid rate on the digital side,” says Jens Kofoed Hansen. He is Sales Manager for the department that takes care of such digital customer communication solutions – with five employees working in this department. “My employees work on our e-business transactions. Most have a degree in Business Administration behind them and a few years of experience at the workplace in the field of selling technical solutions,” says Jens. “We also work with other salespeople in the company, with large B2C customers where there’s a high degree of complexity. And we have business consultants in the organisation, who help out when the solutions are complex and involve integration.” Jens has been working at Stralfors for about one year. He too is a graduate in Business Administration, and has managed to play a key role in the founding of no fewer than three challenging new business startups in the Swedish economy. The telecoms company Europolitan, which later became Telenor, and 3, as well as a small bank. “I’ve been challenging monopolies all my life, and been involved in technology shifts and deregulation. Bearing in mind all the exciting challenges we have with the digital technology shift, Stralfors feels like just the right place for me to be. Winning the confidence of customers in the field of digital communication as well is high up on my agenda, and is also in line with the company’s strategy. The company’s new for me, but the challenge is the same. Because we’re breaking new ground now too.” One of the main reasons why Jens accepted his current position is that he himself had Stralfors as a customer. He came into contact with them for the first time back in 1998. “I recall perceiving Stralfors to be customer-focused, good at delivering, pragmatic and relationship-oriented. And that perception has continued. You notice it as soon as you come into reception. That Stralfors is a company that focuses on both the customer and its employees.” “We have plenty of opportunities to continue to develop, in groups and individually. Among other things, all employees who work closely with our customers have undergone thorough sales training in what is known as solution selling, while at the same time, during 2013, all employees were involved in a major internal development initiative, in how managers and employees are to work together to achieve Stralfors’ Vision 2020. From a purely personal perspective, I think it’s a great initiative when all functions, regardless of position, have the opportunity to exert an influence.” “We work a lot in matrices, in close collaboration with other divisions, so you have to be sociable and enjoy working in a team, and to be happy working in an environment where there’s a lot going on. Curiosity and receptiveness are two good qualities. Another is to be challenging. Because we want to challenge the customer. After all, they don’t not always know how they should optimize their communication processes, and it’s our job to make sure they get the very best solutions, which means that you often have to get them to think outside the box. ”
st|Relevant communication Breaking new ground How does the company invest in its employees? What does it take if you want to start working at Stralfors?
h1|“Stralfors helps its customers with smarter communication solutions”
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Anyone can learn how to programme. That was the message on Stralfors’ training day known as The Hour of Code in Solna on 9 December. 60 schoolchildren were given a course on computer skills and what can be done with the aid of programming. “Don’t just buy a computer game – make one. Don’t just download the latest app – help to develop it. Don’t just play on your mobile phone – programme it.” These were the opening words of the training day in programming, The Hour of Code, at Stralfors’ head office in Solna on 9 December. 60 year six pupils and four teachers from the English School in Järfälla were invited to take part.“Ready to go? Great, because now you’re going to learn how easy it is to programme!” said Tomas Sjöström, President of the Data Management Division at Stralfors, as he welcomed everyone. Over the course of an hour – The Hour of Code – and working in pairs, the pupils were given tasks to perform using programming. At their disposal they had 30 computers and staff from Stralfors in the role of team leaders. The first task was to write a few simple lines of code in a programmable version of the game Angry Birds. Soon the sounds of eager fingers tapping away on the keyboards were interspersed with cheers. “Some of the pupils have already practised this task during a Maths lesson,” explained Sara Söder, a teacher from the English School in Järfälla. “Most year six pupils have their own smartphones and computers at home. Some of them even create their own apps. In some of the groups, hardly any of the pupils had tried their hand at programming before. So among those, there were more questions about you write code and . “According to the new syllabus, IT and computer skills are to be integrated into teaching, but we really need to step up the pace,” emphasised Marcus Segerstedt, also a teacher at the English School in Järfälla. “Being able to visit a proper workplace where they use programming in their day-to-day activities is invaluable, both for us as teachers and for the pupils. It’s important for compulsory schools to have an understanding of programming as a tool and how we can integrate this knowledge into teaching.” After a few more tasks, the day was rounded off with the presentation of diplomas in one of Stralfors’ lecture halls. Tomas Sjöström from Stralfors reminded the pupils of the mantra of the training day: Anyone can programme. “You probably knew that many of the programs we use almost every day, such as Spotify and Skype, are Swedish inventions? And that programming is a profession of the future. So keep on programming!”
st|The Hour of Code “We do need more IT skills in schools today” Profession of the future
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em|how why
Schoolchildren are to learn how to programme – not just at school, but also with help from the world of business. On 9 December, Stralfors will invite two classes from the 6th grade to their head office in Solna for a half-day course on IT skills. This training day goes under the name of The Hour of Code and is part of the international Computer Science Week, which is held all around the world on 9-15 December. Both schools and companies are being encouraged to take part in the event. The aim is to encourage more schoolchildren and teachers to learn more about programming. During the course of an hour, The Hour of Code, participants will have access to educational material showing that virtually anyone can learn the basics of computer programming. In all, 60 pupils and five teachers from the English School in Järfälla have been invited to Stralfors’ training day in Solna on 9 December. Once there, they will be able to try their hand at programming on more than 30 computers. The pupils and teachers will also be able to ask questions to employees at Stralfors who use programming in their day-to-day work. “We hope that both children and teachers will gain an insight into how simple and fun coding can be, and what kind of career opportunities it can offer. Why try for Pop Idol when you can come to The Hour of Code?” says Tomas Sjöström, President of the Data Management Division at Stralfors. Stralfors has operations in seven countries and a vision of being a leading player in the world of communication. “It’d be great to take part in The Hour of Code next year as well, maybe in seven capital cities connected by a video link. The business world needs more IT role models, and more teenagers with exciting business concepts to challenge us, the established companies.”
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Martin Hansson (Sweden), Xiaoran Lin (China) and Sören Rätzer (Germany) studied the master’s programme Business Processes & Supply Chain Management at Linnaeus university in Växjö and wrote their final thesis on Stralfors. We got in contact with Stralfors at the job market fair “Arma” at Linnaeus University in Växjö and we wanted to write our master thesis with a company like Stralfors. We had some suggestions on topics before we met up with our contactperson, Björn Johansson, at Stralfors. Togheter, we found a topic interesting to study and that Stralfors could actually use. Stralfors is a Swedish 3PL provider that positions themselves between their B2C customers and the end consumers. Due to an increasing demand for these services, Stralfors is trying to adapt to the changes in market and provide return management solutions for e-commerce leisurewear companies. This market has a high rate of return, which means a high demand of well-structured return management systems. The purpose of this study was to create a framework of how Stralfors can handle the return management systems of B2C e-commerce leisurewear companies. How does the current process of returns of a customer looks today? What is possible for Stralfors to do different in the returns management systems? We find a whole new solution for Stralfors. By studying and comparing different return management systems, we have built a framework for Stralfors of how 3PL can handle the return management systems of B2C e-commerce leisurewear companies. This thesis have been very helpful for us. It was a really good learning for us to see what other companies are doing in the returns management system process. We will definitely use the framework, they bring us today and create something new from it. This solution is a good base and a solution that we are not using today. Sören Rätzer: This study with Stralfors helped us to get a better overview in the practical business. We not only received information about the return management process in the theory, also the constant communication to the companies gave us a new knowledge and a deeper insight in the practical business of the process of reverse logistics and the return management. On of the main positive aspects to see the differences between the theory and the practice, so I will looking forward to next practical work in the future. Xiaoran Lin: Working with this thesis has involved a lot of hard work, but it has also been interesting and how Sören mentioned before - this work gave us valuable knowledge and more insights into the subject of reverse logistics and the complete return management process. It is obvious, that different companies using different systems. The good work with Stralfors and the connection to and with the e-commerce leisurewear companies supports our studies during the last three months in a very positive way. We have got an overview, about the weaknesess; what in the process are included and not, and how a company are dealing with this. Most, interesting information for me, was that I saw different culture in the companies, how the western culture is compare to China
st|How did you come into contact with Stralfors? What kind of exjob have you done in Stralfors? What did you find? Björn Johansson, how will you use the result? Xiaoran and Sören, what experience do you bring from this, did you learn something new?
h1|"Stralfors helped us to get a better overview in the practical business"
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LINK Mobility and PostNord Stralfors have been collaborating for ten years on messaging and mobile services, and they will now launch a joint collaboration in the communication areas of RCS, Multi-channel/OTT and AI/BOT. The collaboration will start during the fall with an ambition to sign the final agreement by 31 December 2017 at the latest. The intention is that the services will be delivered to PostNord Stralfors in Sweden, Norway, Denmark and Finland during the first half of 2018. "We're looking forward to working with LINK Mobility to offer the Nordic market the latest services in the field of mobile communication via our Omnichannel solution so that our customers can easily connect to the latest communication channels with their customers," says Lars Lundström, Head of Digital Services Center at PostNord Stralfors. "This is extremely exciting, we're taking a step into three areas for the future and helping to digitise one of the Nordic region's biggest employers. The LINK Mobility Group is currently at the forefront in the field of mobile communication, and the opportunity to enhance collaboration on the digitisation of an important social service feels really great," says Krister Tånneryd, MD of LINK Mobility Sweden. "This shows that we are innovative and at the forefront of mobile services. We look forward to a rewarding collaboration with PostNord Stralfors," continues Krister Tånneryd. The letter of intent deals specifically with the three following areas: RCS is an opportunity, in connection with the delivery of mobile messages, to add more advanced information directly to the message, as well as interactivity and dialogue, than is possible when delivering traditional messages. The communication method is currently being developed by Google within the framework of the global GSM partnership (GSMA), and LINK Mobility is one of Google's 20 global collaborative partners in this. Facebook is in the process of opening up Facebook Messenger for communication from companies to private individuals. LINK Mobility is already delivering the service in the German market. LINK Mobility has joined forces with Microsoft to start a collaboration on the programming of so-called BOTs/Artificial Intelligence, with a focus on the logistics industry. Lars Lundström Head of Digital Services Center PostNord Stralfors +46 76 192 86 82 or Krister Tånneryd Managing Director LINK Mobility AB +46 70 141 00 00 LINK Mobility is one of Europe's leading and fastest-growing suppliers of mobile messages and mobile services for businesses. LINK Mobility believes strongly in mobilising the interaction between businesses and consumers, and has developed a number of attractive solutions to meet this growing demand and the market trend. LINK Mobility is listed on the Oslo Stock Exchange and has offices in Sweden, Norway, Denmark, Finland, Germany, Latvia, Estonia and Spain
h1|Letter of intent with LINK Mobility regarding new communication services
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h3|RCS – Rich Communication Service Multichannel (communication services independent of channel) – focus on Facebook Messenger BOT/Artificial Intelligence – Programming to simulate intelligence in customer interactions For more information, please contact: About LINK Mobility Share this page
PostNord Strålfors partners with Joisto Quertum PL z.o.o. and outsources its Professional Services organization in Warsaw, Poland from 1st of July 2019. Joisto Quertum PL z.o.o. is a subsidiary to Joisto Group Oy, an industry expert in advanced eArchive, Quadient partner and IT consultancy innovator for enterprise organizations. PostNord Strålfors already has a long-term collaboration with Joisto Group regarding the eArchive software, and is now expanding the collaboration further. In recent years, PostNord Strålfors have hired Professional Services staff in Poland through PostNord Direct Link, and these employees are transferred to Joisto Quertum PL in connection with the change of contract. – To meet our customers' needs in the best possible way, we need continued access to the right competency through a flexible staffing solution, which complements our Nordic organization, adaptable to varying workloads and projects. For us in PostNord Strålfors Group, this set up gives us the possibility to still have regionally appointed resources in Poland, on site resources when needed, and access to the Joisto Group resources in the Nordics and the U.K, says Lars Lundström, Head of Nordic Digital Services in PostNord Strålfors Group. – We already have a long-term business relationship with PostNord Strålfors and we are happy to be the first-choice Professional Services Support partner through the outsourcing of PostNord Strålfors Professional Services team in Poland. As a trusted and long-term partner, we will work closely with PostNord Strålfors and contribute with our knowledge and expertise for the benefit of PostNord Stålfors´ customers and for future growth,” says Tommi Hanninen Co-Founder Joisto Quertum The contract is set for two years with the possibility to extend. Rebecka Mathers, Nordic Communication Manager PostNord Strålfors develops and provides communication solutions that give companies with many customers and suppliers completely new opportunities for creatinghips. With our digital platform, we deliver seamless communication, regardless of which channel the recipient requires. PostNord Strålfors is part of the PostNord Group, the leading supplier of communications and logistics services in the Nordic region. PostNord Strålfors has operations in Sweden, Norway, Denmark and Finland. Our approximately 700 employees generated sales of SEK 2.1 billion in 2018. Quertum Ltd is part of the Joisto Group, who have over 15 years expertise integrating software solutions into the Quadient platform. Maintaining our reputation as a leading worldwide professional services organization requires a highly skilled, knowledgeable and energetic team to manage our internal and external Quadient Reseller and PSO services and partnership. The Quertum team are highly skilled CX professionals with teams based in the UK, Finland and a competency center in Poland who have the in-depth knowledge and skills to fully support the Quadient growth strategy on all areas no matter how big or small the project. Quertum are the go-to channel partner for Quadient!
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h1|PostNord Strålfors outsources the Polish Professional Services Organization to Joisto Quertum PL
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h3|About PostNord Strålfors About Joisto Oy and Joisto Quertum Ltd Share this page
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Consumers will soon be able to pay their invoices with Siirto, as PostNord Strålfors will offer Siirto service as invoicing method to its corporate customers. This is a new way to use the service, as PostNord Strålfors is the first operator to issue invoices to Siirto. Soon consumers can easily receive and pay invoices as Siirto payments on their smartphone. PostNord Strålfors, in cooperation with Nordea, will allow corporations to send invoices and attachments directly to the Siirto application used by the consumer. "In Finland, the utilization rate of traditional e-invoicing is estimated to be 50-60 percent and will continue to grow at an annual rate of about 10 percent. However, there is a demand for the new generation of modern mobile invoicing and we therefore believe that both companies and consumers will find this method of invoicing," says Juha Risikko, Director of Nordea's new payment methods. Sending a mobile invoice to be transmitted via Siirto can easily be done on the basis of a phone number alone. Instead of the traditional e-invoice or paper invoice, the consumer is sent a Siirto payment request with an invoice image and the required payment information. The consumer does not need to go online to activate e-invoicing, just look at the invoice on his smartphone and easily accept it by swiping it. "Collaboration with Nordea in utilizing Siirto for consumer invoicing, PostNord Strålfors' customers are further expanding their opportunities to communicate with their customers. Siirto already has its own wide user base, allowing them to accept invoices for an already familiar application," says Sami Niininen, Head of Digital Services at PostNord Strålfors Oy. For the invoicer, the mobile invoicing utilizing Siirto is easy to use and already the first invoice can be sent immediately via Siirto. By using Siirto, the invoicer will also receive the payment in real time to bank account as soon as the consumer pays the invoice. With PostNord Strålfors, the invoicer can easily access this new invoicing method alongside other invoicing channels. PostNord Strålfors is the leading provider of paper and electronic invoices in the Nordic countries, and in Finland the company sends tens of millions of invoices a year. There are about 800,000 Siirto users in Finland, and the number of events and users is growing rapidly. Sami Niininen Head of Digital Services, PostNord Strålfors Oy +358 40 503 4994 Juha Risikko Vice President, New Payment Methods, Nordea +358 9 4245 1006 The communications solutions developed and offered by enable companies with a large number of customers and suppliers to create new opportunities for stronger and more personalized customer relationships. Our digital platform enables seamless communication regardless of the channel used by the recipient. PostNord Strålfors is part of the PostNord Group, the leading provider of communications and logistics services in the Nordic countries. PostNord Strålfors has a total of 750 employees in Sweden, Norway, Denmark and Finland with a turnover of SEK 2.1 billion in 2017. For more information about PostNord Strålfors. is a payment application downloadable on a mobile phone (iOS or Android) that allows you to pay and receive payments in real time between other Siirto users, regardless of the bank. It is enough that you know the other party's phone number. The application utilizes the Transmission Payment System maintained by Automatia, to which other banks and payment service providers are linked. When making a payment, you enter a phone number instead of an account number. When the phone number is found in the Siirto payment system, you will see the payee name. The payment will be displayed to the recipient immediately, regardless of the bank, and the funds will be immediately available to the recipient on the recipient's bank account. The transfer can only be paid to the Finnish bank accounts that are included in the Siirto Payment System
st|PostNord Strålfors Siirto Nordea Siirto
h1|PostNord Strålfors Oy and Siirto will enable paying of invoices on smartphone
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h3|Easy to pay Speed and Real Time Payments Contact Share this page
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Solution Dynamics Limited (SDL) provides PostNord Strålfors rights for the Nordic region to develop and build customer communication solutions and services based on SDL's software platform. The platform will enable PostNord Strålfors to create a wide range of customer communication services allowing their clients to move seamlessly into omni-channel communications for both marketing and transactional communications. SDL's platform will provide functionality to enable PostNord Strålfors and its customers: Omni-channel personalized communication is accepted as the most effective form of customer communications. This new suite of services will bring these new desktop/hybrid solutions to the Nordic market in an efficient, user friendly and innovative way, continuing PostNord Strålfors journey of providing physical and digital communication solutions to support and grow business and commerce in the region. Lars Lundström, Head of Digital Services - PostNord Strålfors says: "We look forward to have a co-operation with SDL for the Nordic region, both for SDL's interesting solutions and as they are well-known on the European market for their innovations." Nelson Siva CEO of Solutions Dynamics concludes: "PostNord Strålfors is recognized in Europe for its use of technology and digital communications and we are delighted and honored to be selected as its technology partner." The solution will be implemented during spring 2018. SDL expects to generate some setup and implementation revenue in FY2018 and transactional revenue should commence to progressively begin building over FY2019. Nelson Siva Managing Director, Solutions Dynamics +64-(0)21-415 027 Lars Lundström Head of Digital Services, PostNord Strålfors +46-(0)761 928 682 We deliver! is the leading supplier of communication and logistics solutions to, from and within the Nordic region. We ensure postal service to households and businesses in Sweden and Denmark. With our expertise and strong distribution network, we develop options for tomorrow's communication, e-commerce, distribution and logistics in the Nordic region. In 2016, the Group had around 33,000 employees and sales of just over SEK 38 billion. The parent company, PostNord AB, is a Swedish public limited company headquartered in Solna, Sweden. Visit us at . develops and provides communications solutions that give companies with many customers and suppliers completely new opportunities for creatinghips. With our digital platform, we deliver seamless communication, regardless of which channel the recipient requires. PostNord Strålfors is part of the PostNord Group, the leading supplier of communications and logistics services in the Nordic region. PostNord Strålfors has operations in Sweden, Norway, Denmark and Finland, where our 750 employees achieve sales of SEK 2.1 billion (2016). . Solution Dynamics enables organisations to compose, format, personalise and distribute content via managed workflows to support physical and electronic customer communications. We help our customers optimise communication with their stakeholders through digital transformation. Solution Dynamics is a publicly listed company on the NZAX. From its headquarters in Auckland, New Zealand, SDL serves a global client base that spans multiple industries including airlines, banks, retailers, government and utility providers. Visit us at 
li|to use front end systems to upload information digitally to distribute the information through any combination of physical or digital mailings; use document management tools for efficient document and workflow solutions; and use backend system for a high degree of automation, enabling greater personalization of messages to end customers
st|For more information contact: PostNord PostNord Strålfors
h1|PostNord Strålfors enters into partnership with Solution Dynamics Limited (SDL)
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h3|About PostNord and PostNord Strålfors About Solutions Dynamics Share this page