Mobile phone usage concepts
Interactive Product and Service Design of Personal Area Mobility

Introduction | Design challenge | Conceptual design work | Results

During the summer of 2008, three mobile phone usage concepts were developed in Linköping. Four design students from various backgrounds applied a user-driven approach to a case from Ericsson, a world-leading provider of telecommunication equipment.

The summer design office at Linköping university was made possible by a Scandinavian design research initiative, Ludinno, concerning user-driven innovation and a government funded research projects focusing on service design and innovation, ICE. Summer design office is a format made possible by SVID.

The work resulted in three visionary concepts for usage of future mobile technology. The work has attracted a lot of attention. In collaboration between the designers and the media company SitCom Collective, Ericsson presented a set of concept movies at Mobile World Congress in Barcelona in February 2009. The movies were simultaneously released on YouTube.