di|​ ​ fo|Trusted by 1800+ retailers worldwide Enterprise-grade AI-powered solution providing real-time Personalized Search, Smart Collections, and Recommendations - a suite proven to increase a store's revenue by up to 30% Schedule a demo today, and learn why top ecommerce stores such as Victoria Beckham, Draper James, Good American, and more than 1,800 more choose Findify for their search & personalization needs. Increase your Sales, Drive your Conversion Rate, & Foster Loyalty to your Brand "We love this app, a great search functionality tool. The team at Findify have been very supportive and responsive (not to mention patient!). Highly recommended. " ​ ​Anju Mahbubani ​Commercial Director Shaun Leane ​ Justin Welty​ CEO and Founder UroTuning "I have a lot of love for the Findify team. I think they are amazing and really went above and beyond for me. They were super attentive to my needs and understood from a business standpoint what I wanted to do with my store." Lone Sanco​ Director Lisen.dk "This is the first time we have invested in a search app outside what is provided by the platform and it has been a great investment. Our Conversion is up and so is our shopper satisfaction." ​ Nils Kohlström CTO Cyberphoto "The one thing that really stuck out was Findify’s ability to work with us on customizing—meeting our demands. If your are gonna make an investment you need the right support" View Case Study Richard Enriquez Director of Marketing Enterprise Customer ​ White River "Findify has helped our store's search function tremendously. Their team is super easy to work with, responsive, and insightful. Their tool is constantly improving and updating to fit our store's needs." ​ Shannon Sweeney Marketing Manager Death Wish Coffee "We have previously used a competitive product which was both more expensive and less flexible. The support we have received from Findify has been excellent and the AI has dramatically reduced the amount of manual setup required and simplified the ongoing maintenance." View Case Study David Light CEO Icon By Design "Since we implemented Findify it has significantly helped reduce the amount of time it takes to manage collections. We also love that the AI capabilities provide a more personalized experience for each customer. I would definitely recommend Findify to others." View Case Study Brianna Mallory The Sock Drawer "We initially tried a competitor to Findify but found it inferior in almost every way. Findify was faster to set up, offered more total value, and integrated much better with our site's look and feel." View Case Study Chris Tissell Co-owner Storiarts LEARN MORE LEARN MORE Recommendations LEARN MORE LEARN MORE Analytics & Merchandising tool LEARN MORE We want you to succeed and utilize this powerful technology to advance your business- to gain the fruits of your labor. We promise to be there every step of the way from setup to going live to gaining the most out of the technology. We will answer every question you got with great detail, and do so in a responsive manner. You are not just purchasing a software technology, you are gaining a group of people rooting for your success. Integrate on Shopify, Neto, Magento, BigCommerce or any other platform Experience the Findify Effect li|1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 0 1 2 3 4 5 6 7 8 st|”Findify pays attention to your needs and follows up to make sure everything works. They are able to support our large scale - with room to grow even more.” ​ h2|Increase your ecommerce revenue by 30% with our Search & Personalization solutions Help your customers FIND the products they desire ​with Findify's powerful AI Real-Time Personalization E-Commerce Site Search Smart Collections Backed by a hands-on Integration team h4|/ / / / / / / / / / / / / / / / / / REQUEST A DEMO SEE RESULTS TALK TO US ​​ ​​ ​​ ​ Delivers a unique set of search results analyzing 60+ factors about your customer’s unique browsing and buying behavior leading to greater sales conversion ​ ​A multilingual search interface that covers all the basics from spelling error tolerance to autocomplete suggestions and product matches that is also mobile-optimized Helps your customers discover products specifically catered to them allowing you to also cross-sell and up-sell products to increase your AOV ​Converts browsers to buying customers through a relevant assortment of your products that capture their interest and unique preference ​ Gives you actionable insight about your customer’s behavior enabling you to seize business opportunities you didn’t even think existed CONTACT US REQUEST fo|Accelerate Sales Through Personalization ​Shopify's most popular solution for personalized product experiences You worked hard to get customers to your site. ​Findify brings them across the finish line by giving them all a unique and personalized product experience. ✓ Integrate quickly ✓ Integration support included for all plans ​✓ ​Proactive Integration Team Easily Scalable Automatically scales with growing demand. Super Fast Site Speed Takes less that a second to compute personalized search results. Highest Availability Fully Customizable The tool for personalized product experiences to be included in the Shopify Plus Partner Program "We love this app, a great search functionality tool. The team at Findify have been very supportive and responsive (not to mention patient!). Highly recommended. " ​ ​Anju Mahbubani ​Commercial Director Shaun Leane ​ Justin Welty​ CEO and Founder UroTuning "I have a lot of love for the Findify team. I think they are amazing and really went above and beyond for me. They were super attentive to my needs and understood from a business standpoint what I wanted to do with my store." Lone Sanco​ Director Lisen.dk "We initially tried a competitor to Findify but found it inferior in almost every way. Findify was faster to set up, offered more total value, and integrated much better with our site's look and feel." View Case Study Chris Tissell Co-Owner Storiarts "The one thing that really stuck out was Findify’s ability to work with us on customizing—meeting our demands. If your are gonna make an investment you need the right support" View Case Study Richard Enriquez Director of Marketing Enterprise Customer ​ White River "Findify has helped our store's search function tremendously. Their team is super easy to work with, responsive, and insightful. Their tool is constantly improving and updating to fit our store's needs." ​ Shannon Sweeney Marketing Manager Death Wish Coffee "Since we implemented Findify it has significantly helped reduce the amount of time it takes to manage collections. We also love that the AI capabilities provide a more personalized experience for each customer. I would definitely recommend Findify to others." View Case Study Brianna Mallory Marketing Director The Sock Drawer Ready to Integrate? More Resources: View here> View here> li|1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 0 1 2 3 4 5 6 st|”Findify pays attention to your needs and follows up to make sure everything works. They are able to support our large scale - with room to grow even more.” h2|Check out how Findify is experienced live on Shopify: Documentation for Shopify Common ​FAQs GDPR ​Compliant Contact ​us h4|/ / / / / / / / / / / / / / Never miss a sale due to downtime. Easily customize to match your stores look & feel. SCHEDULE A 10-MIN WALKTHROUGH INTEGRATE FINDIFY ON SHOPIFY ​​​ ​​​ GET IN CONTACT Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us pa|Per month Advanced AI-powered site search for . AI features Usage ADVANCED SITE SEARCH 365-DAY ANALYTICS PLATFORM MERCHANDISING SUITE CUSTOMIZATION ACCOUNT MANAGEMENT SUPPORT SUCCESS PLANS COMPLIANCE Per month For businesses with , that are looking for a personalized experience across the store. AI features Usage ADVANCED SITE SEARCH SMART COLLECTIONS 365-DAY ANALYTICS PLATFORM MERCHANDISING SUITE CUSTOMIZATION ACCOUNT MANAGEMENT SUPPORT SUCCESS PLANS COMPLIANCE Per month Enjoy the of Findify with the full suite of solutions, support, and account management. AI features Usage ADVANCED SITE SEARCH SMART COLLECTIONS RECOMMENDATIONS 365-DAY ANALYTICS PLATFORM MERCHANDISING SUITE CUSTOMIZATION ACCOUNT MANAGEMENT SUPPORT SUCCESS PLANS COMPLIANCE td|AI-based Search Natural Language Processing Technology (NLP) Variant search SKU Search Autocomplete Spelling tolerance & Auto-Correction Page redirects Extensive synonym dictionary Manual Synonyms - One-way/Two-way Zero results path Dynamic filters Add-to-cart button Ranking by custom fields and tags AI-based ranking of products Dynamic Filters Color Swatch Filters Image Rollover on Hover AI-based product recommendations Fully automated and customized Best practice guides 6 Types of Recommendations Top Searches Top zero results Top partial matches Top used filters Top collections Recommendations performance MERCHANDISING SUITE For Search For Smart Collections For Recommendations Merchandising rules Pinning Blacklisting Banner management CUSTOMIZATION Fully customizable UX Professional customization services Style editor Customizable product cards Configuration / CSS Findify React devtools Merchant JS API Simple SPA Integration ACCOUNT MANAGEMENT Test Store Access:1 Merchant Product Training Onboarding Program Dedicated Account Manager SUPPORT Self-service and Email Support Technical On-boarding API Status updates Documentation & Community forum Monthly fee fixed for 12 months Additional users per account Technical support to set up Smart Collections Priority Support SUCCESS PLANS Best Practices Guide Series Live Webinars & Resource Guidance Implementation review before going live COMPLIANCE GDPR CCPA ADA fo|Which price plan suits your business best? Increase revenue up to 30% through Personalization & Advanced Site Search Increase your Sales, Drive your Conversion Rate, & Foster Loyalty to your Brand "We love this app, a great search functionality tool. The team at Findify have been very supportive and responsive (not to mention patient!). Highly recommended. " ​ ​Anju Mahbubani ​Commercial Director Shaun Leane ​ Justin Welty​ CEO and Founder UroTuning "I have a lot of love for the Findify team. I think they are amazing and really went above and beyond for me. They were super attentive to my needs and understood from a business standpoint what I wanted to do with my store." Lone Sanco​ Director Lisen.dk "This is the first time we have invested in a search app outside what is provided by the platform and it has been a great investment. Our Conversion is up and so is our shopper satisfaction." ​ Nils Kohlström CTO Cyberphoto "The one thing that really stuck out was Findify’s ability to work with us on customizing—meeting our demands. If your are gonna make an investment you need the right support" View Case Study Richard Enriquez Director of Marketing Enterprise Customer ​ White River "Findify has helped our store's search function tremendously. Their team is super easy to work with, responsive, and insightful. Their tool is constantly improving and updating to fit our store's needs." ​ Shannon Sweeney Marketing Manager Death Wish Coffee "We have previously used a competitive product which was both more expensive and less flexible. The support we have received from Findify has been excellent and the AI has dramatically reduced the amount of manual setup required and simplified the ongoing maintenance." View Case Study David Light CEO Icon By Design "Since we implemented Findify it has significantly helped reduce the amount of time it takes to manage collections. We also love that the AI capabilities provide a more personalized experience for each customer. I would definitely recommend Findify to others." View Case Study Brianna Mallory The Sock Drawer "We initially tried a competitor to Findify but found it inferior in almost every way. Findify was faster to set up, offered more total value, and integrated much better with our site's look and feel." View Case Study Chris Tissell Co-owner Storiarts Trusted by 1800+ retailers worldwide A holistic AI-powered solution providing real-time personalized Search, Smart Collection and Recommendation solutions, proven to increase conversion. Schedule a demo today, and learn why more than 1,800 ecommerce merchants chose Findify for all their site search and personalization needs. Integrate on Shopify, Neto, Magento, BigCommerce or any other platform in no time​ Experience the Findify Effect li|Personalized Up to 100,000 visits per month​ Up to 20,000 products One Store and language AI-based Search Natural Language Processing Technology (NLP) Variant search SKU Search Autocomplete Spelling tolerance & Auto-Correction Page redirects Extensive synonym dictionary Manual Synonyms - One-way/Two-way Zero results path Dynamic filters Add-to-cart button Ranking by custom fields and tags Top Searches Top zero results Top partial matches Top partial matches Top used filters For Search Merchandising rules Pinning Blacklisting Banner management Fully customizable UX Professional customization services Style editor Customizable product cards Configuration / CSS Findify React devtools Merchant JS API Simple SPA Integration Test Store Access:1 Merchant Product Training Onboarding Program Self-service and Email Support Technical On-boarding API Status updates Documentation & Community forum Monthly fee fixed for 12 months Additional users per account Best Practices Guide Series Live Webinars & Resource Guidance Implementation review before going live GDPR CCPA ADA Personalized Smart Up to 200,000 visits per month ​ Up to 50,000 products​ Multiple stores and languages AI-based Search Natural Language Processing Technology (NLP) Variant search SKU Search Autocomplete Spelling tolerance & Auto-Correction Page redirects Extensive synonym dictionary Manual Synonyms - One-way/Two-way Zero results path Dynamic filters Add-to-cart button Ranking by custom fields and tags AI-based ranking of products Dynamic Filters Color Swatch Filters Image Rollover on Hover Top Searches Top zero results Top partial matches Top partial matches Top used filters Top collections For Search For Smart Collections Merchandising rules Pinning Blacklisting Banner management Fully customizable UX Professional customization services Style editor Customizable product cards Configuration / CSS Findify React devtools Merchant JS API Simple SPA Integration Test Store Access:1 Merchant Product Training Onboarding Program Self-service and Email Support Technical On-boarding API Status updates Documentation & Community forum Monthly fee fixed for 12 months Additional users per account Technical support to set up Smart Collections Best Practices Guide Series Live Webinars & Resource Guidance Implementation review before going live GDPR CCPA ADA Personalized Smart Personalized Custom visits Custom amount of products Multiple stores and languages AI-based Search Natural Language Processing Technology (NLP) Variant search SKU Search Autocomplete Spelling tolerance & Auto-Correction Page redirects Extensive synonym dictionary Manual Synonyms - One-way/Two-way Zero results path Dynamic filters Add-to-cart button Ranking by custom fields and tags AI-based ranking of products Dynamic Filters Color Swatch Filters Image Rollover on Hover AI-based product recommendations Fully automated and customized Best practice guides 6 Types of Recommendations Top Searches Top zero results Top partial matches Top partial matches Top used filters Top collections Recommendations performance Email reporting For Search For Smart Collections For Recommendations Merchandising rules Pinning Blacklisting Banner management Fully customizable UX Professional customization services Style editor Customizable product cards Configuration / CSS Findify React devtools Merchant JS API Simple SPA Integration Test Store Access:1 Merchant Product Training Onboarding Program Dedicated Account Manager Self-service and Email Support Technical On-boarding API Status updates Documentation & Community forum Monthly fee fixed for 12 months Additional users per account Technical support to set up Smart Collections Priority Support Best Practices Guide Series Live Webinars & Resource Guidance Implementation review before going live GDPR CCPA ADA 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 0 1 2 3 4 5 6 7 8 st|Premium growing businesses Site Search Professional high volume Site Search Collections Enterprise ultimate level Site Search Collections Recommendations Advanced Site Search Smart collections RECOMMENDATIONS 365-DAY ANALYTICS PLATFORM ”Findify pays attention to your needs and follows up to make sure everything works. They are able to support our large scale - with room to grow even more.” ​ h2|Features h4|/ / / / / / / / / / / / / / / / / / Monthly Annual $499 $449 (paid annually) FIND OUT MORE $799 $719 (paid annually) FIND OUT MORE $1199 $1079 (paid annually) FIND OUT MORE Premium Professional Enterprise BOOK A DEMO PRICING FAQ ​​ ​​ ​​ SEE RESULTS TALK TO US REQUEST fo|Help your clients grow! Findify partners with great agencies, services & platforms to create the highest client value Interested in partnering with Findify? as well as event support and promotions! Platform Partners Shopify Plus Shopify Plus gives you a multi-channel platform with unmatched scalability so you can grow your business, instead of worrying about your website. ​​ ​ Centra Centra is the e-commerce platform for global fashion and lifestyle brands. ​ ​ ​ Neto Neto is the best 100% Australian all-in-one ecommerce platform for running a growing retail or wholesale business. ​ ​ Magento Empowers thousands of retailers and brands with eCommerce platforms and flexible cloud solutions. ​ BigCommerce Build differentiated commerce experiences on a platform with the flexibility to propel your business forward. ​ Agency Partners ​Authority | Sweden Authority is a strategic agency that is passionate about digitalization. Their offering includes strategy, analytics, content, User Experience, development & support, making them a comprehensive digital supplier. ​ BVA | USA BVA is a commerce agency that incubates and grows the direct-to-consumer brands that people love. With the largest and most versatile client roster in the industry, BVA has launched more brands on Shopify Plus than any other agency and currently manages a client portfolio that generates nearly one billion dollars annually. ​Fuelmade | USA Fuel Made helps established e-commerce brands grow through a focus on customer experience. ​ ​ ​ ​ Made People | Sweden Made People is a platform independent artisan e-commerce agency working with top performing brands, mostly within fashion and lifestyle. ​ Swanky | UK Swanky is a leading end-to-end, Shopify Plus-specific growth consultancy. They've got years of experience maximising growth and revenue for enterprise-scale ecommerce retailers ​. OneRockwell | USA One Rockwell is a full-service digital agency known for helping brands accelerate and optimize their success in the online marketplace. ​ Verbal+Visual | USA Verbal+Visual craft considered e-commerce experiences for thoughtful brands, making commerce that matters. ​ Web Consulting | Ireland Web Consulting specializes in digital journeys, from consulting to creating digital marketing strategies, social media calendars, building websites, mobile apps, and much more. ​ Zehner | USA Zehner is a full-service digital agency taking a data-driven approach to help clients realize ROI while growing traffic, driving revenue, and increasing conversions. ​ Woolman | Sweden Helps European brands grow in global commerce. As the largest Shopify+ partner in the Nordics they help customers build flexible, scalable and cost-effective e-commerce solutions, as well as growth hacking. ​Zellis | Australia Unified Commerce solution provider specialising in impactful ecommerce design and user experience, multi-webstore and marketplace integrations and ecommerce data creation, structuring, optimisation and migration. Neto Gold Certified Partner. Industry Service Partners Yotpo Yotpo’s suite of integrated solutions for reviews, visual marketing, loyalty, and referrals helps commerce companies accelerate growth by enabling advocacy and maximizing customer lifetime value. ​​MuteSix MuteSix is a full-funnel creative and performance marketing agency, that specializes in helping eCommerce brand scale their ad spend on Facebook, Instagram, Google, YouTube, Amazon, Influencer and Email marketing.​ ​ ​ ​ Hypernode Hypernode is the leading ecommerce hosting platform which doesn't compromise on any aspect that is important to webshops. Hypernode is designed for speed, offers maximum flexibility and top-notch security while saving time on development. ​Symplify Symplify is Findify's go-to-partner for A/B testing and conversion rate optimization. st| Reach out to our dedicated partnership team today to gain access to our exclusive partner program. A partnership with Findify is all about generating greater results for your clients while easing your operations & increasing value for you. ​ Benefit from sharing the success of our mutual clients, receive dedicated support, gain new introductions, collaborate around content GET STARTED LEARN MORE LEARN MORE LEARN MORE LEARN MORE LEARN MORE LEARN MORE LEARN MORE LEARN MORE LEARN MORE LEARN MORE LEARN MORE ​ LEARN MORE LEARN MORE LEARN MORE LEARN MORE LEARN MORE LEARN MORE LEARN MORE LEARN MORE LEARN MORE GET IN TOUCH Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us pa|Automotive Shopify UroTuningsupplies several 100,000 products for hundreds of car applications which makes simple product navigation crucial. Crafting a car selector as the entry point of the search journey to only display products relevant for the shopper while increasing engagement through personalization. 25% increased revenue per customer with a solution smoothly integrating with Shopify, automatization leaving the team at ease & a solution supporting further inventory growth. Personalized Smart Collections, Search & Recommendations plus Customizations. Due to robust implementation & continuous support from Findify UroTuning’steam can focus on what matters most –day-to-day business. Since implementing Findify, UroTuning has seen an increased conversion rate of 25% by making their product discovery more accessible and personalizing the experience for every customer. Findify automatically updates the full product experience by dynamically including new assortment in line with designed strategy. di|​ Owner at UroTuning fo|UroTuning increased conversion rate by 25% through Findify With over 20 years of experience in the European motor scene, founder Justin Welty has built a one-stop-shop for automotive needs. Company UroTuning is the number one source for original equipment manufacturer and performance car parts. ​ Enthusiasts have been drawn to the site because they can virtually find any part they need for their car. “There was a good understanding for what we wanted and the team was able to translate our needs into a working example quickly and correctly” ​Challenge With several hundred thousand products for multiple car brands, UroTuning’scustomers faced a complexity in finding what they needed. Visitors failing to find what they were looking for increased the risk of them leaving the site and never coming back. ​ Additionally, there was untapped potential in presenting products that were relevant but that visitors were not actively searching for. “The Findify team did a great job during the entire process. Findify pays attention to your needs and follows up to make sure everything works and functions exactly how it is intended.”​ ​“We have the need for hundreds of car applications. Findify is able to support the large scale with room to grow even more.” Solution Trough setting up a car selection as the first step of the product discovery, a complex filter solution was made intuitive. Customers can now easily select their car and thereafter focus on the parts they need. ​ UroTuning now display their big collections through search results & collections with smart filters. The advanced AI-search generates relevant results for every visitor and increases engagement through tailored recommendations. Picture Results “Findify pays attention to your needs and follows up to make sure everything works and functions exactly how it is intended.” st|Justin Welty h2|A team at ease 25% increased conversion Automated product mngt. h3|Industry Platform Challenge Solution Results Findify features : UroTuning.com Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo|Get in contact Select the channel you prefer best Contact Us: ​ Start integrating Findify directly: Contact our Integration Team directly yourfriends@findify.io Visit us at: Jakobsbergsgatan 22, 111 44 Stockholm, Sweden Trusted by 1800+ retailers worldwide st| INTEGRATE FINDIFY Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us pa|Home Improvements Shopify A desire to continue building their core value of really listening to their customers, while handling their 5000 products seamlessly. A super fast search solution that they can tie into promotions & sales objectives. Launching new products was no longer a source of frustration. Doubling Online Sales, Simplified internal processes & peace of mind through solid support enabled the team to concentrate on their customers. Search, Smart Collections & Recommendations. Through a sound investment in solid support. Easing the burdens & bloated budgets that come with custom development enables the team to concentrate on making the right decisions for their customers. Sales steadily double from their current 10% to more than 20% before the end of this year. Enabling the team to focus their attention on building client value by simplifying processes, e.g. by adding “AdSense”-like ability to get new & trending products front and center. fo|White River doubling online sales by meeting customer demands White River launched the market for decorative millwork already in the mid 1970s. Improved eCommerce sets the stage for another half century. White River is a niche leader, managing 3 websites with over 5,000 products and thousands of daily visitors to support. ​ Establishing itself as the “One Source” for classic architectural millwork solutions and woodcarvings for remodeling projects, new construction and restoration projects. “You can have the best product but if you don't have a way for people to find them quickly, it's all for nothing.” ​Challenge In order to maintain White River’s position as a design leader and visionary, they must continue to excel at what brought them such steady success: listening to its customers. ​ Richard knew that it needed to be as easy as possible for shoppers to find,and buy, what they were looking for. The #1 priority became finding a solution that could handle the company’s 5000 products seamlessly and enable SKU customizations, which nobody did. “ ​ ​​ “What I learned is you pay for what you get. If you’re gonna make an investment, you need to get the right support. ” Solution Being able to keep up with market demands became much easier with the Findify platform in place. After implementing Findify, launching new products was no longer a source of frustration, but a ‘breath of fresh air’. Richard & White River now have a swift search solution that can be tied into promotions & sales objectives. Launching new products was no longer a source of frustration. Results Time is money. If you factor in what you pay yourself or someone else, with Findify you can save that amount in a single day. st|Company Richard Enriquez h2|Peace of Mind Doubling Online Sales Simplified Process h3|Industry Platform Challenge Solution Results Findify features : WhiteRiver.com Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us em|Director of Marketing & eCommerce at White River Hardwoods The one thing that really stuck out was Findify’s ability to work with us on customizing -meeting our demands ” “ ” di|​ ​ fo|Kontakt: Länk st|LinkedIn: h1|Läs mer om Findify h2|En utveckling ifrån sök till personalisering ​ ​ ​ ​ Grundat i Stockholm Findify grundades i Stockholm 2014 av de fyra entreprenörerna Meni Morim, Jaclyne Clarke, Thomas Fattal & Thibaut Patel. De gemensamma nämnarna var Klarna & KTH där teamet hade en bred erfarenhet av e-handel, maskininlärning, systemarkitektur & UX. De insåg att e-handlare satsade stora resurser på att attrahera kunder till butikerna men att kunderna väl där hade svårt att hitta produkter som var relevanta för dem. Kunderna blev frustrerade och försvann snabbt. Thibaut, Jaclyne, Thomas & Meni Första produktutveckling inom sök Det första Findify utvecklade var en sökmotor helt anpassad för e-handel. Genom att läsa in all information knuten till produkterna, värdera information olika beroende på var den presenteras och bygga en specialiserad infrastruktur kunde man presentera relevanta produkter blixtsnabbt. Findify’s autocomplete, här på OddMolly.se Dessutom byggde de ut en uppsjö funktioner för att göra upplevelsen smidigare för kunderna, såsom Stavningskorrektion, Tokenisering alla ord omvandlas till dess grundform , ofullständig matchning resultat för delar av söktermen , Natural Language Processing olika ord i en mening har olika roller och ska behandlas därefter och självlärande för att konstant bli bättre . För att göra vardagen enklare för handlarna skapades även funktioner för hantering av synonymer, merchandising ) och page redirect ​ Hela tjänsten packeterades i ett färdigt UX, redo att implementeras utan behov av utveckling. Personalisering för att öka individuell relevans Den stora utmaningen i en butik online är att kunder har extremt kort uppmärksamhet. Ifall de inte ser relevanta produkter direkt riskerar många försvinna. Findify har genomfört studier med flera miljoner kunder som visar att 70% av kunderna klickar på de 8 första produkterna, ett beteende vi tränats i under flera år av Google. Till skillnad från google presenteras dock sortimentet i de flesta butiker fortfarande statiskt. Alla ser produkterna i samma ordning, vilket leder till att en majoritet inte får se de produkter som är mest relevanta för dem. För att lösa detta lanserade Findify i Januari 2017 en dynamisk presentation av produkterna utifrån kundens beteende i butiken. Algoritmen läser av hur varje kund rör sig i butiken, vilka produkter de engageras sig i och köper, och vilka dimensioner bakom produkterna som driver det beteendet. Varje användare ser därmed den ordning av produkterna som är mest relevanta för dem personligen. ​ Algoritmerna har sedan lansering kontinuerligt förfinats men en konstant grund har varit att aldrig läsa in känslig data om individen. Kundens beteende är mer kraftfull för att förutse vilka produkter som är mest relevanta för dem och därigenom har Findify kunnat fortsätta garantera varje besökare om att de är helt anonyma. Läs mer om hur personaliseringen är uppbyggd: Findify.io/findify-insights.html ​​ Fler tjänster för att täcka hela butiken Efter lansering av personaliserat sök med individuell ranking efterfrågade kunderna att kunna använda samma funktionalitet på fler områden av butikerna. Därför lanserades Smart Collections & Rekommendationer. Smart collections gör det möjligt att applicera samma UX och ranking som för sökresultatet på kollektionssidor / kategorisidor. Rekommendationer driver uppförsäljning och merförsäljning genom att visa utvalda produkter på valfri sida såsom startsidan, produktsidan eller kassan. Kunden kan själv definiera vilka typer av produkter som ska visas som exempelvis kompletterande produkter i en outfit , relevanta alternativ av samma kategori, storsäljare, vad andra kunder varit intresserade av eller produkter kunden tidigare varit intresserade av. Findify idag Findify drivs fortfarande ifrån huvudkontoret i Stockholm med ett 20-tal medarbetare i Sverige och runtom Europa. Tjänsten har idag installerats på över 1800 e-handlare globalt. En majoritet av kunderna finns i Nordamerika, följt av Storbritannien, Norden och Australien. Verksamheten har utvecklats starkt senaste åren och har ett antal högt profilerade kunder såsom Svenska Happy Socks, Gina Tricot, Apohem, Odd Molly och Mateus. ​ Internationellt utmärker sig Victoria Beckham, Draper James , Billionaire Boys Club , Good American , Everlast och många fler. Nästa steg av utvecklingen I september 2020 lanserade Findify ett samarbete med Handelshögskolan i Stockholm. Syftet är att utveckla nästa generations artificiell intelligens genom att träna algoritmerna med insikter från beetendeeknomi. Initiativet leds av Nurit Nobel, forskare vid handelshögskolan, och Joakim Amadeus Olsson, Chief Commercial Officer hos Findify. Arbetet omfattar alla steg från idegenerering till implementering i algoritmen och robusta tester. ​ Läs mer: Findify.io/findify-blog.html För att lära er mer om Findify eller samarbetet med handelshögskolan, tveka inte att kontakta: ​ Joakim Amadeus Olsson Mail: Joakim@Findify.io ​ Telefon: 0762 959 702 Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us em|Findifys fyra grundare ( ) ( ) ( ) ( ) (manuell påverkan av resultaten ( att kunden kommer till en dedikerad sida när de söker efter ex. fraktalternativ). Findifys personaliserade sökresultat Findifys rekommenderade produkter ​ (Reese Witherspons klädaffär) (Pharrell Williams kläd- och glasslinje) (medgrundare av Khloe Kardashian) Delar av Findify's team från senaste off-siten di|​​​​Accelerate sales like these clients fo|Success Stories & Case Studies 7% Increased Average Order Value for Beauty Giant Cosmetic Capital 26x Return On Investment for Fashion Retailer Lisen.dk Search Conversion up 26% for ​Camera Merchant Cyberphoto Conversion Rate Increases 17% ​for Furniture Outlet Icon By Design Search Conversion of 11% for Apparel Site The Sock Drawer Search Conversion of 10% for Apparel Shop Storiarts - , Storiarts Conversion Rate Up 25% ​for Automotive Store UroTuning Online Sales Double for Interiors store White River Would you like to be featured in our case studies? Get in Touch! Contact Us Trusted by 1800+ retailers worldwide Read about our latest clients: st|Jamie Michaels Lone Sanco Nils Kohlström David Light Brianna Mallory Chris Tissell Justin Welty Richard Enriquez Joakim Amadeus Olsson - , Cosmetic Capital - , Lisen.dk - , Cyberphoto - , Icon By Design - , The Sock Drawer - , UroTuning - , White River - , Findify MORE CLIENT ANNOUNCEMENTS... Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us em|"The customer experience from the homepage to checkout was vastly, and quickly, improved by the implementation of Findify." "I thought Findify's way of working with AI would help me serve my customers better than before. I was right!" "Findify increased our conversion, search refinements are down, & the load on our server is reduced." "The support received from Findify has been excellent. AI has dramatically reduced the amount of manual setup required." "Findify is absolutely a worthwhile investment. It's easy to use and has helped save countless hours for our team." "We initially tried a competitor to Findify but found it inferior in almost every way. Findify offered more value & integrated much better." "Findify pays attention to your needs and follow up to make sure everything works and functions exactly how it is intended." "The one thing that really stuck out was Findify's ability to work with us on customizing - meeting our demands." "We are always on the lookout for case studies! If you want to be featured, please contact us." fo|News, Guides and Updates from Findify Accelerate your Ecommerce sales with actionable tips, strategies and news st| Findify Insights Case Studies Product Updates Latest Clients Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|2019-11-01 ​ ​ Vertical Divider This Appendix contains further and additional information regarding Findify API and Findify content and is a part of the Terms of Service. Therefore the definitions in the Terms of Service shall have the same meaning in this Appendix. In case of conflict between the Terms of Service and this Appendix the Terms of Service shall prevail. Findify may, at its sole discretion, provide upgrades and new releases of the Findify API from time to time and shall use its endeavors to provide 48 hours’ notice of any changes to the Findify API. Without prejudice to Condition 3.2 of the Terms of Service, if at any time your access to and/or use of the Findify API is excessive and as a result impacts on other clients’ ability to use the Findify API, we shall notify you accordingly and you shall promptly take appropriate steps to remedy such use. You shall not, and shall not permit or assist any third party to: Findify will provide reasonable information, documentation and assistance to enable you to integrate the Findify API on the Client Website. You will be responsible for the integration of the tracking code on the Client Website and the integration of the feed for your products. All other assistance and support shall be provided only to the extent it is agreed otherwise. ​ Findify shall use reasonable endeavours to make the Findify API available at all times, but you acknowledge that there may be occasions when access to the Findify API may be interrupted, including for scheduled maintenance or upgrades, for emergency repairs, or due to failure of telecommunications links and/or equipment. ​You shall not be entitled to access the Findify API for any website other than the Client Website identified on the Order Form without Findfy’s prior written consent. fo|API Addendum 1. License 1.1 1.2 1.3 1.4 2. Findify API Integration & Availability 2.1 2.2 3. Client Website 3.1 li|​ ​ translate, adapt, disassemble, reverse engineer, decompile or copy the whole or any part of the Findify API and/or the Findify Content, nor arrange or create derivative works based on the Findify API and/or the Findify Content except to the extent permitted by law not capable of exclusion by agreement; make for any purpose including error correction, any modifications, adaptions, additions or enhancements to the Findify API and/or the Findify Content; combine, match or merge the whole or any part of the Findify API with or incorporate the Findify API into any third party code; distribute, sell, sub-license, lease, resell or purport to assign access to the Findify API and/or the Findify Content; attempt to undermine the security of the Findify API; access the Findify API and/or the Findify Content to build a competitive product or service or to build a product using similar ideas, features, functions or graphics; make available online all or part of the Findify API and/or the Findify Content through the Internet, or any intranet; remove or alter any copyright or other proprietary notice on any part of the FINDIFY API and/or the FINDIFY Content; and/or take any action in an attempt to obtain cause malfunction, crash, tamper with or otherwise impair the Findify API and/or the Findify Content; take any action that may cause any Findify API to be subject to any disclosure, publication or other requirements of any open source software licence; engage in any activity with the Findify API that interferes with, disrupts, damages, or accesses in an unauthorized manner the servers, networks, or other properties or services of Findify. st|Published: NAVIGATION: ACCESSIBILITY STATEMENT Findify shall be entitled to record your access and use of the Findify API for the purposes of diagnosing and fixing problems, training and support, User activity and to ensure your compliance with these Terms of Service. Findify may transfer such records to third parties for the purposes of analysis and processing. Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|Vertical Divider fo|Data Processing Addendum Our Data Processing Addendum of Findify can be found . ​ It took effect on the 25th May 2018. The most recent update was performed on the 1st of November 2019. ​ st|NAVIGATION: ACCESSIBILITY STATEMENT Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo|Contact If you have a question about GDPR, take a look first at our . If you do not find the answer on the FAQ or in the website sections, feel free to send us an . st|NAVIGATION: ACCESSIBILITY STATEMENT Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|​ Vertical Divider fo|Security Measures Updated: 2019-11-01 Summary Findify implements and maintains the following security measures. Findify may update or modify the security measures from time to time, taking into account that such updates or modifications are not degrading the overall security of its services. Compliance and Certification Findify’s payment and card information is handled by , which has been audited by an independent PCI Qualified Security Assessor and is certified as a PCI Level 1 Service Provider, the most strict level of certification available in the payments industry. Privacy Shield is a certification program that applies to US based companies. Because Findify is a EU-based company, we are not part of the Privacy Shield. However, our sub-processors such as AWS and others (see our ) are in fact part of the Privacy Shield. Infrastructure Findify is hosted on AWS (Amazon Web Services). AWS data centers feature a layered security model, including extensive safeguards such as: Alerts Security guards Parameter fencing Video surveillance Intrusion detection Findify employees do not have physical access to AWS data centers, servers, network equipment, or storage. According to the , AWS also complies with an impressive array of certifications. Direct access to infrastructure, networks and data is minimized to the greatest extent possible. Only the designated authorized Findify operations team members have access to configure the infrastructure and the access is made via VPN. Specific private keys are required for individual servers, and keys are stored in a secure and encrypted location. AWS undergoes various third-party independent audits on a regular basis and can provide verification of compliance controls for its data centers, infrastructure, and operations. This includes, but is not limited, to SSAE 16-compliant SOC 2 certification and ISO 27001 certification. Findify is using a Linux based operating system for all its applications. We constantly upgrade our machines to the latest operating system and apply the latest security updates. Business Continuity The Findify architecture has been designed to eliminate the single points of failures. All the components that deliver the Findify service are replicated over several availability zones within AWS. This design also allows Findify to perform application and infrastructure updates with a minimal impact on the service availability. Findify keeps daily encrypted backups of the merchant configuration, the customer data and other critical data in AWS, using S3 storage. Backup files are stored redundantly across multiple availability zones. While never expected, in case of a production data loss (in case all the replicas go down), we will restore the data from these backups. Network and Transmission Only the APIs are publicly accessible from Internet. Findify’s production environment, where all the customer data and customer facing applications sit, is located in a logically isolated Virtual Private Network (VPC). Production and non-production environments are segregated. All network access between hosts is restricted using security groups to only allow authorized services to interact between each other. By default, our Merchant JS communicates with findify.io using Transport Layer Security (TLS), which is regularly updated to use updated ciphersuites and TLS configurations. We support TLS 1.1 and 1.2. Data Security and Privacy Findify stores data in a multi-tenant environment. All the data is replicated over several availability zones. Findify logically isolates each merchant’s data, and logically separates each end-consumer’s data from the data of other end consumers. Data for an authenticated merchant will not be displayed to another merchant (unless a merchant allows the data to be shared). A central authentication system is used across all services to increase uniform security of data. Findify retains end-consumers data for a period of 2 years. We remove individual events after 2 years. All event data is eradicated from the service and from the servers without additional archiving in order to prevent the threat of intrusion. End-consumers may request the erasure of their personal data stored by Findify, via the data controller. We’ve built the tools and processes necessary to help our customers fulfil these requests. In addition, all the data of an ecommerce store is removed upon that customer’s termination of service. End-consumers can request to have a summary of their data collected by Findify, via the data controller, provided their unique and visit identifiers. More explanation on how to get these values is provided in our . Findify does not collect all types of data, as part of its analytics platform. The personal data such as an IP address is automatically anonymized by Findify before being stored in Findify databases. Application Security All the Findify applications and servers transmit metrics to our monitoring service. We regularly watch the monitoring dashboards (per service) to detect unusual patterns in the metrics. Alerts are created there so that the system alerts our monitoring team when a service goes over normal thresholds. Findify has a continuous delivery platform, which means all code changes are committed, tested, shipped, and iterated on in a rapid sequence. A continuous delivery methodology, complemented by pull request, continuous integration (CI) significantly decreases the likelihood of a security issue and improves the response time to and the effective eradication of bugs and vulnerabilities. Findify secures its dashboard authentication secrets using the industry best practice methods to salt and repeatedly hash your credentials before it is stored. Findify has implemented an incident response plan. In case of an accident involving the customer data, we will promptly react to the security incident, inform you and update you accordingly. Findify’s REST API uses personal auth tokens or an API key for authentication. Authentication tokens are passed using the auth header are used to authenticate a user account with the API. Corporate Security Findify personnel are required to conduct themselves in a manner consistent with the company’s guidelines regarding confidentiality, business ethics, appropriate usage, and professional standards. All Findify product changes must go through code review, CI, and build pipeline to reach production servers. Only designated employees on Findify’s operations team have secure shell (SSH) access to production servers. Findify notifies customers of any data breaches as soon as possible via email, followed by multiple periodic updates throughout each day addressing progress and impact. All new Findify employees attend a “Security 101” training during the onboarding process. In addition, all Findify employees must take the Security and Privacy training once a year, which covers the Information Security policies, best practices and privacy principles. li|​ ​ st|NAVIGATION: ACCESSIBILITY STATEMENT PCI DSS: Privacy Shield: Physical Access Control: Infrastructure control: Third-party audit: Operating system: High availability: Data backups: Internal network: Encryption technology: Data storage and isolation: Retention: Data Removal: Data Access: Anonymization: Monitoring: Security Development Lifecycle: Account security: Incident response: Rest API authentication: Personnel security: Risk management: Disclosure policy: Security training: Braintree AWS Security white paper Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|​ Vertical Divider ​ fo|Cookie Policy Updated: 2019-11-01 What are cookies? Cookies are small text files which are downloaded to your computer, tablet or mobile phone when you visit a website or application. The website or application may retrieve these cookies from your web browser (eg Internet Explorer, Mozilla Firefox, Safari or Google Chrome) each time you visit, so they can recognise you, remember your preferences and provide you with a more secure online experience. For more information about cookies and their impact on you and your browsing visit Types of cookies We have relationships with carefully selected and monitored suppliers (third parties) who may also set cookies during your visit. The purpose of these cookies is “behavioural advertising” (also known as “behavioural targeting” or “remarketing”), which is a means of showing you relevant products and services based on what you appear to be interested in. Although these cookies can track your visits around the web they don’t know who you are. Without these cookies, online advertisements you encounter will be less relevant to you and your interests. Our cookies ​ Necessary Cookies ​Performance cookies Marketing cookies Website Cookies, no personal data Managing cookies ​ ​ Most internet browsers allow you to erase cookies from your computer hard drive, block all cookies (or just third-party cookies) or warn you before a cookie is stored on your device. Please note, if you choose to block all cookies, our site will not function as intended and you will not be able to use or access many of the services we provide. If you have blocked all cookies and wish to make full use of the features and services we offer, you will need to enable your cookies. You can do this in your browser ( ). Rather than blocking all cookies, you can choose to only block third-party cookies which will still allow our website to function as intended. How to manage cookies on your PC To enable cookies on our website, follow the steps below. Click “Tools” at the top of your browser and select “Settings”. Click “Show advanced settings”, scroll down to the section “Privacy” and click “Content Settings.” Select “Allow local data to be set”. To only accept first-party cookies, check the box next to “Block all third-party cookies without exception” Click “Tools” at the top of your browser and select “Internet Options”, then click the “Privacy” tab. Check that the level of your privacy is set to Medium or lower, which will allow the use of cookies in your browser. If set above medium level it will prevent the use of cookies. Click “Tools” at the top of your browser and select “Options”. Then select the “Privacy” icon. Click the “Cookies” and select “Allow pages to create a cookie.” Click the gear icon at the top of your browser and select “Settings”. Click the “Privacy” tab, then select the option “Disable the use of cookies by third parties and advertising cookies.” Click “Save”. How to manage cookies on your Mac Click on “Explorer” at the top of your browser and select “Settings”. Scroll down to the “Cookies” section in the “Received Files”. Select “Do not ask.” Click “Safari” on the top of your browser and select “Settings”. Click the “Privacy” and then “Enable cookies.” Select “only the pages you have visited.” Click “Mozilla” or “Netscape” at the top of your browser and select “Settings”. Scroll down to the “Cookies” under “Privacy & Security”. Select “Allow cookies only to the original site.” li|​ ​ st|NAVIGATION: ACCESSIBILITY STATEMENT Necessary Cookies Performance Cookies Marketing Cookies Generally, cookies are very useful and are a common method used by almost every website you visit because they help to make your online experience as smooth as possible. For security reasons, many websites will not function at all without the use of cookies (or other similar technologies, such as “web beacons” or “tags”). Cookies generally do not hold any information to identify an individual person, but are instead used to identify a browser on an individual machine. If you prefer, you can restrict, block or delete cookies by changing your browser settings but that may mean that the website won’t work properly. www.aboutcookies.org These cookies are essential in helping you to make use of the features and services we offer on the Findify website. Without these cookies, the services you want to use cannot be provided. These cookies do not gather information about you that could be used to identify you, and they do not monitor or remember where you have been on the internet. Performance cookies help us to understand how our customers use our site, so we can keep our products and services relevant, easy to use and up to date. For example, we can see which products and services are most popular, identify when and where errors occur, and test different versions of a page in order to provide an improved online experience. Sometimes, the services we use to collect this information may be operated by other companies on our behalf. They may use similar technologies to cookies, known as “web beacons” or “tags”. These are anonymous and, as they are only used for statistical purposes, they do not contain or collect any information that identifies you. To enable cookies on our website, follow the steps below. Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us em|see below Google Chrome Microsoft Internet Explorer 6.0, 7.0, 8.0, 9.0 Mozilla Firefox Safari Microsoft Internet Explorer 5.0 on OSX Safari on OSX ​ Mozilla and Netscape on OSX di|​ Vertical Divider ​Findify AB (“Findify”) uses certain subprocessors to assist it in providing to its customers the Services as described in the Master Services Agreement. A subprocessor is a third party data processor engaged by Findify who has or potentially will have access to or process Customer content (which may contain Personal Data). Findify engages different types of subprocessors to perform various functions as explained in the tables below. We use the following subprocessor to provide our cloud infrastructure environment and storage of our customers’ data: td|Amazon Web Services, Inc. USA (North Virginia) Braintree Payment Gateway UK Chargebee Subscription & Recurring Billing USA Chargify Subscription & Recurring Billing USA Google Inc. Merchants communication USA Hubspot Inbound Marketing and Sales USA Intercom Customer Management Platform USA Logentries Application Logging USA MaxCDN Content Delivery Network USA PagerDuty Inc. Service monitoring & Alerting USA Sentry Error Monitoring & Diagnostic USA Slack, Inc. Communication Platform USA th|Entity Name Location Entity Name Function Location fo|Findify Sub-processors Infrastructure ​Processing of Customer data li|​ ​ st|NAVIGATION: ACCESSIBILITY STATEMENT Updated: 2019-11-01 Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo|Book a Demo of Findify’s advanced Search & Personalization software Help customers Explore, Discover & instantly Find the products that fit their unique desires and increase your revenue by 7-29% Choose a Time that suits you best: North America & UK Europe, Australia & Rest of World Can't find a time that fits in your calendar? Please get in touch to book another time. Sales@Findify.io Trusted by 1800+ retailers worldwide Enterprise-grade AI-powered solution providing real-time personalized Search, Smart Collection and Recommendation solutions, used by top brands to increase conversion by up to 30%. Schedule a demo today, and learn why more than 1,800 ecommerce merchants, including Victoria Beckham, Draper James, and Good American, choose Findify for their site search and personalization needs. Integrate on any platform, including: st| Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|​ ​ Vertical Divider fo|Privacy policy Effective date: 20th May 2018 1. General Findify AB, reg.no. 556977-1073 (”Findify”) respects and cares about your personal integrity. We want you to feel safe when we process your personal data. By way of this privacy policy (“Privacy Policy”), we want to inform you about how we ensure that your personal data is processed in the right way. To be able to provide you as a subscriber with our services, we must process personal data about you. This Privacy Policy applies to you as a subscriber when you create an account through our website or through the installation of one of our extensions, and then use our services. 2. Data Controller Findify is the data controller for the processing of your personal data and is responsible for ensuring that the processing is made in compliance with applicable law. You find our contact details at the last section of this Privacy Policy. 3. What are the information we collect? We collect information, including personal information, in various ways when you use our site, products and services. “Personal information” means any information which, either alone or in combination with other information, identifies you as an individual, such as your name, post address and email address. Information you give us We collect personal information that you provide us voluntarily. For example: Information collected by your use of our service We automatically collect certain information: Access and control of the personal information we collect We recognize our customers’ right to control the type of personal information that is collected about them. Our customers can access, make rectification and delete their personal information at any time. Findify retains your personal information while you are a customer and will delete your personal information upon request. For more information, feel free to email us at privacy@findify.io. 4. Legal basis for processing We need to process your information in order to provide the services you have requested from us. When the processing is not strictly necessary, such as when we process your personal data in order to improve our services, we base our processing on us having a legitimate interested. You have the right to object to processing of your personal data based upon a legitimate interest as legal basis. If you object to such processing, we will continue with the processing only if there is a compelling legitimate basis for the processing that outweighs your interest, fundamental rights or freedoms. Please see below if you want to read more about your rights. 5. How do we use the information we collect? In general, we use the information we collect primarily to provide, maintain, protect, and improve our current products and to develop new ones. This may include: 6. Automated Decision Making We do not use any automated decision-making which has significantly effects on you. 7. For how long do we keep your personal data? We only keep your personal data for as long time as necessary to achieve the purposes for which they were collected in accordance with this Privacy Policy. When we do not longer need your personal data, we remove the data from our systems, databases and backups within a period of 12 months after the termination of your contract. We may be required to keep your personal data for other reasons, such as to comply with legal obligations or to safeguard our legal interest, or for any other important public interest. 8. With whom do we share your personal data with? Findify may share your personal data with third parties such as our cloud provider which we cooperate with to provide our services. These IT services providers may only process your personal data in accordance with our instructions. We may also in certain cases be required to share your personal data with public authorities or other third parties in connection with court proceedings, corporate acquisitions or similar reasons. Although we do not sell your personal data to any third party, third parties may set third party cookies when you visit our website. 9. Where do we process your personal data? Findify aims at only processing your personal data within the EU/EEA. In some cases, we may transfer your personal data to a country outside of the EU/EEA. If personal data is transferred to any such country, we will ensure that your personal data is protected and that the transfer is carried out in accordance with applicable law. When carrying out any transfer to a country that lacks an adequacy decision by the European Commission, we will use the standard contractual clauses issued by the European Commission as legal basis for the transfer. You find these here: When carrying out transfers to recipients in the United States that have joined the Privacy Shield program, we use the Privacy Shield as legal basis for the transfer, which you find here: 10. Your right Our responsibility for your rights Findify is in the capacity as data controller responsible for ensuring that your personal data is processed in accordance with applicable law and that your rights have an impact on the processing. You may at any time contact us to exercise your rights. You find our contact details at the last section of this Privacy Policy. Findify is responsible for answering your request to exercise your rights within one month from our receipt of your request. If your request is complicated, or if we have received a large extent of requests, we are entitled to prolong our response period with two additional months. If we assess that we cannot perform the actions you have requested, we will within one month explain why and inform you about your right to lodge a complaint with the data protection authority. All information and communication, and all actions we carry out, is at no cost for you. If the action you request is manifestly unfounded or excessive, we are entitled to charge you an administrative fee to provide you with the requested information or carry out the requested action, or refuse to meet your request. Your right to access, rectification and erasure of personal data and restriction of processing You have the right to request: Access to your personal data This means that you have the right to request an abstract from our data record regarding our use of your personal data. You also have the right to request a copy of the personal information being processed at no cost. However, we may charge you a reasonable administrative fee to provide you with additional copies of the personal data. If you make your access request by electronic means such as email, we will provide you with the information in a commonly used electronic format. Rectification of your personal data We will at your request, or at our own initiative, rectify, anonymise, erase or complement personal data that you or we discover is inaccurate, incomplete or misleading. You also have the right to complement the personal data with additional data if relevant information is missing. Erasure of your personal data You have the right to request that we erase your personal data if we do no longer have an acceptable reason for processing the data. Given this, erasure shall be made by us if: Right to restrict processing This means that we temporarily restrict the processing of your personal data. You have the right to request restriction of the processing when: At Findify, we will take all reasonable and possible actions to notify any recipients of your personal data as set out in the section “With whom do we share your personal data with” above regarding any rectification, erasure or restrictions carried out by us. At your request, we will also inform you of which third parties we have shared your personal data with. Your right to object to the processing You have the right to object to such processing of your personal data based upon our legitimate interest. If you object to such processing, we will only continue with the processing if we have a compelling legitimate reason for the processing that outweighs your interest, rights or freedoms, or unless continued processing is necessary for the establishment, exercise or defence of a legal claim. Your right to portability ​ This means that you have the right to receive certain of your personal data in a structured, commonly used and machine-readable format and have the right to transmit those data to another controller. You only have this right when your personal data is processed by automated means and our legal basis for the processing is performance of a contract between you and Findify. This means e.g. that you have the right to receive and transfer all of the personal data that you have provided us with to create a user account at Findify.io. Your right to lodge a complaint with the data protection authority You have the right to lodge any complaints regarding our processing of your personal data with the data protection authority. We protect your personal data You shall always feel safe when providing us with your personal data. Therefore, Findify has implemented appropriate security measures to protect your personal data against unauthorised access, alteration and erasure. In the case of a security breach that may significantly affect you or your personal data, e.g. when there is a risk of fraud or identity theft, we will contact you and inform you of what you can do to reduce this risk. Cookies Findify uses cookies at our webpage and in our services to improve your user experience. We use cookies to e.g. simplify and adjust our web and application services. In our , we provide you with more detailed information on how we use cookies and which choices you may make regarding our cookies. Amendments to this privacy policy Findify has the right to amend this Privacy Policy at any time. When we make any amendments that are not only linguistic or editorial, you will be provided with clear information of the amendments and which impact they will have on you before the amendments are effective. Contact Information Email: Webpage: li|​ ​ st|​NAVIGATION: ACCESSIBILITY STATEMENT You have the right to portability. Updated: 1st Nov 2019 When you create an account with Findify to access the Merchant dashboard, you provide us with your first name, your last name, your email address and a password. When you enter information to use our service, you provide us with your postal address, country timezone, phone number, company name and credit card information. If you tell us where you are (by allowing your mobile device to send us your location), we may store and use this information for internal analytics purposes. When you utilize one of our extensions (Shopify, Bigcommerce, etc.), we will collect the currency of your shop and information about your location (city, country, timezone). When subscribing to one of our plans, we will collect the transaction informations. We will also collect information on how you use our services and how you browse our website findify.io. To ease the creation and the security of your account on our service. To administer your account if you have a subscription plan with our service, including billing and payment. To identify you as a customer in our services. To improve our services, products, site and how we operate our business. To understand and improve your experience using our services. To provide and deliver products that you may have requested. For our customer success team to answer your questions. To communicate with you about products updates, news or security alerts. To administer and carry out our obligations towards you as a subscriber, and safeguard our legal interests. To develop and improve our services. To uphold a high security for our services and prevent misuse and unauthorised usage of our services. To comply with our legal obligations https://ec.europa.eu/info/law/law-topic/data-protection/data-transfers-outside-eu/rules-international-transfers-personal-data_en the personal data is no longer necessary for the purposes for which it was collected, you object to the processing of your personal data based on our legitimate interest and there is no overriding legitimate ground for the processing, the personal data has not been lawfully processed, we are required to erase the personal data due to a legal obligation, or you are a child and we have collected the personal data in relation to the offer of information society services. However, there might be requirements under applicable law, or other weighty reasons, that entail in that we cannot immediately erase your personal data. In such case, we will stop using your personal data for any other reasons than to comply with the applicable law, or the relevant weighty reason. you have requested rectification of your personal data in accordance with the section above above during the time period we are verifying the accuracy of the data the processing is unlawful and you do not want the personal data to be erased, Findify, in its capacity as data controller, does no longer need the personal data for the purposes for which it was processed, but you require us to retain the information for the establishment, exercise or defence of legal claims, or you have objected to our legitimate interest for the processing in accordance with the section “Your right to object to the processing” below during the time period we determine whether the legitimate interest overrides your privacy rights. cookies policy Do not hesitate to contact us at Findify if you have any questions regarding this Privacy Policy, our processing of your personal data, or if you want to exercise your rights. Findify AB, reg.no. 556977-1073 Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|Take advantage of seasonal, or one-off, events that generate interest in certain products For slow-selling products that pair well with faster-selling products. ​Leverage hot sellers to reach out with high margin products Keeps loyal shoppers engaged with fresh products & starts sales of upcoming seasons by moving shoppers’ attention. Target shoppers with similar shopping profiles. Especially powerful for merchants with diverse customer bases. For sites with a high number of recurring visitors. Reduce browsing friction for products requiring a lot of comparison before purchase. fo|Findify's Personalization will make your ​Recommendations . . . Transform from a static product display to ensure that your shoppers are exposed to the products they desire! Based on individual shopper behaviour, our algorithm digs deep into your inventory and brings the right products to the surface. Shoppers see more products they like, they buy more and the store increase customer engagement , average order value total sales. ...and many more strategies available! Decide what's best for your business No one-size solutions will be truly relevant for every business. Instead we have designed a fully flexible solution that can satisfy any need. It all starts with your specific needs, translates into the most suitable strategy and is then tailored for you to maximise your sales. ​​You can also fully to ensure that every piece of the experience is in line with your desired brand tonality. st|customize the look and feel h1|1:1 personalized recommendations h2|Stop leaving money on the table and showcase relevant products to sell more Leverage the that suits your business best to ​compete against e-commerce giants like Amazon: Ensure larger orders of complementing products through package deals Increase engagement through updates & move shoppers’ focus to upcoming seasons Leverage similarities between customers to display relevant products Overcome longer sales cycles by reminding shoppers what they’ve seen before & READ MORE ABOUT PERSONALIZATION personalized recommendations Hot Sellers: Leverage events, recurring or temporal, through trending items to feel up to date & boost sales Bundles: Newest Products: Boost the visibility of new/unexplored product line. Customers Who Viewed Ultimately Bought.. Recently Viewed: REQUEST A DEMO READ MORE Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us em|(E.g. sports events, holidays, parades)​ fo|From JavaScript to any custom API integration, we got you covered! Integrate Findify on the platform of your choice ntegerate with our clean & robust API integration or do a generic integration with simple javascript code snippets. Whichever method you choose to integrate, you will be backed with a dedicated customer-oriented team answering all your questions in lightening speed. ​ ​ ​ Easily Scalable Automatically scales with growing demand. Super Fast Site Speed Takes less that a second to compute personalized search results. Highest Availability Fully Customizable Check out how Findify is experienced on platforms like Jetshop, Centra, Litium, & more: View here> View here> li|Select a plan and create your Findiy account end Product feed URL contain details about your online store Add Findify Script and set up filters, collections and other customizations you desire Sign off on the level of customization Go live st| h2|Ready to assist you every step of the way Check out our developer site for more resources Common ​FAQs GDPR ​Compliant Contact ​us You can benefit form Findify's powerful AI-based solution regardless of the platform you are on. We offer several options for customization at varying levels of involvement. You can i ✓ Integration support included with every package ✓ Proactive Integration Team Never miss a sale due to downtime. Easily customize to match your stores look & feel. SCHEDULE A 10-MIN WALKTHROUGH CUSTOM INTEGRATION OF FINDIFY Select method of integration and s Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo|All the latest Findify product updates See what our product development team has been up to lately! st| Findify Insights Case Studies Latest Clients Findify News Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo|Enhance Product Discovery on your Neto Store The Exclusive Neto Partner that satisfies all your search and product discovery needs ✓ ​ Official Fast and smooth integration as well as technical support post-launch Easily Scalable Automatically scales with growing demand. Highest Availability Fully Customizable Increase your Sales, Drive your Conversion Rate, & Foster Loyalty to your Brand "We have previously used a competitive product which was both more expensive and less flexible. The support we have received from Findify has been excellent and the AI has dramatically reduced the amount of manual setup required and simplified the ongoing maintenance." View Case Study ​David Light Icon By Design Bicycles Online View here> View here> li|1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 0 1 st|CEO ”Findify has indeed helped us improve. Search became a lot faster and category pages became a lot smarter by using AI to arrange the products and improve conversion. If you are looking to take your standard ecommerce solution to the next level, I recommend you consider Findify.” Rodrigo Irencio h2|Experience Findify in action by visiting Neto Merchants from various industries: Looking for resources, check out our developer hub: Common ​​FAQs GDPR ​Compliant Contact ​us h4|/ / / / You have successfuly built a beautfiul Neto E-commerce store, but it will only be great as how easy it is to find your products. Let Findify do the heavy lifting for you and make sure your hard work pays off by showcasing the products you have tirelessly worked on. Proactive Integration Team leading the work ✓ Integration support included for all ✓ Integrates quickly Never miss a sale due to downtime. Easily customize to match your stores look & feel. SCHEDULE A 10-MIN WALKTHROUGH INTEGRATE FINDIFY ON NETO ​​​ Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo|All the latest Findify data, research, and actionable insights See what our research team has been analyzing lately! st| Product Updates Case Studies Latest Clients Findify News Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo|26x Return On Investment for Fashion Merchant Lisen.dk after Integrating Findify on their Shopify store I thought Findify had a great product, and I was excited to see what it could do. I thought Findify's way of working with AI would help me serve my customers better than before. I was right! // , Lisen.dk Fashion , , and A/B testing, carried out by Symplify over a period of four weeks, revealed Lisen.dk's revenue increased by 7% following integration with Findify, representing a 26x Return on Investment for the business. Furthermore, Unique Purchases increased by 6%, while Conversion Rate and Average Order Value also increased. ​Company Profile Lisen.dk is a family-owned fashion company which began in 2007 as a small shop on the Danish coast. While the brick-and-mortar iteration is still lovingly retained, the online version quickly became a fashion-industry favourite - not only on Nordic home turf, but also worldwide - attracting tens of thousands of visitors every single month. The Challenge Featuring more than 3,000 products on their site, those behind Lisen.dk needed to find a way to streamline their shopper journey by making it easier for their customers to find the items they wanted to buy. Lisen.dk also needed to find a way to maximize their website's upselling and cross-selling capabilities. ​ The ​Solution Working closely with Danish agency dtails, Findify set out to improve search accuracy and maximize upsell and cross-sell opportunities. Integrating the Personalized Search solution quickly solved the former problem, while integration with the Recommendations solution quickly solved the latter. With these improved capabilities, powered by Artificial Intelligence, Lisen.dk customers were able to find their preferred items quicker and easier, thereby improving user experience and reducing churn. Customers were also shown additional recommended items which Findify's machine-learning algorithm identified as potential upsell and cross-sell opportunities. The Results 26x Retun ​on Investment 101% Increased ​Search Conversion 8x Higher Engagement ​with Recommendations ​Findify solutions increased overall annual revenue for Lisen.dk by 7%, representing a 26x return on investment for the Shopify store. Findify solutions also resulted in a 6.7% increase in conversion, and a 6.2% increase in basket size. ​​Symplify's stats show there was a 101% increase in conversion as a a result of site searches following integration with Findify. Considering this, it is projected that Findify will result in the annual sale of 5,000 additional Lisen.dk items. In it's A/B test result findings, Symplify experts reveal shoppers "felt more motivated to interact" when presented with the items recommended to them by Findify's solutions - there was an 850% increase in activity. ​ I have a lot of love for the Findify team. I think they are amazing and really went above and beyond for me. They were super attentive to my needs and understood from a business standpoint what I wanted to do with my store. They really listened, and suggested modifications to better suit my needs. My favourite aspect of Findify is the intelligent AI sorting capabilities. Other sorting mechanisms might show certain customers a certain product that has sold a lot, and so now it's at the top of the product feed, but that's not always what I want to show or what the customer wants to see. With Findify the feed is personalized, helping every customer find the product that's perfect for them. ​ // , Lisen.dk st|Lone Sanco Lone Sanco h2|​Industry: ​Platform: ​Findify features: ​Results: VIEW MORE CASE STUDIES Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|2019-11-14 ​ ​ Vertical Divider In these Terms of Service, words defined in the Order Form shall have the meaning given to them on that Order Form, and in addition, the following words have the following meanings: : all content on the Client Website and otherwise provided to Findify to enable the Findify Services and any Professional Services; the total sums due for the Findify Services and Professional Services described in Schedule 1; : the Findify API allowing access to the Findify Content; all content and information contained and/or accessible through the Findify API from time to time; all Findify services stipulated in Schedule 1 except Professional Services; any patent, trade mark, registered design or any application for registration of the same, or the right to apply for registration of the same, any copyright or related rights, database right, design rights, rights in trade, business or domain names, rights in trade dress, rights in inventions, rights in confidential information or know-how or any similar of equivalent rights in any part of the world; the form completed by the parties with details of the Services and Fee; services performed by Findify team to assist implementation and customization of the Findify services including development of User Experience (UX), UX analysis, or integration support. The scope of any Professional Services is to be agreed upon separately, in writing, by both parties; : any user of the Client Website; : the Client identified on the Order Form.​ Vertical Divider Vertical Divider These Terms of Service apply to the Findify Services and any Professional Services to the exclusion of all other terms and conditions of business, including any that You may send to us, and all terms otherwise implied by law, custom or previous course of dealing to the maximum extent. Findify’s failure to exercise or enforce any right or provision of these Terms of Service shall not constitute a waiver of such right or provision. You acknowledge that Findify shall be entitled to use subcontractors to carry out its obligations under these Terms of Service, including to provide the necessary hardware, software, networking, storage, and other related technologies required to run the Findify Service. The identity of any subcontractor engaged shall be determined at Findify’s sole discretion. Findify’s makes clear what information we may collect, how it may be used, and the ways in which You can protect Your privacy when using the Findify Services. If You use Findify Services You accept that Findify uses such data in accordance with its . We recommend You to read it carefully at . Vertical Divider Vertical Divider Subject to these Terms of Service, Findify grants to You a non-transferable, non-sub-licensable, non- exclusive and limited right to: You shall comply with all reasonable instructions relating to the Findify API and the Findify Content as stipulated in these Terms of Service and , as found at Vertical Divider Vertical Divider You warrant and represent that the content on the Client Website will not: You further warrant and represent that You shall use industry standard virus detection software to try to block the uploading of content to Your Client Website that contains viruses or other malicious code. Without prejudice to the provisions of Condition 4.1, in accessing the Findify Services, You shall not: Vertical Divider Vertical Divider The Fee is due in accordance with the Fee Appendix. The Fee is non-refundable. You must pay the Fee when due in full and clear funds. If You fail to pay all or part of the Fee by the due date, any unpaid amount shall incur a late payment fee equal to the lower of: Vertical Divider Vertical Divider You agree that no IP Rights that subsist in the Findify API and/or the Findify Content shall transfer to You under these Terms of Service. We acknowledge that You retain the IP Rights in the Client Website and all content on the Client Website. You shall promptly notify Findify of any claim, notification or allegation that You receive that Your use of the Findify API and/or the Findify Content infringes the IP Rights of any third party (an ). You shall: On receipt of a notice under Condition 6.2, Findify shall at its expense either: The provisions of Condition 6.3 sets out the entire liability of Findify with respect to an IP Claim, and Findify shall have no additional liability hereunder or otherwise with respect to any alleged or proven IP Claim. Vertical Divider Vertical Divider shall mean all information whether written or oral and in whatever medium and relates to the business, products, financial and management affairs, customers, employees or authorised agents, plans, proposals, strategies or trade secrets disclosed by one party (the ) to the other party (the ). The Receiving Party shall not, and shall ensure that its employees shall not, use copy or disclose any of the Confidential Information of the Disclosing Party except to carry out its obligations and exercise its rights under the Conditions. The Receiving Party shall only disclose the Disclosing Party’s Confidential Information to those of its employees to the extent that they need to know the same in order to carry out its obligations under the Conditions and where those employees are bound by written obligations of confidentiality and non-use and such obligations apply to the Confidential Information disclosed to them. The provisions of Conditions 7.1, 7.2 and 7.3 shall not apply to any Confidential Information which: Vertical Divider Vertical Divider Each of the parties represents, warrants and undertakes that: Subject to these Terms of Service, Findify warrants that it shall: You warrant that You have not relied on any oral representation made by or on behalf of Findify, or on any descriptions, illustrations or specifications contained in any materials, including online materials, produced by Findify which are only intended to convey a general idea of the Findify API. You confirm that in Your opinion, the Findify API is fit for Your purposes. You shall indemnify Findify its directors, representatives and agents from and against all direct and indirect costs, claims, losses, expenses, damages and liabilities however arising as a result of or in connection with and claim received by Findify for a breach by You of these Terms of Services. ​ ​ Vertical Divider Vertical Divider Except in respect of an IP claim, Findify’s aggregate liability to You shall be limited to the amount due for all Fees (as specified in Schedule 1) received by Findify during the 6 months before the date the claim arose. For the avoidance of doubt, this limitation of liability covers all the services (such as Professional Services and Findify Services) specified in Schedule 1. ​ Nothing in these Terms of Service shall limit or exclude a party’s liability for death or personal injury caused by negligence, fraud, fraudulent misrepresentation or any other loss that cannot lawfully be excluded or limited. Vertical Divider Vertical Divider You grant to Findify a non-transferable, non-sub-licensable, non-exclusive, fully paid, worldwide and limited license to use and display Your names, logos and trade marks, solely for identifying You as a client of Findify (including on the Findify website). We may mutually agree (but are not obligated to do so), from time to time, to engage in joint marketing activities which promote our products or services, including by way of seminars, press announcements, trade shows, user groups and/or other events. Such mutual agreements shall not bind the parties, unless made in writing. ​ Vertical Divider Vertical Divider The Order Form shall start on the Effective Date noted within the Order Form. Access to the Findify API is on the basis of At the end of each 30-day term, access shall automatically renew for a further 30-day term. Accordingly, each of Findify and You must give to the other at least 30 days to terminate access to the Findify API unless otherwise agreed between the parties. No refund shall be due following such termination by You. Either party may terminate an Order Form, at any time, immediately by giving the other written notice if the other: Any notice to be provided under Condition 11.2 or 11.3 shall be sent to . Upon termination of an Order Form all rights granted by Findify to You shall immediately terminate and You shall cease to access the Findify API by removing the tracking code from the Client Website The following Conditions shall remain in force notwithstanding termination: 1 (Definitions and Interpretations) 7 (Confidential Information), 8 (Warranties, Indemnity), 9 (Disclaimer, Limit of Liability), 11.4, 11.5 (Termination), 13 (General) and 14 (Governing Law & Jurisdiction).​ Vertical Divider Vertical Divider For the purposes of this Condition 12, an event of Force Majeure means any event beyond the reasonable control of either party, including change in laws or regulations, war, invasion, armed conflict, terrorism, strike, lock-out, labour dispute, failure of suppliers or subcontractors, riot, civil commotion, accident, act of God, fire, flood and storm. If a party is prevented, hindered or delayed from or in performing any of its obligations under these Terms of Service by an event of Force Majeure, the affected party’s obligations under these Terms of Service are suspended without liability while the event of Force Majeure continues and to the extent that it is prevented, hindered or delayed. If performance of any obligation under these Terms of Service is prevented, hindered, or delayed due to an event of Force Majeure either party shall be entitled to terminate these Terms of Service on written notice to the other party.​ Vertical Divider Vertical Divider These Terms of Service (including all applicable Schedules) contain the entire agreement of the parties with respect to the access to the Findify Services and the performance of Professional Services and supersede all prior agreements and representations, standard conditions or other implied conditions, whether written or oral, with respect to the subject matter of these Terms of Service. You shall not assign or delegate its rights or obligations under these Terms of Service, in whole or in part, to any third party by operation of law or otherwise, without the prior written consent of FIndify. Any attempted assignment or delegation that does not comply with this Condition 13.2 shall be of no effect. If any provision of these Terms of Service is found to be unenforceable, the remainder shall be enforced as fully as possible and the unenforceable provision shall be deemed modified to the limited extent required to permit its enforcement in a manner most closely approximating the intention of the parties. Nothing in these Terms of Service shall create or imply an agency, partnership or joint venture between the parties. Neither party shall act or describe itself as the agent of the other party nor shall either party have or represent that it has any authority to make commitments on behalf of the other.​ Vertical Divider Vertical Divider These Terms of Service are governed by and will be construed in accordance with the laws of Sweden. The parties submit to the exclusive jurisdiction of the courts of Sweden in relation to any legal actions or proceedings arising out of or in connection with These Terms of Service, save that this submission will not preclude any party from applying to any other court having jurisdiction for urgent or interim relief in aid of proposed or pending proceedings in Sweden.​ fo|Terms of Service​ 1. Definitions & Interpretation ​1.1 1.2 2. Application of these Terms and Conditions 2.1 2.2 2.3 2.4 3. License 3.1 3.2 4. Client Website 4.1 4.2 4.3 5. Fee 5.1 5.2 5.3 6. IP Rights 6.1 6.2 6.3 6.4 7. Confidential Information 7.1 7.2 7.3 7.4 8. Warranties, Indemnity 8.1 8.2 8.3 8.4 9. Disclaimer, Limit of Liability 9.1 9.2 9.3 9.4 9.5 10. Marketing 10.1 10.2 11. Term & Termination 11.1 11.2 11.3 11.4 11.5 11.6 12. Force Majeure 12.1 12.2 12.3 13. General 13.1 13.2 13.3 13.4 14. Governing Law & Jurisdiction 14.1 14.2 li|​ ​ download, access, integrate and use the Findify Services on the Client Website; and display the Findify Content within Client Website to Your Users. breach the provisions of any law, statute or regulation; infringe the IP Rights or other legal rights of any person; be made in breach of any legal duty owed to a third party, such as a contractual duty or a duty of confidence; be illegal, defamatory, libelous, deceptive, fraudulent, obscene, or offensive be deliberately or knowingly false, inaccurate or misleading; disparage Findify or the Findify Services; and/or give rise to any cause of action against Findify. abuse, harass, threaten, defame or otherwise violate the legal right of others including racist or xenophobic content; Produce, suggest or encourage executing any activities prohibited by law; modify, adapt or hack the Findify Service or modify another website so as to falsely imply that it is associated with the Findify Service or Findify; carry out any verbal, physical, written or other abuse of any Findify Client or employee; and/or transmit any content or any code of a destructive nature via the Findify API.​ 1.5% per month; and the maximum amount permissible by applicable law. ​ not make any admission of liability, agreement, settlement or compromise in relation to an IP Claim without Findify's prior written consent; give to Findify and its professional advisers all reasonable assistance as may be required in relation to an IP Claim; at Findify’s request, give Findify the exclusive control and right to defend an IP Claim and make settlements in relation to an IP Claim; and mitigate Your losses in relation to a Claim, including where requested to do so by stopping using the Findify API and/or the Findify Content. procure for You the right to continue accessing and using the Findify API and/or the Findify Content; modify or replace the infringing part of the Findify API and/or the Findify Content to avoid the infringement; or terminate the Order Form. is or becomes generally available to the public other than as a result of any act or omission of the Receiving Party; is already in or comes into the possession of the Receiving Party from a person lawfully in possession of the information and owing no obligation of confidentiality to the Disclosing Party in respect of the information; or is required to be disclosed by any court, government or administrative authority competent to require disclosure. it has the right, power and authority to enter into these Terms of Service and to perform fully all of its obligations under these Terms of Service; and the performance of these Terms of Service shall not breach any other agreement entered into by it. provide access to the Findify API with reasonable skill and care; and use industry standard virus detection software in relation to the Findify API. Economic loss (including loss of revenue, profits, contracts, business or anticipated savings: Loss of reputation or goodwill; Loss of data or content; and/or Special, indirect or consequential loss even if advised or the possibility of such losses materially breaches any term of these Terms of Service and it is not possible to remedy that breach; materially breaches any term of these Terms Service and it is possible to remedy that breach, but the other fails to do so within 2 business days (Monday-Friday unless public holiday in Sweden) of being requested in writing to do so; or becomes insolvent, makes composition with its creditors, has a receiver or administrator of its undertaking or the whole or a substantial part of its assets appointed, or an is order made, or an effective resolution is passed, for its administration, receivership, liquidation, winding-up or other similar process, or has any distress, execution or other process levied or enforced against the whole or a substantial part of its assets, or is subject to any proceedings which are equivalent or substantially similar to any of the foregoing under any applicable jurisdiction, or ceases to trade or threatens to do so. st|Published: ​NAVIGATION: ACCESSIBILITY STATEMENT Client Content Fee: Findify API Findify Content: Findify Services: IP Rights: Order Form: Professional Services: User You IP Claim Confidential Information Disclosing Party Receiving Party ​ You acknowledge that the Findify content is provided for information only and should not be relied on as and may not be accurate and complete. Findify does not warrant that they findify content will affect your user’s behaviour, increase views on any particular pages of your website or increase sales of products. Except for warranties given in these Terms of Service, the FIndify API and Findify content is provided on an “as is” basis. To the maximum extent permitted by law, all implied warranties, terms and conditions relating to the Findify API and Findify content (whether implied by stature, law or otherwise), including any warranties, terms or conditions as to accuracy, completeness, satisfactory quality, performance, fitness for purpose, ability and non-infringement are excluded. Findify will not be liable, in contract, tort (including negligence), for any: ​ ​​ Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo|Partner Benefits ​ ✓ ✓ ✓ ✓ ✓ ✓ Contact Us: Trusted by 1800+ retailers worldwide st| h1|Help your clients grow! h2|Findify partners with great agencies, services & platforms to create the highest client value Commission on customer referrals Exclusive partner discounts Deliver higher conversion rates to your customers Get a competitive advantage using cutting edge technology Priority sales & tech support Early access to new features GET IN TOUCH Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|✓ Personalized product ranking ✓ Granular product scope selection ✓ Merchandising rules ✓ Dynamic filtering ✓ Filter by customer reviews fo|Findify's personalization makes your ​Smart Collections . . . ​Transform from a static product display to ensure that your shoppers are exposed to the products they desire! Ensure a unified product experience by seamlessly bringing the benefits from search results to category pages. Leverage the powerful AI-engine to put the products shoppers are most likely to buy - right in front of them while utilizing colour facets, filters & grid enhancements. Harvests the intelligence of our machine learning algorithms to automatically re-order products in your collections based on each shoppers's individual behaviour & similarities to others - just like your Findify personalized search! Seamlessly set-up your filters to give your shoppers the tools they need to narrow down the products in your collections according to their preferences. Utilize any field in your feed such as brands, budget, colour grouping, customer reviews or custom. Dynamically add & remove dimensions with a simple click. Easily set up your smart collection pages to tailor exactly the product range you want to include or exclude. No limits to the number of collection pages makes your opportunities endless to curate the perfect experience. Your customers can quickly see the star ratings for each of your products and even filter products based on those ratings. Easily integrated with your current solution such as Yotpo. Complement the AI's maximization of conversion with alternative strategies/tactics such as boosting high margin products, brand collaborations or large stock levels. Easily create rules to the tailor the experience for your specific needs. Take your Collections to the Next Level... st| h1|Smart Collections h2|Bring searches great IQ & UX into your product categories & collection pages Smart Collection Features ​Personalized Product Ranking ​ Dynamic Filtering ​Easily Curated Selection Filter by Customer Reviews Merchandising Rules READ MORE ABOUT PERSONALIZATION REQUEST fo|Meet your online shoppers ​high expectations Your users expect instant search results for what they are looking for and a seamless experience. Your average solution can’t possibly deliver. can. ✓ ​​ ​ Easily Scalable Automatically scales with growing demand. Super Fast Site Speed Takes less that a second to compute personalized search results. Highest Availability Fully Customizable Check out how Findify is experienced live on Magento: V ​ View here> View here> st|Accelerate Sales Through Personalization h2|Ready to Integrate? Need More Resources? Documentation for Magento Github repository Common​FAQs GDPR Compliant Contact ​us Findify Integrate in minutes ✓ Integration support included with every package ✓ Proactive Integration Team Never miss a sale due to downtime. Easily customize to match your stores look & feel. SCHEDULE A 10-MIN WALKTHROUGH INTEGRATE FINDIFY ON MAGENTO Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|Vertical Divider ​ fo|Our GDPR Commitment In 2016, The European Commission approved the new General Data Protection Regulation (https://gdpr-info.eu), which will replace the 1995 Data Protection Directive. Working with Sweden’s leading law firm when it comes to data protection to help us analyze, and align our processes. Continuously investing in our security infrastructure Updating our contracts, both with vendors and customers to comply with GDPR. Here are some useful resources: li|​ ​ st|NAVIGATION: ACCESSIBILITY STATEMENT Updated: 2019-11-01 We can confirm that Findify complies with GDPR from May 25th, 2018. GDPR is a significant update to customer privacy, and our team worked hard to align Findify’s products and contracts with the regulation requirements, so that customers could prepare themselves prior to May 25th 2018. Among other things, measures we took to achieve this include: Updating our product and policies to comply with GDPR. We will actively communicate with our customers with upcoming changes as they become available. Complying with the regulation and allowing customers to control their data is important to us. We are happy to support our customers in the process of making sure they are compliant with GDPR. If you have any questions about how Findify can help you with GDPR compliance, please feel free to reach out. Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo|Search Conversion of almost 10% ​for apparel & home goods outlet Storiarts after Integrating Findify on their Shopify store We initially tried a competitor to Findify but found it inferior in almost every way. ​Findify was faster to set up, offered more total value, and integrated much better with our site's look and feel. ​ // , Co-owner of Storiarts Apparel & Home Goods ​Personalized Search & Recommendations Storiarts' Search Conversion Rate now stands at 9.5% following integration with Findify. ​In total, the store's overall Conversion Rate increased by 4%. ​Company Profile Fresh from design school in 2011, innovative graduate Tori Tissell made her family a set of unique literary-inspired Christmas gifts. Weeks later, Tori turned the idea into a business. Ever since, Storiarts has been offering book lovers worldwide quality apparel & home goods inspired by their favourite tomes. Storiarts also works with anti-illiteracy charity LitWorld. The Challenge With hundreds of products in their catalog, Storiarts needed to find a solution that made it easier for their shoppers to quickly and easily find the literary-inspired items desired. Storiarts management also wanted a solution that included the valuable ability to capture and analyze search terms to determine what products they didn't have that their customers wanted them to stock. ​ The ​Solution ​Findify's Personalized Search solution improved Storiarts' site search capability, both technically through the use of features like NLP and Advanced Spelling Tolerance (which was significant for customers misspelling author names) as well as through the use of Findify's leading personalization AI. The solution also included an autocomplete function which improved findability. Furthermore, the Recommendations solution improved the site's upsell and cross-sell ability, while Findify analytics captured detailed data on what customers were looking for on-site. The Results 9.5% Search ​Conversion Rate 4% Higher ​Overall Conversion 100% Storiarts ​Satisfaction Rate ​Following integration with Findify Personalized Search, Storiarts reached a very impressive Search Conersion Rate of 9.5% - more than double the rate of well-performing peers. ​​Total conversion increased by 4% after integrating Findify, a rise driven by a smarter ecommerce Site Search coupled with Recommendations enabling upsells and cross-sells. Co-owner of Storiarts, Chris Tissell, praised Findify's ability to increase conversion, improve user experience, and provide quick and knowledgeable responses to technical queries. With Findify, our customers had a much easier time finding what they were looking for - which instantly led to higher conversion rates. Autocomplete and search suggestions also helped customers quickly find what they were looking for and reduced incoming customer queries. For stores with a substantial catalog we found Findify to be the best value, most reliable, and easiest to use of the search apps on offer. Their support team is also highly responsive and able to answer our technical questions quickly. // , Co-owner of Storiarts st|Chris Tissell Chris Tissell h2|​Industry: ​Platform: ​Findify features: ​Results: VIEW MORE CASE STUDIES Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|​ ​ fo|Findify's Personalized algorithm will make your ​Search . . . Transform from a static product display to ensure that your shoppers are exposed to the products they desire! ​Knowing that online shoppers who Search have the highest level of purchase intent , we enable you to capture that intent and capitalize on the opportunity by showing relevant search results that meet each shoppers unique preferences leading to a purchase. ​​ ​Natural Language Processing (NLP) ​ ​Dynamic Filtering ​Page Redirect Personalized Search Results ​ Spelling Error Tolerance ​​ Autocomplete Suggestions Synonym Results Our Search is personalized in real time delivering a unique set of search results to each of your customers based on their site-behaviour. ​ Each word in a search sentence have a specific meaning and should hence be processed as such. That is why we decompose the sentence to understand which part is the actual product and which is describing attributes to then be matched with the most suiting variant. If searching for a "white dress", the shopper expects to view the matching variant "white" no matter if the base variant is "black". Findify's variant search matches this automatically. Autocomplete Suggestions ​& Product Matches Spelling Error Tolerance​ Small typos could lead to a dead end, which is enough for a customer to call it quits! ​Findify uses advanced spell checking software to verify search terms against a huge database of common word spelling & continuously update your own dictionary based on shopper specific behaviour. Results are then automatically appearing based on the correct spelling.​​ 294 Dynamic Filtering Synonym Results Some shoppers leverage the search bar to reach pages rather than products. By directing queries directly to specific pages, you smooth the experience, ease information gathering and increase contact to reduce the number of support tickets received! Increase your conversion & delight your customers st| h1|Ecommerce Site Search h2|Make your search bar far more intelligent with Findify! Findify Smart Search Features: Real-time Personalized Site Search​ Findify recognizes word relations across languages, which guarantees that your customers find your products even if they use slang Custom Page Redirect READ MORE ABOUT PERSONALIZATION ✓ ✓ ✓ ✓ ✓ ✓ ✓ ​ The results continuously improve providing a tailor-made shopping experience where products most likely to convert are boosted to the top. Natural Language Processing (NLP) ​& Variant Search A single keystroke makes search- & product-suggestions appear. Suggestions not only let your shoppers find what they need faster, it also helps them discover other related products in your store. Let your customers fine-tune their search results to meet their personal preferences. Relevant & automated filters help them find whether it’s based on price, size, colours, or custom fields. Intuitive breadcrumb navigation allows them to stay oriented as they get deeper into their filtering selections. Whether your customer writes it one way or another, they’ll find the product they’re looking for anyway! If they search for “earphones” or “earbuds” they’ll find accurate results. ​Your synonym control tools makes sure your customers don’t have to use exactly the same terms you’ve used in your product database to find what they’re looking for. REQUEST fo|Search Conversion up 26% for Camera Merchant Cyberphoto ​after Integrating Findify on their Litium store This is the first time we have invested in a search app outside what is provided by the platform and it has been a great investment. Our conversion is up and so is our shopper satisfaction.​ // , CTO of Cyberphoto Cameras & Equipment ​Personalized , including ​Findify's powerful new feature ​Company Profile One of the very first businesses in the world to realize the potential selling power of the internet, the Swedish company now known as Cyberphoto began their online journey as early as 1995 - only a year after the first online transaction took place. Today the company's store, hosted on the Litium ecommerce platform, continues to sell top quality cameras and camera equipment. The Challenge Featuring thousands of products with multiple options, variants, and accessories, Cyberphoto needed to make it easier for customers to quickly find the items they wanted to buy. They needed a fast and powerful solution to provide dynamic displays and filtering for their customers. They also needed advanced search capabilities to allow for model/SKU searches. ​ The ​Solution ​Findify's solution significantly improved Cyberphoto's site search capability, both technically using features like NLP and Findify's powerful new model/SKU search, as well as through the use of a leading Artificial Intelligence personalization algorithm. This solution improved UX on the store, increased Cyberphoto's overall search speed, almost halved the number of search refinements being conducted by shoppers, and allowed for the implementation of Cyberphoto's desired filters. The Results 26% Increased ​Search Conversion 47% Fewer ​Search Refinements 15% Increased ​Search Speed ​Following its integration with Findify, Cyberphoto experienced a 26% increase in Search Conversion. This rose a further 4% after implementing Findify's powerful new feature. ​​There was a 47% decrease in Search Refinements, meaning more shoppers were now finding relevant results from the first search, so there was no need for them to search again. Cyberphoto's Search Speed rose by 15% after integrating Findify, meaning faster loading times, better ranking and SEO, and an overall improvement in user experience. We would absolutely recommend Findify. The product is very advanced and the interest Findify has shown in our business is a strong reason to go with them. Findify has increased our conversion and the search refinements are significantly down. Even the load on our servers is somewhat lower. Findify also has a great support team. // , CTO of Cyberphoto st|Nils Kohlström Nils Kohlström h2|​Industry: ​Platform & Agency: ​Findify features: ​Results: Cyberphoto’s Search Conversion jumped 26% following integration with Findify. In addition, Search Refinements decreased 47%, ​and Search Speed increased by 15% . VIEW MORE CASE STUDIES Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|Vertical Divider fo|Accessibility Statement Accessibility st|​NAVIGATION: ACCESSIBILITY STATEMENT Yourfriends@Findify.io Updated: 1st March 2020 Findify supports majority of and requirements that are relevant to search & discovery interfaces. ​We review our out of the box implementations on a regular basis and are committed to ensuring we meet these guidelines. Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us em|If you if you need any assistance around this, please reach our integration team who are happy to help: fo|An all-in-one solution proven to increase your sales Guide your customers to the products they desire ✓ ​​ ​ Easily Scalable Automatically scales with growing demand. Super Fast Site Speed Takes less that a second to compute personalized search results. Highest Availability Fully Customizable "Findify is the best app ever! It finds stuff really fast and presents them to customers- just what they want to see it. The Findify, support is also great. They patiently answer questions that most web administrators would be embarrassed to ask. We wish them great success!" Read more reviews here "From the get-go, their team did a fantastic job of getting us set up, answering all questions with great detail, and doing so in an extremely responsive manner. The app works great, looks great, and provides the functionality and user experience that we were looking for to make our store search really shine. Strongly recommend the app!" Read more reviews here Read more reviews here "We've recently moved across from another search app and could not be happier we made the move. Not only is Findify technologically more advanced the Findify support, sales and general customer service is awesome." Read more reviews here View here> li|1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 0 1 2 3 Install Findify on Big Commerce and create your Findify account Choose method of integeration: Stencil or BluePrint integration Add Findify Script and set up filters, collections and other customizations you desire Sign off on the level of customization Go live st| h2|Highly recommended by other retailers using Big Commerce Ready to assist you every step of the way ​Check out our developer site for more resources Documentation for BigCommerce Common ​FAQs GDPR ​Compliant Contact ​us h4|/ / / / / / / / Don't settle for an in-built generic search and lose the customers you have worked so hard to get on your site. G et all three - Self‐learning Search, Personalized Recommendations, and Smart Collections - in one seamless integration with the addition of content search, merchandising suite and insightful analytics that will boost your sales. Integrate in minutes ✓ Integration support included with every package ✓ Proactive Integration Team Never miss a sale due to downtime. Easily customize to match your stores look & feel. SCHEDULE A 10-MIN WALKTHROUGH INTEGRATE FINDIFY ON BIG COMMERCE "It has added immense value to my site and we have seen our conversion rate and average order size increase since its addition. T he customer service was great and the end result was an improvement to our website at a reasonable price." Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo|All the latest Findify client announcements See who has recently joined our client family of 1,800+ merchants! st| Findify Insights Case Studies Product Updates Findify News Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|We constantly re-rank products based on how the shopper behave to deliver a continuous developing Whether your customer are shopping online from the US, UK, Sweden or any other country using a laptop, tablet or a phone, Findify recognizes that and provides relevant experience based on your situation. fo|88% of customers expect a personalized shopping experience ​ - don’t fall short with a static product display​ Findify's powerful AI runs through millions of data points analyzing your customers real-time site-behavior, compares to historical activities & constantly optimizes the product experience. All to deliver continuously improving personalized search result, collections pages and product recommendations. ​ ​Your online shoppers see more products they like, they buy more and your sales dramatically increase. Site Search Our Site Search is personalized in real time, delivering a unique set of search results to each of your shoppers. ​ ​ Recommendations Our Recommendations are personalized 1:1 in real time helping your customers discover new products catered specifically to their taste. ​You increase your average order value by displaying relevant products at different touch points, allowing you to up- and cross-sell relevant products. ​Smart Collections Our Smart Collections brings 1:1 personalization to customers browsing to ensure that the experience is as relevant as the search results. ​With no limit to the number of collection pages, optimal usage is only determined by your desired strategy. 60+ Factors ​analyzed to deliver a personalized shopping experience ​ No personal data, Just pure behavior! From Brand, Color, Size or Gender, to Price Sensitivity & Custom Fields Findify reads every field of your feed for each product the shopper interacts with or skip in the product grid. This creates an understanding for their specific preferences, matched with previous shoppers to understand what most likely will make them convert. So no matter if it's colour or brands, sizes or Gender, Reviews or any other custom field - Findify will know what interest them and present the most relevant products, always complemented with opportunities to further explore the assortment to maximise overall sales. recognizes if your customers lingered on a certain product but did not purchase, and automatically boosts similar products to the top encouraging them to make the purchase. By putting the products right in-front of them, you capture customers on the verge of making a decision which increases your sales. Go beyond relevance. Make it personal! st| h1|Real-time Personalization h2|An algorithm that knows all your customer preferences inside-out better than any sales person could handle! Real-time Personalized Real-time Personalized​ Real-Time Personalized Time Spent Viewing a Product Products Purchased, Ignored ​or Added to Cart Location and Device used while Shopping 1:1 tailored experience. Just like a best-in-class sales assistant. LEARN MORE LEARN MORE creativity & LEARN MORE Our self-learning personalized algorithm Findify not only learns from the clicks your customers make, but also learns from what each of your customers explicitly ignore after browsing through a list of options. By learning what was ignored, what was added to cart and what was ultimately purchased, it reorders and displays the right products to the right customer. REQUEST fo|Conversion Rate Increases 17% for Furniture Outlet Icon By Design ​after Integrating Findify on their Neto XL store We have previously used a competitive product which was both more expensive and less flexible. ​ ​The support we have received from Findify has been excellent and the AI has dramatically reduced the amount of manual setup required and simplified the ongoing maintenance. // , CEO of Icon By Design Furniture , & Business impact through 17% increase of total conversion, in addition to improved user experience with reduced Search ​Refinements (-76%) and Bounce Rate (-20%). ​Company Profile Located in Australia and hosted on the Neto ecommerce platform, Icon By Design sells incredibly beautiful and long-lasting furniture pieces, all based on minimalistic Nordic and Scandinavian designs. The business is also getting ready to expand into other regions internationally. The Challenge Featuring hundreds of products, Icon By Design needed to make it easier for customers to quickly find the items they wanted to buy. They were looking for a solution to provide dynamic product displays, filtering on category/search pages, and upsell and cross-sell opportunities on product/cart pages. Due to expansion, they also wanted a tool experienced in multiple ecommerce platforms. The ​Solution ​Findify's solution improved Icon By Design's site search capability, both technically using features like NLP and advanced synonym control, as well as through the use of a leading Artificial Intelligence personalization algorithm. This solution improved UX on the store, and included the filtering capabilities Icon by Design desired. The solution ensured product listings within collections were dynamic, steering away from Icon By Design's previously static display, while Findify utilized available space to drive additional upsell and cross-sell opportunities. The Results 17% Increased ​Conversion Rate 76% Fewer ​Search Refinements 20% Reduced ​Bounce Rate ​Following its integration with the full Findify Site Search & Personalization suite, Icon By Design experienced a hugely significant increase of 17% in the store's overall Conversion Rate. ​​There was a 76.2% decrease in Search Refinements, meaning more shoppers were now finding relevant results from the first search, so there was no need for them to search again. Icon By Design's Bounce Rate fell by 20% after integrating Findify, meaning shoppers were more engaged with what they were seeing & chose to stay on Icon by Design's website for longer. We would highly recommend Findify as a powerful webstore search tool, which is implemented to suit a website's specific requirements. The enhanced functionality for AI-driven search, smart collections, upsell/cross-sell widgets meets CRO-driven performance drivers. ​Our engagement with Findify has been great, with fast outcomes and a deep understanding of their tool. Highly responsive and promptly responded to our questions and implementation testing. ​ // , CEO of Icon By Design st|David Light David Light h2|​Industry: ​Platform: ​Findify features: ​Results: VIEW MORE CASE STUDIES Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo|Search Conversion of 11% for The Sock Drawer after integrating Findify on their Shopify Store Since we implemented Findify it has significantly helped reduce the amount of time it takes to manage collections. ​We also love that the AI capabilities provide a more personalized experience for each customer. I would definitely recommend Findify to others. ​ // , Marketing Director of The Sock Drawer Fashion & Apparel ​Personalized Search, Recommendations & Smart Collections The Sock Drawer's Search Conversion Rate now stands at 11% following integration with Findify, with searching shoppers converting 5 times more than those browsing. ​Company Profile The Sock Drawer began in 2007 when founder Brooke English opened a small sock store in her Californian hometown. The store thrived in the community, and so the store expanded into ecommerce in 2011. The Sock Drawer is now one of the largest online sock companies in the world, offering hundreds of different styles. It has also recently started selling an ever-changing variety of gift items. The Challenge With more than 1,600 different SKUs, The Sock Drawer needed to find a solution that made it easier for their shoppers to quickly and easily find the items they were looking for. The Sock Drawer management also wanted a solution that improved UX, included many solutions under one roof, and saved time for their team - especially in the management of collections. ​ The ​Solution ​Findify's Personalized Search solution improved The Sock Drawer's site search capability, both technically using features like NLP and advanced spelling tolerance, as well as through the use of Findify's leading personalization AI. The solution also included an autocomplete function which improved findability. Furthermore, the Recommendations solution improved the site's upsell and cross-sell ability, while Smart Collections reduced the amount of manual collection management time required from the team. When taken together, Findify's three main solutions streamlined processes for The Sock Drawer and resulted in improved UX storewide. The Results 11% Search ​Conversion Rate 5x More ​Search Conversion 100% Client Satisfaction Score ​Following integration with Findify Personalized Search, The Sock Drawer reached a very impressive Search Conversion Rate of 11% - more than double the rate of well performing peers. ​​After integrating Findify solutions, searching shoppers became five times more likely to convert than customers who browsed through The Sock Drawer's store. Marketing Director of The Sock Drawer, Brianna Mallory, praised Findify's ability to improve user experience and said it has saved her tram countless hours of work in managing collections. Findify is absolutely a worthwhile investment. It's easy to use and has helped save countless hours for our team. We rely heavily on Findify solutions and know they play a critical role in the UX of our site. It's also nice to have so many features wrapped into one application, and recognize the support team is always responsive and incredibly helpful. // , Marketing Director of The Sock Drawer st|Brianna Mallory Brianna Mallory h2|​Industry: ​Platform: ​Findify features: ​Results: VIEW MORE CASE STUDIES Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo|Average Order Value Increases 7% for Beauty Giant Cosmetic Capital ​after Integrating Findify on their Neto store The customer experience from the homepage to checkout was vastly, and quickly, improved by the implementation of the full Findify suite of options. Findify is the first personalization provider we have integrated with and we have found it a very worthwhile investment. ​ // , Director of Cosmetic Capital Beauty ​Personalized Search, Recommendations & Smart Collections Cosmetic Capital's Average Order Value increased by 7% following integration with Findify. In addition, there was a 5% increase in Search Conversion, and a 44% increase in time spent ​on site following a search being conducted. ​Company Profile Cosmetic Capital - Australia's premium destination for affordable beauty - is a popular ecommerce site which runs on the Neto platform. Experts in finding the best cosmetics deals (and passing the savings on to the customer), the business does so by capitalizing on its unique relationships with manufacturers, distributors, partners, and clearance houses. Cosmetic Capital has been bestowed with literally thousands of five star reviews from genuine customers, all buying top brands like L'Oreal, Maybelline & Revlon at affordable prices. The Challenge Featuring thousands of products, Cosmetic Capital needed to make it easier for customers to quickly find the items they wanted to buy. They were looking for a solution to provide an enhanced search experience that improved user experience and included key features like Advanced Spelling Tolerance, and a foolproof Zero Results workaround. The business was also interested in seeing what results personalization and dynamic display would yield, and in supercharging their upsell and cross-sell capabilities. The ​Solution ​Findify's Personalized Search solution improved Cosmetic Capital's site search capability, both technically using features like NLP, Advanced Spelling Tolerance, and a top Zero Results Pathway, as well as through the use of a leading Artificial Intelligence personalization algorithm. This solution improved UX on the store, and included the sophisticated search capabilities Cosmetic Capital desired. Smart Collections ensured product listings within categories were dynamic, steering away from Cosmetic Capital's previously static display, while Findify Recommendations utilized available space to drive additional upsell and cross-sell opportunities with fantastic results. The Results 7% Increased ​Average Order Value 5% Increased ​Search Conversion 44% Increased ​Time After Search ​Following its integration with the full Findify Site Search & Personalization suite, Cosmetic Capital experienced a hugely significant increase of 7% in the store's Average Order Value. ​​There was a 5% increase in Search Conversion, meaning shoppers were now finding more relevant results from the first search, improving user experience dramatically. Following integration, shoppers who conducted searches on Cosmetic Capital's website stayed on site for 44% longer, being more engaged with the relevant products shown. Immediately Findify made the customer experience on site significantly better. The search functionality was faultless, which made the customer journey a more pleasant experience. We also found a large uptake on the recommendations widgets, as these were personalized and actively changing according to stock levels. This alleviated an issue where upsells/cross-sells were showing out of stock products, causing customer angst. Findify's team are very responsive and knowledgeable in fixing issues and teaching our team how to best utilize the platform. They are also willing to think outside the box and create custom features that improve the UX in a more specific way for Cosmetic Capital. ​ // Director of Cosmetic Capital st|Jamie Michaels Jamie Michaels, h2|​Industry: ​Platform: ​Findify features: ​Results: VIEW MORE CASE STUDIES Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|​ for maximum flexibility. fo|Actionable analytics & merchandising tools Bulletproof data to help you make the right decisions for your customers - and your bottom line ​Search Analytics ​ Search Query Reports ​ Product Pinning ​​ Synonym Control ​ Style & Branding Customizations Search Analytics Search Query Reports Synonym Control Your synonym control tool lets you customize your search to return results for product X, even if query Y was submitted in the search box. So if your customer searches for “cell phone”, they will find products even if they are labelled as “mobile phone” in your product database. The machine learning will over time suggest additional synonyms based on your shoppers behaviour. Merchandising Rules & Pinning Complement the AI's maximization of conversion with alternative strategies/tactics such as boosting high margin products, brand collaborations or large stock levels. Easily create rules to the tailor the experience for your specific needs. E.g. by “pinning” them on the top, add custom search results, boost or bury products. Transform abundance of data into actionable insights! Tailor the Full Experience to Match Your Brand Findify is built from the core to be adapted in line with your brand tonality. Alter functionalities, change all visual assets or simply leverage the beautiful out of the box appearance. Whatever suits you best! can be made based on experience, from the simple S to the more advanced st|Customizations tyle Editor Devtools Extension h1|Analytics & Merchandizing tools h2|Seize business opportunities you didn't know existed and make data driven decisions! Findify analytics allows you to monitor the evolution of your customers’ search behavior to anticipate their needs and intentions. It gives you a deeper understanding of your customer's search behavior, helps you prioritize your business needs as necessary and customize the look and feel of your search results to seamlessly match your site. ✓ ✓ ​ ✓ ✓ ​ ✓ ​ In order to have a deep understanding of how customers are interacting with your store, you need a lot of data and over time. Your search analytics help you visualize trends and patterns, with which you can adapt and optimize your offering for your customers. Your search query reports allow you to keep an overview of what your customers are searching for, giving you an understanding of demand & trends. ​For example, you can see what products your customers are searching for and not finding any results, which means you’ll know what kinds of new products you could start to offer. REQUEST A DEMO desired experience & READ MORE Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|​ An example of model search in action for Findify client Cyberphoto. The search term ‘nikon d5’ now includes Nikon D500 and D5000 - a full range not available through purely tokenized engines. With Findify’s model search, queries for ‘microsd’ yield a full range of results, including close ranges of products like microsdx, microsdxc etc. Comments are closed. fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales Discover more how Findify can improve your sales This brand new feature boosts conversion rates for ecommerce merchants by improving UX for shoppers who conduct searches for makes, models, and SKU numbers. The latest feature released by Findify developers sees the leading Site Search and Personalization software company improve its Personalized Search function even further - this time with improved model search functionality to help shoppers quickly and easily find (and buy!) the products they are looking for. What is model search, and who uses it? A model search, also referred to as a SKU search, takes place when a shopper types a product number/product code into the search bar of an ecommerce store. This search could be written in the form of ‘Product + Model’ along the lines of ‘Iphone 11’, ‘Sony A6000’, or ‘Fujifilm X-T3’, or it could take the more ambiguous form of something like ‘rt9027483’. Merchants most likely to see customers searching using SKU-style parameters are largely those selling cameras, laptops, parts, mobiles, gaming equipment, automotives, and home electronics. How hard is it to build an effective search solution for SKUs? While getting this type of search right is extremely difficult, it’s well worth the effort. Those searching for products in this way usually know exactly the make and model they want to buy, or at least the exact product range they want, meaning they are shoppers with a very high purchase intent and are, therefore, particularly valuable visitors. The issue, however, is that a model search is notoriously hard to perfect. “For normal, word-based searches, we’ve built a system, based on Tokenization, where shoppers don’t need to type out the entire word, or to even type their query correctly, and they will still get relevant results,” explained Findify’s Seva Goloviznin. “But model search/SKU searches need to be treated differently. While tokenization is great for word-based searches, there are limitations to this method when applied to model search and SKU search. Up until now, this has meant that shoppers who wanted to search using an SKU had to type their query in perfectly to get the product they wanted to find.” Of course, it isn’t always possible for shoppers to input the SKU exactly right, and merchants shouldn’t expect them to. Perhaps the shopper doesn’t know the full SKU, or they don’t realize there’s a hyphen or space in it… or they simply don’t want to spend time writing the full string. Let’s say, for example, there is a product called an ‘X-1/1’. Shoppers can, and will, search for this in the following ways ‘X-1/1’, ‘X1/1’, ‘X11’, ‘X1’, ‘X-11’, ‘11’, ‘X’. If these searches don’t yield relevant search results, the shopper is at a high risk of churning and taking their business elsewhere, assuming the store doesn’t have what they’re looking for. In other cases, more related to discovery, some shoppers might just want to see all the products in a certain range, so they want to type ‘T5’ and view not only the Lenovo ThinkPad T560 but also the T550 and the T540p. So what’s the solution? Up until now, the best solution has been to tokenize the search results. So, in accordance with our previous example, ‘T’ becomes one token, and ‘560’ becomes another token. Longer SKUs would also have subtokens. When a user enters a query, a collection of documents containing these tokens are searched for the best matches. While this system can work well, it has limitations. Firstly, it is a huge undertaking to create so many tokens, and secondly it creates a large amount of data for our system to process, meaning it will likely take a slightly longer time for search results to populate. Other ecommerce site search providers have attempted to solve this problem with prefix search, however Findify developers quickly realized this was just switching one set of problems for another - this “fix” decreases both precision as well as the overall site experience. This is why Findify developers have implemented a new system, utilizing border-ngrams. This method means there is no need to create an endless amount of tokens, and also means searches take less time as there is less data to screen. The icing on the cake is that Findify’s border-ngram method also makes model search results a lot more relevant. What is a border-ngram and how is it used? Put simply, an ngram is a type of probabilistic language method for predicting the next item in a sequence. However a full ngram generation may quickly explode index size, slowing the search down. A border-ngram, therefore, is a compromise between sensitivity and index size, ensuring relevant results are returned without generating a huge amount of data and adversely impacting speed. Uniquely utilizing this method, Findify’s now improved search solution ensures that whenever a shopper types a search query that contains both letters and numbers, the system will recognize this as a potential model search, activating the border-ngram. This ensures that customers opting for a SKU search will always find exactly what they’re looking for, regardless of misspellings, benefitting both the shopper and the merchant alike. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales A number of innovative Findify product developments are set to go live in the New Year. Two of these can already be described as gamechangers: Findify’s new Active Sync feature, and the rollout of Findify’s Seamless Shopify Collections. A major new product development, Findify’s soon-to-be-released Active Sync will increase the speed of Findify’s ecommerce assortment synchronization. The feature, due for release in early 2021, is set to become the cornerstone of Findify’s brand new infrastructure - streamlining internal processes and paving the way for additional growth and innovation, and paving the way for Findify’s Content Search solution. “This is all part of our quest to make merchant life as easy as possible and represents a fundamental change in the way we handle huge volumes of data,” revealed Findify CCO, Joakim Amadeus Olsson. “With Active Sync specifically, merchants can rest assured knowing that their product feed - including prices and stock levels - is always up-to-date. Shoppers will never see stale results, only the most accurate and current assortment data. This will be crucial for high pace sales.” “None of our direct competitors offer anything as fast as Active Sync” Findify CEO, Philip Nobel, said he was delighted to get this feature over the line before the end of the year. “Active Sync is an amazing new feature - one which none of our direct competitors have, and which will create great merchant value. Our merchants asked for this, and while we had to rebuild the entire infrastructure to do it, I’m very happy to now have met this need for them. At Findify, we think there is nothing more important than listening to the wants and needs our clients,” he said. “This was a major part of our product roadmap for 2020 and our developers worked really hard to get this done. I’m incredibly proud of them and of what they’ve achieved. It was a big project, requiring an entire stack rebuild, but it is something that will benefit our clients greatly - which means it was absolutely worth it.” Next Steps: Platform Connectors When Findify’s Active Sync is rolled out, it will be immediately available to any Findify client with developer capacity to connect their store to the API. Merchants without developer capacity will be able to benefit from the new feature via Findify-created platform connectors. “In tandem with Active Sync, we have been working on creating a Shopify Active Sync Connector”, revealed Findify’s Head of Innovation Vsevolod Goloviznin. “These two feature will be rolled out at the same time, and further down the line we will look into creating connectors for additional platforms.” For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . To read a preview of Findify’s soon-to-be-released Seamless Shopify Collections, click here . A number of innovative Findify product developments are set to go live in the New Year. Two of these can already be described as gamechangers: Findify’s new Active Sync feature, and the rollout of Findify’s Seamless Shopify Collections. Smart Collections is one of the most popular Findify solutions - and with good reason. Merchants using this technology enjoy collections that are dynamic, personalized, employ unlimited filter capabilities, and perform far better than those created using the static displays offered as a default by ecommerce platforms. While merchants all agree the solution is incredibly valuable to them and to their ecommerce business, a recurring request was for Findify to create a more streamlined way for Shopify merchants to leverage their existing collections. Listening to merchants and acting on their feedback has always been a core value at Findify, which is what led developers to create the soon-to-be-released Seamless Shopify Collections feature. Coming in early 2021, this feature allows merchants to work with their collections in one place and one place only - within Shopify. “Up to now, merchants have been working with their collections both within Shopify and within Findify. While there are capabilities for migrating and syncing collections between the two dashboards, our quest for simplicity drove us towards fully streamlining this process,” said Findify’s Head of Innovation Vsevolod Goloviznin. “It wasn’t a quick fix, but our developers devoted a lot of time to perfecting this process - and now our new, fully automated “set and forget” method is set to be rolled out very soon, which is great.” Working with Collections now “easier than ever” according to Findify CEO CEO of Findify, Philip Nobel, praised his company’s developers and said it was a key part of the 2020 roadmap to get Seamless Shopify Collections rolled out. “This is a very important feature for us, and for our merchants, and I’m delighted to see it nearing completion,” he said. “Working with Collections is now easier than ever before for our Shopify merchants, with this feature effectively freeing up their valuable time.” Be the first to try this new feature Findify is currently accepting Seamless Smart Collections Beta Testers - a handful of Findify clients operating on the Shopify platform willing to start using this feature in advance of the official launch. Anyone who would like to Beta Test this feature can register their interest by emailing yourfriends@findify.io . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . To read a preview of Findify’s soon-to-be-released Active Sync feature, Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|​ An example of model search in action for Findify client Cyberphoto. The search term ‘nikon d5’ now includes Nikon D500 and D5000 - a full range not available through purely tokenized engines. With Findify’s model search, queries for ‘microsd’ yield a full range of results, including close ranges of products like microsdx, microsdxc etc. ​ An example of numeric search functionality on the website of Findify client Shopping Express. fo| st| h2|​ ​ ​ ​ ​ ​ ​What is an SKU and how can Findify help customers who search for them? Categories h4|Discover more how Findify can improve your sales Discover more how Findify can improve your sales A number of innovative Findify product developments are set to go live in the New Year. Two of these can already be described as gamechangers: Findify’s new Active Sync feature, and the rollout of Findify’s Seamless Shopify Collections. A major new product development, Findify’s soon-to-be-released Active Sync will increase the speed of Findify’s ecommerce assortment synchronization. The feature, due for release in early 2021, is set to become the cornerstone of Findify’s brand new infrastructure - streamlining internal processes and paving the way for additional growth and innovation, and paving the way for Findify’s Content Search solution. “This is all part of our quest to make merchant life as easy as possible and represents a fundamental change in the way we handle huge volumes of data,” revealed Findify CCO, Joakim Amadeus Olsson. “With Active Sync specifically, merchants can rest assured knowing that their product feed - including prices and stock levels - is always up-to-date. Shoppers will never see stale results, only the most accurate and current assortment data. This will be crucial for high pace sales.” “None of our direct competitors offer anything as fast as Active Sync” Findify CEO, Philip Nobel, said he was delighted to get this feature over the line before the end of the year. “Active Sync is an amazing new feature - one which none of our direct competitors have, and which will create great merchant value. Our merchants asked for this, and while we had to rebuild the entire infrastructure to do it, I’m very happy to now have met this need for them. At Findify, we think there is nothing more important than listening to the wants and needs our clients,” he said. “This was a major part of our product roadmap for 2020 and our developers worked really hard to get this done. I’m incredibly proud of them and of what they’ve achieved. It was a big project, requiring an entire stack rebuild, but it is something that will benefit our clients greatly - which means it was absolutely worth it.” Next Steps: Platform Connectors When Findify’s Active Sync is rolled out, it will be immediately available to any Findify client with developer capacity to connect their store to the API. Merchants without developer capacity will be able to benefit from the new feature via Findify-created platform connectors. “In tandem with Active Sync, we have been working on creating a Shopify Active Sync Connector”, revealed Findify’s Head of Innovation Vsevolod Goloviznin. “These two feature will be rolled out at the same time, and further down the line we will look into creating connectors for additional platforms.” For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . To read a preview of Findify’s soon-to-be-released Seamless Shopify Collections, click here . This brand new feature boosts conversion rates for ecommerce merchants by improving UX for shoppers who conduct searches for makes, models, and SKU numbers. The latest feature released by Findify developers sees the leading Site Search and Personalization software company improve its Personalized Search function even further - this time with improved model search functionality to help shoppers quickly and easily find (and buy!) the products they are looking for. What is model search, and who uses it? A model search, also referred to as a SKU search, takes place when a shopper types a product number/product code into the search bar of an ecommerce store. This search could be written in the form of ‘Product + Model’ along the lines of ‘Iphone 11’, ‘Sony A6000’, or ‘Fujifilm X-T3’, or it could take the more ambiguous form of something like ‘rt9027483’. Merchants most likely to see customers searching using SKU-style parameters are largely those selling cameras, laptops, parts, mobiles, gaming equipment, automotives, and home electronics. How hard is it to build an effective search solution for SKUs? While getting this type of search right is extremely difficult, it’s well worth the effort. Those searching for products in this way usually know exactly the make and model they want to buy, or at least the exact product range they want, meaning they are shoppers with a very high purchase intent and are, therefore, particularly valuable visitors. The issue, however, is that a model search is notoriously hard to perfect. “For normal, word-based searches, we’ve built a system, based on Tokenization, where shoppers don’t need to type out the entire word, or to even type their query correctly, and they will still get relevant results,” explained Findify’s Seva Goloviznin. “But model search/SKU searches need to be treated differently. While tokenization is great for word-based searches, there are limitations to this method when applied to model search and SKU search. Up until now, this has meant that shoppers who wanted to search using an SKU had to type their query in perfectly to get the product they wanted to find.” Of course, it isn’t always possible for shoppers to input the SKU exactly right, and merchants shouldn’t expect them to. Perhaps the shopper doesn’t know the full SKU, or they don’t realize there’s a hyphen or space in it… or they simply don’t want to spend time writing the full string. Let’s say, for example, there is a product called an ‘X-1/1’. Shoppers can, and will, search for this in the following ways ‘X-1/1’, ‘X1/1’, ‘X11’, ‘X1’, ‘X-11’, ‘11’, ‘X’. If these searches don’t yield relevant search results, the shopper is at a high risk of churning and taking their business elsewhere, assuming the store doesn’t have what they’re looking for. In other cases, more related to discovery, some shoppers might just want to see all the products in a certain range, so they want to type ‘T5’ and view not only the Lenovo ThinkPad T560 but also the T550 and the T540p. So what’s the solution? Up until now, the best solution has been to tokenize the search results. So, in accordance with our previous example, ‘T’ becomes one token, and ‘560’ becomes another token. Longer SKUs would also have subtokens. When a user enters a query, a collection of documents containing these tokens are searched for the best matches. While this system can work well, it has limitations. Firstly, it is a huge undertaking to create so many tokens, and secondly it creates a large amount of data for our system to process, meaning it will likely take a slightly longer time for search results to populate. Other ecommerce site search providers have attempted to solve this problem with prefix search, however Findify developers quickly realized this was just switching one set of problems for another - this “fix” decreases both precision as well as the overall site experience. This is why Findify developers have implemented a new system, utilizing border-ngrams. This method means there is no need to create an endless amount of tokens, and also means searches take less time as there is less data to screen. The icing on the cake is that Findify’s border-ngram method also makes model search results a lot more relevant. What is a border-ngram and how is it used? Put simply, an ngram is a type of probabilistic language method for predicting the next item in a sequence. However a full ngram generation may quickly explode index size, slowing the search down. A border-ngram, therefore, is a compromise between sensitivity and index size, ensuring relevant results are returned without generating a huge amount of data and adversely impacting speed. Uniquely utilizing this method, Findify’s now improved search solution ensures that whenever a shopper types a search query that contains both letters and numbers, the system will recognize this as a potential model search, activating the border-ngram. This ensures that customers opting for a SKU search will always find exactly what they’re looking for, regardless of misspellings, benefitting both the shopper and the merchant alike. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . New one-way synonym capabilities are set to make shoppers’ search results even more relevant - helping merchants increase revenue and reduce churn. In the world of ecommerce, site search is everything. An effective search functionality is often the only difference between a sale and a lost customer - if shoppers can’t find what they’re looking for, they don’t have the opportunity to buy it. One aspect of a truly hard-working site search lies in the engine’s synonyms capability. Two-way synonyms are good... Take, for example, a furniture store. A shopper goes to the store’s website and searches for ‘couches’... and no couches are shown. Why? Because the store lists their couches as ‘sofas’. Likewise for electronic stores and ‘multi-function’ vs ‘all-in-one’ printers, and retail stores battling with ‘pants’ vs ‘trousers’ and ‘t-shirts’ vs ‘tees’. This functionality may seem simplistic, but a recent study shows the site search of more than 70% of online stores don’t feature proper synonym capabilities. Findify, a leading provider of site search and personalization solutions, includes synonym capabilities at the core of it’s search AI-powered engine, and has newly improved this offering to go one step further with the introduction of one-way synonyms. An example of a regular synonym, also called a two-way synonym, means that ‘pants’ = ‘trousers’ and, therefore, ‘trousers’ = ‘pants’. A search for either query will always return the other also. While this is essential and is, apparently, more than what 61% of ecommerce stores currently feature, the next level of this is a one-way synonym for use in situations where term one equals term two… but term two doesn’t equal term one. BOOK A FINDIFY DEMO ...but one-way synonyms are even greater In an electronics store, for example, someone searching for ‘phone’ should also see results like ‘Google Pixel’ and ‘Samsung S10’. However, someone searching for ‘Samsung S10’ does not want to see phones of other makes and models. Likewise, in fashion, a search for ‘summer clothes’ should return results like ‘dresses’, ‘skirts’, and ‘t-shirts’, however you don’t want a search for ‘dresses’ to return skirts or t-shirts, or any results that are not actually dresses. In general, one-way synonyms are usually used on more generic terms in order for shoppers to find items that have been given quite specific titles and descriptions. This means search results are more relevant for the customer who, if finding what they were looking for, is more likely to make a purchase. Managing synonyms within the Findify dashboard Merchants can control their site’s new and improved synonym capabilities via the Findify Merchant Dashboard . First, click on ‘Search’. Then, included in the menu on the left, you will see both ‘One-way synonyms’ and ‘Two-way synonyms’. In the field provided, write what word you would like to create a synonym for, and then write the desired synonym in the corresponding field. Hit ‘Save’ and your synonym will appear in the below list of ‘Synonym Groups’. While the synonym is now created, merchants need to push the changes live on their site. This is easily done by migrating back to the homepage of the Findify Merchant Dashboard, and then clicking on ‘Sync, Status & Usage’. Then, in the left-hand-side menu, select ‘Product Sync’ and hit the blue ‘Sync Products’ button. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Read more news about our product Experience the Findify effect BOOK A DEMO This brand new feature makes it easier for online shoppers to find the products they are looking for - also when searching using numerical SKU-style parameters. ​ ​ The latest feature released by Findify developers sees the leading Site Search and Personalization software company improve its Personalized Search function even further - this time with improved numerical search functionality. As the most popular Findify solution, with an algorithm powered by the latest in AI and machine-learning developments, the company’s Search solution is constantly being improved, tweaked, and optimized - for the benefit of all merchants using the valuable ecommerce tool to increase revenue, boost conversion, and improve the overall user experience on their website. The new numerical search functionality now encompasses SKU-style look-ups. BOOK A DEMO WITH FINDIFY A Stock Keeping Unit, or SKU, is a unique code that is assigned to a product to identify it, and helps merchants keep track of inventory. To give an example, a paperback edition of the first book in the Lord of The Rings Trilogy could have this SKU: LOTR-1-PB. Things get a little more complicated, however, when searching for items with similar, or complicated, SKUs. Take computer gaming company Nvidia for example. The company could have a product with the SKU of: Nvidia gfx1080. “Previously, Findify search would take this term and treat it like a word, meaning searching just for ‘gfx’ or just for ‘1080’ wouldn’t find the product,” explained Anders Gullander, Findify Head of Product. “Now, we split it into parts, so that it’s easier to search, improving our text analyzer to break down these SKU-style strings. Searching just for ‘gfx’ will find all products with gfx in it, including ‘Nvidia gfx1080’ and ‘Nvidia gfx960’ etc. Searching for ‘gfx1080’ or ‘gfx 1080’ will show exact match products first, followed by partial matches. If there are no exact matches it will fall back to the usual expanded search, as it did before.” While this new functionality may seem basic, it is actually quite a complicated matter behind the scenes. Mr Gullander explained there is a lot of complexity involved in breaking down not only words, but also numbers, and teaching the system to understand the endless ways and combinations that a product title could be written into a search bar. After extensive testing of the new feature, which involved invaluable feedback from merchants, the experts at Findify have reported this improved numeric search feature greatly improves the search functionality for shoppers conducting SKU-style searches. “This is a really great new feature, which I think a lot of merchants, and online shoppers, are going to benefit from. Our customers that are already using it see a great improvement,” said Mr Gullander. “We have a lot of big projects in the works at the moment, but it’s great to still have the capacity to roll out these smaller, but extremely useful, features which will help our clients to continue to sell more online.” For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . ​​​​​​​Read our most recent product updates ​​​​​​​Check out the latest Findify clients ​​​​Experience the Findify effect BOOK fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales Findify’s new Seamless Shopify Collections feature improves the way Shopify merchants work with their Findify collections. Going forward, merchants can manage all their Findify collections directly from the Shopify dashboard - making the process quicker and easier than ever before. Smart Collections continues to be one of Findify’s most popular solutions. Merchants using this technology enjoy collections that are dynamic, personalized, employ unlimited filter capabilities, and perform far better than those created using the static displays offered as a default by many ecommerce platforms. While merchants all agree that Findify Smart Collections is incredibly valuable to them and to their ecommerce business, a recurring request was for Findify to create a more streamlined way for Shopify merchants to leverage their existing collections. Listening to merchants and acting on their feedback has always been a core value at Findify, which is what led developers to create the new Seamless Shopify Collections feature - enabling merchants to work with their collections directly from the Shopify dashboard. “Up to now, merchants have been working with their collections both within Shopify and within Findify. While there have been capabilities for migrating and syncing collections between the two dashboards, our quest for simplicity drove us towards fully streamlining this process,” said Findify’s Head of Innovation Vsevolod Goloviznin. Learn how this new feature works by watching the Findify Explainer Video below, or on YouTube here . Working with Collections now “easier than ever” according to Findify CEO CEO of Findify, Philip Nobel, praised his company’s developers and said it was a key part of the roadmap to get Seamless Shopify Collections rolled out. “This is a very important feature for us, and for our clients,” he said. “Working with Collections is now easier than ever before for our Shopify merchants, with this feature effectively freeing up their valuable time.” Be among the first to try this new feature The Seamless Shopify Collections feature has progressed through two rounds of beta testing so far. A third and final round of beta testing is commencing shortly. Any Findify clients operating on the Shopify platform who would like to be involved in this third phase of beta testing can register their interest by emailing yourfriends@findify.io . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . A number of innovative Findify product developments are set to go live in the New Year. Two of these can already be described as gamechangers: Findify’s new Active Sync feature, and the rollout of Findify’s Seamless Shopify Collections. A major new product development, Findify’s soon-to-be-released Active Sync will increase the speed of Findify’s ecommerce assortment synchronization. The feature, due for release in early 2021, is set to become the cornerstone of Findify’s brand new infrastructure - streamlining internal processes and paving the way for additional growth and innovation, and paving the way for Findify’s Content Search solution. “This is all part of our quest to make merchant life as easy as possible and represents a fundamental change in the way we handle huge volumes of data,” revealed Findify CCO, Joakim Amadeus Olsson. “With Active Sync specifically, merchants can rest assured knowing that their product feed - including prices and stock levels - is always up-to-date. Shoppers will never see stale results, only the most accurate and current assortment data. This will be crucial for high pace sales.” “None of our direct competitors offer anything as fast as Active Sync” Findify CEO, Philip Nobel, said he was delighted to get this feature over the line before the end of the year. “Active Sync is an amazing new feature - one which none of our direct competitors have, and which will create great merchant value. Our merchants asked for this, and while we had to rebuild the entire infrastructure to do it, I’m very happy to now have met this need for them. At Findify, we think there is nothing more important than listening to the wants and needs our clients,” he said. “This was a major part of our product roadmap for 2020 and our developers worked really hard to get this done. I’m incredibly proud of them and of what they’ve achieved. It was a big project, requiring an entire stack rebuild, but it is something that will benefit our clients greatly - which means it was absolutely worth it.” Next Steps: Platform Connectors When Findify’s Active Sync is rolled out, it will be immediately available to any Findify client with developer capacity to connect their store to the API. Merchants without developer capacity will be able to benefit from the new feature via Findify-created platform connectors. “In tandem with Active Sync, we have been working on creating a Shopify Active Sync Connector”, revealed Findify’s Head of Innovation Vsevolod Goloviznin. “These two feature will be rolled out at the same time, and further down the line we will look into creating connectors for additional platforms.” For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . To read a preview of Findify’s soon-to-be-released Seamless Shopify Collections, click here . A number of innovative Findify product developments are set to go live in the New Year. Two of these can already be described as gamechangers: Findify’s new Active Sync feature, and the rollout of Findify’s Seamless Shopify Collections. Smart Collections is one of the most popular Findify solutions - and with good reason. Merchants using this technology enjoy collections that are dynamic, personalized, employ unlimited filter capabilities, and perform far better than those created using the static displays offered as a default by ecommerce platforms. While merchants all agree the solution is incredibly valuable to them and to their ecommerce business, a recurring request was for Findify to create a more streamlined way for Shopify merchants to leverage their existing collections. Listening to merchants and acting on their feedback has always been a core value at Findify, which is what led developers to create the soon-to-be-released Seamless Shopify Collections feature. Coming in early 2021, this feature allows merchants to work with their collections in one place and one place only - within Shopify. “Up to now, merchants have been working with their collections both within Shopify and within Findify. While there are capabilities for migrating and syncing collections between the two dashboards, our quest for simplicity drove us towards fully streamlining this process,” said Findify’s Head of Innovation Vsevolod Goloviznin. “It wasn’t a quick fix, but our developers devoted a lot of time to perfecting this process - and now our new, fully automated “set and forget” method is set to be rolled out very soon, which is great.” Working with Collections now “easier than ever” according to Findify CEO CEO of Findify, Philip Nobel, praised his company’s developers and said it was a key part of the 2020 roadmap to get Seamless Shopify Collections rolled out. “This is a very important feature for us, and for our merchants, and I’m delighted to see it nearing completion,” he said. “Working with Collections is now easier than ever before for our Shopify merchants, with this feature effectively freeing up their valuable time.” Be the first to try this new feature Findify is currently accepting Seamless Smart Collections Beta Testers - a handful of Findify clients operating on the Shopify platform willing to start using this feature in advance of the official launch. Anyone who would like to Beta Test this feature can register their interest by emailing yourfriends@findify.io . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . To read a preview of Findify’s soon-to-be-released Active Sync feature, Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales In our quest for dashboard control, we have now added the capability to exclude IP addresses - enabling cleaner data and more accurate insights . As part of Findify’s ongoing quest to make merchant lives easier, a new IP Exclusion capability has been released. Clients now have the ability to dictate which IP addresses to exclude from their Findify analytics and personalization data. While on the surface this might seem like a small tweak to the merchant dashboard, it is a valuable one, explained Findify’s Head of Product Vsevolod Goloviznin. “There are many reasons why a client would want to exclude certain IP addresses, but most commonly it is because their employees are visiting the web store a lot to check the products. This becomes a lot of web traffic, and so the behaviour can end up affecting the personalization algorithm as well as slightly skewing the analytics merchants rely on to make data-driven merchandising decisions,” he said. “Up to now, merchants who wanted to exclude IP addresses simply emailed us and we completed this task on their behalf. At Findify, however, we believe in empowering our clients which is why our developers have worked on giving them the freedom to oversee this capability themselves.” Mr Goloviznin revealed the move is part of a bigger plan to give merchants more control within the Findify merchant dashboard, and the ability to tailor Findify solutions even further to their own specific needs. Working with this new feature Clients only have to log in to their Findify merchant dashboard , then navigate first to ‘Settings’ then to ‘Advanced Setup’. Here you will find ‘IP Blocking’. In seconds, clients can easily add as many IP addresses as they wish. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales A fresh redesign of the Findify Merchant Dashboard is set to streamline navigation, increase efficiency, and improve user experience for Findify clients. Delivering a positive user experience is at the very heart of Findify’s business model. Usually, this means delivering a top notch UX for the customers of our clients - online shoppers who interact with our Site Search and Personalization software when they search, browse collections, or view recommendations on their web stores. But the UX of our clients themselves is also high on Findify’s list of priorities, which is why developers at the company have launched a brand new Findify Merchant Dashboard. The new and improved interface sees a number of changes: A sleek new design upgrades how the entire interface looks, feels, and flows, and heightens usability for the client. Navigating the dashboard is easier than ever, with the main menu now appearing as constant on the left hand side of the page. The central sync status and manual sync trigger is now displayed more prominently. This improved design will also allow Findify developers to more easily add additional interface upgrades and ecommerce tools in the coming months and years. Enabling the new Findify Merchant Dashboard To check out the brand new interface, simply log in to your Findify Merchant Dashboard. At the top of the page, you will see a blue button that says “Switch to New Dashboard”. When you click this, you will now have the new interface. Between now and January 20, 2021, all Findify clients will have the ability to toggle back and forth between the current and the new dashboards, giving them a chance to test out the new interface, and get used to the new look and feel. After this date, the Beta period comes to an end and the new interface will be enabled for all Findify clients on a permanent basis. Positive feedback “We have already had fantastic feedback from clients about the new interface - a lot of merchants have been playing around with this new version of the dashboard and say they really love it,” said Findify’s Vsevolod Goloviznin. “That is great to hear, considering the aim of the project was to improve user experience by designing a fresh new look and feel, by streamlining the navigation, and by overhauling a few other areas also. For any client who has yet to enable the new interface, I would encourage you to do so.” Any feedback on Findify’s new Merchant Dashboard can be submitted to yourfriends@findify.io . ​ For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo| st| h2|Categories h4|Discover more how Findify can improve your sales Findify’s new Seamless Shopify Collections feature improves the way Shopify merchants work with their Findify collections. Going forward, merchants can manage all their Findify collections directly from the Shopify dashboard - making the process quicker and easier than ever before. Smart Collections continues to be one of Findify’s most popular solutions. Merchants using this technology enjoy collections that are dynamic, personalized, employ unlimited filter capabilities, and perform far better than those created using the static displays offered as a default by many ecommerce platforms. While merchants all agree that Findify Smart Collections is incredibly valuable to them and to their ecommerce business, a recurring request was for Findify to create a more streamlined way for Shopify merchants to leverage their existing collections. Listening to merchants and acting on their feedback has always been a core value at Findify, which is what led developers to create the new Seamless Shopify Collections feature - enabling merchants to work with their collections directly from the Shopify dashboard. “Up to now, merchants have been working with their collections both within Shopify and within Findify. While there have been capabilities for migrating and syncing collections between the two dashboards, our quest for simplicity drove us towards fully streamlining this process,” said Findify’s Head of Innovation Vsevolod Goloviznin. Learn how this new feature works by watching the Findify Explainer Video below, or on YouTube here . Working with Collections now “easier than ever” according to Findify CEO CEO of Findify, Philip Nobel, praised his company’s developers and said it was a key part of the roadmap to get Seamless Shopify Collections rolled out. “This is a very important feature for us, and for our clients,” he said. “Working with Collections is now easier than ever before for our Shopify merchants, with this feature effectively freeing up their valuable time.” Be among the first to try this new feature The Seamless Shopify Collections feature has progressed through two rounds of beta testing so far. A third and final round of beta testing is commencing shortly. Any Findify clients operating on the Shopify platform who would like to be involved in this third phase of beta testing can register their interest by emailing yourfriends@findify.io . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . A number of innovative Findify product developments are set to go live in the New Year. Two of these can already be described as gamechangers: Findify’s new Active Sync feature, and the rollout of Findify’s Seamless Shopify Collections. Smart Collections is one of the most popular Findify solutions - and with good reason. Merchants using this technology enjoy collections that are dynamic, personalized, employ unlimited filter capabilities, and perform far better than those created using the static displays offered as a default by ecommerce platforms. While merchants all agree the solution is incredibly valuable to them and to their ecommerce business, a recurring request was for Findify to create a more streamlined way for Shopify merchants to leverage their existing collections. Listening to merchants and acting on their feedback has always been a core value at Findify, which is what led developers to create the soon-to-be-released Seamless Shopify Collections feature. Coming in early 2021, this feature allows merchants to work with their collections in one place and one place only - within Shopify. “Up to now, merchants have been working with their collections both within Shopify and within Findify. While there are capabilities for migrating and syncing collections between the two dashboards, our quest for simplicity drove us towards fully streamlining this process,” said Findify’s Head of Innovation Vsevolod Goloviznin. “It wasn’t a quick fix, but our developers devoted a lot of time to perfecting this process - and now our new, fully automated “set and forget” method is set to be rolled out very soon, which is great.” Working with Collections now “easier than ever” according to Findify CEO CEO of Findify, Philip Nobel, praised his company’s developers and said it was a key part of the 2020 roadmap to get Seamless Shopify Collections rolled out. “This is a very important feature for us, and for our merchants, and I’m delighted to see it nearing completion,” he said. “Working with Collections is now easier than ever before for our Shopify merchants, with this feature effectively freeing up their valuable time.” Be the first to try this new feature Findify is currently accepting Seamless Smart Collections Beta Testers - a handful of Findify clients operating on the Shopify platform willing to start using this feature in advance of the official launch. Anyone who would like to Beta Test this feature can register their interest by emailing yourfriends@findify.io . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . To read a preview of Findify’s soon-to-be-released Active Sync feature, Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo| st| h2|Categories h4|Discover more how Findify can improve your sales Trusted by more than 1,800 merchants across the globe (six continents and counting!) Findify is a veritable linguistic expert. From Hebrew to Japanese, Hungarian to Norwegian, experts at Findify have molded their Site Search and Personalization tools to work across more than 20 languages. Not all languages were created equal, however. Many languages are intensely complex, requiring excellent decompounding standards. Swedish, in particular, is a good example of this. While Findify is today known as a global provider, the company was founded in Sweden. As a result, a large segment of the Findify client base is still currently located in this area of Scandinavia. Like most smaller languages, Swedish has far fewer resources online than more widely spoken languages such as English, Spanish, French and German, and so there are relatively few open-source solutions that properly analyze and handle the Swedish language. In true Findify fashion, the company decided to build their own scalable solution. Rather than a specific fix, only applicable for Swedish, they came up with a methodology with broad applicability, and perfected Swedish in the making. English search When you search for a “hand cream” in English, typically your search query is piped through a set of normalization filters: Tokenize: for English, it’s just split on whitespace and punctuation Downcase: so the lowercase and UPPERCASE and MiXedCase queries will be the same Remove stopwords: so “plåster för barn” (plasters for children) will be “plåster barn” Stem: remove word endings, so “hands” will become “hand” The process is quite simple for English language, and there are a lot of out-of-the-box technical solutions for this problem: ElasticSearch and Apache Lucene are popular and widely-used examples. Why is English different from other germanic languages? Germanic languages have the idea of “compound word”, when multiple dependent words are merged together in a long super-word. This behavior can also be observed even in English (example: basketball), but it’s not as frequent as for Swedish. So “hand cream” becomes “handcreme”, which makes the English-style search flow a bit more complicated: How can you tokenize the word stream, if there are no spaces in between? What if the whole sentence is a single word? What about spårvagnsaktiebolagsskensmutsskjutarefackföreningspersonalbeklädnadsmagasinsförrådsförvaltarens ? The general idea behind the compound word analysis in search is to leverage the spell checker dictionaries to split the words into parts and then index them as usual. There are even some ElasticSearch supports for German , but not for Swedish. But still, even for German the splitting was quite aggressive and could split a word like “skyscraper” into “sky+crap”, which could result in quite unexpected search results. Academic approach There is quite a lot of academic research happening around the Swedish language, so we checked out a couple of the most cited articles about decompounding in Germanic languages. Most of them can be summarized into a single algorithm: For a compound word “ansiktsmask” (face mask), generate all possible split combinations: an+siktsmask, ansikts+mask, ansiktsm+ask, ansiktsma+sk. Score them by the probability that this split is correct. Take the most high-scoring one as correct, if it’s score is above the threshold. Recursively try to do steps 1-3 with left and right parts of the split. Which seems quite trivial from the first sight. Scoring the split candidates The most simple approach will be to score these candidates by the word frequency, so for su+nshine, sun+shine, suns+hine, sunsh+ine it’s quite clear that the sun+shine is the most probable one. But this approach quickly showed that there are quite a lot of false-positive splits like for the word “thermometer” which should not be split at all, but thermo and meter are very frequent words! So instead of writing too many quirks for the algorithm, we decided to trust the machine and build the ML algorithm, which will attempt to build the best scoring rule out of the training data. Machine learning Swedish compounds To ask the machine to learn something, at the first step you need a lot of examples, training data. For Swedish compounds, we found two datasets suitable for it: Folkets Dictionary, which contained the split information for some of known words Talbanken dataset , which also had this data. The main problem with these datasets is that they had only positive samples for the training (so like “this word is compound”). We can use all other words as negative samples (like “all other words are non-compound”), but it’s not always true: other words can also be compound, but not yet marked as compound. But as we had no other data on this step, we still trained the model as is, using the following input data: Word frequency of left, right parts and the whole word (for both normalized and non-normalized forms) Length of word parts Part-of-speech for all of the parts Left and right part suffix frequency At total it was about 28 input feature values for each split candidate (and to a vector of 1,282 numbers at the end). From the ML point of view, the whole dataset looked like this: So the model can try to build the (hopefully) perfect splitting rule based on the data from the grey part of the table above. After the training for each split the model emits a number - the probability of likelihood that that split is correct. The problem is that the resulting model is not always completely sure that split is possible. See the histogram of score distribution below: As you can see, when the score is close to 1.0 (or to 0.0), the model is almost sure that this split is correct (or not possible). But what with all these values in the middle? Leveraging human power The more good data you have for the training, the better the model. So to further improve it we generated 3,000 split candidates in which model was not really sure and asked a couple of native Swedish speakers to help it in labelling the dataset. We also conducted a dataset expansion in a way that if sun+shine is a compound, then all the forms like sun+shines, sun+shining are also compounds. After we carried out this set of improvements, the model was much more reliable at detecting the proper splits: But still a single question was not clear: Which threshold value can be defined as a proper level of confidence that the split is correct? Choosing the threshold As formally we’re doing a binary classification here, which emits some confidence score between 0 and 1, we still need to choose the best threshold so we can assume that any one above it is classified as compound. And after we chose the threshold, all the classification results can be split into four categories: And the numbers can look like this: So the number of correctly classified compounds out of all compounds is called precision . And recall is the number of correctly classified compounds out of all words classified as compound. By moving the threshold up and down you can balance between precision and recall. There is also a way to compute the best precision and recall combination called the F1 Score . For our case it was around 0.97, which resulted in a threshold of 0.88. Word forms But being able to split (or not split) the word into its parts is still a first step for proper Swedish language support: Swedish compounds may have the -s- connector in between parts. The left part may lose or change the ending if it’s part of a compound word. So to properly support Swedish, we also need to have an extensive dictionary of word forms, so for the word “shining” we can know that the lemma (normal) form is “shine”. For Swedish, we used the same Folkets/Talbanken datasets, and also SALDO morphological dataset for all the word forms, which further improved our ability to properly search Swedish. Results For one of our swedish merchants, Apohem, we were able to deliver search results for complicated queries: In the screenshot above, for example, a search for “huvudvärkstabletter” (head pain pills) is correctly decompounded to the parts. And even if there is no exact match for the word “huvudvärktabletter” in these products, we still were able to match products having separate words “huvud”, “värk” and “tabletter”. This piece was written by Findify’s Machine Learning expert Roman Grebennikov. Findify is a leading provider of AI-powered site search and personalization software. For more information on Findify’s powerful ecommerce tool, which includes solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Read more news about our product Experience the Findify effect BOOK di|A typical example of a store showing unavailable items fo| st|The brand-new default merchandising feature makes it easier for merchants to optimize sales by pushing products in all locations on their website in line with their strategy WITHOUT sacrificing the power of personalized product rankings. h2|​ ​ ​Smarter Selling Made Simple ​​How does the Smarter Selling aspect of the Default Merchandising Rule work? Categories h4|Discover more how Findify can improve your sales The pinning of certain products is a useful tool when it comes to marketing and promotion. Now, Findify has made this process even smoother by introducing both an in-pinning search as well as a bulk actions capability - enabling merchants to pin (or unpin) several products at once. Thanks to it’s advanced AI-powered personalization software, Findify is widely regarded as the best ecommerce tool when it comes to conversion optimization. It’s solutions learn what the shopper is most likely to buy, and reorders product feeds based on each individual’s wants and needs. While this method successfully improves conversion in ecommerce, sometimes additional tactics are required - in order to drive brand collaborations, sell out certain products, or promote a special event, for example. That’s where pinning comes in. Clients can access pinning within their merchant dashboard - go to either Smart Collections or Search, and then select Pinning. Here, merchants can select the products they want to pin, ensuring that their latest sale, newest line, or seasonal offer is always being shown to customers on their site. This function allows for increased visibility of whatever is pinned, without sacrificing the power of personalization - the personalized search results appearing below the pinned product or collection still uses advanced AI and machine-learning algorithms to reorder products based on the preferences of the individual customer. Now, Findify developers have made the pinning process even easier, thanks to the addition of a number of new functions. Pinned items are now searchable, lists of pinned items are now collapsible, and there is an added capability to pin items in bulk. “On the surface these may seem like small additions, but these tweaks will really speed up the pinning process for those using this functionality, making it more convenient for merchants,” explained Findify’s Head of Product Vsevolod Goloviznin. “We have a lot of merchants who regularly use pinning. Over time, their list of pinned items can become quite long and have in the past become a little difficult for them to navigate - which is why now we have made this list searchable. In order to help these merchants further, we have made the list of pinned items collapsible - eliminating the need to scroll down through the pinned items to get to the non-pinned items. Furthermore, bulk actions will help merchants speed up the pinning process when needing to pin, or unpin, multiple items in one go.” For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . We’ve all been there - browsing an ecommerce site, selecting our preferred item, and then finding out it doesn’t ship to the country we want it to. It’s a frustrating experience, and one that greatly disrupts the shopper journey. In the past, merchants have solved this issue by creating multiple, localized stores - one store for the US, one for the UK, and one for France, for example - with each store offering a regional-specific experience in terms of products, currency, language, and spelling. But this solution does not marry well with another growing ecommerce trend - the single URL solution. This hugely popular method is exactly what you think it is - it’s one single URL for your website that you direct all your traffic to, regardless of the customer’s geographical location. There are huge benefits to this path - having a single URL ensures higher Google search ranking and better SEO, not to mention the substantial saving on time, effort, and resources when not having to create & manage multiple stores. When it comes to managing the assortment, merchants have traditionally had to choose between either providing tailored, localized experiences, or reaping the benefits of a single URL solution. If going with the latter, the workaround was usually to redact some products shown in the product feed - so if a UK customer searched for “jeans”, their resulting product feed would show all products, but with the products unavailable for purchase in the UK either blurred, faded out or carrying a sticker like “Currently Unavailable in Your Area”. As you can imagine, this creates an extremely poor user experience. Human nature often dictates that we want what we cannot have, so if a shopper sees an item in their search results that is unavailable, they will most likely be frustrated and annoyed by that. An ecommerce bolt of lightning Findify , a leading site search and personalization software company, has a rich experience of international commerce from working with more than 1,800 merchants from almost all the continents of the world (Antarctica still pending), but it wasn’t until teaming up with Reach , leveraging the complementing technology and know-how, that a solution was developed. “Reach has a great team, with experts in international trade. Matt Steinbrecher has a lot of ideas, and the capabilities of their platform made the development easy,” said Findify CCO, Joakim Amadeus Olsson. “Reach’s popular ecommerce tool gives international shoppers a frictionless local currency experience with an API that opens up relevant local pricing and payment methods - essentially showing customers the correct currency based on their geographical location, even with merchants using a single URL solution.” It soon became clear to both parties that Findify and Reach were well placed to work together on the issue of product feeds frustratingly showing customers items of geographical irrelevance to them. BOOK A FINDIFY DEMO Two state-of-the-art solutions working together to increase ecommerce revenue Reach's Matthew Steinbrecher “When consulting with our merchants on international strategy through a single website, native currency and payment methods are just one piece to the puzzle when we’re talking about hyper-localized shopping experiences,” explained Mr Steinbrecher. “Oftentimes geo-targeted merchandising is a huge part of the global strategy, as factors such as shoppers wanting to focus on different collections based on the season, country specific brand restrictions, and/or inventory availability. Partnering with Findify solves a critical part of our clients international strategies, allowing merchants to further localize the shopping experience.” “We are very happy with the fruits of our labour and the expertise of Reach's team,” added Mr Olsson. “Working together, we were able to solve the issue - now, with both Findify and Reach installed, merchants can ensure that none of their customers will see products they cannot have. In optimizing the product feed in this way, merchants are boosting conversion by providing better customer experiences, and providing shopper journeys that are superior to their competitors.” On a basic level, the solution works like this: Reach’s script reads where in the world the customer is, based on their IP address, in order to show the correct currency for that region. Findify’s software then accesses this extracted information, to determine which sales cluster the customer is included in. This could, of course, be a country, but most commonly a region: North America, The Nordics, Europe, etc etc This information is loaded only once, on the landing page of the ecommerce website, and does not need to be loaded again - meaning it is already there when shoppers get to the product pages, causing no additional loading times and maintaining the current rapid site speed enjoyed by Findify merchants. While this is the solution to the aforementioned problem of merchants showing unavailable products in their feeds, the method has a secondary benefit. Findify's Joakim Amadeus Olsson “This could also be used on an operational, merchandising level. We know many merchants have different tactics and collaborations in different regions, so with this method merchants could also boost certain products to specific markets,” explained Mr Olsson. “Above all, we at Findify pride ourselves on showing customers only the products that are the most relevant for them - using our unique personalized search algorithm and overall personalization software, and now also utilizing geo-data. So we’re immensely happy that we were able to work with Reach in solving a problem that so many merchants were experiencing. It’s been a fantastic collaboration which is going to benefit countless merchants and shoppers across the globe.” * Findify, an advanced AI solution and personalized search ecommerce tool which uses machine-learning algorithms to change the order in which each individual shopper sees each product, creates an optimized and personalized journey for online shoppers. For more information, book a demo here . * For more information on Reach, a leading provider of ecommerce currency conversion solutions, go to www.withreach.com . Check out the latest Findify clients Experience the Findify effect BOOK A DEMO ​While there are many differences between online and brick-and-mortar stores, some aspects can, and should, remain the same. Say, for example, you want to order 100 red dresses… but you accidentally order 1,000. What do you do with the excess? In a brick-and-mortar store, you would start heavily merchandising the dresses - maybe putting a sign in the window, maybe creating an offer around the item, and definitely placing them in prominent areas of the store so they can sell quicker. Giving these items the same treatment online can be trickier, depending on the solutions you use, but it can (and should) be done. Using solutions without personalization (using AI to learn what your shoppers want, then reorder your products in real time to appeal to each individually) you can perhaps feature the dresses prominently on your website. But this is risky - you could lose sales if the dress doesn’t appeal to shoppers who might have purchased other items, had you pushed them instead. Use a solution with and you likely won’t be able to push the red dresses at all - the algorithm will continue to optimize only the products your shoppers are most likely to buy. This is better than the previous option, as sales are optimized, but it still doesn’t help you move those dresses. This limitation is exactly what prompted the developers at to create the new Default Merchandising Rule feature. With this capability, you can easily push the products you most want to sell, WITHOUT sacrificing the power of personalization thereby improving your conversion rate without any manual coding or tweaks. BOOK A DEMO WITH FINDIFY 'You can use this capability in a multitude of scenarios. You can apply any dimension to the field, utilizing any property that best fits your strategy - including the boosting of products with higher margins, and those that are on sale, for example. With the Findify dashboard, you simply go to ‘Merchandising Rules’ and click either 'Create Default Rule' or ‘Edit Default Rule’. You can then select the ‘Rule Type’ and the ‘Variants’, input a ‘Value’, and hit save. Deleting the rule is equally simple. Again go to ‘Merchandising Rules’ and click ‘Edit Default Rule’. Then press the trash icon, and hit save. The rule is now deleted. Anders Gullander, Findify Head of Product, further explained that retailers who already utilize Findify solutions may wonder what the difference is between this new feature called Default Merchandising Rule and a feature Findify already has, called Merchandising Rules. “While a standard Merchandising Rule applies to a defined search term, the Default Merchandising Rule applies to ALL search terms. This is great if you want to create a rule that spans across every single search term,” he said. “A Default Merchandising Rule does NOT affect any of the standard Merchandising Rules that you have created. The standard rules will always take priority over the default. This ensures that you are not promoting items at the expense of maximizing sales.” Another great aspect of this new feature is that you can apply it not only to search, but also to and . As these are three different shopper journeys, the optimal strategy would be for a merchant to create default merchandising rules across all three solutions. “This really is a fantastic new feature, which I think a lot of merchants are going to be happy with, and will use a lot,” said Mr Gullander. “It’s very exciting to be a part of a team which can focus not only on developing the big solutions, but also on rolling out smaller features like this one which helps make our clients’ lives easier, and helps them continue to sell more online.” While major breakthroughs in product innovation are always welcome, the smaller steps - the tweaks that make life a little easier - should not be overlooked. Have you ever created a merchandising rule and pushed it live, for example, only to realize you then needed to go back and change something? Findify’s newest preview feature fixes this potential problem by allowing users to view their merchandising rule in action before it is published. The update can be found, in the Findify , under Merchandising > Merchandising Rules. Once you have tailored your merchandising rule to you needs, you can then hit the new ‘Preview’ button at the bottom right of the screen. This allows you to see what the rule will look like for your customers once you publish it. “In talking to a few of our clients, we realized some were having issues with the creation of merchandising rules. They would create one, push it to live, check it, and then notice an element they wanted to change,” explained Anders Gullander, Findify’s Head of Product. “So instead of having them go back into merchandising on their dashboard and make the change, we decided to implement this new preview feature. It’s a change that will make our clients’ lives that bit easier, and that’s important to us.” While the Findify team continues to work on creating innovative new solutions, it is also working on improving the current offering, thus ensuring clients continue to receive the best in smart search solutions. Is there anything you’d like to ask us about the new feature? Is there any other feature you’d like us to implement? Email us on yourfriends@findify.io . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us em|(e.g. including items that are on sale or that have higher margins) - To read more about our clients, click . For more information about how Findify personalization and optimization can increase revenue for your ecommerce business, book a demo with us . di|A top fashion industry Shopify merchant, is the star of Findify's latest In this live session, which takes place on April 15, independent experts from will delve into an A/B test they carried out on the Danish store's website, testing performance before and after two Findify solutions and were implemented. The results of the test show Lisen.dk saw a return of 26 times their initial investment in Findify, and saw their overall store revenue increase by 7% following integration with the solution’s site search and personalization software. “I thought Findify has a great product and I was excited to see what it could do,” explained Lone Sanko, owner of Lisen.dk. “The results of the split test we did were super interesting, and I’m going to continue using Findify on my store as a result.” Full findings from the testing will be presented by Symplify on Thursday, April 15 at 9am CEST. Findify autocomplete, search results, and filters in action on Lisen.dk’s website. CRO Consultant and split testing expert Lukas Rogvall, who is set to present the upcoming webinar, said it was extremely interesting research with very tangible takeaways for other ecommerce merchants. “There’s a lot to be learned from this case, and I’m really excited to release the data so others can see what Lisen.dk did and potentially try to emulate their success,” he said. “Another key learning point lies in the importance of testing. I believe more merchants should take Lisen.dk’s approach and seek to verify the claims of their tech providers via A/B testing. In this case Findify’s claims were backed up and proven correct, ensuring the merchant could go on to invest in their services knowing the solutions do what they say they’ll do - namely boosting conversion and increasing overall revenue.” Findify CCO, Joakim Amadeus Olsson, said he was also looking forward to the webinar. “Nowadays, more and more clients see the value in making data-driven decisions and are making the wise choice of testing the performance of their ecommerce tools before adding them to their tech stack,” he said. “I think this is a great decision. You end up with very real, very tangible results, and you can quickly see if the solution is going to be beneficial to your business or not. For Findify specifically, we love A/B testing because our solution genuinely works, and genuinely does what we say it does - increasing ecommerce revenue using personalization, improved search, and top-class upselling and cross-selling solutions. It’s great to have the data points to back those claims up.” ​ Findify Chief Commercial Officer (CCO) Joakim Amadeus Olsson joins panelists from Symplify for an informative webinar titled 'Measuring Success: How one Shopify store secured a 26x Return on Investment from a single solution'. The session revolves around data gathered from a case study with Findify client Lisen. Watch the video below, or view on YouTube . ​ ​ ​ fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales Lisen.dk webinar . Symplify ( Personalized Search , Recommendations ) SIGN UP HERE Findify CCO, Joakim Amadeus Olsson ‘Measuring Success: How one Shopify store secured a 26x ROI with a single solution’ is set to take place on Thursday, April 15 at 9am CEST. To sign up for this webinar, click here . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Findify has been named one of the world’s best personalized site search apps. The prestigious title was bestowed upon the company recently by experts at Ecommerce Tech , an organization which connects ecommerce teams with the right tech tools. Findify is also specifically listed as being one of the most popular personalization apps, as well as one of the best personalization apps for large stores. The experts at Ecommerce Tech say they look for personalization apps that have a robust AI offering, load quickly and asynchronously, and include top notch analytics capabilities. “[These] personalization apps are for bringing the user closer to their desired outcome, in an automated way. They increase conversion rate and average order value,” they said. “By taking the user into account, you can have an algorithm display the product or text most likely to convert.” CCO of Findify, Joakim Amadeus Olsson, said he was delighted to have the company acknowledged in the ecommerce ecosphere, particularly by trusted experts such as those at Ecommerce Tech. “This is extremely positive news for us, and we are delighted to have made the cut. As our global reputation as one of the best site search and personalization providers continues to grow, we look forward to not only living up to expectations, but exceeding them,” he said. “Many amazing developments are in the works at Findify, and we look forward to sharing them with you all very soon.” For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . For more information on Findify and Ecommerce Tech, go here . For more information on Ecommerce Tech, go here . Findify’s Chief Behavioral Scientist is set to speak to a top international conference later this month. The hotly anticipated Retail Global 2021 conference will take place over the course of three days, from March 29 to 31, at Australia’s well known Gold Coast Convention & Exhibition Centre. Findify’s Nurit Nobel will present her talk ‘Leverage behavioral science to improve your online experience’ on the closing day of the event. Ms Nobel will present insights from her research and will explore how they can be applied to improve the e-commerce experience for both customers & merchants. She will take attendees through questions like: ‘How can concepts from behavioral economics improve our understanding of online shopper behavior?’ and ‘What are the most common biases that inhibit optimal shopping experience?’ About the Speaker Nurit Nobel holds a doctorate in economic psychology from the Stockholm School of Economics and holds a Master's degree in Social Psychology from the London School of Economics. She is the CEO and co-founder of Impactually, a consulting firm in behavioral science, and Chief Behavioral Scientist for Findify. Nurit also has a background in marketing & branding strategies with senior positions in several multinational companies. In her research and consulting work, Nurit examines why people make certain decisions and how we can help them improve their choices. The focus is on the gap between people's intentions and actions with deviations from rational decision-making in predictable ways. In her work with Findify, she uses behavioral psychological theories online to simplify decision making and enhance the experience. For more information on Retail Global 2021, go here . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Findify has come together with Jetshop, the Nordic region’s leading ecommerce platform, to host an intriguing new webinar. ‘ ’ explores how behavioral psychological theories can be leveraged to improve the online shopping experience. The event is presented by behavioral scientist Nurit Nobel who gives insights from her research and explores how they can be applied to improve the e-commerce experience for both customers & merchants. Watch the full webinar here: Findify has come together with Jetshop, the Nordic region’s leading ecommerce platform, to host an intriguing new webinar. ‘ ’ will explore how behavioral psychological theories can be leveraged to improve the online shopping experience. The event will hear from behavioral scientist Nurit Nobel who will present insights from her research and will explore how they can be applied to improve the e-commerce experience for both customers & merchants. She will take attendees through questions like: ‘How can concepts from behavioral economics improve our understanding of online shopper behavior?’ and ‘What are the most common biases that inhibit optimal shopping experience?’ Hear from an expert in behavioral science Nurit Nobel holds a doctorate in economic psychology from the Stockholm School of Economics and holds a Master's degree in Social Psychology from the London School of Economics. She is the CEO and co-founder of Impactually, a consulting firm in behavioral science, and Chief Behavioral Scientist for Findify. Nurit also has a background in marketing & branding strategies with senior positions in several multinational companies. In her research and consulting work, Nurit examines why people make certain decisions and how we can help them improve their choices. The focus is on the gap between people's intentions and actions with deviations from rational decision-making in predictable ways. In her work with Findify, she uses behavioral psychological theories online to simplify decision making and enhance the experience. Secure your free seat today ‘ Behavioral psychological insights in e-commerce ’ is set to take place on Tuesday, February 23 at 2pm CEST. The language spoken throughout the webinar will be English. To sign up for this webinar, click here . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Leading Site Search and Personalization provider Findify has continued its aggressive expansion, added two new faces to its growing engineering team. The company, which boasts top retailers such as Everlast and Victoria Beckham among its strong client base, has been widening its net in recent months and is now trusted by more than 1,800 merchants worldwide. This impressive growth has in part been spurred on by Findify’s recent foray into the Australian market, offering their advanced, revenue-enhancing technology - powered by Findify’s unique Artificial Intelligence algorithm - to ecommerce merchants down under. With an influx of new customers, however, comes additional workloads. As such, the company has made two new hires recently to cover the increased demand. Meet Timofei - Findify’s new DevOps Tech Lead New Yorker Timofei Sablin joined the team shortly before Christmas 2020 as Findify’s DevOps Tech Lead. His main responsibilities are dealing with cloud infrastructure and the automation of deployments. Tim has spent the last seven years working in systems engineering, with the last four years focusing on developing infra solutions in public clouds, working with Kubernetes, automation, and driving digital transformation for various industries. “I’ve been really impressed by Findify’s ways of working, where quality is an important part of the recipe,” he said. “Findify gives me the opportunity to apply my experience and have a real say in the team’s operational decisions. This definitely fuels my enthusiasm for the position and I look forward to working with Findify long into the future.” Meet Andrej - Findify’s new Senior Software Engineer Hailing from the city of Skopje, Republic of North Macedonia, Andrej Naumovski is Findify’s newest hire, joining in the new role of Senior Software Engineer. Boasting a Bachelor's Degree in Computer Science and Engineering, together with almost four years of professional experience working with Javascript technologies and experience working closely with product teams to develop scalable products, Andrej joined Findify in January 2021. His main duties are to work closely with the Findify product team to maintain and develop new features and to improve the company’s Javascript projects. Andrej explained he was attracted to Findify based on the advanced technical nature of the company’s product offering, feeling it would prove an engaging and rewarding workload. “I'm very excited to be part of the Findify team and am looking forward to working on an interesting tech stack with great teammates,” he said. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . New collaboration between academia and industry merges Artificial Intelligence with behavioral science for the first time, with the goal of making AI more human. Findify has today officially announced a new partnership between researchers and industry which is set to change the face of Artificial Intelligence algorithms, by infusing them with insights from behavioral science. The partnership is between the leading AI personalization platform Findify and researchers from (SSE), who are working together to improve the experience of online shopping, based on insights on cognitive mechanisms that stand in the way of good decision-making. ​ “The major problem that algorithms try to solve,” said Nurit Nobel, researcher at Stockholm School of Economics, “is the abundance of choice. Online retailers are not limited by the confinement of physical stores, so they can offer an unlimited selection to their shoppers. And a greater selection is an attractive proposition for shoppers, so it seems to be a win-win strategy. But the truth is, choosing between thousands of items is mentally exhausting, and that is where algorithms come into the picture. They try to show us the way and lead us to the decision that the algorithm predicts will provide the best fit.” Ms Nobel explained that while this sounds like a good thing, it’s not enough. “Netflix has invested millions in its algorithms, but most people still find it hard to choose a movie to watch. People still get discouraged when they look for jeans and get hundreds of results. In these situations, choice overload might kick-in, which is what happens when the availability of choices makes it more difficult for us to make a decision. As a consequence, this may lead to shoppers leaving the store without making a purchase”. Joakim Amadeus Olsson, Findify’s CCO, said this would be a “clearly suboptimal” result. “If a shopper leaves a store without having purchased a single item, even though they intended to do so, they are not happy, the retailer is not happy, and of course – we are not happy”. He explained how personalization algorithms make sure that a search output contains products in the order that make a shopper most likely to buy – most relevant items on top, least relevant items at the bottom. They do this by learning an individual’s preferences from their past behavior, like other products that they have engaged with or purchased. So that when a customer looks for “jeans”, they are presented with the jeans that they are most likely to buy. “Personalization algorithms are helpful in guiding users through the shopping journey, but to really battle choice overload, more can be done,” added Ms Nobel. “I was excited when Findify asked for my help to work on this problem. I am not familiar with any other search algorithm provider that contemplates this kind of insight when determining the right options for that specific user. Considering that these algorithms are intended to help humans, it is staggering how little research in human psychology goes into their design.” On Mr Olsson’s part, he is convinced this is the future of AI and algorithms. “Adding the human dimension, using insights from psychology, really thinking about the person on the other end. If we don’t take these things into account, how can we expect to design an algorithm that provides a great experience? There is a real need for it, and we intend to close this gap,” he said. “How we do that is we invite Nurit, the researcher from SSE that we collaborate with, into our internal discussions. We make sure she is involved in brainstorming for new features. She is there when we decide what to test, and she helps us do it in a rigorous manner. Nurit makes sure the insights from the most cutting-edge research on human behavior find their way to us and to our algorithm.” Mr Olsson reveals Findify has already made changes to their algorithm as a result of this collaboration with SSE. “I cannot go into detail about it, but I can say that we keep coming up with new ways to implement this knowledge. We test things and we implement the changes that we see lead to higher conversion,” he explained. “At the end of the day, our goal is to improve the shopping experience for our retailers. That is what our algorithm is for. When we use insights from psychology, we notice that we do that better. Making the algorithm more human just makes sense.” For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . This autumn, the retail industry is gearing up for an online shopping season they think will be one for the record books, largely driven by the effects of Covid-19. Black Friday, in particular, is tipped to get a significant online boost from the coronavirus pandemic as shoppers embrace the ‘new norm’ of not flocking to retail stores unnecessarily. As a provider of live site search and personalization software for ecommerce websites, Findify is already anticipating a substantial uptick in traffic and volume - and preparing accordingly. From Black Friday, and throughout the Holiday Season, the following protocols will be in place: Findify server capacity will be scaled up to accommodate the expected traffic load increase. Findify’s Engineering & Services Team will increase their engineering on-call presence, and our merchant support will be extended to include weekends. You can reach them on yourfriends@findify.io . No performance patch or product deployment will take place (all code changes will be frozen) unless a business critical intervention is required. ‘Make sure everything in your tech stack is as scalable as Findify’ “There’s no denying that consumers face challenges this year in terms of shopping at brick-and-mortar stores. But this means that shopping online has never been more attractive - ecommerce websites provide safe and convenient shopping experiences,” said Findify CEO Philip Nobel. “The time around Black Friday and Cyber Monday is one of the busiest periods of the year for us - as it is for all retailers and retail software providers. That’s why we beef up our protocols around this time, just to make doubly and triply sure there won’t be any down time for our clients.” The CEO also advised clients to start thinking about their own Black Friday and Cyber Monday plan now at this stage (if they haven’t already), to make sure the other ecommerce tools they use on their website are also scalable, and to stress test their website to make sure it can handle the anticipated spike in traffic. If you have any questions about Findify’s Black Friday, Cyber Monday, or holiday period preparations, send an email to yourfriends@findify.io . For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Findify Chief Commercial Officer (CCO) Joakim Amadeus Olsson joins panelists from Brand Collective, Kepios, and The Quick Flick for the latest Shopify Plus webinar. This session is all about search - what people are searching for now, and how to spot the next big search trend in everything from fashion ecommerce to entertainment. It also details how analyzing up-and-coming trends can drive long term business strategy. Watch the video by clicking on the thumbnail below, or access . Check out the latest Findify clients ​​​​Experience the Findify effect BOOK di|Findify and REVIEWS.io software working seamlessly together on Wholesome Hub’s product results page. Shareable ratings and user generated content highlighted on the homepage of Findify and REVIEWS.io client Wholesome Hub. ​ ​ ​ ​ ​ ​ ​ ​ fo| st| h2|​ ​ ​ ​ Categories h4|Discover more how Findify can improve your sales Leading site search and personalization software company Findify has launched a new integration with innovative user generated content app REVIEWS.io . The popular ecommerce tool offered by REVIEWS.io helps merchants collect video, photo, and text reviews from customers which are then displayed on the merchant’s website, on Google, and on the merchant’s social media accounts. Merchants who display these reviews on their site and social media usually see an uplift in conversion within a few weeks - because trust is king in today’s ecommerce world, and informed customers who trust in a brand end up buying more of their products. Now, experts at both Findify and REVIEWS.io have come together to ensure all their solutions work seamlessly together - creating more value for mutual clients who want to sell more and sell smarter, as highlighted in the most recent integration with Australia’s best organic food store, Wholesome Hub. Neto merchant Wholesome a “great example” of Findify + REVIEWS.io collaboration Australian retailer Wholesome Hub began with an altruistic vision - a brand that deals only in products that are organic, vegan, and sourced in-country. Today, Wholesome Hub is arguably the best organic food store in the entire country. Their offerings are all cruelty free, ethically made, contain zero waste, and are shipped in the most environmentally friendly way possible. The company even plants trees to offset any carbon emissions generated by their delivery methods. Aiding them in the online iteration of their sustainable journey are three Findify solutions: Personalized Search , Smart Collections , and Recommendations . The brand also utilizes the compelling user generated content made possible by REVIEWS.io. Two state-of-the-art solutions working together to increase ecommerce revenue To date, REVIEWS.io has collected more than 12 million reviews. That’s a lot of user generated content! One of the top benefits of user-generated content is that it serves as excellent social proof. Seeing content from real customers increases credibility and brings the brand's promises into perspective. Joakim Amadeus Olsson, CCO of Findify, explained how important it is to the company that their clients have the most relevant product experience possible. “At Findify, we offer an advanced site search and personalization software solution, and every day we talk about positive shopper journeys and relevant product experiences. An integral part of that lies in social proofing,” he explained. “That’s why we’ve partnered with REVIEWS.io, Australia’s leading reviews platform, as we share a common desire - helping merchants to sell more, and sell better.” BOOK A FINDIFY DEMO Mr Olsson cited the huge and continued success of retail giant Amazon as proof of how influential user generated content, such as reviews, can truly be. “Displaying this kind of content at key conversion points across a retail website definitely impacts the bottom line for ecommerce merchants. And that doesn’t just mean text-only reviews any more. These days it can mean photo and video as well, which can then be shared on the merchant’s social media pages,” said Mr Olsson. “I may be biased here, but I do think that Findify’s leading AI personalization algorithm and advanced site search capabilities combined with the nudging and social proofing services of REVIEWS.io is a very winning combination.” * Findify, an advanced AI solution and ecommerce tool which uses machine-learning algorithms to change the order in which each individual shopper sees each product, creates an optimized and personalized journey for online shoppers. For more information on Findify and its solutions (Personalized Search, Recommendations, and Smart Collections), book a demo here . ​ * REVIEWS.io is an innovative solution for ecommerce merchants who want to boost sales showcasing customer reviews and compelling user generated content. For more information, go to www.reviews.io/business-solutions . Check out the latest Findify clients ​​​​Experience the Findify effect BOOK A DEMO Yotpo helps great brands accelerate their online growth by providing a full suite of solutions for customer reviews, visual marketing, loyalty programs and referrals. It offers a variety of ways for shoppers to ask questions and leave comments, making it simple for them to give their feedback and review each and every purchase. ​ By integrating Yotpo with Findify, you can to add those product ratings and reviews to your search results and shoppers can use these to filter products by. Social proof in your search results Straight from your collections pages, search results and product recommendations, shoppers can see what other shoppers think of each product. The all-important social proof is provided automatically by your own shoppers, encouraging others to buy without you needing to do a thing. Search by product rating Using data and machine learning to automatically select the most effective assortment of products for each user, Yotpo 's integration with Findify gives shoppers the chance to find and filter products based on the ratings. Integration Benefits Install Findify with Yotpo in one click and shorten the time it takes for shoppers to make that buying decision, increasing your store revenue. In the eCommerce world customer engagement is an important connection between your online brand and your customers. It’s well known that highly engaged customers show more loyalty to you and your online business and of course bring you more sales. And thanks to the growth of digital marketing and social media, in 2020 online customers are getting smarter and quicker each day. So in order to keep up with the changes in the eCommerce world and involve more customers in the online business, every day online business owners are coming up with different customer engagement ideas.‍‍ ​ You can find a lot of successful customer engagement examples that merchants could use. Major online brands use different strategies: from creating useful video content to implementing rewards programs and VIP tiers. And in this article I would like to talk about 5 easy and Effective customer engagement ideas to implement in 2020. 5 engagement strategies to leverage in 2020: 1. Create Useful Content One of my favorite customer engagement strategies, that brings the most traffic to your online shop, is creating useful content for your customers. Today there are a lot of different online channels to share the content and here are the most suitable channels for eCommerce. According to Wyzowl , soon video traffic will represent 80% of all consumer online traffic as half of a billion people watch videos on social media every day, so creating promotional or explainer videos about your brand would help you to attract more customers. You can show how the products that you are selling are supposed to be used or tell your customers the story of how you have started your brand. Videos get lots of attention and help you to engage more with your customers. You can also engage with other communities and expand your online brand’s name in order to grow your reputation in different groups of people. In 2020 blogs have a major influence on the online market and society today as people now search for all types of information on blogs and other informative websites, so starting blogging and guest blogging would be a great idea. And online forums like Quora and Reddit are a great channel to engage with your desired audience. You can show your knowledge of the industry by answering questions related to your products on Quora, talking about your industry on Reddit and people will trust you and your brand more. 2. Provide Outstanding Customer Service When asking online customers what impacts their level of trust with an eCommerce brand, it turns out that offering outstanding customer service was ranked number one. So it’s essential to provide a top-notch customer service and experience and make it one of your priority customer engagement ideas. Because customers remember when they were treated well, and they also remember when they were treated poorly, and both ways, they share their online shopping experience with their family and friends via social media or by word of mouth, and it can bring either more or less sales opportunities for you as a business owner. 3. Use the Power of Social Media In 2020 the internet plays a huge role in everyone’s everyday life, both personally and commercially. Social media platforms have emerged in recent years and are now being used both by personal and business users worldwide. These platforms allow us to communicate with friends and family on a personal level, share media and keep up with what is happening. In addition to effective engagement and communication, social media makes it easier to market your brand, even if you are on a budget. You can build a relationship with the audience when using social media, which is something you can’t do with traditional advertising. You can also offer special deals and promotions which can help you win more followers and make them feel that you’re giving them exclusive benefits. 4. Implement Rewards Programs and VIP Tiers In 2020 rewards programs are one of the most effective ideas to implement for customer engagement. Getting rewards and points while customers are online shopping is the best thing ever. First of all, it makes them feel valued by your brand. And it’s a win-win strategy as the more points they earn, the more they visit your website again to shop and redeem the collected points. In order to build a successful rewards program on your Shopify store, you need to find an app on the Shopify App Store . One of the best apps is Growave, with an average 5-star rating. Growave is the all-in-one marketing platform that can help you reach your audience, engage users, and increase conversions with ease. You get all tools for reaching, engaging, and converting your customers like Reviews, Wishlists, Rewards and Loyalty, Instagram galleries, Automated emails, Social Sharing and Social login for a great price, all under one dashboard. 5. Use Smart Email Marketing Email marketing is still a cheap but yet very powerful way to reach and engage with your desired audience. Emails about new products for your existing customers or targeted promotional email to attract new audience’s attention, all emails bring traffic to your online store. Smart email marketing strategy can create your brand’s awareness and build trust and loyalty among your new and existing customers. This strategy doesn’t need any investments as you collect all the emails when customers are visiting your online shop, it only needs your time and some creativity. Don’t miss a chance to engage with your customers using this old but still gold marketing strategy. Conclusion The goal of every customer engagement strategy is to encourage your customers to communicate and share their experience with your brand. In 2020 it’s important to implement new customer engagement ideas and try new marketing tips in order for your eCommerce business to remain relevant and keep growing. Author’s bio: Aida Kubatova is a Content Strategy Manager at Growave . She believes in the power of eCommerce and loves online shopping herself. Every day she creates useful content to help entrepreneurs around the world to learn more about the latest news and innovations from the world of Digital Marketing and eCommerce in order to grow their online business and, of course, sales. Check out the latest Findify clients ​​​​Experience the Findify effect BOOK A DEMO One of the world’s most popular ecommerce platforms has included Findify on its latest list of top certified apps. The leading site search and personalization software provider now features on what is perhaps the most exclusive line-ups within the online sales ecosystem - the new Shopify Plus Certified App Program. A collection of leading apps for Shopify Plus merchants “Shopify Plus Certified Apps are hand-selected for their quality and ability to solve complex merchant needs. Each app is formally reviewed by the Shopify App Review Team to ensure it meets our advanced requirements in performance, security, privacy, and support,” explained a Shopify Plus spokesperson. “The partners and apps that merchants choose to work with impact everything - from the speed at which they grow to the overall success of their business. We created the Shopify Plus Certified App Program to ensure we are highlighting industry-leading apps that solve the complex problems that are specific to Shopify Plus merchants.” BOOK A DEMO Providing peace of mind for ecommerce sellers Findify is one of only 34 apps to feature in the current iteration of the program, which was launched on April 14, 2020. It appears alongside other industry leaders, such as Yotpo, Privy, and Shogun, among others. CCO of Findify, Joakim Amadeus Olsson, welcomed the launch of the program, calling it a fantastic resource for Shopify Plus merchants. “This is really, really great for sellers. Shopify Plus has put a lot of thought into what providers they are featuring as part of their new Certified App Program, and the end result is a collection of top ecommerce tools merchants know they can trust,” he said. “At Findify, we have been working with Shopify since early 2015, and have been a part of the Shopify Plus programme since 2017. Over the years, we have found Shopify to be a great platform which features thousands of top brands. We’re very happy with our relationship to date, and look forward to working more with Shopify Plus, and with Shopify Plus merchants, long into the future.” For more information on Findify’s powerful ecommerce tools, which include personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . To read more about the Shopify Plus, check out their blog . Check out the latest Findify clients ​​​​Experience the Findify effect BOOK A DEMO Leading site search and personalization software company Findify has launched a new integration with Swym - an innovative wishlist app and smart back-in-stock solution. Swym’s popular ecommerce tool prolongs the shopper journey, making it easy for customers to save their favourite products so they can find them again later - when they are ready to buy. Experts at both companies have come together to ensure Findify and Swym solutions work seamlessly together - creating more value for mutual clients who want to sell more and sell smarter, as highlighted through the most recent integration of widely respected brand Outerknown. Shopify Plus merchant Outerknown details the Findify + Swym experience US-based retailer Outerknown was co-founded by 11-time World Surf League Champion Kelly Slater and acclaimed designer John Moore with the belief that apparel businesses have a responsibility to make clothing that respects the world around us. Today, Outerknown is fully committed to making their entire product line sustainable by using organic materials made in safe factories by workers treated fairly with fair pay. Aiding them in the online iteration of their sustainable clothing journey, are three Findify solutions: Personalized Search , Smart Collections , and Recommendations , as well as Swym's great wishlist app to prolong the customer journey. Junior Warner, Director of Web Development at Outerknown praised both providers, saying Findify and Swym integrate “very well” with each other and that the solutions work hand-in-hand. “I do think Findify and Swym complement each other, because it allows users to add products to their Wishlist on the search and Product Listing Pages (PLP) which is earlier than they usually would have a chance to with other solutions that only allow users to add to their Wishlist on the product page,” he explained. Two state-of-the-art solutions working together to increase ecommerce revenue Junior first discovered Findify in his search to replace the default Shopify search function. He wanted a solution that would allow further refinement of the filters customers were allowed to do on the Outerknown search results page and Product Listing Pages. With Swym, Junior wanted an easier way for Outerknown customers to add their favourite products to a wishlist, then add it to their cart later without having to go through the process of finding it on the PLP or through search again. Now, with solutions from both companies working in tandem on the Outerknown website, the apparel store is experiencing fantastic results. “The seamless integration between Findify and Swym would allow a customer like Outerknown to increase sales and conversion rate ,” said Junior. The effect of the technology even extends beyond the site experience into external marketing. “Customers of Swym, like Outerknown, can look at the analytics that Swym provides to see what products people are adding to their Wishlist the most - and market those products to drive more interest and sales,” he said. “[Meanwhile] Findify personalized search and PLP has contributed to faster page load on our search results and PLP pages. The analytics breakdown Findify offers allows us to get more in depth details on how users are interacting with the products displayed on the search results and PLP pages and how they prefer to filter them.” ​ * Findify, an advanced AI solution and ecommerce tool which uses machine-learning algorithms to change the order in which each individual shopper sees each product, creates an optimized and personalized journey for online shoppers. For more information on Findify solutions, including personalization software, book a demo here . For more information on Swym, go to www.swym.it . ​​​​​​​Check out the latest Findify clients Experience the Findify effect BOOK A DEMO *Disclaimer: This article is not a substitute for legal advice and should not be interpreted as such. For in-depth information about CCPA and how it relates to you and your business, seek legal counsel. The California Consumer Privacy Act (CCPA) was signed into law this summer, and comes into effect as of January 1, 2020. This new regulation, which has been compared to the EU General Data Protection Regulation (GDPR), essentially changes the way businesses are allowed to collect and process personal information obtained from California residents. Is Your Business Affected? Your business is affected by CCPA if it is for-profit, engages with individuals located in California, handles California residents’ personal information, determines the purposes and means of the processing of data, and satisfies one or more of the following conditions: Has annual gross revenues of $25m or more Obtains, sells, or shares personal information of 50,000 or more California residents, households, or devices annually Derives 50% or more of its annual revenues from selling, sharing, or giving access to California residents’ personal information The CCPA also imposes limited requirements on “service providers” - companies that process the personal information of consumers on behalf of a business - and requires them to process the personal information of California residents only as necessary to provide their services. Businesses may also direct service providers to delete consumers’ personal information from their records. What Data Does Findify Collect? Clients who have Findify running on their website have the right to know what data we collect on their customers. Thankfully, this is a very simple list. We record what device your customer used to access your site, what city they accessed it from, what they clicked on when they were on your site, what they purchased and a hashed (encrypted) version of their IP address. Does Findify Sell That Data To Third Parties? No, we do not sell or share or give access to any data we have collected. How Can Findify Help Me Comply With CCPA? Under CCPA, a consumer might contact you to ask to access or delete their data which then also involves data collected by Findify. We are prepared for this, and have recently finished streamlining a process for such requests which will assist our clients in complying with customers’ disclosure or data deletion requests. To learn more about this process, click here . If you have any questions about the topics raised in this email, or would like to discuss them further, please don’t hesitate to email us on yourfriends@findify.io . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo| st| h2|Categories h4|Discover more how Findify can improve your sales Findify has come together with Jetshop, the Nordic region’s leading ecommerce platform, to host an intriguing new webinar. ‘ ’ explores how behavioral psychological theories can be leveraged to improve the online shopping experience. The event is presented by behavioral scientist Nurit Nobel who gives insights from her research and explores how they can be applied to improve the e-commerce experience for both customers & merchants. Watch the full webinar here: Findify Chief Commercial Officer (CCO) Joakim Amadeus Olsson joins panelists from Brand Collective, Kepios, and The Quick Flick for the latest Shopify Plus webinar. This session is all about search - what people are searching for now, and how to spot the next big search trend in everything from fashion ecommerce to entertainment. It also details how analyzing up-and-coming trends can drive long term business strategy. Watch the video by clicking on the thumbnail below, or access . Check out the latest Findify clients ​​​​Experience the Findify effect BOOK di|​ ​ fo| st| h2|Categories h4|Discover more how Findify can improve your sales This autumn, the retail industry is gearing up for an online shopping season they think will be one for the record books, largely driven by the effects of Covid-19. Black Friday, in particular, is tipped to get a significant online boost from the coronavirus pandemic as shoppers embrace the ‘new norm’ of not flocking to retail stores unnecessarily. As a provider of live site search and personalization software for ecommerce websites, Findify is already anticipating a substantial uptick in traffic and volume - and preparing accordingly. From Black Friday, and throughout the Holiday Season, the following protocols will be in place: Findify server capacity will be scaled up to accommodate the expected traffic load increase. Findify’s Engineering & Services Team will increase their engineering on-call presence, and our merchant support will be extended to include weekends. You can reach them on yourfriends@findify.io . No performance patch or product deployment will take place (all code changes will be frozen) unless a business critical intervention is required. ‘Make sure everything in your tech stack is as scalable as Findify’ “There’s no denying that consumers face challenges this year in terms of shopping at brick-and-mortar stores. But this means that shopping online has never been more attractive - ecommerce websites provide safe and convenient shopping experiences,” said Findify CEO Philip Nobel. “The time around Black Friday and Cyber Monday is one of the busiest periods of the year for us - as it is for all retailers and retail software providers. That’s why we beef up our protocols around this time, just to make doubly and triply sure there won’t be any down time for our clients.” The CEO also advised clients to start thinking about their own Black Friday and Cyber Monday plan now at this stage (if they haven’t already), to make sure the other ecommerce tools they use on their website are also scalable, and to stress test their website to make sure it can handle the anticipated spike in traffic. If you have any questions about Findify’s Black Friday, Cyber Monday, or holiday period preparations, send an email to yourfriends@findify.io . For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|A Findify Recommendations widget in action on a product page of Findify client United by Blue. ​ A Recommendations Fallback can be set in seconds within the Findify Merchant Dashboard. Viewing Recommendations Previews for specific products. Findify’s new Recommendations Preview function in action on the Merchant Dashboard. ​ A Findify Recommendations widget in operation on the site of Findify client Happy Socks. ​ ​ An example of a Recommendations widget as shown on the site of Findify client Happy Socks. ​ Where to find the new Recommendations notes section within the Findify dashboard. fo| st| h2|​ ​ ​ Categories h4|Discover more how Findify can improve your sales Discover more how Findify can improve your sales Certain Recommendations widgets require user data to populate. As such, it’s important for merchants to have the ability to implement a fallback mechanism, in the eventuality that the data for their preferred widget is not yet generated. Now, Findify has made this process even easier. A Recommendations solution is a powerful ecommerce tool that helps merchants drive incremental revenues and higher margins, allowing them to maximize their online store’s upsell and cross-sell capabilities. And at the core of every great Recommendations suite is the ability to tailor - but without losing the ability to get the Recommendations widget in place quickly and easily. Findify’s Recommendations solution includes a number of widgets, including ‘Hot Sellers’, ‘Recently Viewed Items’, ‘Newest Products’, ‘Frequently Purchased Together’, ‘Customers Who Viewed This Also Viewed’, and ‘Customers Who Viewed This Ultimately Bought’. Now this offering has been improved even further, with the addition of an automated Recommendations Fallback Mechanism. What is a Recommendations Fallback mechanism? The aforementioned categories of Recommendations widgets can be split into two main groups - those that require user data to populate, and those that do not. Take Newest Products, for example. This widget can be applied without personalization and will then be populated based on the parameters the retailer specified, and not on user behaviour. As such, the same products will be shown to all shoppers. If we then look at the Recently Viewed Items widget, this is a good example of the other type, which requires user data to populate. This widget retains information about the current and previous sessions of the individual user, and populates the section with items that that specific shopper has already viewed. So what happens if there is no data for the widget to draw upon? Perhaps it is the shopper’s very first time on the site, and hasn’t viewed any items at all yet. Or perhaps the product itself is new, and there is no data to populate the Users Who Viewed This Ultimately Bought widget, because nobody has yet viewed that product and gone on to make a purchase. In this scenario, it is important that there is a fallback mechanism in place, so that the space occupied by the widget does not lay idle, potentially representing a missed selling opportunity. Previously, merchants using Findify could implement a fallback mechanism directly in the frontend for this eventuality. Now, they don’t have to. They can simply select a fallback option within the merchant dashboard . “This is an improvement we are very happy to roll out, and one I think will really help out clients. A fallback mechanism is especially valuable for tailored widgets and, in our quest for merchant simplicity, this addition will make life even easier for our clients to quickly select their preferred fallback option,” explained Findify’s Vsevolod Goloviznin. “In our opinion, the best fallback mechanism is usually Hot Sellers, but of course merchants can make that call for themselves very easily now within our dashboard. The whole thing only takes a few clicks now, which is great.” Within the analytics side of Findify’s merchant dashboard, retailers can view how the widget is performing, but also how the fallback option is performing, and data like how many times the fallback was rendered. “We would advise our clients to check their analytics regularly. Yes, it requires setting aside a portion of time each week or month to go through the stats, but it’s such valuable data that’s being generated. It’s a great way for merchants to gain some truly actionable insights. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . A new visual preview function for ecommerce Recommendations is set to improve processes for Findify clients and help them create effective upsell and cross-sell opportunities quicker and easier. Findify’s popular Recommendations ecommerce tool is trusted by hundreds of merchants who want to improve their store’s upselling and cross-selling capabilities. Now, the leading site search and personalization software provider has made it even easier for clients to work with Recommendations, by implementing a new visual preview function. The main benefits of this new feature are increased control and heightened simplicity - making it quicker and easier for merchants to configure widgets that are in line with their overall strategy. “With our new preview function, merchants can now experiment with their Recommendations and see what will populate under which parameters, without having to set the widgets live on their site first,” explained Findify’s Vsevolod Goloviznin. “Previously, our clients would set up their preferred Recommendations widgets within their merchant dashboard, whether it was ‘Hot Sellers’, ‘Recently Viewed’, ‘Those who viewed ultimately bought’, or any of the other options, but they were not able to see exactly what products would populate in the widget until it went live on their ecommerce site. This new feature will give them a lot more control and make the process simpler for them.” BOOK A DEMO The feature works in two different ways, depending on what type of Recommendations widget the merchant wants to preview. For those that do not need any product input to populate, such as ‘Newest Products’ and ‘Hot Sellers’, the preview loads as soon as the merchants clicks ‘Preview’. For those that require specific product input, such as ‘Customers Who Viewed This Ultimately Bought’, ‘Customers Who Viewed This Also Viewed’, and ‘Frequently Purchased Together’, merchants can click ‘Preview’ and then search for or select a specific product from a dropdown menu. This means they can see what will appear in the Recommendations widget for each individual product. While Mr Goloviznin says that, on the surface, this might seem like a small addition, it will really speed up the creation of effective Recommendations widgets, making life more convenient for merchants. “I think it’s a great little feature, worth celebrating - especially since it was a request from our merchants. We believe in focusing innovation around areas that are relevant for other users and urge everyone to share their needs with us." What are ecommerce Recommendations? A Recommendations solution allows retailers to maximize their online store’s upsell and cross-sell capabilities. It uses available space in certain areas of an ecommerce store (such as the home page, cart page, product pages, or even any custom page) to offer shoppers additional items they might want to buy. Findify’s popular Recommendations solution is a powerful ecommerce tool which includes categories such as ‘Hot Sellers’, ‘Recently Viewed Items’, ‘Newest Products’, ‘Frequently Purchased Together’, ‘Customers Who Viewed This Also Viewed’, and ‘Customers Who Viewed This Ultimately Bought’. Merchants can select to show these widgets on their site without having to manually curate the products shown. Furthermore, merchants can even freely add Merchandising Rules to tailor what's shown, without losing the automatization. For example, as a fashion store you can tailor a "complement the look" by removing results from the present category, or even selecting what categories should be featured. The algorithm will then select most relevant products from this defined pool of products. This solution also includes access to advanced search analytics which enable merchants to better understand the behaviour of their shoppers, giving them access to extremely valuable, and actionable, insights. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Read more news about our product Experience the Findify effect BOOK A DEMO New labelling capabilities are set to streamline the way Findify clients using an API integration track their Recommendations widgets. During the last few years, the growth of PWAs, headless, and fully customized frontends have increased the usage of API integrations. While this development simplifies a lot of processes, it also puts demands on changing how systems are configured and labelled. At Findify, we are aware of how important it is for merchants to easily access relevant information, which is why we are constantly tweaking and refining our own analytics offering - giving our clients the most actionable insights possible. Our most recent development in this area sees a change to the way we label certain Recommendations widgets within our popular Recommendations solution , meaning merchants can now more easily track certain aspects of the solution. BOOK A FINDIFY DEMO “As more and more clients use API integration and are accessing the Recommendations API directly instead of via widgets created in the Findify merchant dashboard , it has not been fully straightforward to track the performance of such Recommendations in our analytics,” explained Findify’s Vsevolod Goloviznin. Acting on feedback received from clients, Findify’s development team came up with an easy solution - allowing for the inclusion of an API label to be used later on in the analytics when accessing the API directly. Mr Goloviznin said this would make the tracking process that bit easier for a lot of retailers. “I think it’s a great little feature, worth celebrating - especially since it was a request from our merchants. We believe in focusing innovation around areas that are relevant for our users and urge everyone to share their needs with us." For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Read more news about our product Experience the Findify effect BOOK A DEMO This brand new feature makes it easier for retailers to organize their Recommendations widgets, improving workflows and increasing clarity within their Findify merchant dashboard. It may be a slightly overused quotation, but the old adage “Time is Money” still rings true today - especially in the world of ecommerce. At Findify, where our solutions have been trusted by more than 1,800 ecommerce clients, we are extremely aware of the precious commodity of time and strive to streamline processes for our clients wherever possible. As such, our latest feature seeks to improve the way our clients work with Findify’s Recommendations solution, an ecommerce tool which boosts the upselling and cross-selling abilities of online stores. Up to now, merchants have been working with Recommendations in the following way: they log into the Findify merchant dashboard , migrate to the Recommendations tab, then create, name and configure their new Recommendations widget. While the current process of setting Recommendations is simple and straightforward, some confusion can arise later should the retailer create more and more widgets. This is largely due to the fact that the widget’s title is often generic, and the widgets become hard to distinguish from each other. Acting on feedback received directly from merchants, Findify has now solved this issue by adding a new ‘Notes’ section where the merchant can describe each widget and the context in which it was created. BOOK A FINDIFY DEMO “This is a simple addition to our Recommendations product, but it’s a very important one which will make life easier for a number of merchants using the recommendations solution. We think it will prove to be extremely effective,” explained Findify’s Vsevolod Goloviznin. “We also think merchants should experiment with this new feature. They can write not only what the widget is for, and what filters it has, but also their thought process at the time, the results they aim to achieve with it, and even go back later and add in the actual results they got. This detail will really help the merchant in the future when assessing campaigns, and will also help to improve clarity in case a handover needs to take place - whoever takes over will more easily understand the solution if individual widget descriptions are included.” Clients will find the new feature under the Recommendations section of their Findify merchant dashboard. “It is also important to note that adding or changing notes in this section will not affect how the Recommendations widget is presented to shoppers,” added Mr Goloviznin. “But what it does do is improve the way in which our clients work with, and interact with, our solutions - saving them time, improving their workflow, and making them more productive.” For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Read more news about our product ​​​​Experience the Findify effect BOOK di|A top fashion industry Shopify merchant, is the star of Findify's latest In this live session, which takes place on April 15, independent experts from will delve into an A/B test they carried out on the Danish store's website, testing performance before and after two Findify solutions and were implemented. The results of the test show Lisen.dk saw a return of 26 times their initial investment in Findify, and saw their overall store revenue increase by 7% following integration with the solution’s site search and personalization software. “I thought Findify has a great product and I was excited to see what it could do,” explained Lone Sanko, owner of Lisen.dk. “The results of the split test we did were super interesting, and I’m going to continue using Findify on my store as a result.” Full findings from the testing will be presented by Symplify on Thursday, April 15 at 9am CEST. Findify autocomplete, search results, and filters in action on Lisen.dk’s website. CRO Consultant and split testing expert Lukas Rogvall, who is set to present the upcoming webinar, said it was extremely interesting research with very tangible takeaways for other ecommerce merchants. “There’s a lot to be learned from this case, and I’m really excited to release the data so others can see what Lisen.dk did and potentially try to emulate their success,” he said. “Another key learning point lies in the importance of testing. I believe more merchants should take Lisen.dk’s approach and seek to verify the claims of their tech providers via A/B testing. In this case Findify’s claims were backed up and proven correct, ensuring the merchant could go on to invest in their services knowing the solutions do what they say they’ll do - namely boosting conversion and increasing overall revenue.” Findify CCO, Joakim Amadeus Olsson, said he was also looking forward to the webinar. “Nowadays, more and more clients see the value in making data-driven decisions and are making the wise choice of testing the performance of their ecommerce tools before adding them to their tech stack,” he said. “I think this is a great decision. You end up with very real, very tangible results, and you can quickly see if the solution is going to be beneficial to your business or not. For Findify specifically, we love A/B testing because our solution genuinely works, and genuinely does what we say it does - increasing ecommerce revenue using personalization, improved search, and top-class upselling and cross-selling solutions. It’s great to have the data points to back those claims up.” ​ ​ Findify and REVIEWS.io software working seamlessly together on Wholesome Hub’s product results page. Shareable ratings and user generated content highlighted on the homepage of Findify and REVIEWS.io client Wholesome Hub. ​ ​ ​ ​ ​ ​ ​ fo| st| h2|​ ​ ​ ​ Categories h4|Discover more how Findify can improve your sales Lisen.dk webinar . Symplify ( Personalized Search , Recommendations ) SIGN UP HERE Findify CCO, Joakim Amadeus Olsson ‘Measuring Success: How one Shopify store secured a 26x ROI with a single solution’ is set to take place on Thursday, April 15 at 9am CEST. To sign up for this webinar, click here . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Findify has come together with Jetshop, the Nordic region’s leading ecommerce platform, to host an intriguing new webinar. ‘ ’ will explore how behavioral psychological theories can be leveraged to improve the online shopping experience. The event will hear from behavioral scientist Nurit Nobel who will present insights from her research and will explore how they can be applied to improve the e-commerce experience for both customers & merchants. She will take attendees through questions like: ‘How can concepts from behavioral economics improve our understanding of online shopper behavior?’ and ‘What are the most common biases that inhibit optimal shopping experience?’ Hear from an expert in behavioral science Nurit Nobel holds a doctorate in economic psychology from the Stockholm School of Economics and holds a Master's degree in Social Psychology from the London School of Economics. She is the CEO and co-founder of Impactually, a consulting firm in behavioral science, and Chief Behavioral Scientist for Findify. Nurit also has a background in marketing & branding strategies with senior positions in several multinational companies. In her research and consulting work, Nurit examines why people make certain decisions and how we can help them improve their choices. The focus is on the gap between people's intentions and actions with deviations from rational decision-making in predictable ways. In her work with Findify, she uses behavioral psychological theories online to simplify decision making and enhance the experience. Secure your free seat today ‘ Behavioral psychological insights in e-commerce ’ is set to take place on Tuesday, February 23 at 2pm CEST. The language spoken throughout the webinar will be English. To sign up for this webinar, click here . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . New collaboration between academia and industry merges Artificial Intelligence with behavioral science for the first time, with the goal of making AI more human. Findify has today officially announced a new partnership between researchers and industry which is set to change the face of Artificial Intelligence algorithms, by infusing them with insights from behavioral science. The partnership is between the leading AI personalization platform Findify and researchers from (SSE), who are working together to improve the experience of online shopping, based on insights on cognitive mechanisms that stand in the way of good decision-making. ​ “The major problem that algorithms try to solve,” said Nurit Nobel, researcher at Stockholm School of Economics, “is the abundance of choice. Online retailers are not limited by the confinement of physical stores, so they can offer an unlimited selection to their shoppers. And a greater selection is an attractive proposition for shoppers, so it seems to be a win-win strategy. But the truth is, choosing between thousands of items is mentally exhausting, and that is where algorithms come into the picture. They try to show us the way and lead us to the decision that the algorithm predicts will provide the best fit.” Ms Nobel explained that while this sounds like a good thing, it’s not enough. “Netflix has invested millions in its algorithms, but most people still find it hard to choose a movie to watch. People still get discouraged when they look for jeans and get hundreds of results. In these situations, choice overload might kick-in, which is what happens when the availability of choices makes it more difficult for us to make a decision. As a consequence, this may lead to shoppers leaving the store without making a purchase”. Joakim Amadeus Olsson, Findify’s CCO, said this would be a “clearly suboptimal” result. “If a shopper leaves a store without having purchased a single item, even though they intended to do so, they are not happy, the retailer is not happy, and of course – we are not happy”. He explained how personalization algorithms make sure that a search output contains products in the order that make a shopper most likely to buy – most relevant items on top, least relevant items at the bottom. They do this by learning an individual’s preferences from their past behavior, like other products that they have engaged with or purchased. So that when a customer looks for “jeans”, they are presented with the jeans that they are most likely to buy. “Personalization algorithms are helpful in guiding users through the shopping journey, but to really battle choice overload, more can be done,” added Ms Nobel. “I was excited when Findify asked for my help to work on this problem. I am not familiar with any other search algorithm provider that contemplates this kind of insight when determining the right options for that specific user. Considering that these algorithms are intended to help humans, it is staggering how little research in human psychology goes into their design.” On Mr Olsson’s part, he is convinced this is the future of AI and algorithms. “Adding the human dimension, using insights from psychology, really thinking about the person on the other end. If we don’t take these things into account, how can we expect to design an algorithm that provides a great experience? There is a real need for it, and we intend to close this gap,” he said. “How we do that is we invite Nurit, the researcher from SSE that we collaborate with, into our internal discussions. We make sure she is involved in brainstorming for new features. She is there when we decide what to test, and she helps us do it in a rigorous manner. Nurit makes sure the insights from the most cutting-edge research on human behavior find their way to us and to our algorithm.” Mr Olsson reveals Findify has already made changes to their algorithm as a result of this collaboration with SSE. “I cannot go into detail about it, but I can say that we keep coming up with new ways to implement this knowledge. We test things and we implement the changes that we see lead to higher conversion,” he explained. “At the end of the day, our goal is to improve the shopping experience for our retailers. That is what our algorithm is for. When we use insights from psychology, we notice that we do that better. Making the algorithm more human just makes sense.” For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Leading site search and personalization software company Findify has launched a new integration with innovative user generated content app REVIEWS.io . The popular ecommerce tool offered by REVIEWS.io helps merchants collect video, photo, and text reviews from customers which are then displayed on the merchant’s website, on Google, and on the merchant’s social media accounts. Merchants who display these reviews on their site and social media usually see an uplift in conversion within a few weeks - because trust is king in today’s ecommerce world, and informed customers who trust in a brand end up buying more of their products. Now, experts at both Findify and REVIEWS.io have come together to ensure all their solutions work seamlessly together - creating more value for mutual clients who want to sell more and sell smarter, as highlighted in the most recent integration with Australia’s best organic food store, Wholesome Hub. Neto merchant Wholesome a “great example” of Findify + REVIEWS.io collaboration Australian retailer Wholesome Hub began with an altruistic vision - a brand that deals only in products that are organic, vegan, and sourced in-country. Today, Wholesome Hub is arguably the best organic food store in the entire country. Their offerings are all cruelty free, ethically made, contain zero waste, and are shipped in the most environmentally friendly way possible. The company even plants trees to offset any carbon emissions generated by their delivery methods. Aiding them in the online iteration of their sustainable journey are three Findify solutions: Personalized Search , Smart Collections , and Recommendations . The brand also utilizes the compelling user generated content made possible by REVIEWS.io. Two state-of-the-art solutions working together to increase ecommerce revenue To date, REVIEWS.io has collected more than 12 million reviews. That’s a lot of user generated content! One of the top benefits of user-generated content is that it serves as excellent social proof. Seeing content from real customers increases credibility and brings the brand's promises into perspective. Joakim Amadeus Olsson, CCO of Findify, explained how important it is to the company that their clients have the most relevant product experience possible. “At Findify, we offer an advanced site search and personalization software solution, and every day we talk about positive shopper journeys and relevant product experiences. An integral part of that lies in social proofing,” he explained. “That’s why we’ve partnered with REVIEWS.io, Australia’s leading reviews platform, as we share a common desire - helping merchants to sell more, and sell better.” BOOK A FINDIFY DEMO Mr Olsson cited the huge and continued success of retail giant Amazon as proof of how influential user generated content, such as reviews, can truly be. “Displaying this kind of content at key conversion points across a retail website definitely impacts the bottom line for ecommerce merchants. And that doesn’t just mean text-only reviews any more. These days it can mean photo and video as well, which can then be shared on the merchant’s social media pages,” said Mr Olsson. “I may be biased here, but I do think that Findify’s leading AI personalization algorithm and advanced site search capabilities combined with the nudging and social proofing services of REVIEWS.io is a very winning combination.” * Findify, an advanced AI solution and ecommerce tool which uses machine-learning algorithms to change the order in which each individual shopper sees each product, creates an optimized and personalized journey for online shoppers. For more information on Findify and its solutions (Personalized Search, Recommendations, and Smart Collections), book a demo here . ​ * REVIEWS.io is an innovative solution for ecommerce merchants who want to boost sales showcasing customer reviews and compelling user generated content. For more information, go to www.reviews.io/business-solutions . Check out the latest Findify clients ​​​​Experience the Findify effect BOOK A DEMO Yotpo helps great brands accelerate their online growth by providing a full suite of solutions for customer reviews, visual marketing, loyalty programs and referrals. It offers a variety of ways for shoppers to ask questions and leave comments, making it simple for them to give their feedback and review each and every purchase. ​ By integrating Yotpo with Findify, you can to add those product ratings and reviews to your search results and shoppers can use these to filter products by. Social proof in your search results Straight from your collections pages, search results and product recommendations, shoppers can see what other shoppers think of each product. The all-important social proof is provided automatically by your own shoppers, encouraging others to buy without you needing to do a thing. Search by product rating Using data and machine learning to automatically select the most effective assortment of products for each user, Yotpo 's integration with Findify gives shoppers the chance to find and filter products based on the ratings. Integration Benefits Install Findify with Yotpo in one click and shorten the time it takes for shoppers to make that buying decision, increasing your store revenue. In the eCommerce world customer engagement is an important connection between your online brand and your customers. It’s well known that highly engaged customers show more loyalty to you and your online business and of course bring you more sales. And thanks to the growth of digital marketing and social media, in 2020 online customers are getting smarter and quicker each day. So in order to keep up with the changes in the eCommerce world and involve more customers in the online business, every day online business owners are coming up with different customer engagement ideas.‍‍ ​ You can find a lot of successful customer engagement examples that merchants could use. Major online brands use different strategies: from creating useful video content to implementing rewards programs and VIP tiers. And in this article I would like to talk about 5 easy and Effective customer engagement ideas to implement in 2020. 5 engagement strategies to leverage in 2020: 1. Create Useful Content One of my favorite customer engagement strategies, that brings the most traffic to your online shop, is creating useful content for your customers. Today there are a lot of different online channels to share the content and here are the most suitable channels for eCommerce. According to Wyzowl , soon video traffic will represent 80% of all consumer online traffic as half of a billion people watch videos on social media every day, so creating promotional or explainer videos about your brand would help you to attract more customers. You can show how the products that you are selling are supposed to be used or tell your customers the story of how you have started your brand. Videos get lots of attention and help you to engage more with your customers. You can also engage with other communities and expand your online brand’s name in order to grow your reputation in different groups of people. In 2020 blogs have a major influence on the online market and society today as people now search for all types of information on blogs and other informative websites, so starting blogging and guest blogging would be a great idea. And online forums like Quora and Reddit are a great channel to engage with your desired audience. You can show your knowledge of the industry by answering questions related to your products on Quora, talking about your industry on Reddit and people will trust you and your brand more. 2. Provide Outstanding Customer Service When asking online customers what impacts their level of trust with an eCommerce brand, it turns out that offering outstanding customer service was ranked number one. So it’s essential to provide a top-notch customer service and experience and make it one of your priority customer engagement ideas. Because customers remember when they were treated well, and they also remember when they were treated poorly, and both ways, they share their online shopping experience with their family and friends via social media or by word of mouth, and it can bring either more or less sales opportunities for you as a business owner. 3. Use the Power of Social Media In 2020 the internet plays a huge role in everyone’s everyday life, both personally and commercially. Social media platforms have emerged in recent years and are now being used both by personal and business users worldwide. These platforms allow us to communicate with friends and family on a personal level, share media and keep up with what is happening. In addition to effective engagement and communication, social media makes it easier to market your brand, even if you are on a budget. You can build a relationship with the audience when using social media, which is something you can’t do with traditional advertising. You can also offer special deals and promotions which can help you win more followers and make them feel that you’re giving them exclusive benefits. 4. Implement Rewards Programs and VIP Tiers In 2020 rewards programs are one of the most effective ideas to implement for customer engagement. Getting rewards and points while customers are online shopping is the best thing ever. First of all, it makes them feel valued by your brand. And it’s a win-win strategy as the more points they earn, the more they visit your website again to shop and redeem the collected points. In order to build a successful rewards program on your Shopify store, you need to find an app on the Shopify App Store . One of the best apps is Growave, with an average 5-star rating. Growave is the all-in-one marketing platform that can help you reach your audience, engage users, and increase conversions with ease. You get all tools for reaching, engaging, and converting your customers like Reviews, Wishlists, Rewards and Loyalty, Instagram galleries, Automated emails, Social Sharing and Social login for a great price, all under one dashboard. 5. Use Smart Email Marketing Email marketing is still a cheap but yet very powerful way to reach and engage with your desired audience. Emails about new products for your existing customers or targeted promotional email to attract new audience’s attention, all emails bring traffic to your online store. Smart email marketing strategy can create your brand’s awareness and build trust and loyalty among your new and existing customers. This strategy doesn’t need any investments as you collect all the emails when customers are visiting your online shop, it only needs your time and some creativity. Don’t miss a chance to engage with your customers using this old but still gold marketing strategy. Conclusion The goal of every customer engagement strategy is to encourage your customers to communicate and share their experience with your brand. In 2020 it’s important to implement new customer engagement ideas and try new marketing tips in order for your eCommerce business to remain relevant and keep growing. Author’s bio: Aida Kubatova is a Content Strategy Manager at Growave . She believes in the power of eCommerce and loves online shopping herself. Every day she creates useful content to help entrepreneurs around the world to learn more about the latest news and innovations from the world of Digital Marketing and eCommerce in order to grow their online business and, of course, sales. Check out the latest Findify clients ​​​​Experience the Findify effect BOOK A DEMO One of the world’s most popular ecommerce platforms has included Findify on its latest list of top certified apps. The leading site search and personalization software provider now features on what is perhaps the most exclusive line-ups within the online sales ecosystem - the new Shopify Plus Certified App Program. A collection of leading apps for Shopify Plus merchants “Shopify Plus Certified Apps are hand-selected for their quality and ability to solve complex merchant needs. Each app is formally reviewed by the Shopify App Review Team to ensure it meets our advanced requirements in performance, security, privacy, and support,” explained a Shopify Plus spokesperson. “The partners and apps that merchants choose to work with impact everything - from the speed at which they grow to the overall success of their business. We created the Shopify Plus Certified App Program to ensure we are highlighting industry-leading apps that solve the complex problems that are specific to Shopify Plus merchants.” BOOK A DEMO Providing peace of mind for ecommerce sellers Findify is one of only 34 apps to feature in the current iteration of the program, which was launched on April 14, 2020. It appears alongside other industry leaders, such as Yotpo, Privy, and Shogun, among others. CCO of Findify, Joakim Amadeus Olsson, welcomed the launch of the program, calling it a fantastic resource for Shopify Plus merchants. “This is really, really great for sellers. Shopify Plus has put a lot of thought into what providers they are featuring as part of their new Certified App Program, and the end result is a collection of top ecommerce tools merchants know they can trust,” he said. “At Findify, we have been working with Shopify since early 2015, and have been a part of the Shopify Plus programme since 2017. Over the years, we have found Shopify to be a great platform which features thousands of top brands. We’re very happy with our relationship to date, and look forward to working more with Shopify Plus, and with Shopify Plus merchants, long into the future.” For more information on Findify’s powerful ecommerce tools, which include personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . To read more about the Shopify Plus, check out their blog . Check out the latest Findify clients ​​​​Experience the Findify effect BOOK A DEMO Leading site search and personalization software company Findify has launched a new integration with Swym - an innovative wishlist app and smart back-in-stock solution. Swym’s popular ecommerce tool prolongs the shopper journey, making it easy for customers to save their favourite products so they can find them again later - when they are ready to buy. Experts at both companies have come together to ensure Findify and Swym solutions work seamlessly together - creating more value for mutual clients who want to sell more and sell smarter, as highlighted through the most recent integration of widely respected brand Outerknown. Shopify Plus merchant Outerknown details the Findify + Swym experience US-based retailer Outerknown was co-founded by 11-time World Surf League Champion Kelly Slater and acclaimed designer John Moore with the belief that apparel businesses have a responsibility to make clothing that respects the world around us. Today, Outerknown is fully committed to making their entire product line sustainable by using organic materials made in safe factories by workers treated fairly with fair pay. Aiding them in the online iteration of their sustainable clothing journey, are three Findify solutions: Personalized Search , Smart Collections , and Recommendations , as well as Swym's great wishlist app to prolong the customer journey. Junior Warner, Director of Web Development at Outerknown praised both providers, saying Findify and Swym integrate “very well” with each other and that the solutions work hand-in-hand. “I do think Findify and Swym complement each other, because it allows users to add products to their Wishlist on the search and Product Listing Pages (PLP) which is earlier than they usually would have a chance to with other solutions that only allow users to add to their Wishlist on the product page,” he explained. Two state-of-the-art solutions working together to increase ecommerce revenue Junior first discovered Findify in his search to replace the default Shopify search function. He wanted a solution that would allow further refinement of the filters customers were allowed to do on the Outerknown search results page and Product Listing Pages. With Swym, Junior wanted an easier way for Outerknown customers to add their favourite products to a wishlist, then add it to their cart later without having to go through the process of finding it on the PLP or through search again. Now, with solutions from both companies working in tandem on the Outerknown website, the apparel store is experiencing fantastic results. “The seamless integration between Findify and Swym would allow a customer like Outerknown to increase sales and conversion rate ,” said Junior. The effect of the technology even extends beyond the site experience into external marketing. “Customers of Swym, like Outerknown, can look at the analytics that Swym provides to see what products people are adding to their Wishlist the most - and market those products to drive more interest and sales,” he said. “[Meanwhile] Findify personalized search and PLP has contributed to faster page load on our search results and PLP pages. The analytics breakdown Findify offers allows us to get more in depth details on how users are interacting with the products displayed on the search results and PLP pages and how they prefer to filter them.” ​ * Findify, an advanced AI solution and ecommerce tool which uses machine-learning algorithms to change the order in which each individual shopper sees each product, creates an optimized and personalized journey for online shoppers. For more information on Findify solutions, including personalization software, book a demo here . For more information on Swym, go to www.swym.it . ​​​​​​​Check out the latest Findify clients Experience the Findify effect BOOK fo| st| h2|Categories h4|Discover more how Findify can improve your sales New collaboration between academia and industry merges Artificial Intelligence with behavioral science for the first time, with the goal of making AI more human. Findify has today officially announced a new partnership between researchers and industry which is set to change the face of Artificial Intelligence algorithms, by infusing them with insights from behavioral science. The partnership is between the leading AI personalization platform Findify and researchers from (SSE), who are working together to improve the experience of online shopping, based on insights on cognitive mechanisms that stand in the way of good decision-making. ​ “The major problem that algorithms try to solve,” said Nurit Nobel, researcher at Stockholm School of Economics, “is the abundance of choice. Online retailers are not limited by the confinement of physical stores, so they can offer an unlimited selection to their shoppers. And a greater selection is an attractive proposition for shoppers, so it seems to be a win-win strategy. But the truth is, choosing between thousands of items is mentally exhausting, and that is where algorithms come into the picture. They try to show us the way and lead us to the decision that the algorithm predicts will provide the best fit.” Ms Nobel explained that while this sounds like a good thing, it’s not enough. “Netflix has invested millions in its algorithms, but most people still find it hard to choose a movie to watch. People still get discouraged when they look for jeans and get hundreds of results. In these situations, choice overload might kick-in, which is what happens when the availability of choices makes it more difficult for us to make a decision. As a consequence, this may lead to shoppers leaving the store without making a purchase”. Joakim Amadeus Olsson, Findify’s CCO, said this would be a “clearly suboptimal” result. “If a shopper leaves a store without having purchased a single item, even though they intended to do so, they are not happy, the retailer is not happy, and of course – we are not happy”. He explained how personalization algorithms make sure that a search output contains products in the order that make a shopper most likely to buy – most relevant items on top, least relevant items at the bottom. They do this by learning an individual’s preferences from their past behavior, like other products that they have engaged with or purchased. So that when a customer looks for “jeans”, they are presented with the jeans that they are most likely to buy. “Personalization algorithms are helpful in guiding users through the shopping journey, but to really battle choice overload, more can be done,” added Ms Nobel. “I was excited when Findify asked for my help to work on this problem. I am not familiar with any other search algorithm provider that contemplates this kind of insight when determining the right options for that specific user. Considering that these algorithms are intended to help humans, it is staggering how little research in human psychology goes into their design.” On Mr Olsson’s part, he is convinced this is the future of AI and algorithms. “Adding the human dimension, using insights from psychology, really thinking about the person on the other end. If we don’t take these things into account, how can we expect to design an algorithm that provides a great experience? There is a real need for it, and we intend to close this gap,” he said. “How we do that is we invite Nurit, the researcher from SSE that we collaborate with, into our internal discussions. We make sure she is involved in brainstorming for new features. She is there when we decide what to test, and she helps us do it in a rigorous manner. Nurit makes sure the insights from the most cutting-edge research on human behavior find their way to us and to our algorithm.” Mr Olsson reveals Findify has already made changes to their algorithm as a result of this collaboration with SSE. “I cannot go into detail about it, but I can say that we keep coming up with new ways to implement this knowledge. We test things and we implement the changes that we see lead to higher conversion,” he explained. “At the end of the day, our goal is to improve the shopping experience for our retailers. That is what our algorithm is for. When we use insights from psychology, we notice that we do that better. Making the algorithm more human just makes sense.” For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|A top fashion industry Shopify merchant, is the star of Findify's latest In this live session, which takes place on April 15, independent experts from will delve into an A/B test they carried out on the Danish store's website, testing performance before and after two Findify solutions and were implemented. The results of the test show Lisen.dk saw a return of 26 times their initial investment in Findify, and saw their overall store revenue increase by 7% following integration with the solution’s site search and personalization software. “I thought Findify has a great product and I was excited to see what it could do,” explained Lone Sanko, owner of Lisen.dk. “The results of the split test we did were super interesting, and I’m going to continue using Findify on my store as a result.” Full findings from the testing will be presented by Symplify on Thursday, April 15 at 9am CEST. Findify autocomplete, search results, and filters in action on Lisen.dk’s website. CRO Consultant and split testing expert Lukas Rogvall, who is set to present the upcoming webinar, said it was extremely interesting research with very tangible takeaways for other ecommerce merchants. “There’s a lot to be learned from this case, and I’m really excited to release the data so others can see what Lisen.dk did and potentially try to emulate their success,” he said. “Another key learning point lies in the importance of testing. I believe more merchants should take Lisen.dk’s approach and seek to verify the claims of their tech providers via A/B testing. In this case Findify’s claims were backed up and proven correct, ensuring the merchant could go on to invest in their services knowing the solutions do what they say they’ll do - namely boosting conversion and increasing overall revenue.” Findify CCO, Joakim Amadeus Olsson, said he was also looking forward to the webinar. “Nowadays, more and more clients see the value in making data-driven decisions and are making the wise choice of testing the performance of their ecommerce tools before adding them to their tech stack,” he said. “I think this is a great decision. You end up with very real, very tangible results, and you can quickly see if the solution is going to be beneficial to your business or not. For Findify specifically, we love A/B testing because our solution genuinely works, and genuinely does what we say it does - increasing ecommerce revenue using personalization, improved search, and top-class upselling and cross-selling solutions. It’s great to have the data points to back those claims up.” ​ ​ fo| st| h2|Categories h4|Discover more how Findify can improve your sales Lisen.dk webinar . Symplify ( Personalized Search , Recommendations ) SIGN UP HERE Findify CCO, Joakim Amadeus Olsson ‘Measuring Success: How one Shopify store secured a 26x ROI with a single solution’ is set to take place on Thursday, April 15 at 9am CEST. To sign up for this webinar, click here . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Findify’s Chief Behavioral Scientist is set to speak to a top international conference later this month. The hotly anticipated Retail Global 2021 conference will take place over the course of three days, from March 29 to 31, at Australia’s well known Gold Coast Convention & Exhibition Centre. Findify’s Nurit Nobel will present her talk ‘Leverage behavioral science to improve your online experience’ on the closing day of the event. Ms Nobel will present insights from her research and will explore how they can be applied to improve the e-commerce experience for both customers & merchants. She will take attendees through questions like: ‘How can concepts from behavioral economics improve our understanding of online shopper behavior?’ and ‘What are the most common biases that inhibit optimal shopping experience?’ About the Speaker Nurit Nobel holds a doctorate in economic psychology from the Stockholm School of Economics and holds a Master's degree in Social Psychology from the London School of Economics. She is the CEO and co-founder of Impactually, a consulting firm in behavioral science, and Chief Behavioral Scientist for Findify. Nurit also has a background in marketing & branding strategies with senior positions in several multinational companies. In her research and consulting work, Nurit examines why people make certain decisions and how we can help them improve their choices. The focus is on the gap between people's intentions and actions with deviations from rational decision-making in predictable ways. In her work with Findify, she uses behavioral psychological theories online to simplify decision making and enhance the experience. For more information on Retail Global 2021, go here . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Findify has come together with Jetshop, the Nordic region’s leading ecommerce platform, to host an intriguing new webinar. ‘ ’ explores how behavioral psychological theories can be leveraged to improve the online shopping experience. The event is presented by behavioral scientist Nurit Nobel who gives insights from her research and explores how they can be applied to improve the e-commerce experience for both customers & merchants. Watch the full webinar here: Findify has come together with Jetshop, the Nordic region’s leading ecommerce platform, to host an intriguing new webinar. ‘ ’ will explore how behavioral psychological theories can be leveraged to improve the online shopping experience. The event will hear from behavioral scientist Nurit Nobel who will present insights from her research and will explore how they can be applied to improve the e-commerce experience for both customers & merchants. She will take attendees through questions like: ‘How can concepts from behavioral economics improve our understanding of online shopper behavior?’ and ‘What are the most common biases that inhibit optimal shopping experience?’ Hear from an expert in behavioral science Nurit Nobel holds a doctorate in economic psychology from the Stockholm School of Economics and holds a Master's degree in Social Psychology from the London School of Economics. She is the CEO and co-founder of Impactually, a consulting firm in behavioral science, and Chief Behavioral Scientist for Findify. Nurit also has a background in marketing & branding strategies with senior positions in several multinational companies. In her research and consulting work, Nurit examines why people make certain decisions and how we can help them improve their choices. The focus is on the gap between people's intentions and actions with deviations from rational decision-making in predictable ways. In her work with Findify, she uses behavioral psychological theories online to simplify decision making and enhance the experience. Secure your free seat today ‘ Behavioral psychological insights in e-commerce ’ is set to take place on Tuesday, February 23 at 2pm CEST. The language spoken throughout the webinar will be English. To sign up for this webinar, click here . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales Leading Site Search and Personalization provider Findify has continued its aggressive expansion, added two new faces to its growing engineering team. The company, which boasts top retailers such as Everlast and Victoria Beckham among its strong client base, has been widening its net in recent months and is now trusted by more than 1,800 merchants worldwide. This impressive growth has in part been spurred on by Findify’s recent foray into the Australian market, offering their advanced, revenue-enhancing technology - powered by Findify’s unique Artificial Intelligence algorithm - to ecommerce merchants down under. With an influx of new customers, however, comes additional workloads. As such, the company has made two new hires recently to cover the increased demand. Meet Timofei - Findify’s new DevOps Tech Lead New Yorker Timofei Sablin joined the team shortly before Christmas 2020 as Findify’s DevOps Tech Lead. His main responsibilities are dealing with cloud infrastructure and the automation of deployments. Tim has spent the last seven years working in systems engineering, with the last four years focusing on developing infra solutions in public clouds, working with Kubernetes, automation, and driving digital transformation for various industries. “I’ve been really impressed by Findify’s ways of working, where quality is an important part of the recipe,” he said. “Findify gives me the opportunity to apply my experience and have a real say in the team’s operational decisions. This definitely fuels my enthusiasm for the position and I look forward to working with Findify long into the future.” Meet Andrej - Findify’s new Senior Software Engineer Hailing from the city of Skopje, Republic of North Macedonia, Andrej Naumovski is Findify’s newest hire, joining in the new role of Senior Software Engineer. Boasting a Bachelor's Degree in Computer Science and Engineering, together with almost four years of professional experience working with Javascript technologies and experience working closely with product teams to develop scalable products, Andrej joined Findify in January 2021. His main duties are to work closely with the Findify product team to maintain and develop new features and to improve the company’s Javascript projects. Andrej explained he was attracted to Findify based on the advanced technical nature of the company’s product offering, feeling it would prove an engaging and rewarding workload. “I'm very excited to be part of the Findify team and am looking forward to working on an interesting tech stack with great teammates,” he said. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo| st|Findify is now utilizing the power of Delta Testing to ensure clients receive the highest level of proactive technical support following their implementation of Findify’s Personalized Search, Recommendations, and Smart Collections solutions. h2|​What is a Delta Test? Why is Findify using Delta Testing? ​ ​What does this mean for Findify clients? ​​​​​​​Read our most recent product updates Categories h4|Discover more how Findify can improve your sales Developers at Findify have recently upgraded the way in which they monitor the performance of Findify solutions - a change which is set to strengthen the provider’s client support service even further. While Findify was already using automated testing to carry out this function, the leading site search and personalization software provider is now taking this to the next level by using automated Delta Testing to increase the speed with which they identify and deal with technical issues. This improved method of technical support is complementing existing security practices such as top issue tracking protocols and having developers on call round-the-clock who are notified by any system disturbances. BOOK A FINDIFY DEMO The term delta stems from its usage in mathematical equations, where the symbol for delta is used to denote a change in a variable. Put simply, a delta represents a difference between two values - a change of some sort. In practical terms, this could be a change in the welfare of a patient whose condition is improving or worsening, a change between the current results of a laboratory test and the previous result of the exact same test, or a change in the value of an asset, for example. The method can be used in almost any situation in almost any industry. Anders Gullander, Head of Product As a leading site search and personalization software provider, Findify solutions are used by hundreds of clients, and tens of thousands of shoppers, each and every day. If any aspect of the service is not performing exactly as expected, Findify developers need to know about it before it has any major impact. However, with so many clients using Findify solutions, it would be impossible for them to manually go through each store and check for discrepancies on a daily, weekly, or even monthly basis. That’s where Delta Testing comes in. On a basic level, this method essentially sees Findify experts telling the test what results it expects to see. The test is then run on a continuous, round-the-clock basis, checking the services being provided, and any abnormal change (or delta) is automatically flagged with the Findify team. “We are using this in many instances, but let’s take a product feed as an example,” said Findify Head of Product, Anders Gullander. “Let’s say this product feed usually has around 100 items in it. Maybe that number occasionally goes up a little, goes down a little. These changes are considered normal, and are not flagged. But what if suddenly there are only 30 products showing? This is something that would be flagged by the Delta Test, which would then immediately alert Findify developers.” While Findify developers are always on alert for any issues that might arise, the implementation of Delta Testing means this support has been strengthened even further. This means any issues, or anything that could potentially become an issue, are identified immediately, ensuring a Findify developer can look into the instance and quickly fix anything that needs fixing. “Delta Testing is a fantastic next step for us, as we felt it would improve our already strong quality control and automated testing capabilities,” said Mr Gullander. “This is a great system because it takes measurements over a long period, continuously assessing trends, and identifies issues before they even become issues. Also, Delta Testing doesn’t just assess in terms of black or white, broken or working, it also monitors shades of grey - instances where something is not working, but also instances where something is working as well as it could.” Delta Testing is now in use by Findify developers, who say it has proven extremely successful so far and has already been a key factor in improving the support they offer to their clients. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . ​​​​​​​Check out the latest Findify clients Experience the Findify effect BOOK fo| st| h2|Categories h4|Discover more how Findify can improve your sales *Disclaimer: This article is not a substitute for legal advice and should not be interpreted as such. For in-depth information about CCPA and how it relates to you and your business, seek legal counsel. The California Consumer Privacy Act (CCPA) was signed into law this summer, and comes into effect as of January 1, 2020. This new regulation, which has been compared to the EU General Data Protection Regulation (GDPR), essentially changes the way businesses are allowed to collect and process personal information obtained from California residents. Is Your Business Affected? Your business is affected by CCPA if it is for-profit, engages with individuals located in California, handles California residents’ personal information, determines the purposes and means of the processing of data, and satisfies one or more of the following conditions: Has annual gross revenues of $25m or more Obtains, sells, or shares personal information of 50,000 or more California residents, households, or devices annually Derives 50% or more of its annual revenues from selling, sharing, or giving access to California residents’ personal information The CCPA also imposes limited requirements on “service providers” - companies that process the personal information of consumers on behalf of a business - and requires them to process the personal information of California residents only as necessary to provide their services. Businesses may also direct service providers to delete consumers’ personal information from their records. What Data Does Findify Collect? Clients who have Findify running on their website have the right to know what data we collect on their customers. Thankfully, this is a very simple list. We record what device your customer used to access your site, what city they accessed it from, what they clicked on when they were on your site, what they purchased and a hashed (encrypted) version of their IP address. Does Findify Sell That Data To Third Parties? No, we do not sell or share or give access to any data we have collected. How Can Findify Help Me Comply With CCPA? Under CCPA, a consumer might contact you to ask to access or delete their data which then also involves data collected by Findify. We are prepared for this, and have recently finished streamlining a process for such requests which will assist our clients in complying with customers’ disclosure or data deletion requests. To learn more about this process, click here . If you have any questions about the topics raised in this email, or would like to discuss them further, please don’t hesitate to email us on yourfriends@findify.io . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|​ ​ fo| st| h2|Categories h4|Discover more how Findify can improve your sales This autumn, the retail industry is gearing up for an online shopping season they think will be one for the record books, largely driven by the effects of Covid-19. Black Friday, in particular, is tipped to get a significant online boost from the coronavirus pandemic as shoppers embrace the ‘new norm’ of not flocking to retail stores unnecessarily. As a provider of live site search and personalization software for ecommerce websites, Findify is already anticipating a substantial uptick in traffic and volume - and preparing accordingly. From Black Friday, and throughout the Holiday Season, the following protocols will be in place: Findify server capacity will be scaled up to accommodate the expected traffic load increase. Findify’s Engineering & Services Team will increase their engineering on-call presence, and our merchant support will be extended to include weekends. You can reach them on yourfriends@findify.io . No performance patch or product deployment will take place (all code changes will be frozen) unless a business critical intervention is required. ‘Make sure everything in your tech stack is as scalable as Findify’ “There’s no denying that consumers face challenges this year in terms of shopping at brick-and-mortar stores. But this means that shopping online has never been more attractive - ecommerce websites provide safe and convenient shopping experiences,” said Findify CEO Philip Nobel. “The time around Black Friday and Cyber Monday is one of the busiest periods of the year for us - as it is for all retailers and retail software providers. That’s why we beef up our protocols around this time, just to make doubly and triply sure there won’t be any down time for our clients.” The CEO also advised clients to start thinking about their own Black Friday and Cyber Monday plan now at this stage (if they haven’t already), to make sure the other ecommerce tools they use on their website are also scalable, and to stress test their website to make sure it can handle the anticipated spike in traffic. If you have any questions about Findify’s Black Friday, Cyber Monday, or holiday period preparations, send an email to yourfriends@findify.io . For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|​ ​ fo| st| h2|Categories h4|Discover more how Findify can improve your sales This autumn, the retail industry is gearing up for an online shopping season they think will be one for the record books, largely driven by the effects of Covid-19. Black Friday, in particular, is tipped to get a significant online boost from the coronavirus pandemic as shoppers embrace the ‘new norm’ of not flocking to retail stores unnecessarily. As a provider of live site search and personalization software for ecommerce websites, Findify is already anticipating a substantial uptick in traffic and volume - and preparing accordingly. From Black Friday, and throughout the Holiday Season, the following protocols will be in place: Findify server capacity will be scaled up to accommodate the expected traffic load increase. Findify’s Engineering & Services Team will increase their engineering on-call presence, and our merchant support will be extended to include weekends. You can reach them on yourfriends@findify.io . No performance patch or product deployment will take place (all code changes will be frozen) unless a business critical intervention is required. ‘Make sure everything in your tech stack is as scalable as Findify’ “There’s no denying that consumers face challenges this year in terms of shopping at brick-and-mortar stores. But this means that shopping online has never been more attractive - ecommerce websites provide safe and convenient shopping experiences,” said Findify CEO Philip Nobel. “The time around Black Friday and Cyber Monday is one of the busiest periods of the year for us - as it is for all retailers and retail software providers. That’s why we beef up our protocols around this time, just to make doubly and triply sure there won’t be any down time for our clients.” The CEO also advised clients to start thinking about their own Black Friday and Cyber Monday plan now at this stage (if they haven’t already), to make sure the other ecommerce tools they use on their website are also scalable, and to stress test their website to make sure it can handle the anticipated spike in traffic. If you have any questions about Findify’s Black Friday, Cyber Monday, or holiday period preparations, send an email to yourfriends@findify.io . For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|Comments are closed. fo| st| h2|Categories h4|Discover more how Findify can improve your sales While major breakthroughs in product innovation are always welcome, the smaller steps - the tweaks that make life a little easier - should not be overlooked. Have you ever created a merchandising rule and pushed it live, for example, only to realize you then needed to go back and change something? Findify’s newest preview feature fixes this potential problem by allowing users to view their merchandising rule in action before it is published. The update can be found, in the Findify , under Merchandising > Merchandising Rules. Once you have tailored your merchandising rule to you needs, you can then hit the new ‘Preview’ button at the bottom right of the screen. This allows you to see what the rule will look like for your customers once you publish it. “In talking to a few of our clients, we realized some were having issues with the creation of merchandising rules. They would create one, push it to live, check it, and then notice an element they wanted to change,” explained Anders Gullander, Findify’s Head of Product. “So instead of having them go back into merchandising on their dashboard and make the change, we decided to implement this new preview feature. It’s a change that will make our clients’ lives that bit easier, and that’s important to us.” While the Findify team continues to work on creating innovative new solutions, it is also working on improving the current offering, thus ensuring clients continue to receive the best in smart search solutions. Is there anything you’d like to ask us about the new feature? Is there any other feature you’d like us to implement? Email us on yourfriends@findify.io . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|Comments are closed. fo| st|The brand-new default merchandising feature makes it easier for merchants to optimize sales by pushing products in all locations on their website in line with their strategy WITHOUT sacrificing the power of personalized product rankings. h2|​Smarter Selling Made Simple ​​How does the Smarter Selling aspect of the Default Merchandising Rule work? Categories h4|Discover more how Findify can improve your sales ​While there are many differences between online and brick-and-mortar stores, some aspects can, and should, remain the same. Say, for example, you want to order 100 red dresses… but you accidentally order 1,000. What do you do with the excess? In a brick-and-mortar store, you would start heavily merchandising the dresses - maybe putting a sign in the window, maybe creating an offer around the item, and definitely placing them in prominent areas of the store so they can sell quicker. Giving these items the same treatment online can be trickier, depending on the solutions you use, but it can (and should) be done. Using solutions without personalization (using AI to learn what your shoppers want, then reorder your products in real time to appeal to each individually) you can perhaps feature the dresses prominently on your website. But this is risky - you could lose sales if the dress doesn’t appeal to shoppers who might have purchased other items, had you pushed them instead. Use a solution with and you likely won’t be able to push the red dresses at all - the algorithm will continue to optimize only the products your shoppers are most likely to buy. This is better than the previous option, as sales are optimized, but it still doesn’t help you move those dresses. This limitation is exactly what prompted the developers at to create the new Default Merchandising Rule feature. With this capability, you can easily push the products you most want to sell, WITHOUT sacrificing the power of personalization thereby improving your conversion rate without any manual coding or tweaks. BOOK A DEMO WITH FINDIFY 'You can use this capability in a multitude of scenarios. You can apply any dimension to the field, utilizing any property that best fits your strategy - including the boosting of products with higher margins, and those that are on sale, for example. With the Findify dashboard, you simply go to ‘Merchandising Rules’ and click either 'Create Default Rule' or ‘Edit Default Rule’. You can then select the ‘Rule Type’ and the ‘Variants’, input a ‘Value’, and hit save. Deleting the rule is equally simple. Again go to ‘Merchandising Rules’ and click ‘Edit Default Rule’. Then press the trash icon, and hit save. The rule is now deleted. Anders Gullander, Findify Head of Product, further explained that retailers who already utilize Findify solutions may wonder what the difference is between this new feature called Default Merchandising Rule and a feature Findify already has, called Merchandising Rules. “While a standard Merchandising Rule applies to a defined search term, the Default Merchandising Rule applies to ALL search terms. This is great if you want to create a rule that spans across every single search term,” he said. “A Default Merchandising Rule does NOT affect any of the standard Merchandising Rules that you have created. The standard rules will always take priority over the default. This ensures that you are not promoting items at the expense of maximizing sales.” Another great aspect of this new feature is that you can apply it not only to search, but also to and . As these are three different shopper journeys, the optimal strategy would be for a merchant to create default merchandising rules across all three solutions. “This really is a fantastic new feature, which I think a lot of merchants are going to be happy with, and will use a lot,” said Mr Gullander. “It’s very exciting to be a part of a team which can focus not only on developing the big solutions, but also on rolling out smaller features like this one which helps make our clients’ lives easier, and helps them continue to sell more online.” Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us em|(e.g. including items that are on sale or that have higher margins) - To read more about our clients, click . For more information about how Findify personalization and optimization can increase revenue for your ecommerce business, book a demo with us . fo| st| h2|Leave a Reply. Categories h4|Discover more how Findify can improve your sales Findify has come together with Jetshop, the Nordic region’s leading ecommerce platform, to host an intriguing new webinar. ‘ ’ explores how behavioral psychological theories can be leveraged to improve the online shopping experience. The event is presented by behavioral scientist Nurit Nobel who gives insights from her research and explores how they can be applied to improve the e-commerce experience for both customers & merchants. Watch the full webinar here: Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|Comments are closed. fo| st| h2|Categories h4|Discover more how Findify can improve your sales A number of innovative Findify product developments are set to go live in the New Year. Two of these can already be described as gamechangers: Findify’s new Active Sync feature, and the rollout of Findify’s Seamless Shopify Collections. Smart Collections is one of the most popular Findify solutions - and with good reason. Merchants using this technology enjoy collections that are dynamic, personalized, employ unlimited filter capabilities, and perform far better than those created using the static displays offered as a default by ecommerce platforms. While merchants all agree the solution is incredibly valuable to them and to their ecommerce business, a recurring request was for Findify to create a more streamlined way for Shopify merchants to leverage their existing collections. Listening to merchants and acting on their feedback has always been a core value at Findify, which is what led developers to create the soon-to-be-released Seamless Shopify Collections feature. Coming in early 2021, this feature allows merchants to work with their collections in one place and one place only - within Shopify. “Up to now, merchants have been working with their collections both within Shopify and within Findify. While there are capabilities for migrating and syncing collections between the two dashboards, our quest for simplicity drove us towards fully streamlining this process,” said Findify’s Head of Innovation Vsevolod Goloviznin. “It wasn’t a quick fix, but our developers devoted a lot of time to perfecting this process - and now our new, fully automated “set and forget” method is set to be rolled out very soon, which is great.” Working with Collections now “easier than ever” according to Findify CEO CEO of Findify, Philip Nobel, praised his company’s developers and said it was a key part of the 2020 roadmap to get Seamless Shopify Collections rolled out. “This is a very important feature for us, and for our merchants, and I’m delighted to see it nearing completion,” he said. “Working with Collections is now easier than ever before for our Shopify merchants, with this feature effectively freeing up their valuable time.” Be the first to try this new feature Findify is currently accepting Seamless Smart Collections Beta Testers - a handful of Findify clients operating on the Shopify platform willing to start using this feature in advance of the official launch. Anyone who would like to Beta Test this feature can register their interest by emailing yourfriends@findify.io . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . To read a preview of Findify’s soon-to-be-released Active Sync feature, Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|Comments are closed. fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales In our quest for dashboard control, we have now added the capability to exclude IP addresses - enabling cleaner data and more accurate insights . As part of Findify’s ongoing quest to make merchant lives easier, a new IP Exclusion capability has been released. Clients now have the ability to dictate which IP addresses to exclude from their Findify analytics and personalization data. While on the surface this might seem like a small tweak to the merchant dashboard, it is a valuable one, explained Findify’s Head of Product Vsevolod Goloviznin. “There are many reasons why a client would want to exclude certain IP addresses, but most commonly it is because their employees are visiting the web store a lot to check the products. This becomes a lot of web traffic, and so the behaviour can end up affecting the personalization algorithm as well as slightly skewing the analytics merchants rely on to make data-driven merchandising decisions,” he said. “Up to now, merchants who wanted to exclude IP addresses simply emailed us and we completed this task on their behalf. At Findify, however, we believe in empowering our clients which is why our developers have worked on giving them the freedom to oversee this capability themselves.” Mr Goloviznin revealed the move is part of a bigger plan to give merchants more control within the Findify merchant dashboard, and the ability to tailor Findify solutions even further to their own specific needs. Working with this new feature Clients only have to log in to their Findify merchant dashboard , then navigate first to ‘Settings’ then to ‘Advanced Setup’. Here you will find ‘IP Blocking’. In seconds, clients can easily add as many IP addresses as they wish. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|Comments are closed. fo| st|Findify is now utilizing the power of Delta Testing to ensure clients receive the highest level of proactive technical support following their implementation of Findify’s Personalized Search, Recommendations, and Smart Collections solutions. h2|​What is a Delta Test? Why is Findify using Delta Testing? ​ ​What does this mean for Findify clients? ​​​​​​​Read our most recent product updates Categories h4|Discover more how Findify can improve your sales Developers at Findify have recently upgraded the way in which they monitor the performance of Findify solutions - a change which is set to strengthen the provider’s client support service even further. While Findify was already using automated testing to carry out this function, the leading site search and personalization software provider is now taking this to the next level by using automated Delta Testing to increase the speed with which they identify and deal with technical issues. This improved method of technical support is complementing existing security practices such as top issue tracking protocols and having developers on call round-the-clock who are notified by any system disturbances. BOOK A FINDIFY DEMO The term delta stems from its usage in mathematical equations, where the symbol for delta is used to denote a change in a variable. Put simply, a delta represents a difference between two values - a change of some sort. In practical terms, this could be a change in the welfare of a patient whose condition is improving or worsening, a change between the current results of a laboratory test and the previous result of the exact same test, or a change in the value of an asset, for example. The method can be used in almost any situation in almost any industry. Anders Gullander, Head of Product As a leading site search and personalization software provider, Findify solutions are used by hundreds of clients, and tens of thousands of shoppers, each and every day. If any aspect of the service is not performing exactly as expected, Findify developers need to know about it before it has any major impact. However, with so many clients using Findify solutions, it would be impossible for them to manually go through each store and check for discrepancies on a daily, weekly, or even monthly basis. That’s where Delta Testing comes in. On a basic level, this method essentially sees Findify experts telling the test what results it expects to see. The test is then run on a continuous, round-the-clock basis, checking the services being provided, and any abnormal change (or delta) is automatically flagged with the Findify team. “We are using this in many instances, but let’s take a product feed as an example,” said Findify Head of Product, Anders Gullander. “Let’s say this product feed usually has around 100 items in it. Maybe that number occasionally goes up a little, goes down a little. These changes are considered normal, and are not flagged. But what if suddenly there are only 30 products showing? This is something that would be flagged by the Delta Test, which would then immediately alert Findify developers.” While Findify developers are always on alert for any issues that might arise, the implementation of Delta Testing means this support has been strengthened even further. This means any issues, or anything that could potentially become an issue, are identified immediately, ensuring a Findify developer can look into the instance and quickly fix anything that needs fixing. “Delta Testing is a fantastic next step for us, as we felt it would improve our already strong quality control and automated testing capabilities,” said Mr Gullander. “This is a great system because it takes measurements over a long period, continuously assessing trends, and identifies issues before they even become issues. Also, Delta Testing doesn’t just assess in terms of black or white, broken or working, it also monitors shades of grey - instances where something is not working, but also instances where something is working as well as it could.” Delta Testing is now in use by Findify developers, who say it has proven extremely successful so far and has already been a key factor in improving the support they offer to their clients. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . ​​​​​​​Check out the latest Findify clients Experience the Findify effect BOOK di|​ ​ ​ ​ fo| st| h2|​ ​ ​ ​ Leave a Reply. Categories h4|Discover more how Findify can improve your sales In the eCommerce world customer engagement is an important connection between your online brand and your customers. It’s well known that highly engaged customers show more loyalty to you and your online business and of course bring you more sales. And thanks to the growth of digital marketing and social media, in 2020 online customers are getting smarter and quicker each day. So in order to keep up with the changes in the eCommerce world and involve more customers in the online business, every day online business owners are coming up with different customer engagement ideas.‍‍ ​ You can find a lot of successful customer engagement examples that merchants could use. Major online brands use different strategies: from creating useful video content to implementing rewards programs and VIP tiers. And in this article I would like to talk about 5 easy and Effective customer engagement ideas to implement in 2020. 5 engagement strategies to leverage in 2020: 1. Create Useful Content One of my favorite customer engagement strategies, that brings the most traffic to your online shop, is creating useful content for your customers. Today there are a lot of different online channels to share the content and here are the most suitable channels for eCommerce. According to Wyzowl , soon video traffic will represent 80% of all consumer online traffic as half of a billion people watch videos on social media every day, so creating promotional or explainer videos about your brand would help you to attract more customers. You can show how the products that you are selling are supposed to be used or tell your customers the story of how you have started your brand. Videos get lots of attention and help you to engage more with your customers. You can also engage with other communities and expand your online brand’s name in order to grow your reputation in different groups of people. In 2020 blogs have a major influence on the online market and society today as people now search for all types of information on blogs and other informative websites, so starting blogging and guest blogging would be a great idea. And online forums like Quora and Reddit are a great channel to engage with your desired audience. You can show your knowledge of the industry by answering questions related to your products on Quora, talking about your industry on Reddit and people will trust you and your brand more. 2. Provide Outstanding Customer Service When asking online customers what impacts their level of trust with an eCommerce brand, it turns out that offering outstanding customer service was ranked number one. So it’s essential to provide a top-notch customer service and experience and make it one of your priority customer engagement ideas. Because customers remember when they were treated well, and they also remember when they were treated poorly, and both ways, they share their online shopping experience with their family and friends via social media or by word of mouth, and it can bring either more or less sales opportunities for you as a business owner. 3. Use the Power of Social Media In 2020 the internet plays a huge role in everyone’s everyday life, both personally and commercially. Social media platforms have emerged in recent years and are now being used both by personal and business users worldwide. These platforms allow us to communicate with friends and family on a personal level, share media and keep up with what is happening. In addition to effective engagement and communication, social media makes it easier to market your brand, even if you are on a budget. You can build a relationship with the audience when using social media, which is something you can’t do with traditional advertising. You can also offer special deals and promotions which can help you win more followers and make them feel that you’re giving them exclusive benefits. 4. Implement Rewards Programs and VIP Tiers In 2020 rewards programs are one of the most effective ideas to implement for customer engagement. Getting rewards and points while customers are online shopping is the best thing ever. First of all, it makes them feel valued by your brand. And it’s a win-win strategy as the more points they earn, the more they visit your website again to shop and redeem the collected points. In order to build a successful rewards program on your Shopify store, you need to find an app on the Shopify App Store . One of the best apps is Growave, with an average 5-star rating. Growave is the all-in-one marketing platform that can help you reach your audience, engage users, and increase conversions with ease. You get all tools for reaching, engaging, and converting your customers like Reviews, Wishlists, Rewards and Loyalty, Instagram galleries, Automated emails, Social Sharing and Social login for a great price, all under one dashboard. 5. Use Smart Email Marketing Email marketing is still a cheap but yet very powerful way to reach and engage with your desired audience. Emails about new products for your existing customers or targeted promotional email to attract new audience’s attention, all emails bring traffic to your online store. Smart email marketing strategy can create your brand’s awareness and build trust and loyalty among your new and existing customers. This strategy doesn’t need any investments as you collect all the emails when customers are visiting your online shop, it only needs your time and some creativity. Don’t miss a chance to engage with your customers using this old but still gold marketing strategy. Conclusion The goal of every customer engagement strategy is to encourage your customers to communicate and share their experience with your brand. In 2020 it’s important to implement new customer engagement ideas and try new marketing tips in order for your eCommerce business to remain relevant and keep growing. Author’s bio: Aida Kubatova is a Content Strategy Manager at Growave . She believes in the power of eCommerce and loves online shopping herself. Every day she creates useful content to help entrepreneurs around the world to learn more about the latest news and innovations from the world of Digital Marketing and eCommerce in order to grow their online business and, of course, sales. Check out the latest Findify clients ​​​​Experience the Findify effect BOOK fo| st| h2|Leave a Reply. Categories h4|Discover more how Findify can improve your sales *Disclaimer: This article is not a substitute for legal advice and should not be interpreted as such. For in-depth information about CCPA and how it relates to you and your business, seek legal counsel. The California Consumer Privacy Act (CCPA) was signed into law this summer, and comes into effect as of January 1, 2020. This new regulation, which has been compared to the EU General Data Protection Regulation (GDPR), essentially changes the way businesses are allowed to collect and process personal information obtained from California residents. Is Your Business Affected? Your business is affected by CCPA if it is for-profit, engages with individuals located in California, handles California residents’ personal information, determines the purposes and means of the processing of data, and satisfies one or more of the following conditions: Has annual gross revenues of $25m or more Obtains, sells, or shares personal information of 50,000 or more California residents, households, or devices annually Derives 50% or more of its annual revenues from selling, sharing, or giving access to California residents’ personal information The CCPA also imposes limited requirements on “service providers” - companies that process the personal information of consumers on behalf of a business - and requires them to process the personal information of California residents only as necessary to provide their services. Businesses may also direct service providers to delete consumers’ personal information from their records. What Data Does Findify Collect? Clients who have Findify running on their website have the right to know what data we collect on their customers. Thankfully, this is a very simple list. We record what device your customer used to access your site, what city they accessed it from, what they clicked on when they were on your site, what they purchased and a hashed (encrypted) version of their IP address. Does Findify Sell That Data To Third Parties? No, we do not sell or share or give access to any data we have collected. How Can Findify Help Me Comply With CCPA? Under CCPA, a consumer might contact you to ask to access or delete their data which then also involves data collected by Findify. We are prepared for this, and have recently finished streamlining a process for such requests which will assist our clients in complying with customers’ disclosure or data deletion requests. To learn more about this process, click here . If you have any questions about the topics raised in this email, or would like to discuss them further, please don’t hesitate to email us on yourfriends@findify.io . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|Comments are closed. fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales A number of innovative Findify product developments are set to go live in the New Year. Two of these can already be described as gamechangers: Findify’s new Active Sync feature, and the rollout of Findify’s Seamless Shopify Collections. A major new product development, Findify’s soon-to-be-released Active Sync will increase the speed of Findify’s ecommerce assortment synchronization. The feature, due for release in early 2021, is set to become the cornerstone of Findify’s brand new infrastructure - streamlining internal processes and paving the way for additional growth and innovation, and paving the way for Findify’s Content Search solution. “This is all part of our quest to make merchant life as easy as possible and represents a fundamental change in the way we handle huge volumes of data,” revealed Findify CCO, Joakim Amadeus Olsson. “With Active Sync specifically, merchants can rest assured knowing that their product feed - including prices and stock levels - is always up-to-date. Shoppers will never see stale results, only the most accurate and current assortment data. This will be crucial for high pace sales.” “None of our direct competitors offer anything as fast as Active Sync” Findify CEO, Philip Nobel, said he was delighted to get this feature over the line before the end of the year. “Active Sync is an amazing new feature - one which none of our direct competitors have, and which will create great merchant value. Our merchants asked for this, and while we had to rebuild the entire infrastructure to do it, I’m very happy to now have met this need for them. At Findify, we think there is nothing more important than listening to the wants and needs our clients,” he said. “This was a major part of our product roadmap for 2020 and our developers worked really hard to get this done. I’m incredibly proud of them and of what they’ve achieved. It was a big project, requiring an entire stack rebuild, but it is something that will benefit our clients greatly - which means it was absolutely worth it.” Next Steps: Platform Connectors When Findify’s Active Sync is rolled out, it will be immediately available to any Findify client with developer capacity to connect their store to the API. Merchants without developer capacity will be able to benefit from the new feature via Findify-created platform connectors. “In tandem with Active Sync, we have been working on creating a Shopify Active Sync Connector”, revealed Findify’s Head of Innovation Vsevolod Goloviznin. “These two feature will be rolled out at the same time, and further down the line we will look into creating connectors for additional platforms.” For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . To read a preview of Findify’s soon-to-be-released Seamless Shopify Collections, click here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo| st| h2|​ Leave a Reply. Categories h4|Discover more how Findify can improve your sales Leading Site Search and Personalization provider Findify has continued its aggressive expansion, added two new faces to its growing engineering team. The company, which boasts top retailers such as Everlast and Victoria Beckham among its strong client base, has been widening its net in recent months and is now trusted by more than 1,800 merchants worldwide. This impressive growth has in part been spurred on by Findify’s recent foray into the Australian market, offering their advanced, revenue-enhancing technology - powered by Findify’s unique Artificial Intelligence algorithm - to ecommerce merchants down under. With an influx of new customers, however, comes additional workloads. As such, the company has made two new hires recently to cover the increased demand. Meet Timofei - Findify’s new DevOps Tech Lead New Yorker Timofei Sablin joined the team shortly before Christmas 2020 as Findify’s DevOps Tech Lead. His main responsibilities are dealing with cloud infrastructure and the automation of deployments. Tim has spent the last seven years working in systems engineering, with the last four years focusing on developing infra solutions in public clouds, working with Kubernetes, automation, and driving digital transformation for various industries. “I’ve been really impressed by Findify’s ways of working, where quality is an important part of the recipe,” he said. “Findify gives me the opportunity to apply my experience and have a real say in the team’s operational decisions. This definitely fuels my enthusiasm for the position and I look forward to working with Findify long into the future.” Meet Andrej - Findify’s new Senior Software Engineer Hailing from the city of Skopje, Republic of North Macedonia, Andrej Naumovski is Findify’s newest hire, joining in the new role of Senior Software Engineer. Boasting a Bachelor's Degree in Computer Science and Engineering, together with almost four years of professional experience working with Javascript technologies and experience working closely with product teams to develop scalable products, Andrej joined Findify in January 2021. His main duties are to work closely with the Findify product team to maintain and develop new features and to improve the company’s Javascript projects. Andrej explained he was attracted to Findify based on the advanced technical nature of the company’s product offering, feeling it would prove an engaging and rewarding workload. “I'm very excited to be part of the Findify team and am looking forward to working on an interesting tech stack with great teammates,” he said. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|​ Comments are closed. fo| st| h2|Categories h4|Discover more how Findify can improve your sales Trusted by more than 1,800 merchants across the globe (six continents and counting!) Findify is a veritable linguistic expert. From Hebrew to Japanese, Hungarian to Norwegian, experts at Findify have molded their Site Search and Personalization tools to work across more than 20 languages. Not all languages were created equal, however. Many languages are intensely complex, requiring excellent decompounding standards. Swedish, in particular, is a good example of this. While Findify is today known as a global provider, the company was founded in Sweden. As a result, a large segment of the Findify client base is still currently located in this area of Scandinavia. Like most smaller languages, Swedish has far fewer resources online than more widely spoken languages such as English, Spanish, French and German, and so there are relatively few open-source solutions that properly analyze and handle the Swedish language. In true Findify fashion, the company decided to build their own scalable solution. Rather than a specific fix, only applicable for Swedish, they came up with a methodology with broad applicability, and perfected Swedish in the making. English search When you search for a “hand cream” in English, typically your search query is piped through a set of normalization filters: Tokenize: for English, it’s just split on whitespace and punctuation Downcase: so the lowercase and UPPERCASE and MiXedCase queries will be the same Remove stopwords: so “plåster för barn” (plasters for children) will be “plåster barn” Stem: remove word endings, so “hands” will become “hand” The process is quite simple for English language, and there are a lot of out-of-the-box technical solutions for this problem: ElasticSearch and Apache Lucene are popular and widely-used examples. Why is English different from other germanic languages? Germanic languages have the idea of “compound word”, when multiple dependent words are merged together in a long super-word. This behavior can also be observed even in English (example: basketball), but it’s not as frequent as for Swedish. So “hand cream” becomes “handcreme”, which makes the English-style search flow a bit more complicated: How can you tokenize the word stream, if there are no spaces in between? What if the whole sentence is a single word? What about spårvagnsaktiebolagsskensmutsskjutarefackföreningspersonalbeklädnadsmagasinsförrådsförvaltarens ? The general idea behind the compound word analysis in search is to leverage the spell checker dictionaries to split the words into parts and then index them as usual. There are even some ElasticSearch supports for German , but not for Swedish. But still, even for German the splitting was quite aggressive and could split a word like “skyscraper” into “sky+crap”, which could result in quite unexpected search results. Academic approach There is quite a lot of academic research happening around the Swedish language, so we checked out a couple of the most cited articles about decompounding in Germanic languages. Most of them can be summarized into a single algorithm: For a compound word “ansiktsmask” (face mask), generate all possible split combinations: an+siktsmask, ansikts+mask, ansiktsm+ask, ansiktsma+sk. Score them by the probability that this split is correct. Take the most high-scoring one as correct, if it’s score is above the threshold. Recursively try to do steps 1-3 with left and right parts of the split. Which seems quite trivial from the first sight. Scoring the split candidates The most simple approach will be to score these candidates by the word frequency, so for su+nshine, sun+shine, suns+hine, sunsh+ine it’s quite clear that the sun+shine is the most probable one. But this approach quickly showed that there are quite a lot of false-positive splits like for the word “thermometer” which should not be split at all, but thermo and meter are very frequent words! So instead of writing too many quirks for the algorithm, we decided to trust the machine and build the ML algorithm, which will attempt to build the best scoring rule out of the training data. Machine learning Swedish compounds To ask the machine to learn something, at the first step you need a lot of examples, training data. For Swedish compounds, we found two datasets suitable for it: Folkets Dictionary, which contained the split information for some of known words Talbanken dataset , which also had this data. The main problem with these datasets is that they had only positive samples for the training (so like “this word is compound”). We can use all other words as negative samples (like “all other words are non-compound”), but it’s not always true: other words can also be compound, but not yet marked as compound. But as we had no other data on this step, we still trained the model as is, using the following input data: Word frequency of left, right parts and the whole word (for both normalized and non-normalized forms) Length of word parts Part-of-speech for all of the parts Left and right part suffix frequency At total it was about 28 input feature values for each split candidate (and to a vector of 1,282 numbers at the end). From the ML point of view, the whole dataset looked like this: So the model can try to build the (hopefully) perfect splitting rule based on the data from the grey part of the table above. After the training for each split the model emits a number - the probability of likelihood that that split is correct. The problem is that the resulting model is not always completely sure that split is possible. See the histogram of score distribution below: As you can see, when the score is close to 1.0 (or to 0.0), the model is almost sure that this split is correct (or not possible). But what with all these values in the middle? Leveraging human power The more good data you have for the training, the better the model. So to further improve it we generated 3,000 split candidates in which model was not really sure and asked a couple of native Swedish speakers to help it in labelling the dataset. We also conducted a dataset expansion in a way that if sun+shine is a compound, then all the forms like sun+shines, sun+shining are also compounds. After we carried out this set of improvements, the model was much more reliable at detecting the proper splits: But still a single question was not clear: Which threshold value can be defined as a proper level of confidence that the split is correct? Choosing the threshold As formally we’re doing a binary classification here, which emits some confidence score between 0 and 1, we still need to choose the best threshold so we can assume that any one above it is classified as compound. And after we chose the threshold, all the classification results can be split into four categories: And the numbers can look like this: So the number of correctly classified compounds out of all compounds is called precision . And recall is the number of correctly classified compounds out of all words classified as compound. By moving the threshold up and down you can balance between precision and recall. There is also a way to compute the best precision and recall combination called the F1 Score . For our case it was around 0.97, which resulted in a threshold of 0.88. Word forms But being able to split (or not split) the word into its parts is still a first step for proper Swedish language support: Swedish compounds may have the -s- connector in between parts. The left part may lose or change the ending if it’s part of a compound word. So to properly support Swedish, we also need to have an extensive dictionary of word forms, so for the word “shining” we can know that the lemma (normal) form is “shine”. For Swedish, we used the same Folkets/Talbanken datasets, and also SALDO morphological dataset for all the word forms, which further improved our ability to properly search Swedish. Results For one of our swedish merchants, Apohem, we were able to deliver search results for complicated queries: In the screenshot above, for example, a search for “huvudvärkstabletter” (head pain pills) is correctly decompounded to the parts. And even if there is no exact match for the word “huvudvärktabletter” in these products, we still were able to match products having separate words “huvud”, “värk” and “tabletter”. This piece was written by Findify’s Machine Learning expert Roman Grebennikov. Findify is a leading provider of AI-powered site search and personalization software. For more information on Findify’s powerful ecommerce tool, which includes solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Read more news about our product Experience the Findify effect BOOK fo| st| h2|Leave a Reply. Categories h4|Discover more how Findify can improve your sales Findify has been named one of the world’s best personalized site search apps. The prestigious title was bestowed upon the company recently by experts at Ecommerce Tech , an organization which connects ecommerce teams with the right tech tools. Findify is also specifically listed as being one of the most popular personalization apps, as well as one of the best personalization apps for large stores. The experts at Ecommerce Tech say they look for personalization apps that have a robust AI offering, load quickly and asynchronously, and include top notch analytics capabilities. “[These] personalization apps are for bringing the user closer to their desired outcome, in an automated way. They increase conversion rate and average order value,” they said. “By taking the user into account, you can have an algorithm display the product or text most likely to convert.” CCO of Findify, Joakim Amadeus Olsson, said he was delighted to have the company acknowledged in the ecommerce ecosphere, particularly by trusted experts such as those at Ecommerce Tech. “This is extremely positive news for us, and we are delighted to have made the cut. As our global reputation as one of the best site search and personalization providers continues to grow, we look forward to not only living up to expectations, but exceeding them,” he said. “Many amazing developments are in the works at Findify, and we look forward to sharing them with you all very soon.” For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . For more information on Findify and Ecommerce Tech, go here . For more information on Ecommerce Tech, go here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo| st| h2|Leave a Reply. Categories h4|Discover more how Findify can improve your sales Findify’s Chief Behavioral Scientist is set to speak to a top international conference later this month. The hotly anticipated Retail Global 2021 conference will take place over the course of three days, from March 29 to 31, at Australia’s well known Gold Coast Convention & Exhibition Centre. Findify’s Nurit Nobel will present her talk ‘Leverage behavioral science to improve your online experience’ on the closing day of the event. Ms Nobel will present insights from her research and will explore how they can be applied to improve the e-commerce experience for both customers & merchants. She will take attendees through questions like: ‘How can concepts from behavioral economics improve our understanding of online shopper behavior?’ and ‘What are the most common biases that inhibit optimal shopping experience?’ About the Speaker Nurit Nobel holds a doctorate in economic psychology from the Stockholm School of Economics and holds a Master's degree in Social Psychology from the London School of Economics. She is the CEO and co-founder of Impactually, a consulting firm in behavioral science, and Chief Behavioral Scientist for Findify. Nurit also has a background in marketing & branding strategies with senior positions in several multinational companies. In her research and consulting work, Nurit examines why people make certain decisions and how we can help them improve their choices. The focus is on the gap between people's intentions and actions with deviations from rational decision-making in predictable ways. In her work with Findify, she uses behavioral psychological theories online to simplify decision making and enhance the experience. For more information on Retail Global 2021, go here . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|Viewing Recommendations Previews for specific products. Findify’s new Recommendations Preview function in action on the Merchant Dashboard. ​ A Findify Recommendations widget in operation on the site of Findify client Happy Socks. Comments are closed. fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales A new visual preview function for ecommerce Recommendations is set to improve processes for Findify clients and help them create effective upsell and cross-sell opportunities quicker and easier. Findify’s popular Recommendations ecommerce tool is trusted by hundreds of merchants who want to improve their store’s upselling and cross-selling capabilities. Now, the leading site search and personalization software provider has made it even easier for clients to work with Recommendations, by implementing a new visual preview function. The main benefits of this new feature are increased control and heightened simplicity - making it quicker and easier for merchants to configure widgets that are in line with their overall strategy. “With our new preview function, merchants can now experiment with their Recommendations and see what will populate under which parameters, without having to set the widgets live on their site first,” explained Findify’s Vsevolod Goloviznin. “Previously, our clients would set up their preferred Recommendations widgets within their merchant dashboard, whether it was ‘Hot Sellers’, ‘Recently Viewed’, ‘Those who viewed ultimately bought’, or any of the other options, but they were not able to see exactly what products would populate in the widget until it went live on their ecommerce site. This new feature will give them a lot more control and make the process simpler for them.” BOOK A DEMO The feature works in two different ways, depending on what type of Recommendations widget the merchant wants to preview. For those that do not need any product input to populate, such as ‘Newest Products’ and ‘Hot Sellers’, the preview loads as soon as the merchants clicks ‘Preview’. For those that require specific product input, such as ‘Customers Who Viewed This Ultimately Bought’, ‘Customers Who Viewed This Also Viewed’, and ‘Frequently Purchased Together’, merchants can click ‘Preview’ and then search for or select a specific product from a dropdown menu. This means they can see what will appear in the Recommendations widget for each individual product. While Mr Goloviznin says that, on the surface, this might seem like a small addition, it will really speed up the creation of effective Recommendations widgets, making life more convenient for merchants. “I think it’s a great little feature, worth celebrating - especially since it was a request from our merchants. We believe in focusing innovation around areas that are relevant for other users and urge everyone to share their needs with us." What are ecommerce Recommendations? A Recommendations solution allows retailers to maximize their online store’s upsell and cross-sell capabilities. It uses available space in certain areas of an ecommerce store (such as the home page, cart page, product pages, or even any custom page) to offer shoppers additional items they might want to buy. Findify’s popular Recommendations solution is a powerful ecommerce tool which includes categories such as ‘Hot Sellers’, ‘Recently Viewed Items’, ‘Newest Products’, ‘Frequently Purchased Together’, ‘Customers Who Viewed This Also Viewed’, and ‘Customers Who Viewed This Ultimately Bought’. Merchants can select to show these widgets on their site without having to manually curate the products shown. Furthermore, merchants can even freely add Merchandising Rules to tailor what's shown, without losing the automatization. For example, as a fashion store you can tailor a "complement the look" by removing results from the present category, or even selecting what categories should be featured. The algorithm will then select most relevant products from this defined pool of products. This solution also includes access to advanced search analytics which enable merchants to better understand the behaviour of their shoppers, giving them access to extremely valuable, and actionable, insights. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Read more news about our product Experience the Findify effect BOOK fo| st| h2|Leave a Reply. Categories h4|Discover more how Findify can improve your sales Yotpo helps great brands accelerate their online growth by providing a full suite of solutions for customer reviews, visual marketing, loyalty programs and referrals. It offers a variety of ways for shoppers to ask questions and leave comments, making it simple for them to give their feedback and review each and every purchase. ​ By integrating Yotpo with Findify, you can to add those product ratings and reviews to your search results and shoppers can use these to filter products by. Social proof in your search results Straight from your collections pages, search results and product recommendations, shoppers can see what other shoppers think of each product. The all-important social proof is provided automatically by your own shoppers, encouraging others to buy without you needing to do a thing. Search by product rating Using data and machine learning to automatically select the most effective assortment of products for each user, Yotpo 's integration with Findify gives shoppers the chance to find and filter products based on the ratings. Integration Benefits Install Findify with Yotpo in one click and shorten the time it takes for shoppers to make that buying decision, increasing your store revenue. Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo| st| h2|Leave a Reply. Categories h4|Discover more how Findify can improve your sales One of the world’s most popular ecommerce platforms has included Findify on its latest list of top certified apps. The leading site search and personalization software provider now features on what is perhaps the most exclusive line-ups within the online sales ecosystem - the new Shopify Plus Certified App Program. A collection of leading apps for Shopify Plus merchants “Shopify Plus Certified Apps are hand-selected for their quality and ability to solve complex merchant needs. Each app is formally reviewed by the Shopify App Review Team to ensure it meets our advanced requirements in performance, security, privacy, and support,” explained a Shopify Plus spokesperson. “The partners and apps that merchants choose to work with impact everything - from the speed at which they grow to the overall success of their business. We created the Shopify Plus Certified App Program to ensure we are highlighting industry-leading apps that solve the complex problems that are specific to Shopify Plus merchants.” BOOK A DEMO Providing peace of mind for ecommerce sellers Findify is one of only 34 apps to feature in the current iteration of the program, which was launched on April 14, 2020. It appears alongside other industry leaders, such as Yotpo, Privy, and Shogun, among others. CCO of Findify, Joakim Amadeus Olsson, welcomed the launch of the program, calling it a fantastic resource for Shopify Plus merchants. “This is really, really great for sellers. Shopify Plus has put a lot of thought into what providers they are featuring as part of their new Certified App Program, and the end result is a collection of top ecommerce tools merchants know they can trust,” he said. “At Findify, we have been working with Shopify since early 2015, and have been a part of the Shopify Plus programme since 2017. Over the years, we have found Shopify to be a great platform which features thousands of top brands. We’re very happy with our relationship to date, and look forward to working more with Shopify Plus, and with Shopify Plus merchants, long into the future.” For more information on Findify’s powerful ecommerce tools, which include personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . To read more about the Shopify Plus, check out their blog . Check out the latest Findify clients ​​​​Experience the Findify effect BOOK di|A Findify Recommendations widget in action on a product page of Findify client United by Blue. ​ A Recommendations Fallback can be set in seconds within the Findify Merchant Dashboard. Comments are closed. fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales Discover more how Findify can improve your sales Certain Recommendations widgets require user data to populate. As such, it’s important for merchants to have the ability to implement a fallback mechanism, in the eventuality that the data for their preferred widget is not yet generated. Now, Findify has made this process even easier. A Recommendations solution is a powerful ecommerce tool that helps merchants drive incremental revenues and higher margins, allowing them to maximize their online store’s upsell and cross-sell capabilities. And at the core of every great Recommendations suite is the ability to tailor - but without losing the ability to get the Recommendations widget in place quickly and easily. Findify’s Recommendations solution includes a number of widgets, including ‘Hot Sellers’, ‘Recently Viewed Items’, ‘Newest Products’, ‘Frequently Purchased Together’, ‘Customers Who Viewed This Also Viewed’, and ‘Customers Who Viewed This Ultimately Bought’. Now this offering has been improved even further, with the addition of an automated Recommendations Fallback Mechanism. What is a Recommendations Fallback mechanism? The aforementioned categories of Recommendations widgets can be split into two main groups - those that require user data to populate, and those that do not. Take Newest Products, for example. This widget can be applied without personalization and will then be populated based on the parameters the retailer specified, and not on user behaviour. As such, the same products will be shown to all shoppers. If we then look at the Recently Viewed Items widget, this is a good example of the other type, which requires user data to populate. This widget retains information about the current and previous sessions of the individual user, and populates the section with items that that specific shopper has already viewed. So what happens if there is no data for the widget to draw upon? Perhaps it is the shopper’s very first time on the site, and hasn’t viewed any items at all yet. Or perhaps the product itself is new, and there is no data to populate the Users Who Viewed This Ultimately Bought widget, because nobody has yet viewed that product and gone on to make a purchase. In this scenario, it is important that there is a fallback mechanism in place, so that the space occupied by the widget does not lay idle, potentially representing a missed selling opportunity. Previously, merchants using Findify could implement a fallback mechanism directly in the frontend for this eventuality. Now, they don’t have to. They can simply select a fallback option within the merchant dashboard . “This is an improvement we are very happy to roll out, and one I think will really help out clients. A fallback mechanism is especially valuable for tailored widgets and, in our quest for merchant simplicity, this addition will make life even easier for our clients to quickly select their preferred fallback option,” explained Findify’s Vsevolod Goloviznin. “In our opinion, the best fallback mechanism is usually Hot Sellers, but of course merchants can make that call for themselves very easily now within our dashboard. The whole thing only takes a few clicks now, which is great.” Within the analytics side of Findify’s merchant dashboard, retailers can view how the widget is performing, but also how the fallback option is performing, and data like how many times the fallback was rendered. “We would advise our clients to check their analytics regularly. Yes, it requires setting aside a portion of time each week or month to go through the stats, but it’s such valuable data that’s being generated. It’s a great way for merchants to gain some truly actionable insights. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|​ An example of a Recommendations widget as shown on the site of Findify client Happy Socks. ​ Where to find the new Recommendations notes section within the Findify dashboard. Comments are closed. fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales This brand new feature makes it easier for retailers to organize their Recommendations widgets, improving workflows and increasing clarity within their Findify merchant dashboard. It may be a slightly overused quotation, but the old adage “Time is Money” still rings true today - especially in the world of ecommerce. At Findify, where our solutions have been trusted by more than 1,800 ecommerce clients, we are extremely aware of the precious commodity of time and strive to streamline processes for our clients wherever possible. As such, our latest feature seeks to improve the way our clients work with Findify’s Recommendations solution, an ecommerce tool which boosts the upselling and cross-selling abilities of online stores. Up to now, merchants have been working with Recommendations in the following way: they log into the Findify merchant dashboard , migrate to the Recommendations tab, then create, name and configure their new Recommendations widget. While the current process of setting Recommendations is simple and straightforward, some confusion can arise later should the retailer create more and more widgets. This is largely due to the fact that the widget’s title is often generic, and the widgets become hard to distinguish from each other. Acting on feedback received directly from merchants, Findify has now solved this issue by adding a new ‘Notes’ section where the merchant can describe each widget and the context in which it was created. BOOK A FINDIFY DEMO “This is a simple addition to our Recommendations product, but it’s a very important one which will make life easier for a number of merchants using the recommendations solution. We think it will prove to be extremely effective,” explained Findify’s Vsevolod Goloviznin. “We also think merchants should experiment with this new feature. They can write not only what the widget is for, and what filters it has, but also their thought process at the time, the results they aim to achieve with it, and even go back later and add in the actual results they got. This detail will really help the merchant in the future when assessing campaigns, and will also help to improve clarity in case a handover needs to take place - whoever takes over will more easily understand the solution if individual widget descriptions are included.” Clients will find the new feature under the Recommendations section of their Findify merchant dashboard. “It is also important to note that adding or changing notes in this section will not affect how the Recommendations widget is presented to shoppers,” added Mr Goloviznin. “But what it does do is improve the way in which our clients work with, and interact with, our solutions - saving them time, improving their workflow, and making them more productive.” For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Read more news about our product ​​​​Experience the Findify effect BOOK di|Findify Chief Commercial Officer (CCO) Joakim Amadeus Olsson joins panelists from Symplify for an informative webinar titled 'Measuring Success: How one Shopify store secured a 26x Return on Investment from a single solution'. The session revolves around data gathered from a case study with Findify client Lisen. Watch the video below, or view on YouTube . fo| st| h2|Leave a Reply. Categories h4|Discover more how Findify can improve your sales Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|​ Comments are closed. fo| st| h2|​ ​ ​ ​ Categories h4|Discover more how Findify can improve your sales New one-way synonym capabilities are set to make shoppers’ search results even more relevant - helping merchants increase revenue and reduce churn. In the world of ecommerce, site search is everything. An effective search functionality is often the only difference between a sale and a lost customer - if shoppers can’t find what they’re looking for, they don’t have the opportunity to buy it. One aspect of a truly hard-working site search lies in the engine’s synonyms capability. Two-way synonyms are good... Take, for example, a furniture store. A shopper goes to the store’s website and searches for ‘couches’... and no couches are shown. Why? Because the store lists their couches as ‘sofas’. Likewise for electronic stores and ‘multi-function’ vs ‘all-in-one’ printers, and retail stores battling with ‘pants’ vs ‘trousers’ and ‘t-shirts’ vs ‘tees’. This functionality may seem simplistic, but a recent study shows the site search of more than 70% of online stores don’t feature proper synonym capabilities. Findify, a leading provider of site search and personalization solutions, includes synonym capabilities at the core of it’s search AI-powered engine, and has newly improved this offering to go one step further with the introduction of one-way synonyms. An example of a regular synonym, also called a two-way synonym, means that ‘pants’ = ‘trousers’ and, therefore, ‘trousers’ = ‘pants’. A search for either query will always return the other also. While this is essential and is, apparently, more than what 61% of ecommerce stores currently feature, the next level of this is a one-way synonym for use in situations where term one equals term two… but term two doesn’t equal term one. BOOK A FINDIFY DEMO ...but one-way synonyms are even greater In an electronics store, for example, someone searching for ‘phone’ should also see results like ‘Google Pixel’ and ‘Samsung S10’. However, someone searching for ‘Samsung S10’ does not want to see phones of other makes and models. Likewise, in fashion, a search for ‘summer clothes’ should return results like ‘dresses’, ‘skirts’, and ‘t-shirts’, however you don’t want a search for ‘dresses’ to return skirts or t-shirts, or any results that are not actually dresses. In general, one-way synonyms are usually used on more generic terms in order for shoppers to find items that have been given quite specific titles and descriptions. This means search results are more relevant for the customer who, if finding what they were looking for, is more likely to make a purchase. Managing synonyms within the Findify dashboard Merchants can control their site’s new and improved synonym capabilities via the Findify Merchant Dashboard . First, click on ‘Search’. Then, included in the menu on the left, you will see both ‘One-way synonyms’ and ‘Two-way synonyms’. In the field provided, write what word you would like to create a synonym for, and then write the desired synonym in the corresponding field. Hit ‘Save’ and your synonym will appear in the below list of ‘Synonym Groups’. While the synonym is now created, merchants need to push the changes live on their site. This is easily done by migrating back to the homepage of the Findify Merchant Dashboard, and then clicking on ‘Sync, Status & Usage’. Then, in the left-hand-side menu, select ‘Product Sync’ and hit the blue ‘Sync Products’ button. For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Read more news about our product Experience the Findify effect BOOK di|Comments are closed. fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales The pinning of certain products is a useful tool when it comes to marketing and promotion. Now, Findify has made this process even smoother by introducing both an in-pinning search as well as a bulk actions capability - enabling merchants to pin (or unpin) several products at once. Thanks to it’s advanced AI-powered personalization software, Findify is widely regarded as the best ecommerce tool when it comes to conversion optimization. It’s solutions learn what the shopper is most likely to buy, and reorders product feeds based on each individual’s wants and needs. While this method successfully improves conversion in ecommerce, sometimes additional tactics are required - in order to drive brand collaborations, sell out certain products, or promote a special event, for example. That’s where pinning comes in. Clients can access pinning within their merchant dashboard - go to either Smart Collections or Search, and then select Pinning. Here, merchants can select the products they want to pin, ensuring that their latest sale, newest line, or seasonal offer is always being shown to customers on their site. This function allows for increased visibility of whatever is pinned, without sacrificing the power of personalization - the personalized search results appearing below the pinned product or collection still uses advanced AI and machine-learning algorithms to reorder products based on the preferences of the individual customer. Now, Findify developers have made the pinning process even easier, thanks to the addition of a number of new functions. Pinned items are now searchable, lists of pinned items are now collapsible, and there is an added capability to pin items in bulk. “On the surface these may seem like small additions, but these tweaks will really speed up the pinning process for those using this functionality, making it more convenient for merchants,” explained Findify’s Head of Product Vsevolod Goloviznin. “We have a lot of merchants who regularly use pinning. Over time, their list of pinned items can become quite long and have in the past become a little difficult for them to navigate - which is why now we have made this list searchable. In order to help these merchants further, we have made the list of pinned items collapsible - eliminating the need to scroll down through the pinned items to get to the non-pinned items. Furthermore, bulk actions will help merchants speed up the pinning process when needing to pin, or unpin, multiple items in one go.” For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|​ Comments are closed. fo| st| h2|Categories h4|Discover more how Findify can improve your sales New labelling capabilities are set to streamline the way Findify clients using an API integration track their Recommendations widgets. During the last few years, the growth of PWAs, headless, and fully customized frontends have increased the usage of API integrations. While this development simplifies a lot of processes, it also puts demands on changing how systems are configured and labelled. At Findify, we are aware of how important it is for merchants to easily access relevant information, which is why we are constantly tweaking and refining our own analytics offering - giving our clients the most actionable insights possible. Our most recent development in this area sees a change to the way we label certain Recommendations widgets within our popular Recommendations solution , meaning merchants can now more easily track certain aspects of the solution. BOOK A FINDIFY DEMO “As more and more clients use API integration and are accessing the Recommendations API directly instead of via widgets created in the Findify merchant dashboard , it has not been fully straightforward to track the performance of such Recommendations in our analytics,” explained Findify’s Vsevolod Goloviznin. Acting on feedback received from clients, Findify’s development team came up with an easy solution - allowing for the inclusion of an API label to be used later on in the analytics when accessing the API directly. Mr Goloviznin said this would make the tracking process that bit easier for a lot of retailers. “I think it’s a great little feature, worth celebrating - especially since it was a request from our merchants. We believe in focusing innovation around areas that are relevant for our users and urge everyone to share their needs with us." For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Read more news about our product Experience the Findify effect BOOK di|Comments are closed. fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales A fresh redesign of the Findify Merchant Dashboard is set to streamline navigation, increase efficiency, and improve user experience for Findify clients. Delivering a positive user experience is at the very heart of Findify’s business model. Usually, this means delivering a top notch UX for the customers of our clients - online shoppers who interact with our Site Search and Personalization software when they search, browse collections, or view recommendations on their web stores. But the UX of our clients themselves is also high on Findify’s list of priorities, which is why developers at the company have launched a brand new Findify Merchant Dashboard. The new and improved interface sees a number of changes: A sleek new design upgrades how the entire interface looks, feels, and flows, and heightens usability for the client. Navigating the dashboard is easier than ever, with the main menu now appearing as constant on the left hand side of the page. The central sync status and manual sync trigger is now displayed more prominently. This improved design will also allow Findify developers to more easily add additional interface upgrades and ecommerce tools in the coming months and years. Enabling the new Findify Merchant Dashboard To check out the brand new interface, simply log in to your Findify Merchant Dashboard. At the top of the page, you will see a blue button that says “Switch to New Dashboard”. When you click this, you will now have the new interface. Between now and January 20, 2021, all Findify clients will have the ability to toggle back and forth between the current and the new dashboards, giving them a chance to test out the new interface, and get used to the new look and feel. After this date, the Beta period comes to an end and the new interface will be enabled for all Findify clients on a permanent basis. Positive feedback “We have already had fantastic feedback from clients about the new interface - a lot of merchants have been playing around with this new version of the dashboard and say they really love it,” said Findify’s Vsevolod Goloviznin. “That is great to hear, considering the aim of the project was to improve user experience by designing a fresh new look and feel, by streamlining the navigation, and by overhauling a few other areas also. For any client who has yet to enable the new interface, I would encourage you to do so.” Any feedback on Findify’s new Merchant Dashboard can be submitted to yourfriends@findify.io . ​ For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|A typical example of a store showing unavailable items Comments are closed. fo| st| h2|​ Categories h4|Discover more how Findify can improve your sales We’ve all been there - browsing an ecommerce site, selecting our preferred item, and then finding out it doesn’t ship to the country we want it to. It’s a frustrating experience, and one that greatly disrupts the shopper journey. In the past, merchants have solved this issue by creating multiple, localized stores - one store for the US, one for the UK, and one for France, for example - with each store offering a regional-specific experience in terms of products, currency, language, and spelling. But this solution does not marry well with another growing ecommerce trend - the single URL solution. This hugely popular method is exactly what you think it is - it’s one single URL for your website that you direct all your traffic to, regardless of the customer’s geographical location. There are huge benefits to this path - having a single URL ensures higher Google search ranking and better SEO, not to mention the substantial saving on time, effort, and resources when not having to create & manage multiple stores. When it comes to managing the assortment, merchants have traditionally had to choose between either providing tailored, localized experiences, or reaping the benefits of a single URL solution. If going with the latter, the workaround was usually to redact some products shown in the product feed - so if a UK customer searched for “jeans”, their resulting product feed would show all products, but with the products unavailable for purchase in the UK either blurred, faded out or carrying a sticker like “Currently Unavailable in Your Area”. As you can imagine, this creates an extremely poor user experience. Human nature often dictates that we want what we cannot have, so if a shopper sees an item in their search results that is unavailable, they will most likely be frustrated and annoyed by that. An ecommerce bolt of lightning Findify , a leading site search and personalization software company, has a rich experience of international commerce from working with more than 1,800 merchants from almost all the continents of the world (Antarctica still pending), but it wasn’t until teaming up with Reach , leveraging the complementing technology and know-how, that a solution was developed. “Reach has a great team, with experts in international trade. Matt Steinbrecher has a lot of ideas, and the capabilities of their platform made the development easy,” said Findify CCO, Joakim Amadeus Olsson. “Reach’s popular ecommerce tool gives international shoppers a frictionless local currency experience with an API that opens up relevant local pricing and payment methods - essentially showing customers the correct currency based on their geographical location, even with merchants using a single URL solution.” It soon became clear to both parties that Findify and Reach were well placed to work together on the issue of product feeds frustratingly showing customers items of geographical irrelevance to them. BOOK A FINDIFY DEMO Two state-of-the-art solutions working together to increase ecommerce revenue Reach's Matthew Steinbrecher “When consulting with our merchants on international strategy through a single website, native currency and payment methods are just one piece to the puzzle when we’re talking about hyper-localized shopping experiences,” explained Mr Steinbrecher. “Oftentimes geo-targeted merchandising is a huge part of the global strategy, as factors such as shoppers wanting to focus on different collections based on the season, country specific brand restrictions, and/or inventory availability. Partnering with Findify solves a critical part of our clients international strategies, allowing merchants to further localize the shopping experience.” “We are very happy with the fruits of our labour and the expertise of Reach's team,” added Mr Olsson. “Working together, we were able to solve the issue - now, with both Findify and Reach installed, merchants can ensure that none of their customers will see products they cannot have. In optimizing the product feed in this way, merchants are boosting conversion by providing better customer experiences, and providing shopper journeys that are superior to their competitors.” On a basic level, the solution works like this: Reach’s script reads where in the world the customer is, based on their IP address, in order to show the correct currency for that region. Findify’s software then accesses this extracted information, to determine which sales cluster the customer is included in. This could, of course, be a country, but most commonly a region: North America, The Nordics, Europe, etc etc This information is loaded only once, on the landing page of the ecommerce website, and does not need to be loaded again - meaning it is already there when shoppers get to the product pages, causing no additional loading times and maintaining the current rapid site speed enjoyed by Findify merchants. While this is the solution to the aforementioned problem of merchants showing unavailable products in their feeds, the method has a secondary benefit. Findify's Joakim Amadeus Olsson “This could also be used on an operational, merchandising level. We know many merchants have different tactics and collaborations in different regions, so with this method merchants could also boost certain products to specific markets,” explained Mr Olsson. “Above all, we at Findify pride ourselves on showing customers only the products that are the most relevant for them - using our unique personalized search algorithm and overall personalization software, and now also utilizing geo-data. So we’re immensely happy that we were able to work with Reach in solving a problem that so many merchants were experiencing. It’s been a fantastic collaboration which is going to benefit countless merchants and shoppers across the globe.” * Findify, an advanced AI solution and personalized search ecommerce tool which uses machine-learning algorithms to change the order in which each individual shopper sees each product, creates an optimized and personalized journey for online shoppers. For more information, book a demo here . * For more information on Reach, a leading provider of ecommerce currency conversion solutions, go to www.withreach.com . Check out the latest Findify clients Experience the Findify effect BOOK di|​ ​ fo| st| h2|Leave a Reply. Categories h4|Discover more how Findify can improve your sales This autumn, the retail industry is gearing up for an online shopping season they think will be one for the record books, largely driven by the effects of Covid-19. Black Friday, in particular, is tipped to get a significant online boost from the coronavirus pandemic as shoppers embrace the ‘new norm’ of not flocking to retail stores unnecessarily. As a provider of live site search and personalization software for ecommerce websites, Findify is already anticipating a substantial uptick in traffic and volume - and preparing accordingly. From Black Friday, and throughout the Holiday Season, the following protocols will be in place: Findify server capacity will be scaled up to accommodate the expected traffic load increase. Findify’s Engineering & Services Team will increase their engineering on-call presence, and our merchant support will be extended to include weekends. You can reach them on yourfriends@findify.io . No performance patch or product deployment will take place (all code changes will be frozen) unless a business critical intervention is required. ‘Make sure everything in your tech stack is as scalable as Findify’ “There’s no denying that consumers face challenges this year in terms of shopping at brick-and-mortar stores. But this means that shopping online has never been more attractive - ecommerce websites provide safe and convenient shopping experiences,” said Findify CEO Philip Nobel. “The time around Black Friday and Cyber Monday is one of the busiest periods of the year for us - as it is for all retailers and retail software providers. That’s why we beef up our protocols around this time, just to make doubly and triply sure there won’t be any down time for our clients.” The CEO also advised clients to start thinking about their own Black Friday and Cyber Monday plan now at this stage (if they haven’t already), to make sure the other ecommerce tools they use on their website are also scalable, and to stress test their website to make sure it can handle the anticipated spike in traffic. If you have any questions about Findify’s Black Friday, Cyber Monday, or holiday period preparations, send an email to yourfriends@findify.io . For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|An example of numeric search functionality on the website of Findify client Shopping Express. Comments are closed. fo| st| h2|​What is an SKU and how can Findify help customers who search for them? Categories h4|Discover more how Findify can improve your sales This brand new feature makes it easier for online shoppers to find the products they are looking for - also when searching using numerical SKU-style parameters. ​ ​ The latest feature released by Findify developers sees the leading Site Search and Personalization software company improve its Personalized Search function even further - this time with improved numerical search functionality. As the most popular Findify solution, with an algorithm powered by the latest in AI and machine-learning developments, the company’s Search solution is constantly being improved, tweaked, and optimized - for the benefit of all merchants using the valuable ecommerce tool to increase revenue, boost conversion, and improve the overall user experience on their website. The new numerical search functionality now encompasses SKU-style look-ups. BOOK A DEMO WITH FINDIFY A Stock Keeping Unit, or SKU, is a unique code that is assigned to a product to identify it, and helps merchants keep track of inventory. To give an example, a paperback edition of the first book in the Lord of The Rings Trilogy could have this SKU: LOTR-1-PB. Things get a little more complicated, however, when searching for items with similar, or complicated, SKUs. Take computer gaming company Nvidia for example. The company could have a product with the SKU of: Nvidia gfx1080. “Previously, Findify search would take this term and treat it like a word, meaning searching just for ‘gfx’ or just for ‘1080’ wouldn’t find the product,” explained Anders Gullander, Findify Head of Product. “Now, we split it into parts, so that it’s easier to search, improving our text analyzer to break down these SKU-style strings. Searching just for ‘gfx’ will find all products with gfx in it, including ‘Nvidia gfx1080’ and ‘Nvidia gfx960’ etc. Searching for ‘gfx1080’ or ‘gfx 1080’ will show exact match products first, followed by partial matches. If there are no exact matches it will fall back to the usual expanded search, as it did before.” While this new functionality may seem basic, it is actually quite a complicated matter behind the scenes. Mr Gullander explained there is a lot of complexity involved in breaking down not only words, but also numbers, and teaching the system to understand the endless ways and combinations that a product title could be written into a search bar. After extensive testing of the new feature, which involved invaluable feedback from merchants, the experts at Findify have reported this improved numeric search feature greatly improves the search functionality for shoppers conducting SKU-style searches. “This is a really great new feature, which I think a lot of merchants, and online shoppers, are going to benefit from. Our customers that are already using it see a great improvement,” said Mr Gullander. “We have a lot of big projects in the works at the moment, but it’s great to still have the capacity to roll out these smaller, but extremely useful, features which will help our clients to continue to sell more online.” For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . ​​​​​​​Read our most recent product updates ​​​​​​​Check out the latest Findify clients ​​​​Experience the Findify effect BOOK di|Comments are closed. fo| st| h2|Categories h4|Discover more how Findify can improve your sales Findify’s new Seamless Shopify Collections feature improves the way Shopify merchants work with their Findify collections. Going forward, merchants can manage all their Findify collections directly from the Shopify dashboard - making the process quicker and easier than ever before. Smart Collections continues to be one of Findify’s most popular solutions. Merchants using this technology enjoy collections that are dynamic, personalized, employ unlimited filter capabilities, and perform far better than those created using the static displays offered as a default by many ecommerce platforms. While merchants all agree that Findify Smart Collections is incredibly valuable to them and to their ecommerce business, a recurring request was for Findify to create a more streamlined way for Shopify merchants to leverage their existing collections. Listening to merchants and acting on their feedback has always been a core value at Findify, which is what led developers to create the new Seamless Shopify Collections feature - enabling merchants to work with their collections directly from the Shopify dashboard. “Up to now, merchants have been working with their collections both within Shopify and within Findify. While there have been capabilities for migrating and syncing collections between the two dashboards, our quest for simplicity drove us towards fully streamlining this process,” said Findify’s Head of Innovation Vsevolod Goloviznin. Learn how this new feature works by watching the Findify Explainer Video below, or on YouTube here . Working with Collections now “easier than ever” according to Findify CEO CEO of Findify, Philip Nobel, praised his company’s developers and said it was a key part of the roadmap to get Seamless Shopify Collections rolled out. “This is a very important feature for us, and for our clients,” he said. “Working with Collections is now easier than ever before for our Shopify merchants, with this feature effectively freeing up their valuable time.” Be among the first to try this new feature The Seamless Shopify Collections feature has progressed through two rounds of beta testing so far. A third and final round of beta testing is commencing shortly. Any Findify clients operating on the Shopify platform who would like to be involved in this third phase of beta testing can register their interest by emailing yourfriends@findify.io . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|Findify and REVIEWS.io software working seamlessly together on Wholesome Hub’s product results page. Shareable ratings and user generated content highlighted on the homepage of Findify and REVIEWS.io client Wholesome Hub. fo| st| h2|Leave a Reply. Categories h4|Discover more how Findify can improve your sales Leading site search and personalization software company Findify has launched a new integration with innovative user generated content app REVIEWS.io . The popular ecommerce tool offered by REVIEWS.io helps merchants collect video, photo, and text reviews from customers which are then displayed on the merchant’s website, on Google, and on the merchant’s social media accounts. Merchants who display these reviews on their site and social media usually see an uplift in conversion within a few weeks - because trust is king in today’s ecommerce world, and informed customers who trust in a brand end up buying more of their products. Now, experts at both Findify and REVIEWS.io have come together to ensure all their solutions work seamlessly together - creating more value for mutual clients who want to sell more and sell smarter, as highlighted in the most recent integration with Australia’s best organic food store, Wholesome Hub. Neto merchant Wholesome a “great example” of Findify + REVIEWS.io collaboration Australian retailer Wholesome Hub began with an altruistic vision - a brand that deals only in products that are organic, vegan, and sourced in-country. Today, Wholesome Hub is arguably the best organic food store in the entire country. Their offerings are all cruelty free, ethically made, contain zero waste, and are shipped in the most environmentally friendly way possible. The company even plants trees to offset any carbon emissions generated by their delivery methods. Aiding them in the online iteration of their sustainable journey are three Findify solutions: Personalized Search , Smart Collections , and Recommendations . The brand also utilizes the compelling user generated content made possible by REVIEWS.io. Two state-of-the-art solutions working together to increase ecommerce revenue To date, REVIEWS.io has collected more than 12 million reviews. That’s a lot of user generated content! One of the top benefits of user-generated content is that it serves as excellent social proof. Seeing content from real customers increases credibility and brings the brand's promises into perspective. Joakim Amadeus Olsson, CCO of Findify, explained how important it is to the company that their clients have the most relevant product experience possible. “At Findify, we offer an advanced site search and personalization software solution, and every day we talk about positive shopper journeys and relevant product experiences. An integral part of that lies in social proofing,” he explained. “That’s why we’ve partnered with REVIEWS.io, Australia’s leading reviews platform, as we share a common desire - helping merchants to sell more, and sell better.” BOOK A FINDIFY DEMO Mr Olsson cited the huge and continued success of retail giant Amazon as proof of how influential user generated content, such as reviews, can truly be. “Displaying this kind of content at key conversion points across a retail website definitely impacts the bottom line for ecommerce merchants. And that doesn’t just mean text-only reviews any more. These days it can mean photo and video as well, which can then be shared on the merchant’s social media pages,” said Mr Olsson. “I may be biased here, but I do think that Findify’s leading AI personalization algorithm and advanced site search capabilities combined with the nudging and social proofing services of REVIEWS.io is a very winning combination.” * Findify, an advanced AI solution and ecommerce tool which uses machine-learning algorithms to change the order in which each individual shopper sees each product, creates an optimized and personalized journey for online shoppers. For more information on Findify and its solutions (Personalized Search, Recommendations, and Smart Collections), book a demo here . ​ * REVIEWS.io is an innovative solution for ecommerce merchants who want to boost sales showcasing customer reviews and compelling user generated content. For more information, go to www.reviews.io/business-solutions . Check out the latest Findify clients ​​​​Experience the Findify effect BOOK fo| st| h2|Leave a Reply. Categories h4|Discover more how Findify can improve your sales Findify has come together with Jetshop, the Nordic region’s leading ecommerce platform, to host an intriguing new webinar. ‘ ’ will explore how behavioral psychological theories can be leveraged to improve the online shopping experience. The event will hear from behavioral scientist Nurit Nobel who will present insights from her research and will explore how they can be applied to improve the e-commerce experience for both customers & merchants. She will take attendees through questions like: ‘How can concepts from behavioral economics improve our understanding of online shopper behavior?’ and ‘What are the most common biases that inhibit optimal shopping experience?’ Hear from an expert in behavioral science Nurit Nobel holds a doctorate in economic psychology from the Stockholm School of Economics and holds a Master's degree in Social Psychology from the London School of Economics. She is the CEO and co-founder of Impactually, a consulting firm in behavioral science, and Chief Behavioral Scientist for Findify. Nurit also has a background in marketing & branding strategies with senior positions in several multinational companies. In her research and consulting work, Nurit examines why people make certain decisions and how we can help them improve their choices. The focus is on the gap between people's intentions and actions with deviations from rational decision-making in predictable ways. In her work with Findify, she uses behavioral psychological theories online to simplify decision making and enhance the experience. Secure your free seat today ‘ Behavioral psychological insights in e-commerce ’ is set to take place on Tuesday, February 23 at 2pm CEST. The language spoken throughout the webinar will be English. To sign up for this webinar, click here . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us fo| st| h2|Leave a Reply. Categories h4|Discover more how Findify can improve your sales New collaboration between academia and industry merges Artificial Intelligence with behavioral science for the first time, with the goal of making AI more human. Findify has today officially announced a new partnership between researchers and industry which is set to change the face of Artificial Intelligence algorithms, by infusing them with insights from behavioral science. The partnership is between the leading AI personalization platform Findify and researchers from (SSE), who are working together to improve the experience of online shopping, based on insights on cognitive mechanisms that stand in the way of good decision-making. ​ “The major problem that algorithms try to solve,” said Nurit Nobel, researcher at Stockholm School of Economics, “is the abundance of choice. Online retailers are not limited by the confinement of physical stores, so they can offer an unlimited selection to their shoppers. And a greater selection is an attractive proposition for shoppers, so it seems to be a win-win strategy. But the truth is, choosing between thousands of items is mentally exhausting, and that is where algorithms come into the picture. They try to show us the way and lead us to the decision that the algorithm predicts will provide the best fit.” Ms Nobel explained that while this sounds like a good thing, it’s not enough. “Netflix has invested millions in its algorithms, but most people still find it hard to choose a movie to watch. People still get discouraged when they look for jeans and get hundreds of results. In these situations, choice overload might kick-in, which is what happens when the availability of choices makes it more difficult for us to make a decision. As a consequence, this may lead to shoppers leaving the store without making a purchase”. Joakim Amadeus Olsson, Findify’s CCO, said this would be a “clearly suboptimal” result. “If a shopper leaves a store without having purchased a single item, even though they intended to do so, they are not happy, the retailer is not happy, and of course – we are not happy”. He explained how personalization algorithms make sure that a search output contains products in the order that make a shopper most likely to buy – most relevant items on top, least relevant items at the bottom. They do this by learning an individual’s preferences from their past behavior, like other products that they have engaged with or purchased. So that when a customer looks for “jeans”, they are presented with the jeans that they are most likely to buy. “Personalization algorithms are helpful in guiding users through the shopping journey, but to really battle choice overload, more can be done,” added Ms Nobel. “I was excited when Findify asked for my help to work on this problem. I am not familiar with any other search algorithm provider that contemplates this kind of insight when determining the right options for that specific user. Considering that these algorithms are intended to help humans, it is staggering how little research in human psychology goes into their design.” On Mr Olsson’s part, he is convinced this is the future of AI and algorithms. “Adding the human dimension, using insights from psychology, really thinking about the person on the other end. If we don’t take these things into account, how can we expect to design an algorithm that provides a great experience? There is a real need for it, and we intend to close this gap,” he said. “How we do that is we invite Nurit, the researcher from SSE that we collaborate with, into our internal discussions. We make sure she is involved in brainstorming for new features. She is there when we decide what to test, and she helps us do it in a rigorous manner. Nurit makes sure the insights from the most cutting-edge research on human behavior find their way to us and to our algorithm.” Mr Olsson reveals Findify has already made changes to their algorithm as a result of this collaboration with SSE. “I cannot go into detail about it, but I can say that we keep coming up with new ways to implement this knowledge. We test things and we implement the changes that we see lead to higher conversion,” he explained. “At the end of the day, our goal is to improve the shopping experience for our retailers. That is what our algorithm is for. When we use insights from psychology, we notice that we do that better. Making the algorithm more human just makes sense.” For more information on Findify’s powerful ecommerce tools, including personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|A top fashion industry Shopify merchant, is the star of Findify's latest In this live session, which takes place on April 15, independent experts from will delve into an A/B test they carried out on the Danish store's website, testing performance before and after two Findify solutions and were implemented. The results of the test show Lisen.dk saw a return of 26 times their initial investment in Findify, and saw their overall store revenue increase by 7% following integration with the solution’s site search and personalization software. “I thought Findify has a great product and I was excited to see what it could do,” explained Lone Sanko, owner of Lisen.dk. “The results of the split test we did were super interesting, and I’m going to continue using Findify on my store as a result.” Full findings from the testing will be presented by Symplify on Thursday, April 15 at 9am CEST. Findify autocomplete, search results, and filters in action on Lisen.dk’s website. CRO Consultant and split testing expert Lukas Rogvall, who is set to present the upcoming webinar, said it was extremely interesting research with very tangible takeaways for other ecommerce merchants. “There’s a lot to be learned from this case, and I’m really excited to release the data so others can see what Lisen.dk did and potentially try to emulate their success,” he said. “Another key learning point lies in the importance of testing. I believe more merchants should take Lisen.dk’s approach and seek to verify the claims of their tech providers via A/B testing. In this case Findify’s claims were backed up and proven correct, ensuring the merchant could go on to invest in their services knowing the solutions do what they say they’ll do - namely boosting conversion and increasing overall revenue.” Findify CCO, Joakim Amadeus Olsson, said he was also looking forward to the webinar. “Nowadays, more and more clients see the value in making data-driven decisions and are making the wise choice of testing the performance of their ecommerce tools before adding them to their tech stack,” he said. “I think this is a great decision. You end up with very real, very tangible results, and you can quickly see if the solution is going to be beneficial to your business or not. For Findify specifically, we love A/B testing because our solution genuinely works, and genuinely does what we say it does - increasing ecommerce revenue using personalization, improved search, and top-class upselling and cross-selling solutions. It’s great to have the data points to back those claims up.” ​ fo| st| h2|Leave a Reply. Categories h4|Discover more how Findify can improve your sales Lisen.dk webinar . Symplify ( Personalized Search , Recommendations ) SIGN UP HERE Findify CCO, Joakim Amadeus Olsson ‘Measuring Success: How one Shopify store secured a 26x ROI with a single solution’ is set to take place on Thursday, April 15 at 9am CEST. To sign up for this webinar, click here . For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search , Smart Collections , and Recommendations , book a demo here . Real-time Personalization Ecommerce Site Search Recommendations Smart Collections Analytics & Merchandising Tools Shopify Neto Magento Big Commerce Other Platforms Client Announcements Latest News Product Updates Findify Insights Developer Library Our Partners Findify Careers Contact us di|​ ​ ​ fo| st| h2|Leave a Reply. Categories h4|Discover more how Findify can improve your sales Leading site search and personalization software company Findify has launched a new integration with Swym - an innovative wishlist app and smart back-in-stock solution. Swym’s popular ecommerce tool prolongs the shopper journey, making it easy for customers to save their favourite products so they can find them again later - when they are ready to buy. Experts at both companies have come together to ensure Findify and Swym solutions work seamlessly together - creating more value for mutual clients who want to sell more and sell smarter, as highlighted through the most recent integration of widely respected brand Outerknown. Shopify Plus merchant Outerknown details the Findify + Swym experience US-based retailer Outerknown was co-founded by 11-time World Surf League Champion Kelly Slater and acclaimed designer John Moore with the belief that apparel businesses have a responsibility to make clothing that respects the world around us. Today, Outerknown is fully committed to making their entire product line sustainable by using organic materials made in safe factories by workers treated fairly with fair pay. Aiding them in the online iteration of their sustainable clothing journey, are three Findify solutions: Personalized Search , Smart Collections , and Recommendations , as well as Swym's great wishlist app to prolong the customer journey. Junior Warner, Director of Web Development at Outerknown praised both providers, saying Findify and Swym integrate “very well” with each other and that the solutions work hand-in-hand. “I do think Findify and Swym complement each other, because it allows users to add products to their Wishlist on the search and Product Listing Pages (PLP) which is earlier than they usually would have a chance to with other solutions that only allow users to add to their Wishlist on the product page,” he explained. Two state-of-the-art solutions working together to increase ecommerce revenue Junior first discovered Findify in his search to replace the default Shopify search function. He wanted a solution that would allow further refinement of the filters customers were allowed to do on the Outerknown search results page and Product Listing Pages. With Swym, Junior wanted an easier way for Outerknown customers to add their favourite products to a wishlist, then add it to their cart later without having to go through the process of finding it on the PLP or through search again. Now, with solutions from both companies working in tandem on the Outerknown website, the apparel store is experiencing fantastic results. “The seamless integration between Findify and Swym would allow a customer like Outerknown to increase sales and conversion rate ,” said Junior. The effect of the technology even extends beyond the site experience into external marketing. “Customers of Swym, like Outerknown, can look at the analytics that Swym provides to see what products people are adding to their Wishlist the most - and market those products to drive more interest and sales,” he said. “[Meanwhile] Findify personalized search and PLP has contributed to faster page load on our search results and PLP pages. The analytics breakdown Findify offers allows us to get more in depth details on how users are interacting with the products displayed on the search results and PLP pages and how they prefer to filter them.” ​ * Findify, an advanced AI solution and ecommerce tool which uses machine-learning algorithms to change the order in which each individual shopper sees each product, creates an optimized and personalized journey for online shoppers. For more information on Findify solutions, including personalization software, book a demo here . For more information on Swym, go to www.swym.it . ​​​​​​​Check out the latest Findify clients Experience the Findify effect BOOK fo| st| h2|Leave a Reply. Categories h4|Discover more how Findify can improve your sales Findify Chief Commercial Officer (CCO) Joakim Amadeus Olsson joins panelists from Brand Collective, Kepios, and The Quick Flick for the latest Shopify Plus webinar. This session is all about search - what people are searching for now, and how to spot the next big search trend in everything from fashion ecommerce to entertainment. It also details how analyzing up-and-coming trends can drive long term business strategy. Watch the video by clicking on the thumbnail below, or access . Check out the latest Findify clients ​​​​Experience the Findify effect BOOK